competition, equilibrium and efficiency -...
TRANSCRIPT
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COMPETITION, EQUILIBRIUMAND EFFICIENCY
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Overview
• Context: markets where firm entry is relatively easy
• Concepts: perfect competition, efficiency, comparative statics
• Economic principle: competition tends to eliminate above-averageprofits and is socially efficient
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Outline
• Perfect competition
• Changing market conditions: comparative statics
• Short-run and long-run analysis
• Applications
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Outline
• Perfect competition
• Changing market conditions: comparative statics
• Short-run and long-run analysis
• Applications
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Perfect competition
• Homogeneous product and lots of competitors, none of them largeenough to affect the market price on its own
• Perfect information about price and quality
• Free entry and free access to production methods
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Why study perfect competition?
• Perfect competition is not a general statement about he world
• Perfect competition is not a goal for a firm
• Some industries behave in a way that is similar to perfectcompetition (e.g., some agricultural, labor and financial markets)
• Perfect competition provides a convenient benchmark to study theeffects of competitive forces
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Demand under perfect competition
In a competitive market, firms are small relative to the market andface (from their point of view) infinitely-elastic demand curves;they behave as price takers:
p
p
Q (109 units)
Market demand
p
q (units)
Firm demand.....................................................................................................................................................................................................................................................
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Firm supply under perfect competition
• Each firm is a price taker, i.e., faces a flat demand curve. Demandelasticity is therefore −∞
• Marginal revenue is MR = p (1 + 1/ε) = p
• Profit maximization, MR = MC , leads to p = MC
• Conclusion: under perfect competition, each firms supply curve isgiven by MC so long as price is greater than minimum of averagecost (if not, leave)
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T-shirt factory (reprise)
To produce T-shirts:
• Lease one machine at $20/week
• Machine requires one worker, produces one T-shirt per hour
• Worker is paid $1/hour on weekdays (up to 40 hours), $2/hour onSaturdays (up to 8 hours), $3 on Sundays (up to 8 hours)
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Optimal output policy
• Increase output up to the point where MC equals (or exceeds) p
• If lease has already been paid, shut down if p < 1
• If lease has not yet been paid, shut down if p < 1.5
• Together, these optimality conditions lead to the short-run andlong-run supply curves:
− Short-run (fixed costs has been paid, i.e., is sunk): supply curvecorresponds to portion of MC lying above 1
− Long-run (fixed costs has not been paid, i.e., is not sunk): supplycurve corresponds to portion of MC lying above 1.5
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T-shirt factory supply curve
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0
1
2
3
1.5
0 40 48 56
p
q
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SLR ≡ SSR ≡ MC
SLR
SSR
AC
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Supply function under perfect competition
...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ..............................................................................
•
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•minAVC
minAC
q◦SR q◦LR
p
q
AVC
AC
MCSLRSSR.......................................................................................................................................................
.......................................................... ...........
AVC : Average Variable Cost = Variable Cost / output level.
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Market supply
Market supply curve: horizontal sum of each firm’s supply curve (addquantities at each price).
...... ...... ...... ...... ...... ...... ...... .................................
•p′
q1
p
q
Firm 1’s supply
...... ...... ....................................
•p′
q2
p
q
Firm 2’s supply
...... ...... ...... ...... ...... ...... ...... ...... ...... ....................................
•p′
Q′ = q1 + q2
p
Q
Market supply
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Example: California electricity
• There are dozens of power generators in California
• Technologies include hydroelectric, nuclear, thermal
• Each generator has a certain capacity and a certaincombination of fixed and variable costs
• Assuming that each generator takes market price asgiven, derive the electricity supply curve
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Supply curve estimation
Variable Costs Fixed Costs
Unit name Capacity(MW)
Fuel cost($/MWH)
Var O&M($/MWH)
Total($/MWH)
O&M($/Day)
Start cost($)
ALAMITOS 3-6 1900 48.00 1.50 49.50 20,000 34,000
ALAMITOS 7 250 83.00 1.50 84.50 0 8,000
BIG CREEK 1000 0.00 0.00 0.00 40,000 0
CONTRA COSTA 4&5 150 58.00 0.50 58.50 8,000 16,000
CONTRA COSTA 6&7 700 54.00 0.50 54.50 8,000 16,000
COOLWATER 650 58.00 0.50 58.50 4,000 12,000
DIABLO CANYON 1 1000 7.50 4.00 11.50 75,000 15,000
EL SEGUNDO 1&2 400 60.00 1.50 61.50 2,000 8,000
EL SEGUNDO 3&4 650 54.00 1.50 55.50 4,000 12,000
ELLWOOD 300 96.00 0.50 96.50 0 0
ENCINA 950 56.00 0.50 56.50 4,000 18,000
ETIWANDA 1-4 850 56.00 1.50 57.50 16,000 20,000
ETIWANDA 5 150 85.00 1.50 86.50 16,000 20,000
HELMS 800 0.00 0.50 0.50 40,000 0
... ... ... ... ... ... ...
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California electricity supply
0
20
40
60
80
100
120
0 5000 10000 15000 20000 25000
$/MWH
MW
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Market equilibrium
• If p > p∗, supply > demand and price will tend to fall
• If p < p∗, supply < demand and price will tend to rise
• Equilibrium: At p = p∗, supply = demand, and there are no forcespushing the price in either direction
• The Law of Supply and Demand
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Supply, demand and equilibrium
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p∗
pH
q∗
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excess demand
D
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excess supply
S
p
q
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Outline
• Perfect competition
• Changing market conditions: comparative statics
• Short-run and long-run analysis
• Applications
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Changes in market conditions
• Also known as comparative statics
• What is the impact of changes in “other factors” on price andoutput?
