The TransmitterPublished Exclusively for EMERgency24, Inc. Dealers www.emergency24.com Summer 2009

FIRST IN COMPUTERIZED MONITORING

CHICAGO WASHINGTON DCDETROIT LOS ANGELES

EM24 to Move into New Facility at999 E. Touhy by End of Fall 2009By the end of Fall 2009, EM24 will bemoving its Chicago operations to 999 E. Touhy in Des Plaines, IL, wherecontractors are applying the finishingtouches for a cutting-edge centralstation that will meet the securityindustry’s needs for decades to come. Currently configured for 25 stations,the monitoring room and adjacent datacenter cover 5,000-square feet. “We built the monitoring room withlarge, multi-functional smart stationsdesigned for ergonomics andefficiency,” said Director of TechnicalOperations, Baird Larson, who istaking the lead on the construction.“There is also ample room and wiringin place to allow us to increasecapacity any time we want.” The newcentral station is expected to beoperational as a branch this Summerand a phased move from Chicago willbegin shortly thereafter. The move willbe completed before Winter. “Once wedecided to secure this space, the nextstage was to design a space plan tosatisfy our business needs and coderequirements. However, throughout the15,000 square feet that is EM24 space,we went above and beyond allprevailing industry standards becausethere are many other considerationslike the usability, functionality and themarketing aspect for creating thisfacility,” said Larson. “Ultimately, wedecided our data center had to beadjacent to the monitoring area. It justmakes sense to have our 24/7 mannedoperations room next to our core

communications systems, hardwareand applications. It also allowed us tobuild a viewing area that showcasesthe monitoring room and data centerso touring alarm dealers can have avisual of how everything workstogether and how we invest in bothpeople and technology.”

EMERgency24 alarm dealers canstrengthen their local brand bycustomizing the web interfacesubscribers see when logging ontoAlarmNet Total Connect services.

This new capability, which is free of cost, allows alarm dealers toincorporate a logo, headline and text that describe the company andits full line of security services.

All EMERgency24 dealers withTotal Connect accounts using 05-4A and 05-13 Central Station IDs are able to create custom TotalConnect interfaces.

To download a comprehensive, step-by-step guide for thiscustomization process, visit theDealer Literature area on theEMERgency24 Dealer Secure site.

A portable document file titledAlarmNetTotalConnectCustomWeb.pdfis available under the section titledHelpful Information For Dealers.

For alarm dealers who choose tocustomize their web interface, pleaseunderstand that EMERgency24cannot provide technical support forthe creation of the site, its content,design or other troubleshootingissues.

For more information or assistanceon how to create a custom TotalConnect website, contact AlarmNetsupport at 1-800-222-6525.

Customize YourAlarmNet TotalConnect Website

Want to have the latest industry newson your desktop at all times? Makewww.emergency24.com/blogs/ your homepage!

FIRST IN COMPUTERIZED MONITORING

CHICAGOWASHINGTON DC DETROITLOS ANGELES

EMERgency 24, Inc.4179 West Irving Park Road, Chicago, IL 60641Ph.: 800.800.3624/info@emergency24.com

FIRST IN COMPUTERIZED MONITORING

CHICAGOWASHINGTON DC DETROITLOS ANGELES

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EM24 is populating this site with the latest industrynews and events that affect your business. This blogsite is a one-stop depot for security dealers, installersand other industry stakeholders.

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A crane was used to place a newair-handling unit on the rooftop of999 E. Touhy. Due to its proximityto O’Hare Airport, FAA approvalwas needed to encroach into theprotected air space.

As a point of clarification and tohelp avoid any misunderstandingabout the intended use of anaccount’s Notes field, that info isfor a dealer’s internal use only.

This information is not available to Monitors when they aredispatching on accounts.“It’s very important that our dealersunderstand the Notes field is strictlyfor their own record keeping,possibly to remind them of whenthe system needs to be inspected orto follow up with a customer acertain amount of time after theinstallation,” said Ellen McGraw,Data Entry Manager. “Monitors donot have access to the Notes via thedispatch software. That informationis only available online.”

How to Use the NotesField when AddingAccounts Online

EM24 alarm dealers with industrial or commercial accounts have a greatopportunity to increase their RecurringMonthly Revenue by offeringenvironmental monitoring to theircustomers.

EMERgency24 has the ability to monitoralmost any environmental sensor fromsimple humidity gauges to complexsystems that measure radiation levels. In addition to the immense life-safetybenefits, environmental monitoringimmediately identifies situations thatimperil company assets. This not onlyprotects essential equipment, materialsand finished product, but it also keepsthe company operational.

Some examples of environmentalmonitoring include:

Temperature: Monitor highs and lowswithin area or whole facility.

Humidity: Track the level of moisture in the air – highs and lows.

Chemicals: Alert management ofdangerous chemical conditions or eventhe absence of a chemical.

Water: Addressing water issues quicklyminimizes damage to a facility.

Environmental MonitoringProvides Opportunity toIncrease Services Offeredto Your Business Accounts

EMERgency24 alarm dealers areencouraged to link their website to ourhomepage to help both web propertiesimprove Internet page ranking, whichdetermines how high a website appearsin search engine results.

