cluster basics: competitiveness - coming to grips with a difficult term
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By Christian Ketels at the 14th TCI Global Conference, Auckland, 2011TRANSCRIPT
1 Copyright 2011 © Christian Ketels
Competitiveness:Coming to Grips With a Difficult Term
Prof. Christian H. M. KetelsInstitute for Strategy and Competitiveness
Harvard Business School
14th TCI Annual ConferenceAuckland, New Zealand
1 December 2011
The Current Economic Context
Achieving
Spend
US, Europe, and Japan
Achieving
Provide Cheap Labor
Much of the Rest
3 Copyright 2011 © Christian Ketels
Achieving sustainable prosperity
growth
Save
Improveproductivity
Sell Natural Resources
Achieving sustainable prosperity
growth
• What do we know about the drivers of productivity differences across locations?
• How can locations devise an effective competitiveness strategy to support high and rising levels of productivity and prosperity?
4 Copyright 2011 © Christian Ketels
support high and rising levels of productivity and prosperity?
• What’s the role of clusters in competitiveness?
Explaining Differences in ProductivityTheory-Driven Approaches
KnowledgeKnowledgeCreationCreation
• Knowledge creation overcomes the challenges of diminishing returns
• Invest in education and the knowledge-creating sectors of the economy
InstitutionsInstitutions
• Institutional legacy largely explains current outcomes
• Room for current policy choices?
5 Copyright 2011 © Christian Ketels
FactorFactorAccumulationAccumulation
CreationCreation sectors of the economy
• Empirically not proven to be sufficient
• Capital deepening as a key driver of prosperity
• Support savings and investment, attract capital
• Empirically not proven to be sufficient
• Provide a solid conceptual framework for understanding prosperity differences
• Little if any guidance to policy makers on how to improve prosperity
Explaining Differences in ProductivityData-Driven Approaches
‘Benchmarking’
CompetitivenessCompetitivenessIndicatorsIndicators
• Provide country-specific data and rankings on specific dimensions of competitiveness
Provide data
CompetitivenessCompetitivenessIndexesIndexes
• Create synthetic aggregates of indicators to rank overall competitiveness
Provide data
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Empirical Growth Empirical Growth LiteratureLiterature
• Many factors matter for prosperity outcomes; let the data show which ones matter most
• Openness, sound money, and strong property rights matter most ‘on average’
• Empirically not proven sufficient
• Generic blue-print of ‘ideal profile’, not how to get there
• Effective in increasing the willingness to change, not in identifying how
Analyze data
IndicatorsIndicators competitiveness
Explaining Differences in Economic PerformanceCompetitiveness
• The term competitiveness has been used widely and vaguely to capturewhat explains cross-country differences in economic performance
CostCost
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Balance Productivity
Market ShareMarket Share
Views about Competitiveness – Ability to Sell
• Competitiveness as wages
• Competitiveness as market share
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• Locations can achieve short-run growth in ways that ultimately hurt competitiveness
• Such approaches ultimately come at significant costs to their citizens and
undermine support for an open global economy
Views about Competitiveness – Balance
• Competitiveness as stable unit labor costs
• Competitiveness as a current account/trade surplus
• Competitiveness as sustainable public finances
9 Copyright 2011 © Christian Ketels
• Locations that are competitive tend to display many of these characteristics,
but having these characteristics is no guarantee for prosperity
• Organizing policies around these goals is at best insufficient to achieve high
and growing standards of living
Views about Competitiveness: Productivity
• Competitiveness as the productivity
of the available labor force given the
quality of a location as a place to do
business
Prosperity
Labor Productivity
Labor Force Mobilization
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• Labor productivity and labor force
mobilization are key drivers of prosperity
• Productivity is a symptom of the underlying competitiveness fundamentals
Competitiveness Fundamentals
Productivity Mobilization
Macroeconomic Competitiveness
Microeconomic Competitiveness (MICRO)
BusinessEnvironment
Quality
Sophisticationof Company
Operations andStrategy
Social
Clusters
The Productivity-based View of CompetitivenessDimensions of Competitiveness Fundamentals
CompanySophistication
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MacroeconomicPolicy (MP)
SocialInfrastructure and Political
Institutions (SIPI)
Endowments
SizeNatural
ResourcesGeographic
Location
Testing the Productivity-based View of Competitiveness An Empirical Approach
• Data
– Broad set of data covering all dimensions of the framework
– Unit of observation is the average response per indicator, country, and year
– Data set is a panel across more than 130 countries and up to 8 years, using the
World Economic Forum’s Global Executive Survey and other sources
• Approach
12 Copyright 2011 © Christian Ketels
– Step 1: Conduct separate, step-wise principal components analyses for MICRO, SIPI,
to derive their averages per country-year; simple average for MP
– Step 2: Comprehensive regression of MICRO, SIPI and MP on log GDP per capita
with endowment controls and year dummies.
