In This Issue

Revenue Cycle Fall Conference 2015 Dates Fall Conference 2015

Dates Fixed Income in a Rising

Interest Rate Environment

What you Missed Using Marketeting's Playbook to Engage Patients Financially CHFP Certification Supporting Living

Facilities Chapter Summer Events

Chapter Sponsors

Chapter Links

Chapter Officers,

Directors and

Committee

Members

New Members

May 2015 - August 2015

New Member List

2015 Revenue Cycle Fall

Conference!!

Wednesday,

Volume 62, Issue 2 September 15, 2015

President's Message

By: Doug Banks, FHFMA, CPA, CIA

banksd@trinity-health.org

Our summer is drawing to a close and kids are going back to school. I am stunned by how quickly time passes. I know many of you can relate as our average age in the chapter is over 50 years old. Presidential debates have been entertaining, and Healthcare continues to be a major topic of discussion. Who knows what adventures in Healthcare will be sparked with a new president, especially with some of the ideas that Donald Trump and Ben Carson have tossed out, or maybe Hillary will reconsider her "100 days" to reform healthcare platform (remember that?). There is no doubt that change is not only inevitable, but continues at a faster and faster pace, just like time. With change, it becomes more challenging to stay current with regulatory and accounting modifications. Our chapter is continuously looks for ways to provide the education that is needed to keep up with these changes.

On August 28th we had our first member meeting with attendance of over 100 members. Some very critical updates were provided by the state related to Medicaid, including:

MI Health Link

HMO Rebid Update

Healthy Michigan Plan

Michigan Medicaid Demographics

Hospital Reimbursement Policy and Finance Update

In September we have the following line up:

September 16 - CDM - Streamlining and Charge Capture 11 - Noon

October 7, 2015, -

Friday, October 9, 2015

Conference Location:

Soaring Eagle Casino and Resort, Mt. Pleasant,

MI

Brochure

62nd Annual

HFMA MI Chapters Fall Conference

Monday,

October 19, &

Tuesday, October 20, 2015

Conference Location:

Inn at St John's

Plymouth, MI

Brochure

Register

Sept. 25 - Member Meeting - CFO Update (Ed Chadwick, HFHS) and Value Based Care & Mergers (Tina Wheeler, Audit Partner, Deloitte and Brad Mutnick, Senior Manager, Deloitte) St. John Providence Southfield

Of course, our annual fall conference promises to provide some great educational opportunities:

Mission Possible: Developing Sustainable Healthcare - HFMA MI Chapters in partnership with MCACHE Presents the 62nd Fall Conference October 19 - 20, 2015

The Inn at St. John's, Plymouth, MI We are continuously seeking opportunities to provide our membership more value. On September 3rd we met with Michigan CFOs and Joe Fifer at Plante Moran to seek their guidance to improve our services. We shared numerous ideas that we will be pursuing, including the potential to provide education geared towards a CFO's choosing, on their premises and free to their associates, but broad enough to include all members. It was also suggested that all three HFMA Michigan Chapters work closer with MHA to provide educational venues for our Politicians in Lansing, designed to increase understanding of the impacts of healthcare reform. Our chapter is opening new venues to broaden and reach out to more professionals. We have invited an early careerist, Sarah Wolinski (see article below) to join as a Junior Board Member; this provides the younger generation more of a voice on how our chapter can add value. We have a very active Certification Committee that is working through the new certification process, including having two early careerists that will be taking the certification exam this year. We are also seeking out more collaboration with Payers and Physicians as ACO's and bundled payments continue to evolve. I am honored to serve this year as Chapter President and continue to be humbled by the hard work and commitment by all the volunteers serving our chapter. As our summer breezes give way to fall colors, we all look forward to your active participation and remember, there are always opportunities to volunteer. Best Regards, Douglas Banks

Eastern MI Chapter Junior Board Member - Sarah Wolinski

HFMA Webinars FREE to HFMA

members. Use link below to

register

Click here to register

September 15

Overview of MACRA Legislation: How the SGR Repeal & New

Merit-Based Incentive Payment System Will

Impact Physician Payments

September 29

Understanding the Federal Communication

Commission's Latest Ruling & Its Impact on

Contacting Your Patients

October 5

The 340B Drug Discount Program: MEGA-

Guidance & Potential Issues

October 6

Workforce Transformation:

Empowering Your Staff & Saving Millions

October 7

Are Payment Threats

Lurking in your Hospital? October 8

The Financial Business Case for Effective

Healthcare Coordination

October 12

Name: Sarah Wolinski

Organization where employed: Baker Tilly

Title: Manager

HFMA Member Since: 2014

Years in current position: 6 months

Why I chose this career/position: I liked that an accounting background could afford me the chance to explore many different career paths.