In addition to having your websiteappear higher on the first page of themajor search engines, EMERgency24will receive a greater amount of trafficto its Lead Generation website. This inturn will result in more business forEMERgency24 alarm dealers.

Here’s what to do:

1) Sign up to receive free leads forcustomers who want information onburglar, fire or PERS systems atwww.emergency24.com/security/dealer-leads.htm (hyphenate dealer-leads.htm).

2) Link to www.emergency24.com.

3) By having those thousands of linksto the EMERgency24 site, our searchengine rankings will skyrocket.

4) Your company will benefit from our increased web traffic to the newEMERgency24 Lead Generationwebsite.

For more information on how to helpmaximize EMERgency24’s Internetreach and receive even more free SalesLeads, contact the EM24 SalesDepartment at 1-800-800-3624.

New EM24 Website Posted Fire-Lite IP-DACT CommunicationModule Meets Code for IP MonitoringWith the emergence of Voice overInternet Protocol (VoIP) and the factthat analog lines are now moredifficult to obtain and costly tomaintain, many businesses areforsaking traditional POTS lines for the new technology.

Unfortunately, VoIP transmissions to central station monitoringreceivers often cannot deliver thealarm signals due to compressionalgorithms and bandwidthallocation, which varies based onnetwork traffic. While there areseveral VoIP providers, none haveyet to address the issue of alarmsystem communications.

Fortunately, EM24 invested in theTeldat VisorAlarm Plus-2 receiverthat provides a solution to the VoIPissue. The VisorAlarm is designedto work with both the Fire-Lite andNotifier IP-DACT. The IP-DACTalarm communication module is oneof the few UL-864 listed productson the market for Contact IDreporting over the Internet listedspecifically for all of the Fire-Litebranded products.

Benefits of the IP-DACT include:

Saves the cost of two dedicatedphone lines. Only the customer’sshared IP equipment is required. The IP-DACT connects directly to the primary and secondarytelephone ports. Fast alarm transmission (less than 10 second transmission time). Works over any type of customer-provided Ethernet 10/100 Basenetwork connection (LAN orWAN), DSL modem or cablemodem. Data transmits standard ContactID protocol but is secured with theindustry’s highest level ofencryption (AES 512 bit). Supports both dynamic (DHCP)or Public and Private Static IPaddressing. Supports dual destination IP receiver address for highredundancy configurations, which means all signals are sent to a secondary address should theprimary become unavailable.

For more information on using theIP-DACT module from Fire-Lite,call the EM24 Sales Department at 1-800-800-3624.

Free issues of SecuritySeeker are now availablefrom EM24 to give alarmdealers another opportunityto reiterate to their customersthe importance of having amonitored alarm system.“This issue is a single pageto minimize postage and itstresses the un-thought-ofbenefits of a monitoredalarm system. It will helpdealers minimize subscriberattrition,” said Kevin McCarthy, EM24 National SalesManager. To order free copies for your customers, call 1-800-800-3624 or e-mail your request (with dealernumber & quantity) to SecuritySeeker@emergency24.com.

Order the New Issue ofSecurity Seeker for End-Users

The new EMERgency24 homepagewhere potential customers request tobe contacted by local EM24 dealers.

Free customized flyersto help alarm dealerslaunch the new PERSoffering are availablefrom EM24. Byproviding marketingmaterials aimed at end-users, alarm dealers willnot have to invest heavily to introduce PERS tosubscribers and their families. “Everyone knows someonewho needs this service,” said Kevin McCarthy, EM24National Sales Manager. “It could be for themselves, aparent or a neighbor. Ultimately, PERS was developed tohelp dealers grow their businesses.”

To order free custom flyers, call 1-800-800-3624 or e-mail your request (with logo and contact info) to custom-flyers@emergency24.com.

Launch PERS with FreeCustomized Flyers from EM24

Linking to EM24 increases Internet ranking whichmeans more free sales leads for your company!

EM24 wants to help protect youraccounts and alert subscribers about agroup that sends college kids door-to-door claiming that they represent youralarm company. These teams offer freeupgrades or claim there are systemtroubles then request to see the alarmequipment. After reprogramming the

panel, they present paperwork to besigned that creates a contractualrelationship above and beyond yoursubscriber agreement. This is a scam!To order free billing inserts for yourcustomers, contact the SalesDepartment at 1-800-800-3624 or e-mail scam-alert@emergency24.com.

Protect Accounts from Scam ArtistsRequest free billing inserts from EMERgency24 to alert customers of unethical door-to-door tactics

During the past year, EMERgency24parlayed two successful dispatchesinto local and national publicity forthe installing dealer through itsResponder Reward program.

The EMERgency24 ResponderReward Program was developedto help publicize successfuldispatches and foster goodwill from responding agencies. In some cases, EM24 will make acontribution to a charity of thedepartment chiefs’ choosing whenresponders are dispatched to anemergency situation.

EMERgency24 dealers interested in saluting their local emergencyresponders for successful dispatchesshould e-mail a summarydescription of the event tok.lehan@emergency24.com.

Be sure to identify the subscriberaccount number, as well as the timeand date of the dispatch.

Tell EM24 AboutSuccessful Dispatchesto Receive ResponderReward Publicity