colisium 2015 moscow - marketing & sponsorship

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2015 marketing & sponsorship

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Annual international music conference & showcase festival in Russia

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Page 1: Colisium 2015 Moscow - marketing & sponsorship

2015marketing & sponsorship

Page 2: Colisium 2015 Moscow - marketing & sponsorship

Colisium Moscow 2015. September 10-13, SokolnikiThe next Colisium conference will take place in Moscow on September 10-13 at Sokolniki exhibition center within the annual global music expo

NAMM Musikmesse Russia. Conference will take place in a business picnic format where 2 conference zones will settle down. Participation was already confirmed by main concert agencies, representatives of the largest festivals and concert venues.

COLISIUM TICKETING FORUM

The second COLISIUM TICKETING Forum will take place in the separate conference hall for representatives of the ticketing industry.

MOSCOW MUSIC WEEK

As always Colisium has a big focus on showacses for upcoming artists. More than 10 club venues will have a showcase program in the evening time center also .The main stage of the expo will be provided for showcases of new upcoming artists and headliners

2000 delegates150 speakers

8000 concerts goers25000 official website viewrs

150000 Total OTS

The expected statistics:

2 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 3: Colisium 2015 Moscow - marketing & sponsorship

3 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Since 2007 Colisium unites professionals from the music business across the world in Russia. Traditionally it brings together international promoters, concert agencies, festivals and event organizers, booking agents, artist managers, musicians, rental companies, music magazines, educational institutes, FM, TV, online media, record labels and video production studios, concert and event venues, security agencies and insurance companies - all major key participants of todays music industry. International professionals from CIS, Europe, Asia, USA an UK also take part in Colisium to open new markets and areas for their companies.It’s the right place to meet your colleagues, find new partners, make presentations, discuss new marketing technologies and future plans in the music world of Russia, Belarus, Ukraine, Baltics and Kazakhstan. Target audience of the conference is reached by means of system of invitations and high registration fee, which shows the professional status of participant. Topics of panel discussions and seminars are designated depending on the most actual theseses of today’s music market development.

What is Colisium?Why this conference is necessary?1. See your work from outside. Tunnel vision makes you blind to your own mistekes.2. Get inspired by new ideas. Enthusiasm gives energy for creativity.3. Recieve a personal access to many experts of music industry. They are the source of your competence.4. Pick new business cards and give yours to new partners.Content of your contact book defines your success.5. Set new impulse to your project and choose the right direction.6. Find answers.7. Pass your experience to others. Development is impossible without succession.

Page 4: Colisium 2015 Moscow - marketing & sponsorship

Colisium 2014 - Russia, Belarus, Ukraine, Kazakhstan:Colisium 2014 Statistics:- 123 panel discussions- 158 companies- 392 speakers - 1862 participants- 12730 website visitors- 214170 visitors in social media

In 2014 Colisium took places in:- St.Petersburg (Russia), Crowne Plaza St.Peterburg Airport, February 21-23- Minsk (Belarus), Republic Palace, March 1-2- Kyiv (Ukraine), Olympiyskiy Arena, March 6-7- Almaty (Kazakhstan), Best Western Plus Atakent Park Hotel, March 12-13- Moscow (Russia), Sokolniki Exhibition Center, September 11-14- Krasnoyarsk (Siberia, Russia), Siberia Exhibition Center, November 6-8

Structure of participants:

Artist managementMediaTicketing companiesVenuesArtistsBooking agenciesSound rental companiesFestivalsSecurity companiesInsurance companies

GermanyUSAUKJapanLatviaCzech RepublicItalyOther countries

RussiaUkraineBelarusKazakhstanFinlandEstoniaLithuaniaPoland

Audience geography:

4 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 5: Colisium 2015 Moscow - marketing & sponsorship

3 Conference Halls. 22 Clubs. 82 Artists1058 Delegates. 164 Speakers. 92 Partners14 Countries. New market: Africa626 Online viewers from 22 countries8623 Concerts goers84 Volunteers17097 Official site viewers2189 Instagram posts139614 Total OTS

