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CITY OF BRAMPTON | 2017 CITIZEN SATISFACTION SURVEY REPORT |
2017 Citizen Satisfaction Survey
CITY OF BRAMPTON TOPLINE SUMMARY
SEPTEMBER 14, 2017
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INTRODUCTION AND METHODOLOGY
The City of Brampton commissioned Environics Research to conduct its biennial citizen satisfaction report. This study utilized an approach that allowed a broad cross-section of Brampton residents to participate in the survey, while at the same time ensuring that the sample is representative and reflects the known characteristics of the city’s population.
This survey employed two methodologies to reach a total sample of n=1,599 Brampton residents:
• An online, English-language representative survey of n=645 members of an online access panel. This survey was available from June 28-July 26, 2017;
• A survey of n=954 Brampton residents who voluntarily completed the survey using a web link on the City’s website. This survey was available in five languages (English, French, Portuguese, Punjabi and Urdu). This survey was available from July 6-26, 2017.
The final dataset was weighted by age, gender and ward to reflect the known characteristics of Brampton residents (based on StatsCan and City of Brampton population data).
Because this is a online sample of convenience, no margin of error can be ascribed, and results may not be considered to be statistically significant. For the purposes of comparison, the margin of error on a non-probability sample of n=1,599 is +/-2.45%, 19 times out of 20.
Results in this report may not add to exactly 100% due to rounding.
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COUNTRY OF BIRTH
PROFILE OF RESPONDENTS WEIGHTED PROFILE
AGE DISTRIBUTION
18-34 35-49 50-64 65+
32% 29% 24% 15%
IDENTITY GROUPCHILDREN IN THE HOUSEHOLD
Canada 66%
Other 33%
Visible minority 29%
Persons w/ a disability 8%
Indigenous 2%
LGBTQ* 5%
Yes 32%
No 68%
Male 48%
Female 51%
Other <1%
GENDER
WARD
10(10%)
8(9%)
9(11%)
5(10%)
3(10%)
4(10%)
7(11%)
6(11%)
2(9%)
1(10%)
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Q1. What, in your opinion, is the single most important local problem facing Brampton today?
MOST IMPORTANT ISSUE
*Transportation includes traffic congestion/roads/drivers (24%), public transit (5%) and road conditions/maintenance (3%).
**Local political issues includes the mayor/council (5%), poor government/infighting (4%), fiscal management (2%) and accountability/transparency (1%).
***Infrastructure/development includes over-population (5%), infrastructure (3%), over-construction/urban sprawl (2%), and growth management/development (2%).
32%
12%
11%
7%
6%
5%
4%
3%
3%
2%
1%
1%
11%
3%
Transportation issues*
Local political issues**
Infrastructure/development***
Crime
Housing
Taxation
Cost of living (electricity, insurance…)
Diversity/multiculturalism
Economy
Health care/hospitals
Education
Environment
Other
(Nothing/unsure)
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MOST IMPORTANT ISSUE EXAMPLES OF VERBATIM RESPONSES
Q1 What, in your opinion, is the single most important local problem facing Brampton today?
“Lack of public transit, not only within Brampton but in terms of links to the
rest of the GTA.”
“The explosive growth of new construction and the need to be able to keep up with the infrastructure needs
for this growth.”
“Lack of cooperation and transparency in city council. Too
many administrative layers.”
“Disconnect between city council and local population.”“Traffic due to population growth and
insufficient infrastructure.”
“Rental units in private homes. Which leads to overcrowding and rundown
neighbourhoods.”
“The way government is using our tax dollars.”
“Crime. Especially violent crimes which include gun violence and
home robberies.”
Transportation (32%) Local Political Issues (12%)
Development/Infrastructure (11%)
Crime (7%)
“We don't have enough police for the size of the city and some just
don't do anything when contacted..”
“Too many cars on the road driving to fast.”
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45%
19%
17%
12%
11%
9%
9%
7%
7%
6%
6%
6%
6%
5%
5%
Parks/open spaces/trails
Multicultural/diverse
Location/close to amenities
Rec facilities/programs
Flower City/beautification
Shopping malls/retail stores
Entertainment/restaurants
Close-knit/friendly
Clean
Transit system
Access to highways/roads
Affordable place to live
Downtown
Neighbourhood planning
Arts/culture
Top 15 Responses
Q2. What, in your opinion, would you say are the most appealing things about Brampton?