What I like most about my job/field: There is always change and the opportunity to learn something new.

What I like least: When the change is unexpected.

I Joined HFMA because: I had been working with healthcare related clients for years, and wanted a way to continue to broaden my healthcare knowledge, skillset, and network locally.

HFMA has benefited me by: Allowing me to increase my professional network and stay up to date on healthcare changes.

What I'm most excited about for the future of healthcare: The focus on predictive and preventative care

"Getting to Know You" questions.

Top 3 songs on your iPod? Lots of wedding songs right now- A bunch of Eric Clapton, Frank Sinatra and Billy Joel

If I had time, I would like to learn: To be a gourmet cook. The Food Network really has me inspired.

Some places I've traveled: South Africa,

Some places I'd like to travel: Alaska

Three things you'll always find in my fridge: Hummus, spinach and chicken

You would be surprised to know this about me: That I enjoy watching documentaries, and cannot get enough of them.

In case of fire, I would grab my: Dog

Proudest moment: Passing the CPA exam

Most famous person I've ever met: Steve Yzerman

Person I would like to meet: Any past president. I think I would enjoy picking their brain.

Last book read: Girl on a Train

Dream automobile: A fancy SUV, maybe a Range Rover

The Telephone Consumer Protection Act

October 13

Medicaid Eligibility: 5 Winning Strategies in the Healthcare Reform

Era

October 14 New Ideas to Crush Costs in Your Supply

Chain

October 15 Transform Your Billing

Office for Maximum Effectiveness with

People, Process , and Technology

October 20

Understanding the

Importance of Community Benefits &

Finance Teams Working Together

October 20

The Patient Financial Experience: A Link

Between Satisfaction, Payment, and More

October 21

Building A Successful Internal Physician Advisory Program

October 22

Using Price Management to Reduce Variability &

Increase Savings in Your Organization's

Supply Chain

October 27 Changing the Denials

Management Paradigm with Advanced Analytics

November 3

Choosing the Right Value-Based

Reimbursement Model in an Era of Population

Health Management

November 19 An Update on the Latest Healthcare Legislative &

Regulatory Issues

Someday I hope to: Train for a triathlon

Fixed Income in a Rising Interest Rate Environment: Adjusting Expectations

By: William M. Courson, President, Investment Advisory Group,

Lancaster Pollard

wcourson@lancasterpollard.com

In December of 2008, the Federal Reserve (Fed) lowered the target fed funds rate to the historically low range of 0%-0.25%. This action was taken in an attempt to stimulate an economy in the pits of a recession and a financial system on the verge of collapse. Additional stimulus measures, frequently referred to as "quantitative easing," were implemented over the following six years, with the goal of lowering long-term interest rates and increasing corporate and consumer borrowing. While the quantitative easing programs came to an end in late-2014, short-term rates remain at historically low levels. Recent strong economic data has many members of the Federal Reserve stating that the first increase in the Fed Funds rate will likely occur in late-2015. With much market speculation around the timing of short-term rate increases, investors are left wondering: what are the implications for long-term rates and, more importantly, for the returns on my investment portfolio?

Full Article

What you missed if you aren't following us on Twitter

As we all know, the HealthCents newsletter is a terrific resource for our EMC HFMA members and has been for many years. We continue to strive to provide meaningful content, updates and news about upcoming conferences and webinars along with links to registration pages and information resources.

Breaking news about healthcare finance, our chapter and critical events that impact our members and organizations can happen very quickly - and our goal is to get this information to our members as soon as possible - which sometimes can't be done via HealthCents.

As such, our newsletter team continuously monitors Twitter feeds of hundreds of relevant organizations and pushes the hottest topics and news articles out daily via our own Twitter account at https://twitter.com/HFMAEMC

If you're not following us on Twitter yet, you may be missing some of our best work, and more importantly news that you could benefit from as it happens.

All Webinars are FREE for HFMA members

CHFP Certification

FHFMA Certification

Join Our List

Click full article for a few samples of things you may have missed if you're not following our Twitter feed

Full Article

Using Marketing's Playbook to Engage Patients Financially

By: Kristen Jacobson, Director of Marketing, Apex Revenue Technologies

Revenue cycle leaders at the HIMSS Revenue Cycle Solutions Summit in Chicago talked about key challenges facing the industry. They tackled tough topics, including ICD-10 and the growing complexity of collecting patient balances. They talked with consistency about the need for change, the goal of patient centricity and the importance of metrics to track payment performance.

It struck me that many proven tactics marketers use to engage potential consumers can help financial leaders improve results in the patient-pay revenue cycle. Marketers consider demographics, personas, channels, messaging, conversion rates and more to tailor communications that drive results. That model can prove effective for patient financial engagement as well, leading to better experiences for patients and better financial results for the provider.

Consider the following:

Full Article

Certified Healthcare Financial Professional (CHFP) Certification

By: Artil Leo aleo@advomas.com & Kim Hauschild khauschild@critten.com, Chapter Certification Chairs

2015 has been an exciting year for certification in the Eastern Michigan

Chapter. We had three members certified recently- Artil Leo (Dec), Bryan

Roach (Mar), Kim Hauschild (Apr), and Jason Williams (Apr). FHFMA

designation was earned by Tim Meier in January 2015 and Kim Hauschild

in May 2015 .

Changes to HFMA's CHFP Certification Program

HFMA's strategic vision characterizes the current healthcare business

environment as the transformation of care to achieve value. Providers,

physicians, and payers are all confronted with new business challenges.

The nature of the business environment and its impact on industry

stakeholders supply both the demand for and elements of a new approach

to the CHFP.

Full Article

Supportive Living Facilities and Medicaid Waivers: Addressing the Wave of Low- and Moderate-Income Seniors

By: Steve Kennedy, Senior Managing Director, Lancaster Pollard skennedy@lancasterpollard.com

Keith Jones, Summer Associate, Lancaster Pollard kjones@lancasterpollard.com

In 2011, the Baby Boomer wave began to crash upon the shores of retirement. By 2030, 72.8 million Americans will be over the age of 65, an increase from 43.1 million in 2012. While developments in health care have added quality as well as quantity to the average lifespan, aging often still brings the need for assistance with Activities of Daily Living (ADLs). Many individuals retain the majority of their physical and mental abilities and yet still require some assistance with one to three ADLs. A segment of these individuals without the physical capacity to care entirely for themselves are low- to moderate-income seniors unable to afford traditional assisted living (AL) services. These individuals present an opportunity for operators and states to think creatively about how best to care for their financial, physical and mental needs.

Full Article

Chapter Summer Events

Annual National Institute in Orlando, FL - June 22 - 25

(L to R) Doug Banks, Chapter President, Mary Whitbread, Region 6

Executive and Mike Berryman, Past-Chapter President

HFMA Night at Comerica Park on June 16

(L to R) Mike Berryman, Past-Chapter President,Caden Bollinger and Bill Bollinger

Click here for more Tigers game pictures

Golf Outing - July 13

(L to R) Dale Inda, Pete Stewart and Rob Carlisemo, Golf Outing Committee Chairs - Thanks for planning such a spectacular event!

Past-Chapter President Amy Vandecar and Board Member Ken

Walker

Click here for more golf outing pictures

Annual Awards Meeting & Installation of Officers -

August 28

Thank you Mike Berryman for a great 2014-15 year and we welcome new Chapter President Doug Banks. Looking forward to another awesome year!

Click here for more award pictures

Editor's Info / Submission Deadlines

Follow EMC HFMA on Twitter @HFMAEMC Get updates and news about our chapter and Healthcare Finance quickly and easily. https://twitter.com/HFMAEMC Please feel free to share any new ideas, article, pictures, etc. for our upcoming Newsletters. Bill can be reached at w.william.bollinger@gmail.com and at 586-446-9263. Tina is at Tina.Stone@trinity-health.org or 734-343-2654.

The next HealthCents deadline is November 20, 2015

HFMA-EMC Chapter Sponsors

Thank you to our 2015-2016 Chapter Corporate Partners.

The support you give helps provide the educational events, social activities, and

networking our Chapter does.

Platinum Sponsor

Advomas Baker Tilly Virchow Krause, LLP

Beaumont Health Healthcare Payment Specialists

HELP Financial Henry Ford Health System

Trinity Health

Gold Sponsors Baker Healthcare Consulting, Inc.

Detroit Medical Center L & S Associates, A Human Arc Company

McLaren Macomb PricewaterhouseCoopers LLP

St. John Providence Health System

Silver Sponsors American Express

Capio Partners Comerica Bank

Commerce Bank HealthFirst Financial

Lubaway Masten & Company, LTD Molina Healthcare of Michigan

Plante Moran, PLLC PNC Bank

Priority Health ProAssurance

The Rybar Group, Inc. TLM Consulting, Inc.

University of Michigan Health System Walgreens

Bronze Sponsors

Bottom Line Systems, Inc. Dykema Gossett, PLLC

Helvey & Associates Honigman Miller Schwartz and Cohn LLP

Hurley Medical Center King & Spalding, LLP

Kitch Attorneys & Counselors Money Recovery Nationwide

Nikao Bartoe Group SHERLOQ Solutions The SSI Group, Inc.

Whittaker Group Healthcare Recruiting & Executive Search, LLC

Baker Tilly

Trinity Health

Baker Healthcare Consulting

Commerce Bank

lubaway masten & company

University of Michigan Health System

Walgreens

ProAssurance