April 16-192015

Statistics provided by

electronic wristbands

Colisium St.Petersburg 2015. April 16-19. Statistics

Official aftermovie:http://youtube.com/ColisiumRussia

5 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 6: Colisium 2015 Moscow - marketing & sponsorship

OTS. Coverage of audience

Audience of one conference:

Clubs / Venues 500-3000Artist managers 3000-5000Arenas 5000-25000Festivals 5000-500000Radio / TV - up to 2000000Major labels 15000-10000000

Promoters Clubs ArtistManagers

Venues Festivals Major Labels

Radio/TV OnlineMedia

А R Т Т SI S

OTS Total up to 20 millions

6 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 7: Colisium 2015 Moscow - marketing & sponsorship

Partners of the conference in 2014-2015:

- Musexpo (USA)- Global Rock Summit (USA)- Worldwide Radio Summit (USA)- ILMC (UK)- Musiс & Media (Finland)- Tallinn Music Week (Estonia)

Conference hotels and venues:

International Partners:

- Waves Vienna (Austria)- Reeperbahn (Germany)- Vilnius Music Week (Lithuania)- SPIMF (Russia)- Event Pro (Russia)- Digitale (Russia)

Colisium is an official media partner of:

7 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 8: Colisium 2015 Moscow - marketing & sponsorship

Speakers and topics:Speakers of the conference are skilled and known promoters, agents, record labels, program directors of radio stations and TV channels, representatives of partner conferences from other countries and other media professionals.Famous artists and musical critics also participate as special guests for celebrity interviews.Some of them to be named: Sat Bisla (Musexpo, USA), Tapio Korjus (Rockadillo records, Music & Media Finland), Michael Shurygin (NCA), Helen Sildna (Tallin Music Week), Onta Shiroh Kawaguchi (Summersonic, Japan), Alexander Tikhonov, Evgeny Safronov (Intermedia), Vaidas Stackevicius (Vilnius), Juha "Richie" Mattila (LiveNation), Anu Aittoniemi (Music & Media Finland), Artyom Troitskiy (musical critic), Ilya Bortnuk (Light Music), Semyon Galperin (Yekaterinburg), Natasha Padabed (More Zvukov, Berlin), Ilya Ostrovsky (Kubana Festival), Bas Grasmayer (Netherlands), Greg Goldenzweig (Sweden), Kari Possi (Blue Buddha, Finland), Sami Peura (Sam Agency, Finland), Phil Speat (USA), Vlad Lyashenko (Ukraine), Alexandr Malich (STO TV, Russia) and many others.

Main topics of the conference: - ticketing technologies- insurance & security of events- stage production, new technologies- music & brands- new methods of digital publishing for Android, iOS- music in games and cinema- international relations in music industry- presentation of foreign booking agencies- sponsorship & fundrising of events, ticketing strategies, venture tools, advancing- development of new artists- tour booking in Russia and CIS countries- regions of Russia and CIS, tours & venues- new venues and arenas - music media: TV & radio, magazines, new media- club concerts- festivals in Russia and CIS- instruments of regulation in the live music industry- social media marketing, development of new artists and event sales- crowdfunding and crowdsourcing- copyrights in Russia and CIS- the mission of music export offices and consulates

8 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 9: Colisium 2015 Moscow - marketing & sponsorship

Every year Colisium represents new artists at showcases in each city.Many new artists were discovered by promoters, labels and festivals from Russia,Belarus, Kazakhstan, Ukraine, Baltics and EU. After Colisium Showcases the best of them had their first record deals, tours and appearances at the biggest festivals in Russia and Europe.

Some of them to be named: Amatory (RU), My Rockets Up (RU), Biplan (LT), Rinneradio (FIN), The Duke (FIN), Bloodpit (FIN), Shade Empire (FIN), Silverbugs (IT), Other Noises (RU), White Vodevil (RU), Half Dub Theory (RU), On The Go (RU), The Types (RU), Dubsinthe (RU), Millions Of Years (RU), Evgenia Zima Band (RU), Esenina (RU), Rusted (RU), Digital Digital (EST),Apofeoz Orchestra (LV), Oira (BY), Feel This (RU), Aldaspan (KZ), Moldanazar (KZ),Cucumber (KZ) and many others.

Special guest appearances: Billy’s Band (RU), Kirpichi (RU), NOM (RU), Slot (RU), Animal Jazz (RU), Tracktor Bowling (RU).

Colisium also works with many international export offices who provide theirartists for national showcases and receptions. Feel free to contact us if you haveany offers.

Colisium Music Prize

Colisium Radio Summit

Colisium Ticketing Forum

Colisium EDM Forum

Showcases at Colisium Music Week

Special events within Colisium 2015 *please ask for details of new events

9 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 10: Colisium 2015 Moscow - marketing & sponsorship

Media reports: International publications:- Over 250 media professionals accredited in 2014.- Over 300 online publications and mentions about the conference: St.Petersburg Times, RBK Daily, Intermedia.ru, Zvuki.ru, Rolling Stone Russia, Nashe Radio SPb, Mol-express.com, Peterburg2.ru, Geometria.ru, Insidernews.ru, Musecube, Mag-pr , Krasivo.spb.ru , Piterstory, Eventstrends, Rockyou, Kudago.com, SPblife.info, Universe Media, 2event, Ticket for Event, Start News, Anons.dp.ua, Artist.ua, Itop.fm, Rtkorr.com, fanzzz.ru, Pro Agency, Headbanger.ru and others.- Online radio spots and specials (Myradio, Rock Online, Aristokrats)- TV appearances and reports (Music Box, Tonis, 24 Channel, Hit TV, NTK, A-One, VOT and others)

IQ Magazine (UK)#55, September 2014

Waves Vienna official folderOctober 2014

Talliinn Music Week official folderMarch 2014

Tiedotus Palvelu.fiJanuary 2014

10 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 11: Colisium 2015 Moscow - marketing & sponsorship

Exclusive Partner GOLD Partner SILVER Partner

Exclusive partner means that only one company can be presented at the conference in its field. Exclusive partner has an opportunity to make a speech at the opening of the conference, also partner has 1,5 hour for his own special presentation or a panel. Special features include organization of partner’s own events - cultural or business activities involving his brand or product (receptions, coffee-breakes, listening parties, screen presentations, etc).Information about the partner is included in all printed catalogues and online resources.This package includes all options.

The allocated room is provided to the partner of conference for holding business meetings. Partner has an opportunity to take part in one selected panel for 30 minutes. Partner has opportunity on realization of loyalty program for visitors of conference: distribution of certificates, discount coupons, BTL actiities. The logo of the partner is located on promo-bags of conference and all polygraphy.

This package also includes all options of «Silver Partner».

The exhibition area is provided to the partner for all possible activities and presentations. Partner has an opportunity to take part in one selected panel for 30 minutes. The partner has an opportunity to make inlays in promo-bags and to place the roll-up at the conference area.Information on the partner is placed on online resources of conference and polygraphy.The partner has an opportunity of accreditation of representatives of his company and recieves a pass on special events of conference.

Sponsor opportunities Colisium is the best gateway to new markets for your company. It’s the right place to meet your colleagues, find new partners, make presentations, discuss new marketing technologies and future plans in the music world of Russia, Belarus, Ukraine, Baltics and Kazakhstan. All companies who are sponsoring Colisium conferences are our official partners. We're always open to create unique strategy for your company.If you want to promote your brand or product on our areas - Colisium is a perfect platform for this. We can create any activity involving you products.We also provide all our delegates contacts to our partners.

