Analysis of colour palettes

By Ollie Davison

This colour palette contains the monotone colours of black, white and grey but also vibrant colours such as pink and yellow, this suggests it is used in summer travel magazines where the vibrant colours are used to show ideas of warmth and sun, whilst the monotone colours would be used for the text.

This colour palette shows softer tones, with no monotone colours it would primarily used for covers of magazines or background colours.

Another set of softer tones, this colour palette would not usually be used in correspondence with pictures of people as the palette would clash with skin tones, it may be used for scenery beach pictures.

There are much deeper, darker colours in this palette, it would not usually be used with lots of text, it would fit well with more relaxed styles of magazines, primarily for cover pages or articles with small amount of text.

Primarily monotone colours, such as black, grey and white, this colour palette only contains orange as a vibrant colour meaning it would usually be used for pages in magazines where their would be lots of text with maybe a colourful border to add an aesthetic look.

These are not generally monotone colours but despite this there are multiple shades of blue meaning these could easily be used for text in large amounts but also for cover pages and contents pages.

A more vibrant colour palette that would be used for extremely vibrant magazines with topics such as pop music, childrens interests or even by the ‘Pride’ community as their trademark bright colour scheme.

A more unusual colour palette due to the clashing colours of red and blue, however it can still be used for indie magazines or house design magazines for people who prefer a less mainstream colour scheme.

A more bland colour scheme, it would not usually be used for music magazines as it does not show vibrant colours which are not appealing usually. It may be used for more formal topics of magazine.

A greyscale colour palette will usually be only found in broadsheet newspapers as it is a completely formal text and will not use any colour.