MOST APPEALING THINGS ABOUT BRAMPTON
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MOST APPEALING THINGS EXAMPLES OF VERBATIM RESPONSES
Q2 What, in your opinion, would you say are the most appealing things about Brampton?
“Closeness to the airport and downtown TO.”
“Appearance (Flower City branding is something I still hold onto).”
“The downtown core. Gage Park, the market, restaurants, free
entertainment.”
“The multitude of parks and green space.”
“Suburb of Toronto so close to the metropolis while still having the
perks of a suburb.”
“The city provides lots of family friendly activities.”
“Multicultural city.”
“Housing cost in relation to other neighbouring municipalities.”
“Diversity of the population makes it an interesting place to live.”
“Access to family activities like Rec centres, rinks and parks.”
“Plenty of Shopping variety.”
“Downtown Brampton events.”
Parks/open spaces
Beautification/Flower City
Location/Proximity Diversity
Facilities/programs Affordability
Shopping/retail/restaurants/events
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Q3. Overall, how would you rate the quality of life in Brampton today?
QUALITY OF LIFE ASSESSMENT
9% 55% 29% 7%
Excellent Good Fair Poor
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Q4. And how satisfied or dissatisfied are you with the City of Brampton as a place to live?
SATISFACTION WITH BRAMPTON AS PLACE TO LIVE
*Top-2 includes those who are very or somewhat satisfied
16% 45% 15% 17% 8%
Very satisfied Somewhat satisfied
Neither satisfied/dissatisfied Somewhat dissatisfied
Very dissatisfied
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Q4B. Would you say that the City of Brampton is on the right track or the wrong track in addressing the issues facing your community?
DIRECTION OF THE CITY
45% 52% 3%
Right track Wrong track dk/na
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Q5. Please rate your overall satisfaction with the services delivered by the City of Brampton using the 5-point scale below:
SATISFACTION WITH CITY SERVICES
9%
42%
25%
16%
8% Very satisfied
Somewhat satisfied
Neither satisfied/dissatisfied
Somewhat dissatisfied
Very dissatisfied
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Q6. Please rate your satisfaction with the following services delivered by the City of Brampton using the 5-point scale below:
EVALUATION OF CITY SERVICES
Percentages above include those who are very/somewhat satisfied (4-5 on 5-point scale)
1. Parks, playgrounds and trails
78%
2. Emergency fire services
75%
3. Recreational and sports facilities
67%
4. Recreational programs
65%
5. Brampton Library
64%
6. Community events
57%
7. Emergency preparedness
51%
8. Arts and cultural programs
48%
9. Road maintenance
46%
10. Community design/development
40%
11. Bylaw enforcement
36%
12. Availability of affordable housing
22%
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Q7. Do you use public transit?Q8. Please rate your satisfaction with Brampton Transit (including Züm) using the 5-point scale below.
PUBLIC TRANSIT USAGE/SATISFACTION
23%
38%16%
15%
9%
Satisfaction with Brampton Transit/Züm(Base: Public transit users, n=622)
Very satisfied
Somewhat satisfied
Neither satisfied/dissatisfied
Somewhat dissatisfied
Very dissatisfied
40%
60%
Usage of Public Transit
Yes
No
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9. Please indicate how satisfied are you with the way the City of Brampton attracts and retains businesses and jobs in Brampton using the 5-point scale below:
SATISFACTION WITH ECONOMIC DEVELOPMENT
5%
25%
35%
21%
13%
Very satisfied
Somewhat satisfied
Neither satisfied/dissatisfied
Somewhat dissatisfied
Very dissatisfied
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Q10. Thinking about all the programs and services you receive from the City of Brampton/your municipality, would you say that, overall, you receive very good, fairly good, fairly poor or very poor value for your tax dollars?
PERCEIVED VALUE FOR TAX DOLLARS
7%
58%
25%
9%
Very good Fairly good Fairly poor Very poor
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13%
57%
28%
Increase taxes to expand/improve
services
Increase taxes around the level of
inflation (1-2%) to maintain services
Maintain taxes and cut services
Q11. Local governments must balance the cost of delivering services with taxation. Which of the following options would you most prefer in Brampton?