Please ask us about detailed options for each category

8600 € 3200 € 1500 €

11 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 12: Colisium 2015 Moscow - marketing & sponsorship

What participants recieve

- access to the main conference for all days, hotel discount, access to delegates contact list

- access to the closed part of the conference, showcases & afterparty- inlay in promo bag - 1 publication in Colisium social media- Roll-up at the conference area- access to delegates contact list

- access to the closed international day - access to reception- exhibition stand - page in official conferece catalogue- page in online Colisium Digest (2 languages)

- PROMOTERS, AGENTS: can meet all main and new promoters, booking agents and talent buyers from all regions of Russia, Belarus, Ukraine and Kazakhstan, also foreign delegates and promoters from Europe, Asia, UK, USA. Here you can find new contacts for building your tours in Russia and neighbor countries. Also you can meet many new famous and upcoming artists from Russia meet their management. All big Russian festivals are also represented every year.Legal authorities of Russian Federation are also being discussed at Colisium. -VENUES, FESTIVALS: can meet all main booking agents, promoters and venues from Russia and neighbor countries, also local insurance and security companies. Here you can find new partners between all ticketing companies working in Russia, know new technologes of marketing, start your promo campaign and sell tickets in Russia.- ARTISTS: during all days of conference will see all main components of the music industry. Artists can find their future producers and managers, ,choose new options for publishingand distribution of their music, recieve full information on copyrights. Artists can understand all stages of placing the final product on the market.- STUDENTS: have opportunity to meet experts from all segments of music industry and receive answers to all questions.

HOW TO REGISTER?Visit www.colisium.org, choose the city of participation, chose your ticket price: Novice, Practice, Professional - for participantsand for companies Silver Partner, Gold Partner and Exclusive Partner (contract needed). Pay after registration (Visa, Master Card, Yandex Money, WebMoney). Visit Colisium.

100 €330 €650 €

12 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 13: Colisium 2015 Moscow - marketing & sponsorship

Colisium conferences in 2015April 16-19 St.Petersburg, Crowne Plaza SPb Airport Hotel

September 10-13 Мoscow, Sokolniki Exhibition CenterNovember 1-2 Krasnoyarsk, Siberia Exhibition Center & Hotel

13 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

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Krasnoyarsk

Page 14: Colisium 2015 Moscow - marketing & sponsorship

Promo campaign in 2015Direct promotion - call-down of the main participants music market, detection of actual interests, personal meetingsE-mail - monthly mailing list. Colisium database - 33.000Intermedia - 41.000 Russhow.biz - 12.000NAMM Musikmessie Russia - 22 .000Geometria.ru - 120.000Tophit.ru - 400 FM radiostations, 100 TV channelsSocial Media - Colisium profiles - 6500, audience range 220000 people, growth 250% a yearCommercial adds: 40.000.000 targeted views on Facebook and VK.comRetargeting - 6.500 (for 2014), always updatingFM advertising - 30 sec spots (70 spots a month) on partner radiostations before the conference: MAXIMUM, NRJ, Unistar (Minsk), Radio Minsk, Europa Plus Kiev, New Energy (Almaty), Silver Rain (Krasnoyarsk, Barnaul, Kemerovo, Novosibirsk, Irskutsk)ТV: Teledom TV, A-One channel, Hit TVPrinted media: St.Petersburg Times, Moscow Times, Metro, RBK Daily, Petersburg Musician, Audio Format, Music Box, Classic Rock, InRock, Jazz.ru, Commersant, Timeout, Rolling Stone, Business PeterburgBTL: partnerhip with business and marketing conferences DIGITALE, EventPRO, SPIMF, PSIK (Russia), Music&Media (Finland), Waves Vienna, Waves Bratislava, Reeperbahn (Hamburg).Polygraphy: posters, flyers, booklets, photo books

14 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

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Colisium Team

Vladimir Kravchenko - CEO & Founder since 2007. Studied at St.Petesrburg University of Culture and Arts for music management. Promoter, musician, A&R for Kapkan Records, founder of Rockafisha.kz agency. Executive producer of various TV specials, documentaries, radio shows, music books, over 300 CD releases. Promoted over 1000 club events and some open air festivals.Sergei Babich - Executive Director. Promoter and organizer of club events and open air festivals, art exhibitions, IT conferences, educational projects. Andrew Campbell - Development Director in Central Europe, USA, Canada and Israel, head of Gorden Music group of companies. Anastasia Derkach - Development manager in Russia. Ludmila Benda - Head of Colisium Ticketing.Lubov Smirnova - Director of Colisium Belarus, promoter and organizer of club events and festivals in Belarus, PR specialist.Dartsa Tarkovska - Director of Colisium Ukraine, promoter and organizer of club events and festivals in Ukraine. Organizer of educational business projects, seminars and workshops. Alexandr Nazarov - Director of Colisium Siberia, leader of Rocco band, musician, journalist. Promoter of club events and festivals in Siberia.Vaidas Stackevičius - Representative in Lithuania. CEO of Mp3 agency, promoter and artist manager.Dennis Shelepov - Representative in Estonia. Producer, promoter, artist manager.

15 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION

Page 16: Colisium 2015 Moscow - marketing & sponsorship

Professionals about ColisiumIt's my first time on Colisium in Moscow, Russia. Seems like there's a big interest for the Russian music. It's really exciting that most of the people are open minded, they are collaborating with other markets. I think this conference is a great way to discover new artists and meet people from local market, a way to learn and collaborate and take that vision global. - Sat BislaA&R Worldwide / Musexpo / Global Rock Summit / Worldwide Radio Summit, USA

It's a great work getting the Russian industry together and to create some structure, create more cooperation inside Russia that also helps all the interaction between the rest of the world. And it's a huge beneficial for us too. If we come to Colisium we're able to meet business that's well organized, meet people from different sectors of the industry in one meeting place. It's developing definitely in positive direction. - Tuomo Tähtinen,Music Finland

We were very happy to team up with Colisium. First of all, it's a great concept, but also it's very interesting for western market, because it gives us the opportunity to approach the Russian market, Belarus and Kazakh and Ukraine markets, shows us new territories, gives us new

opportunities to find new music, new bands and get the west and the east more closer together. - Andrew Campbell

Gordeon Music, Germany / Colisium Germany

I think what Colisium is doing in Russia is hugely impressive and if we do only one event in a year you guys seem to be like doing a hundred in a year. There's always another conference coming up in your agenda. So I have much respect for that.

- Helen SildnaTallinn Music Week, Estonia

16 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

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Page 17: Colisium 2015 Moscow - marketing & sponsorship

Professionals about ColisiumIt is very useful for the whole market, for its education and for expanding contacts with neighbor countries. I took part in Colisium in

St.Petersburg and Minsk and also going to be in Moscow in September. - Vaidas StackevičiusMP3 Agency, Lithuania

Music conference is always a good and hot topic. I visit them sometimes and actually never see empty halls. I really liked what I've seen here today on the exhibition area and there was no free seats at the conference when I had my speech.- Artemiy TroitskiyMusical critic, Russia

Great impression, the audience at Colisium is very active, it means that they really need this event. When you need to survive on this market you're always ready to absorb all the information and use it for good.- Ilya ButsUniversal Russia, ex Billboard Russia

The problem is that many people don't think about Russia being the music industry powerhouse. So I think it's very important to have Colisium doing this, you go out to different panels and demonstrate what you actually do and that there are a lot of companies that are focused on the right things for the future.-Simon FüllemannAll Access Agency, Norway

17 Colisium Office: +7 812 4016129 St.Petersburg +7 495 9099248 Moscow

197110 St.PetersburgChkalovskiy, 15а, office 513www.colisium.org

C O L I S I U MOOPERATION PPORTUNITIES EADERSHIP NFORMATION TRATEGY NNOVATIONS NITY ODERNIZATION