Source: Delgado/Ketels/Porter/Stern, 2011
1 1 1
1 t
c,t MICRO c,t SIPI c,t MP c,t
END c,t t c,t
Ln Output per
Potential Worker MICRO SIPI MP
ENDOWMENTS year (1)
α β β β
α α ε
− − −
−
= + + + +
+ +
Findings: Competitiveness and Prosperity
• The linear model explains 83% of the variation of GDP per potential worker across countries
• The model reveals that each broad competitiveness category matters, even
when controlling for the others and for endowments
– Microeconomic factors areimportant, independent drivers
of prosperity Weights in
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• Current conditions matter, even
when controlling for legacy effects
(institutional legacy, country fixed-effects)
• Extends the findings of the theory-driven literature
• Integrates the now available data in a coherent conceptual framework
Weights in overall model
SIPI 53%
MICRO 35%
Macro Policy 12%
100%
Source: Delgado/Ketels/Porter/Stern, 2011
• An integrated, empirically grounded framework to understand competitiveness and its relation to sustainable prosperity in general
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• …but still little guidance on how to prioritize and sequence policies for a specific location
Social Infrastructureand Political Institutions
Macroeconomic Policies
The Two Sides of Competitiveness
Macroeconomic Competitiveness
Microeconomic Competitiveness
Company Sophistication
ClustersBusiness
Environment
• Largely driven by central government decisions
• “Good practice” standards apply
• Decisions taken by many
independent actors
• Action priorities highly context
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• “Good practice” standards apply
universally
• Moderate level of interdependence
across policy areas
• Challenge is the political will to
implement a generic set of policies
• Action priorities highly context
dependent
• High level of interdependence
across policy areas
• Challenge is consensual choice of an integrated set of actions where limited resources have the highest impact in a given context
Analytical Approach
1. Track performance on a wide range of indicators from fundamental competitiveness to intermediate indicators to prosperity outcomes
2. Identify indicators as strengths or weaknesses relative to the countries current stage of development
16 Copyright 2011 © Christian Ketels
3. Diagnose competitiveness fundamental-root causes of intermediate indicators and prosperity outcomes that stick out in such ways
4. Analyze complementarity across policy areas
5. Define an implementation strategy
Step 1: Dimensions of the Competitiveness Diagnostics
Prosperity Outcomes
Intermediate IndicatorsInnovation
FDI flows
Investment
ProductivityEquality
Labor utilization
Entrepreneurship
Quality of LifePurchasing
Power
Environmental conditions
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Intermediate Indicators
Competitiveness
Global Competitiveness
Report
Doing Business
Governance
Logistical Performance Index
CorruptionKnowledge
Economy
InnovationExports/Imports
Imbalances
TrustSpecialization
Step 2: Identifying Strengths and WeaknessesLatvia
HighInequality
Prosperity Outcomes
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HighInformality
LowManufacturing
Intermediate Indicators
Competitiveness
Step 3: Link Outcomes to Fundamental Competitiveness
19 Copyright 2011 © Christian KetelsSource: Hausmann/Rodrik, 2008
Step 4: Analyze Complementarity Across Policy Areas
e.g., Infrastructure Investment
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e.g., Workforce Skills
e.g., Investment Attraction
Specific Segment of the Economy
Specific Segment of the Economy
Specific Segment of the Economy
Specific Segment of the Economy
Specth
Step 5: Define an Implementation Strategy
What to do How to get it done
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• Institutional structure
• Capacity
• Consensus
• Leadership
• External environment
Clusters and Competitiveness
ClustersOther Dimensions of
Competitiveness
ENHANCE
Static
(Leverage)
Dynamic
(Upgrade)
11 33
22 Copyright 2011 © Christian Ketels
Competitiveness
ENABLE
• Co-location of companies
and other institutions
affecting the potential for
local value creation within a
given economic field through
spillovers and linkages
• Economic fundamentals
that set the productivity
level companies can reach
within a given geographic
location
22
Clusters Enhancing CompetitivenessThe Impact on Regional Prosperity
Determinants of Regional Job Growth, Wages, and Patenting
• Specialization in strong clusters
• Breadth of position within each cluster
23 Copyright 2011 © Christian Ketels
• Positions in related clusters
• Presence of a region‘s clusters in neighboring regions
Not significant
• Positions in “high-tech“ versus other clusters
Source: Porter/Stern/Delgado (2010), Porter (2003)
Clusters Enhancing CompetitivenessThe Impact on Entrepreneurship
Survial Ratesof New Businesses (+)
The stronger the cluster, the more
The stronger the cluster , the higher the survial rate of new businesses
CLUSTERCLUSTER
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New Industries (+) New Business Formation (+)New Business Formation (+)
Job GrowthJob GrowthIn New Businesses (+)
The stronger the cluster, the more likely new industries within the cluster are to
emerge
cluster, the more dynamic is the process of new business formation
The stronger the cluster, the higher the job growth in new
businesses
Source: Porter, The Economic Performance of Regions, Regional Studies, 2003; Delgado/Porter/Stern, Clusters and Entrepreneurship, Journal of Economic Geography, 2010; Delgado/bPorter/Stern, Clusters, Convergence, and Economic Performance, mimeo., 2010.
Clusters Enhancing Competitiveness: The Case for Action
• Agglomeration largely driven by business environment conditions and ‘automatic’ cluster effects in a market process
BUT
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• Exploitation of localized spill-overs not automatic
• Exploration of opportunities for joint action not automatic
• Cluster efforts enable locations to benefit more from what they have
POLICYPOLICYCompetitiveness Enabling Clusters:
Sources of Cluster Emergence
Location Existing Clusters
Business Environment
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Natural Resources
Context for competition across regions
Entrepreneurs
Competitiveness Enabling ClustersCompetitiveness and the State of Cluster Development
State of Cluster Development
High
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Competitiveness
Source: ISC analysis based on WEF Global Executive Opinion Survey, 2010
HighLow
Low
New Zealand
New Zealand Competitiveness Profile 2011
Macro (4)
Rule of Law(2)
Context for Strategy and Rivalry (2)
Micro (18)
Social Infra-structure and Pol.
Institutions (4)
Macroeconomic Policy (1)
Business Environment Quality
(17)
Company Sophistication
(19)
Sourc
e: U
npublis
hed d
ata
fro
m the G
lobal C
om
petitiveness R
eport
(2011),
auth
or’s a
naly
sis
.
Organizational Practices(7)
28 Copyright 2011 © Christian Ketels
Political Institutions (5)
Human Development (8)
Demand Conditions (14)
Related and Supporting Industries (34)
Factor Input Conditions (10)
Administrat.
(2)
Skills
(8)
Innovation
(25)
ICT /Energy
(18)
Capital
(14)
Sourc
e: U
npublis
hed d
ata
fro
m the G
lobal C
om
petitiveness R
eport
(
Internationalization (12)
Strategy(23)
Logistical
(23)
Significant
advantage
Moderate
advantage
Neutral
Moderate
disadvantage
Significant
disadvantage
Clusters as Drivers of Competiveness Upgrading
Clusters as Tool
Better Actions More Impact
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Better Actions More Impact
Cluster initiatives provide a
platform to discuss necessary
improvements in
competitiveness at the level
where firms compete
The organization of economic
development actions around
clusters leverages positive
spill-overs and mobilizes
private sector co-investment
What is Different about Cluster-Based Policy?
Cluster vs.Narrow
Industries
RegionalPerspective
Public-PrivateCollaboration
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Build on Regional Strengths
Demand-drivenPolicy
Priorities
CompetitivenessFocus
Clusters as Drivers of Competiveness Upgrading:The Challenge
100100
60
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4545
1515
All employment All employment
in clusters
All employment
in strong clustersNote: Income in light blue
Source: European Cluster Observatory, 2011
~25
Clusters as Drivers of Competiveness Upgrading:Cracking the Glass Ceiling
From a few successful
cluster islands…
…to a more
competitive economy
• Systematic use of clusters as a
delivery channel for microeconomic
policies
• Active management of regional
32 Copyright 2011 © Christian Ketels
• Active management of regional
cluster portfolios that engage many
clusters and harness cross-cluster
linkages
• Design of feed-back mechanisms from cluster efforts to general
business environment upgrading
• Leverage cluster organizations to
enhance public private dialogue on
regional competitiveness
Clusters and Competitiveness Strategy
BusinessBusiness ClusterCluster
Positioning
• Identifies, communicates, and strengthens
the specific value proposition of the location
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BusinessBusinessEnvironmentEnvironment
ClusterClusterPortfolioPortfolio
• Accelerates growth in
those fields where the
location has strengths
• Enables the emergence
of new clusters from existing clusters
• Improves the
economic platform
for all clusters and companies
Lessons for Cluster Practitioners
Public Officials
• Support clusters through competitiveness upgrading, not just money for cluster organizations
• Integrate cluster efforts into a broader competitiveness strategy
• Work with an (ever evolving) regional portfolio of clusters, not clusters in isolation
34 Copyright 2011 © Christian Ketels
Cluster Initiative Managers
• Lobby for a more competitive business environment, not just support for collaboration inside the cluster initiative
• Offer your insights and structures as an input for broader competitiveness efforts
• Look for collaboration opportunities in your location’s overall cluster portfolio