• Answer: Compute new equilibrium after one or both curves shift
• Reminder: important to distinguish between:
− Shifts in demand and supply
− Movements along demand and supply
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Examples
Determine impact of following events in the following [markets], bothsign and magnitude of effects
• Taiwan earthquake [DRAMs]
• Diffusion of wireless phones [fixed long distance]
• Fall in NASDAQ [Palo Alto housing]
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Taiwan earthquake
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•p1
p2
q2 q1
p
q
D
S2
S1
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DRAM prices
0
5
10
15
20
25
Jan’99 Apr Jul Oct Jan’00 Apr
Price ($)
Time
Source: Financial Times and author’s calculations.
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Taiwan earthquake (cont.)
• In September 1999, Taiwan accounted for less than 10% of globalDRAM output
• By December 1999, prices were back at the pre-earthquake levels
• How would you change your answer based on this additionalinformation?
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Copper: price and output, 1900–2010
0
2
4
6
8
10
1900 1950 2000
103$/mt 109 metric tons (mt)
Year
price quantity
4
8
12
16
20
Source: U.S. Geological Survey.
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Price vs. output effect
• The relative impact of a change on price and output depends onthe slope of the relevant curve.
• Supply shift:
− Impact on price greater the “steeper” the demand curve
− Impact on output greater the “flatter” the demand curve
• Demand shift:
− Impact on price greater the “steeper” the supply curve
− Impact on output greater the “flatter” the supply curve
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Price effect and output effect
p
q
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q◦
D1
D2
S
p
q
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q◦
D1
D2
S
p
q
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S2
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q
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p◦
q◦
S1
S2
D
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Examples
• Consider following four events [and markets]:
− OPEC increases oil output [world oil price]
− Unusually rainy winter in New York City [umbrellas inNYC]
− Champions League final in Madrid [hotels in Madrid]
− Unusually high catch of sole fish [sole fish]
• Which example corresponds to each case consideredbefore?
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Comparative statics illustrated
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Outline
• Perfect competition
• Changing market conditions: comparative statics
• Short-run and long-run analysis
• Applications
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Short run and long run
• Short run:
− The number of firms is fixed
− Firms use min AVC as shut-down threshold
• Long run:
− Firms can enter or exit the market
− Firms use min AC as entry/exit threshold
• Actual time length depends on particular industry technology.Examples.
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Supply function under perfect competition
...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ......................................................
•pSR
qSR
p
q
AC
MC...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ......
......
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•pSR
QSR
p
Q
D
S
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•pLR
qLR
p
q
AC
MC
...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ...... ....................................
•pLR
QLR
p
Q
D
S
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Competition in the long run
• Case A: all firms have access to the same technology
− Economic profits are “zero:” each firm earns the normal marketreturn
• Case B: not all firms have access to the same technology
− Economic profits are “zero” for the marginal firm
− Some firms may earn rents (payment to factor in excess ofopportunity cost)
− Sources of rents: patents, worker or manager ability, location
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Agility
It’s more important to be agile, and be able to respond quickly, thanit is to predict. Being agile [allows you to] capitalize on change.That’s what it’s all about.
—Jack Welch, remarks at NYU Stern, May 2, 2002
In other words, if profit opportunities are short-lived, it’s important tobe able to respond quickly when they arise, and to abandon mistakeswhen they happen
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Outline
• Perfect competition
• Changing market conditions: comparative statics
• Short-run and long-run analysis
• Applications
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Selected events affecting the oil market
Date Event
October 1973 Yom Kippur war
January 1979 Iranian revolution
September 1980 Iraq invades Iran
August 1990 Iraq invades Kuwait
September 2001 Terrorist attacks in U.S.
March 2003 U.S. invades Iraq
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Oil price
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Price ($) Quantity (106 barrels/day)
Year0
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1970 1980 1990 2000 2010
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Oil market
(a) Explain how each of the above events affected the world marketfor oil. Specifically, use a supply and demand diagram to explainchanges in price and output.
(b) Based on your knowledge of current events, what can you sayabout the recent evolution of the oil market (since the periodcovered by the case).
(c) The data suggests that oil price is more volatile than output.Why? Can you think of other markets with a similar pattern, aswell as markets where the opposite pattern holds?
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Taxes and market equilibrium
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p1
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p2−t
q1q2
p
q
D
S2
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t
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Buying a car in Europe
• Car taxes in Europe vary from 0% to 180%
• In which countries are consumer prices the highest?
• In which countries are pre-tax consumer prices the highest?
• Where does it pay to purchase a car, knowing that if you buy it incountry A and take it to country B you pay country B’s tax?
Source: European Parliamant, “Car taxes: the less I pollute, the less I pay,” 27-06-2006.
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Buying a car in Europe
• Car taxes in Europe vary from 0% to 180%
• In which countries are consumer prices the highest?
• In which countries are pre-tax consumer prices the highest?
• Where does it pay to purchase a car, knowing that if you buy it incountry A and take it to country B you pay country B’s tax?
• The evidence
Highest car taxes in Europe: Denmark
Highest list prices in Europe: Denmark
Lowest pre-tax prices in Europe: Denmark
Source: European Parliamant, “Car taxes: the less I pollute, the less I pay,” 27-06-2006.
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Tax incidence
• Who ends up really paying the tax: the seller or the buyer?
− Elastic demand: seller
− Inelastic demand: buyer
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Takeaways
• The forces of supply and demand tend to push price towards itsequilibrium value
• Trade generates value (surplus); not a zero-sum game
• Competition leads to an efficient allocation of resources
• Key ingredients for above results:
− No market power; free entry and exit; level playing field
− Well defined property rights (including externalities, IP)
− Perfect information
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