TAX INCREASE PREFERENCES
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Q12. Which of the following statements is closer to your own opinion?
TAXES VS. USER FEES
49% 50%
Municipal services and programs should be paid for
by everyone through property tax revenues
Those who use municipal programs and services
should pay for them through user fees
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Q13. To what extent do you agree or disagree that the City of Brampton is efficient in its management of tax dollars?
PERCEPTIONS OF HOW THE CITY SPENDS
3%
33%
35%
27%Strongly agree
Somewhat agree
Somewhat disagree
Strongly disagree
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Q14. In the last two years, has the City of Brampton’s ability to manage spending improved, stayed the same or worsened?
CITY’S ABILITY TO MANAGE SPENDING
14%
52%
31%
Improved Stayed the same Worsened
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Q15. Within the past 12 months, have you personally contacted the City of Brampton for information or for a service? Q16. Which of the following methods have you used in the past 12 months to contact the City?
SERVICE INTERACTION
65%
37%
32%
19%
16%
13%
Telephone (including
311)
City website
In person - at an event
In person - at City Hall
Social media
Method used to access service(Base: Those who contacted
City, n=852)
52%
48%
Accessed Services(All respondents)
Yes
No
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Q17. Thinking about your most recent interaction with the City, how satisfied are you with each of the following? (Base: Those who contacted the City, n=852)
SATISFACTION WITH SERVICES
26%
27%
33%
29%
32%
31%
14%
14%
17%
15%
14%
8%
16%
12%
10%
The amount of time it took to get the
service
The overall quality/accuracy of the
service delivery
The staff that provided the service
Very satisfied Somewhat satisfied Neither
Somewhat dissatisfied Very dissatisfied
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Q18. Still thinking about your most recent interaction with the City, please rate your level of agreement with the following statements about your experience: (Base: Those who contacted the City, n=852)
PERCEPTIONS OF SERVICES RECEIVED
33%
34%
42%
24%
32%
29%
11%
16%
14%
15%
8%
6%
18%
8%
7%
I was able to get what I needed in a
single call/interaction
The staff person was
knowledgeable/competent
The staff person was courteous/helpful
Strongly agree Somewhat agree Neither
Somewhat disagree Strongly disagree
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Q20. Have you ever used the City of Brampton’s website? Q21. For which of the following reasons have you ever used the City of Brampton website?
WEBSITE USAGE
87%
13%
Used City website (All respondents)
Yes No
71%
60%
45%
37%
24%
20%
18%
16%
13%
Program information
News about City events
Parking enforcementinformation
Job/career opportunities
News about council decisions
Information on building projects
Paying bills
Reading reports tocouncil/agendas
Other
Reasons for using City website(Base: Website users, n=1,390)
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Q19. The City of Brampton’s 2016-2018 Strategic Plan focuses on 6 key priorities. To what extent do you think each of the following will have an impact on Brampton? Please indicate if you think this idea will have a major positive impact, a minor positive impact, no impact, a minor negative impact or a major negative impact:
STRATEGIC PLAN PRIORITIES
58%
50%
46%
47%
50%
26%
28%
31%
34%
31%
26%
38%
10%
14%
13%
14%
13%
24%
2%
3%
4%
4%
6%
7%
1%
2%
2%
3%
5%
4%
Developing better connections for
regional transportation
Growing health/life sciences sector
Creating lively, vibrant and active urban
spaces
Developing comprehensive vision forgrowth over 25+ years
Building a new university
Implementing flood protection measures
downtown so more land can be used
Major positive impact Minor positive impact No impact
Minor negative impact Major negative impact
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Jodi ShanoffVICE PRESIDENT, CONSULTATION AND ENGAGEMENT
416.969.2456
Curtis BrownSENIOR RESEARCH ASSOCIATE, CORPORATE & PUBLIC AFFAIRS
416.969.2747
Nicole PageotRESEARCH ASSOCIATE, CORPORATE & PUBLIC AFFAIRS
416.969.2802
FOR FURTHER INFORMATION OR QUESTIONS, CONTACT: