The Franklin Institute 2007 Annual Report

CHANGING LIVES

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The Franklin Institute links science and curiosity, engaging each of us in a lifelong adventure of discovery and exploration.

The Institute has become a dynamic agent of change through its rich array of internationally recognized exhibitions and programs, lectures and discussions themed to illuminate issues in contemporary science, community outreach initiatives particularly targeted to girls and to urban youth, and its series of innovative partnerships in public education. The Franklin Institute’s universal appeal is reflected in the diversity of its audience — from world famous working scientists to involved citizens of any age; from elementary school through university level students; from inner city to suburban families. All are drawn here by a common interest in science and technology.

Executive Message

When we first learned that Tutankhamun and the Golden Age of the Pharaohs would be coming to Philadelphia, we had ambi-tiously forecast that The Franklin would attract a million visitors to the Boy King, dramatically more than the record-setting 603,000 who came for Gunther von Hagens’ BodyWorlds: The Anatomical Exhibition of Real Human Bodies. By the time that Tut closed on September 30, more than 1,304,000 people from every state in the nation, every province in Canada, and foreign countries on five continents had toured the exhibit in the Mandell Center. While here, 80 percent of those visitors experienced The Franklin’s other exhibits or attended a theater show or special program, discover-ing something new about science and the world around them.

The Boy King brought with him great riches. The Tut exhibit had a total economic impact of more than $127 million for the Philadelphia area. It was responsible for generating $11.7 mil-lion in taxes for Philadelphia and the Commonwealth, creating 1,995 full-time equivalent jobs, prompting bookings of close to 100,000 hotel room nights and motivating more than 540,000 visits to other cultural attractions in the area. The Institute is proud to have been able to make a contribution of this magni-tude to the Delaware Valley and is grateful for the tremendous support we received from our partners.

The third blockbuster exhibit at The Franklin in the past three years, Tutankhamun was the highest attended exhibi-tion ever presented in Pennsylvania, the second highest in the history of the nation and the most attended museum exhibit in the world during 2007! It attracted both traditional and non-traditional museum audiences, enabling us to touch the lives of people from all segments of the community. Our record-breaking attendance for the full year reached 1,755,549 and resulted in a balanced budget for the 12th time in 13 years.

Beyond that, Tut provided a unique opportunity to change public perceptions of The Franklin — a fortuitous by-product of the blockbuster effect.

In 2007 The Franklin was recognized by Forbes Traveler as #20 of the top 25 museums to visit in the country — and ninth among those museums that charge general admission. More than just a venue for coveted national and international blockbuster exhibits and more than a museum for children, The Franklin has become a “go-to” destination whose exhibits and evening programs increasingly draw a significant adult audience. While the Tut exhibit was fundamental to our suc-cess this past year, so too was the Institute’s Strategic Plan 1996–2005 and the attendant $62 million capital campaign that had enabled us to renovate exhibits, rebuild theater and program space, improve visitor services and bring a 1933 build-ing up to code.

As with Titanic and BodyWorlds, the lessons learned during Tut were many, among them that the Institute’s mis-sion is easier to achieve with a building full of people, and the importance of customizing programming for distinct audiences — from school children of different grade levels to interested scholars. Each exhibit became a hub around which a variety of programming was developed. Tut, for example, provided the impetus for the multi-year “Out of Africa” lec-ture series. In August, a program on the Peopling of Ancient Egypt was presented by a high-profile panel with four lead-ing academicians in African studies from across the country to a sold-out, overflow audience. The lecture series went on to create a dialogue connected to the Identity exhibit which opened November 16. Philadelphia mayor-elect, Michael Nutter, spoke about the “Identity of Philadelphia” to a capacity

The mission of The Franklin Institute is to inspire a passion for learning about science and technology. Through the development of a broad range of visitor experiences, the Institute drew record attendance in 2007, demonstrating that it is easier to fulfill the Institute’s mission with a building full of people.

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crowd in the Benjamin Franklin National Memorial. Coupled with a successful Community Night program, the “Out of Africa” lectures give voice to and provide a resource for learn-ing for Philadelphia’s multi-cultural community.

Innovation in EducationWhile Tut-mania consumed Philadelphia, initiatives in the Center for Innovation in Science Learning were also changing lives. The Science Leadership Academy [SLA] — a magnet public high school for science, technology and entrepreneurship, run in part-nership with the School District of Philadelphia — completed its first academic year. In the fall 98 percent of the first year students returned as sophomores, joined by a new class of 112 freshmen selected from 2,000 applicants. The only public high school in the nation linked to a science center, SLA is a promising model of innovation in science education and leadership. (Please read more about SLA on page 12.) Also noteworthy is a five-year $1.176 million grant from the National Science Foundation to support “LEAP into Science,” a new program in after-school science and reading literacy being managed in collaboration with the Free Library of Philadelphia.

Winning multi-year grants, presenting “must-attend” exhibits and lectures, catapulting The Journal of The Franklin Institute and other scholarly endeavors into the technology age, and continuing the very successful fund-raising efforts of a dedicated Board have put The Franklin Institute on solid financial footing. Through outright gifts in support of The Franklin’s ongoing programs, special projects and the newly-launched capital campaign and proceeds from The Franklin Institute Awards Ceremony and Dinner, Funfest and the King Tut Gala, the Institute raised more than $29 million. These suc-

cesses, along with gifts and support from our many partners and sponsors, enabled us to provide more teacher resource materials and bring more than 35,000 school children to The Franklin free of charge. Another 287,414 youngsters benefitted in 2007 from reduced admission fees extended to all schools.

We are grateful for the support of the Board of Trustees, staff, and the more than 800 volunteers who make all these programs and exhibitions possible. This year, we are espe-cially grateful to Dr. Carol Parssinen, who retired as senior vice president of our Center for Innovation in Science Learning in January 2008. Her nationally-recognized work at The Franklin Institute over the past 15 years has made science learning cur-rent and accessible for thousands of teachers, for girls and young women, and, most particularly, for at-risk students in the community. In addition, her work has had an important, national and international impact on online science education.

Marsha R. Perelman Chair

Dennis M. Wint President & CEO

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CHANGING PERCEPTIONS

The Franklin is in the business of changing lives through life-long learning and by taking every opportunity to stimulate each visitor’s natural curiosity. Its combination

of exhibits, demonstrations, comprehensive school experiences, films and lectures provide something for everyone, making science learning accessible to The Franklin’s broad constituency.

The Franklin

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For 238 days, The Franklin was immersed in Tutankhamun and the Golden Age of the Pharaohs. Tut, Titanic and BodyWorlds have powered an era of accelerated change for The Franklin Institute as a whole. The Franklin, which includes public areas, the Mandell Center, Fels Planetarium, Franklin (formerly Stearns) Theater and Tuttleman IMAX® Theater, operated full throttle throughout the year as it presented the largest exhibit in its history.

Tutankhamun, which was organized by Egypt’s Supreme Council of Antiquities in partnership with the National Geographic Society and Arts and Exhibitions International, opened to incred-ible acclaim in The Franklin’s Mandell Center special exhibition gallery. More than 412,000 tickets had been sold prior to its debut on February 3, quickly escalating to nearly 525,000 before the end of that first month. Media coverage saturated Philadelphia and the mid-Atlantic States, with media partner 6ABC airing an hour-long documentary on the exhibit — having sent a reporter and film crew to Egypt months earlier. That station also broadcast live from the opening gala, a sold-out event attended by more than 1,000 guests.

The King Tut exhibit provided a unique opportunity to launch multi-platformed experiences addressing the needs and interests of different audiences. Adult audiences enjoyed lectures by Dr. Zahi Hawass, Egypt’s Secretary General of the Supreme Council of Antiquities and Dr. David Silverman, the national curator of the exhibition and a distinguished professor at the University of Pennsylvania. In 2007 it was possible for any visitor to become totally immersed in a single topic. The Institute partnered with Giant Screen Films to produce Mummies: Secrets of the Pharaohs which ran, along with Mysteries of Egypt, in the Tuttleman IMAX Theater, and Stars of the Pharaohs was featured in the Fels Planetarium. There was even a special restaurant, Tut’s Oasis, to serve evening visitors. And for those craving still more Egyptology,

above Left: Statues from the tomb of Tutankhamun. Right: One of the 35 model boats from the tomb to transport Tut in the afterlife.

above Top: Zahi Hawass, Secretary General of Egypt’s Supreme Council of Antiquities, checks King Tut’s mummified body before it undergoes a CT scan. Below: Pyramids for The Franklin Institute co-produced IMAX feature Mummies: Secrets of the Pharaohs.

Brazilian neo-pop artist Romero Britta works with Science Leadership Academy students creating panels that could become part of a pyramid installation for the Tut exhibit’s tour in London.

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there were the Institute-sponsored Tut Trolleys to take them from Center City hotels and garages to The Franklin, and on to the Penn Museum to see a smaller, scholarly sister exhibition, Amarna: Ancient Egypt’s Place in the Sun.

Students benefitted from hands-on workshops on the science of mummification, part of a full day Tut Experiential Package, and from floor demonstrations such as papermaking. High school classes could even participate in a mini-seminar with a graduate student in archeology, part of a Franklin-Penn Museum collabo-ration. The exhibit’s presenting sponsor, The Bank of New York Mellon, underwrote the development and distribution of 50,000 mini-magazines, the development of an online Tut resource for teachers, and the printing of 250,000 grade appropriate booklets called “Think Like an Egyptian” so that every school child visiting the exhibit received curricular materials to use in the classroom. In addition, Philadelphia’s Inquirer published 55,000 copies of a

16-page educational supplement provided free for Philadelphia schools. The educational supplements for Tutankhamun enabled The Franklin to flesh out the exhibit’s experiential package for schools into a more robust offering, all of which provided an excel-lent model for school programs going forward.

Lessons LearnedThe Franklin discovered from the Tut experience that attendance is clearly program driven; by building out evening and weekend programs to augment the exhibition, attendance grew. It also became clear that schools placed tremendous value on the extensive print and web materials prepared for the Tut exhibit, as well as the rich programming for the Tut Experiential field trip packages. The third lesson was that by customizing programs for specific audiences, it is possible to truly engage the Philadelphia community in ongoing dialogue.

Tutankhamun provided an additional area of outreach. The revenue generated by Tutankhamun (and BodyWorlds before it) enabled The Franklin to create and sustain new community directed programs including monthly free Community Nights, making exhibits and special activities available to families that could not otherwise afford to visit.

The Institute benefitted, from the extraordinary support of its Tut partners: the Arab Republic of Egypt; the Greater Philadelphia Tourism and Marketing Corporation, which received a million dollar grant from Pennsylvania Governor Ed Rendell to promote Tut; the Philadelphia Convention and Visitors Bureau; The Bank of New York Mellon; PECO; and 6ABC.

The Tuttleman IMAX Theater, with its four-story domed screen, is one of the most exciting film venues whether the subject is Egypt, or Mars or dinosaurs.

Tuttleman IMAX film Hurricane on the Bayou brought Philadelphia closer to Katrina.

Identity: an exhibition of you, developed by The Franklin, will travel to other Science Museum Exhibit Collaborative institutions

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Building Out ProgramsWhile Tut took center stage for eight months, it was by no means the sole focus of attention. Public programming is designed to reflect advances in science and is customized to The Franklin’s various constituencies on an ongoing basis. The Franklin has four core areas of focus that extend through exhibits, programs and theaters: Astronomy, Wellness, Sports Science and Weather. These areas are represented in a number of annual public pro-grams including Heart Health Days, Spring Training Day, Racecar Week — which started as a single day and grew because of its pop-ularity, and World Space Week.

In 2007 World Space Week was celebrated through the Institute’s three centers of excellence. Cornell University astron-omy professor Steven W. Squyres, recipient of the 2007 Benjamin Franklin Medal in Earth and Environmental Science and science director of the Mars Exploration Rover Project, is a frequent and popular guest at the Institute. He took part in experiential pack-ages for high school students, addressed students at the Science

Leadership Academy and engaged in an evening panel discus-sion on “Exploring Space in the Next Millennium” with fellow Franklin Institute laureate Norman Augustine, retired chairman and CEO of Lockheed Martin. They were joined by former astro-naut, Dr. Winston E. Scott, who also graciously took part in the Galactic Adventure Experiences and spoke at a members’ event. For students and members, meeting astronauts and others inti-mately involved in space exploration programs is a continuing source of fascination and inspiration.

In addition, the astronomy platform included a regular open-ing of the Joel N. Bloom Observatory during “Night Skies in the Observatory,” presented on the second Thursday of every month. An increasing number of people interested in astron-omy enjoyed using the huge restored Zeiss refractor telescope and the new computerized reflector scopes under the tutelage of Institute Chief Astronomer Derrick Pitts.

Members responded strongly to these focused programs for Tut and the Observatory. In addition, bi-monthly Member Sundays were introduced, providing workshop activities designed exclusively for member families. Membership for the year reached 28,000 households.

Ongoing fee-based programs maintained their popularity. More than 500 youngsters were enrolled in science programs during Summer Discovery Camp. Needless to say, the two-week session devoted to Tut and mummification was sold out. Spring Break Camp — an offshoot of Discovery Camp — drew 269 chil-dren over its ten days of programming. Beyond the museum walls, Traveling Science Shows — the preeminent traveling sci-ence program in the mid-Atlantic region — went to 600 schools and special event venues, serving more than 260,000 students and adults from Connecticut to Virginia.

The Franklin’s continuing exhibitions provide learning experiences from core areas.

Above: Space Command provides hands-on opportunities to learn about space exploration from planetary environments to the technology that makes space missions possible.

Top right: The Giant Heart, a perennial favorite, is the centerpiece of an exhibition on heart health.

Right: The regulation-size pitching cage in The Sports Challenge exhibit uses sports as a springboard to learning about relevant concepts such as balance, velocity, reflex, friction and resistance.

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TheatersThe Tuttleman IMAX Theater supported the King Tut exhibition for much of 2007, but also scheduled curriculum-related features such as Wired to Win, Roving Mars and Hurricane on the Bayou to augment various school packages. October saw a complete change in programming in both the IMAX and the Planetarium. The IMAX premiered Dinosaurs Alive! from the American Museum of Natural History and Sea Monsters from National Geographic, as well as a month-long evening screening of Harry Potter and the Order of the Phoenix, while the Fels Planetarium welcomed the colossal Cosmic Collisions, along with Bioworlds: Life Beyond Earth and Franklin-produced Heart of the Sun.

Drawing Strength from ChangeClearly The Franklin’s experience presenting Tutankhamun was a watershed event in all respects. It changed the way the public, educators and students, opinion leaders in the city and state, and members of the hospitality industry view The Franklin. And, it reaffirmed the thinking of those at The Franklin, that this institu-tion can change the lives of so many people in so many different and meaningful ways. By recognizing achievement in others, stimulating curiosity, and encouraging life-long learning for all, The Franklin can inspire the next generation of doctors, astro-nauts, engineers, science teachers and an informed and interested citizenry.

CHANGING EDUCATION

Center for Innovation in Science LearningA nationally-renowned center in science learning research and program development, the Center for Innovation in Science Learning touches the lives of thousands of students, teachers, scouts and families with its programs. It teaches sometimes reluctant learners that they can understand science and math, educators that they can more effectively teach science, parents that being

involved in their children’s education enhances success, and urban youth that they can be leaders in science and in life. In short, it changes people’s lives by helping them realize and achieve their potential.

The Center for Innovation in Science Learning conducted professional development workshops for 264 Philadelphia elementary and middle school teachers. Their own hands-on, inquiry-based experiences translate to better science learning for their students.

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The Center for Innovation in Science Learning has demonstrated that science centers can be deliberate agents of positive change for public education and the public understanding of science. In 2007 the Center for Innovation built on longstanding program strengths in teacher development, youth leadership, girls and women in science, parent involvement and science on the Web. Partnerships were the hallmark of new programming throughout the year, as the Center for Innovation extended the impact of sci-ence learning that changes lives

Putting Research into Practice During 2007 the Center for Innovation put the results of its research on learning into practice for teachers and students, as the team developed printed science activity guides for the Tut exhibit, called “Think Like an Egyptian.” Separate guides were created for grades K–4, 5–8, and 9–12 and were directly correlated with the National Science Education Standards. All school visitors received the guides, which helped to extend the Tut experience into class-rooms and homes. In addition, online versions of the guides were available from TFI Online at www.fi.edu and included material for teachers, parents and students.

As the primary provider of teacher development to the School District of Philadelphia under the federally-funded Math-Science Partnership, the Center for Innovation conducted eleven school year mini-courses and four summer institutes in 2007,

for 264 teachers in grades K–8. Course topics, which directly address the district science curriculum by grade, included: Solar Energy; Magnetism and Electricity; Ecosystems; Earth Materials; Landforms; Cells, Heredity and Classification; and Variables. In keeping with widely published research on professional devel-opment, the Center for Innovation asks teachers to become inquiry learners themselves as the best preparation for facilitat-ing science inquiry in the classroom.

The Science Leadership Academy The Science Leadership Academy [SLA], a progressive magnet high school which partners The Franklin Institute with the School District of Philadelphia, began its second year in September, with a new freshman class of 112 students. SLA embraces the core values of the Institute and practices project-based learning across the curriculum, establishing a direct link between the world of infor-mal learning in science centers and the world of formal schooling. To date, the SLA is the only school in the United States that part-ners a science center and a public high school.

Franklin-SLA Partnership highlights in 2007: In the April/May issue of Edutopia, the SLA was featured in an article entitled, “My School, Meet MySpace,” which focused on how technology is shaping the SLA academic experience and social/community environments. In September, the Wednesdays@The Franklin program for freshman students was expanded to include “mini-

If we did all the things we are capable of, we would literally astound ourselves….thomas edison

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Science Leadership Academy, The Franklin Institute-School District magnet high school, provides a stimulating and advanced learning environment for a smart, enterprising student body. The school provides a full college-prep curriculum with emphasis on science and entrepreneurship. Above — the two phases of biochemistry class: formal classroom time and hands-on lab work.

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courses.” These four-week explorations of behind-the-scenes museum expertise were taught by a broad range of program and administrative staff from The Franklin Institute. The mini-courses are a school-museum program unique to the Institute.

LEAP into ScienceThe Franklin Institute, in collaboration with the Free Library of Philadelphia Foundation, has received a National Science Foundation grant of $1.176 million for the project. This innovative partnership, dubbed “LEAP into Science,” will create the first sci-ence museum/library learning model for national implementation in urban communities, and will promote family and after-school student engagement and achievement in science and literacy. The five-year grant (2007–2012) will demonstrate how museums and libraries across the country can enhance the capacity of urban communities to engage families with school-aged children in sci-ence. The Institute’s strengths in family science programming and professional development will be coupled with an after-school program available in library branches throughout Philadelphia. Audiences will be drawn from underserved communities in Philadelphia in the first three years, with national dissemination to three additional urban centers in years four and five.

Students Making a DifferenceDuring 2007 PACTS [Partnerships for Achieving Careers in Technology and Science], the Institute’s youth leadership program for diverse middle school and high school students, demon-strated the leadership that young people can take in the city as well as at The Franklin. For the fourth year PACTS Explainers par-ticipated in the Martin Luther King, Jr. Day of Service in January, while in February, they mounted Careers in Science Day for stu-dents enrolled in area high schools. This latter event featured two panels of professionals — one in science and technology and the other in medicine — that presented a varied set of career choices for the audience and then fielded questions about educa-tion, work experience and job satisfaction. PACTS graduates were members of both panels. In June PACTS expanded its annual grad-uation event to include youth programs from the Philadelphia Zoo, Academy of Natural Sciences and Please Touch Museum. The event highlighted the positive impact of museum youth programs on young people across Philadelphia and culminated in the first-ever “Students Making a Difference” awards to students from each participating organization.

Looking forward, the Center for Innovation will build on its program and partnership strengths to anticipate future educa-tional needs and to continue changing the lives of teachers and students, parents and children, girls and women, diverse young people, and online visitors from every corner of the globe.

Nurturing tomorrow’s leaders is fundamental to The Franklin Institute’s mission.

Right: Students at the Science Leadership Academy can engage in sophisticated research using the school’s well-equipped science labs. They may also take on science- or community-related internships.

Below: The Institute’s PACTS museum interpreters are joined by the Please Touch Museum’s Aces as part of the Students Make a Difference program, which involves youth programs in several Philadelphia cultural organizations.

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CHANGING THE WORLD

The Franklin CenterThe Franklin Center is the steward of Franklin Institute programs that trace their origins to 1824. Overseer of the Institute’s internationally-recognized Awards Program, its historical collections and The Journal of The Franklin Institute, the Center combines scholarship and current information technology to provide context for modern science and a window onto the infinite possibilities for

scientific discovery and technological achievement for the general public, academics, and perhaps most importantly, for the next generation of innovators.

Reporter/Author Bob Woodward was one of many authoritative figures to address an audience at The Franklin Institute.

Bower Science Award Laureate Dr. Stuart Card talks with students about how they interact with computers.

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As of 2007, 107 Franklin Institute laureates had also won the Nobel Prize, many of them decades after receiving their Franklin Institute Award.

Established 12 years ago, the Franklin Center has evolved into a multi-faceted division, building on its traditional strengths in communicating with the scientific and engineering communi-ties, and branching out through The Franklin Institute Awards and the Institute’s remarkable collections (which include artifacts, archives and the Library) to engage and inspire a passion for sci-ence among lay audiences.

The Franklin Institute AwardsEach year, through its Awards Program, The Franklin Institute draws world-class leaders in their respective fields of science and technology to Philadelphia for a week of programs and events, culminating in a formal Awards Ceremony and Dinner, again sponsored by Bank of America. Attended by more than 700 guests, including a record 12 members of the Society of Laureates (the Institute’s association of past laureates), the dinner was chaired by Barbara Eberlein and William H. Shea, Jr., and supported by the Corporate and Friends Committees. Lester Holt, NBC week-end anchor for The Nightly News and co-anchor of The Today Show Weekend Edition, hosted the event.

The 2007 Awards Week, underwritten by Cephalon, Inc., was filled with symposia at the University of Pennsylvania, Temple University and The Pennsylvania State University in State College. On site, laureates put a personal face on science by taking part in the Laureates’ Laboratory where they dem-onstrated the essence of their research to interested museum goers, and by speaking with more than 250 invited high school students at the annual Meet the Scientist program hosted by the Institute’s PACTS students. At the nearby Science Leadership Academy, Award Laureate Steven Squyres spoke to the school’s

founding class of 112 freshmen. Like Bower Science Award Laureate Paul Baran (2001), Squyres was a frequent visitor to The Franklin as an adolescent.

An evening public lecture was added to Awards Week. Dr. Nancy Wexler personalized cutting edge medical research for a lay audience with her frank discussion of her scientific and family battle against Huntington’s disease. Dr. Wexler was awarded the Benjamin Franklin Medal in Life Science for lead-ing the team that identified the gene responsible for this odious, incurable inherited disease, which has devastated not only her own family, but countless others worldwide. Her work holds promise of discovering identifying markers and cures for a range of debilitating hereditary diseases beyond Huntington’s.

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2007 Bower Award and Prize for Achievement in Science — Human-Centered ComputingStuart K. Card, Ph.D.Palo Alto Research CenterFundamental contributions to the fields of human-computer interaction and information visualization.

2007 Bower Award for Business LeadershipNorman R. AugustineLockheed Martin Corporation, RetiredLeadership of Lockheed Martin and his extensive public service focused on U.S. science and technical leadership, and the implications this leadership has for U.S. economic competitiveness driven by research, innovation, and improved science and math education.

2007 Benjamin Franklin Medal in ChemistryKlaus Biemann, Ph.D.Massachusetts Institute of TechnologyPioneering achievements in developing the chemical analysis tool of mass spectrometry and using it to determine the structure of complex molecules of biological and medical interest.

2007 Benjamin Franklin Medal in Earth and Environmental ScienceSteven W. Squyres, Ph.D.Cornell UniversityThe discovery and elucidation of water on Mars through the “robotic geologists” of the Mars Exploration Rovers. Squyres and the MER team produced fundamental insights into the geology and climatology of Mars. These have resulted in major advances in our understanding of the potential for life on other planets and of life’s evolution on Earth.

2007 Benjamin Franklin Medal in Electrical EngineeringRobert H. Dennard, Ph.D.IBMInventing computer memory circuits called DRAMs that are small, inexpensive, and fast enough to permit powerful, affordable personal computers, and for contributing to the development of the mathematical formula used in shrinking circuits to allow more speed and complexity.

2007 Benjamin Franklin Medal in Life ScienceNancy S. Wexler, Ph.D.College of Physicians and Surgeons of Columbia UniversityPlaying a vital role in the discovery of the gene responsible for Huntington’s disease. By leading combined efforts in human molecular genetics and neurosciences, Dr. Wexler established a model now used to investigate the genetic basis of inherited diseases.

2007 Benjamin Franklin Medal in Materials EngineeringMerton C. Flemings, Sc.D.Massachusetts Institute of TechnologyOutstanding contributions to understanding the fundamental and technological aspects of the solidification of metallic alloys, including research leading to the development of a new industry known as semi-solid metalworking.

2007 Benjamin Franklin Medal in PhysicsArthur B. McDonald, Ph.D.Queen’s UniversityYoji Totsuka, Ph.D.University of TokyoDiscovering that the three known types of elementary particles called neutrinos change into one another when traveling over sufficiently long distances, and that neutrinos have mass.

2007 award laureates Left to right: Steven W. Squyres, Stuart K. Card, Norman Augustine, Merton C. Flemings, Nancy S. Wexler, Klaus Biemann, Yoichiro Suzuki (for Yoji Totsuka), Arthur B. McDonald, and Robert H. Dennard.

2007 Fr an kli n i nstitute awards

Curatorial ProgramsCuratorial endeavors took place both at The Franklin and behind the scenes. Projects ranged from collections management and preservation, to integrating artifacts into The Franklin’s con-tinuing and temporary exhibits, to recording and preserving the Institute’s own history.

One of the most delightful and fascinating artifacts in the Institute’s collections is the 1810 Maillardet Automaton. In 2007 the automaton was nominated to the Carnegie Mellon University Robot Hall of Fame. It also made a guest appearance at a filled-to-capacity members’ program in early November when award-winning children’s book author and illustrator

Brian Selznick read from and discussed his recent novel, The Invention of Hugo Cabret, which was awarded the prestigious 2008 Caldecott Medal. Selznick modeled the automaton in his book after the Institute’s Maillardet Automaton.

The curatorial department’s most impor-tant project has been preparing the “Collections Stewardship” section of the American Association of Museums’ Self-Study Questionnaire for subse-quent accreditation, scheduled for 2008–2009. Curatorial staff prepared a detailed report that describes the vast array of collection stewardship activities.

The curatorial department also began captur-ing oral histories from the Institute’s officers, key staff and volunteers whose tenure and impact have been particularly significant. These incred-ibly valuable accounts of the Institute’s evolution over the past three decades, which will become part of The Franklin Institute’s archives, consti-tute an important resource for future scholars and Institute leaders seeking stories and lessons from the past.

Technology has become a key curator’s tool for managing col-lections and creating a valuable historic resource. Work continued on the multi-year project of building a comprehensive electronic database of all artifacts in the collections. This process gave staff the opportunity to inventory the entire 3D object collection and assess its conservation and storage needs. Ultimately, the entire database will be transformed into a web-based, publicly-accessi-ble catalog of the collections that will be used by Institute staff in the preparation of exhibits and programs, by other museums around the world that would like to borrow from the collection and by scholars who wish to research the collection.

Univac, the first “mainframe” computer took up an entire room.

Swiss mechanician Henri Maillardet’s 1810 automaton can produce four drawings and three poems (two in French, one in English). His only other automaton, commissioned as a gift from King George III of England to the Emperor of China, writes in Chinese.

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Finally, the department produced a commemorative 2008 Collections Calendar featuring the Institute’s horology collec-tion. The research, writing, and photographing of the collection resulted in a handsome keepsake, which was sold in the SciStore, and 2,000 of which were distributed to the Institute’s Board, staff, and volunteers, as well as to donors, members of the Society of Laureates, and the board of reviewers for The Journal of The Franklin Institute.

LibraryFollowing the very successful completion of the Library’s deac-cessioning and disposal project in 2006, Library staff spent 2007 reorganizing the remaining collection and preparing for a new integrated library system to better manage its collection. After a year in storage, the Multi-Media Collection was relocated to a new, in-house multi-media collection storage facility.

Several steps were taken to prepare for future initiatives. Every monograph title was counted (total: 22,500) in preparation for a new database and determining shelving needs. The Library also initiated a plan to join ACCESS PA, which will allow the Library to link with other libraries throughout the Commonwealth, thus significantly expanding the resources available to Institute staff and making Institute holdings known to a wider audience.

The Journal of The Franklin InstituteThe Journal of The Franklin Institute, the second oldest scholarly journal in continuous publication in the United States, embraced online technology several years ago, with all 181 years of journals available online. Today, it is widely known for its scholarly papers on engineering and applied mathematics, particularly topics related to information and communication systems, signal pro-cessing, wavelets, sensor fusion, computer and communication networks, neural networks, control theory, non-linear dynamics, fractals and chaos theory.

The Journal is international in scope and has attracted papers globally from as far away as Malaysia, South Africa, Tunisia and Brazil. Principal submissions came from: United States (19), United Kingdom (7), United Arab Emirates (7), China (74), Taiwan (20), France (3), Turkey (22), India (23), Mexico (2), Canada (5), Iran (32), Italy (4) and Japan (2).

Governance of the Journal was strengthened with the elec-tion of 18 new associate editors and 19 new members of the editorial board at a board meeting in Baltimore in early March 2007. The Journal now has 42 new associate editors and edito-rial board members. These new members have significantly increased the Journal’s database through their suggestions and invitations to colleagues to peer review its manuscripts.

The Journal held its annual editorial board meeting on Monday, June 25, 2007 at the Crowne Plaza in Glasgow, Scotland. The board set goals for 2008 when the Journal will increase to eight issues a year and approved a new editor/referee recogni-tion program. The request for special issues now reaches into fiscal year 2010.

The Institute’s fine collection of Frankliniana includes this edition of Franklin’s “Experiments and Observations of Electricity.”

1912 Black and Decker Tellurian is one of many orreries in the Institute’s collection. Each demonstrated (some more successfully than others) the planets’ motion around the sun. This particular orrery was mass-produced as more and more people became fascinated with astronomy.

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2007 2006

Unrestricted Temporarily

Restricted Permanently

Restricted Total Total

Revenue, support, and investment income Program revenue Admissions fees $ 12,011,084 $ — $ — $ 12,011,084 $ 10,014,853 Ancillary activities 7,010,182 — — 7,010,182 4,045,796 Museum projects 1,314,558 — — 1,314,558 2,037,937 Educational programs and services 1,619,848 336,435 — 1,956,283 2,100,485 Other 408,715 — — 408,715 223,847 Total program revenue 22,364,387 336,435 — 22,700,822 18,422,918

Support Annual giving 4,239,620 720,000 — 4,959,620 3,374,201 In-kind contributions 198,921 — — 198,921 198,235 Government appropriations and grants 781,296 1,613,610 — 2,394,906 5,365,678 Contributions — capital campaigns — 18,345,815 — 18,345,815 3,401,436 Bequests and other contributions 2,156,056 — — 2,156,056 1,815,921 Total support 7,375,893 20,679,425 — 28,055,318 14,155,471

Endowment income designated for current operations 1,493,504 — — 1,493,504 1,349,271

Net assets released from restrictions — satisfaction of purpose restrictions 3,533,337 (3,533,337) — — — Total revenue, support, operating investment income and net assets released from restrictions 34,767,121 17,482,523 — 52,249,644 33,927,660

Expenses Program expenses Museum operations 17,479,509 — — 17,479,509 17,499,027 Ancillary activities 2,456,956 — — 2,456,956 1,937,223 Museum projects 3,169,938 — — 3,169,938 2,694,462 Educational programs and services 1,344,147 — — 1,344,147 1,752,200 Total program expenses 24,450,550 — — 24,450,550 23,882,912

Interest 687,702 — — 687,702 683,973 Development — capital campaigns 886,316 — — 886,316 298,142 General development 1,263,401 — — 1,263,401 1,036,382 Total expenses 27,287,969 — — 27,287,969 25,901,409

Operating income before depreciation 7,479,152 17,482,523 — 24,961,675 8,026,251

Depreciation and amortization 5,668,610 — — 5,668,610 5,192,452

Operating income 1,810,542 17,482,523 — 19,293,065 2,833,799

Non-operating income, expenses and releasesNet assets released from restrictions — satisfaction of purpose restrictions 3,090,914 (3,090,914) — — —Endowment income net of amounts designated for current operations 442,743 967,864 — 1,410,607 3,473,542 Loss on debt refinancing — — — — (817,567)Unrealized loss on interest rate swap (520,975) — — (520,975) (311,053)Net appreciation of investments held by third parties — — 654,931 654,931 929,926 Total non-operating income, expenses and releases 3,012,682 (2,123,050) 654,931 1,544,563 3,274,848

Increase in net assets $ 4,823,224 $ 15,359,473 $ 654,931 $ 20,837,628 $ 6,108,647

Net assets, beginning of year 67,539,189 32,496,858 15,203,337 115,239,384 109,130,737

Net assets, end of year $ 72,362,413 $ 47,856,331 $ 15,858,268 $ 136,077,012 $ 115,239,384

Statements of Operations and Changes in Net Assets, Year ended December 31, 2007 with Summarized Information for 2006

Financial Report

22 23

2007 2006

AssetsCash and cash equivalents $ 14,201,940 $ 7,079,245 Accounts receivable, net 6,308,950 1,429,760 Pledges receivable, net 13,260,181 4,502,683 Inventory 467,029 346,454 Prepaid and other current assets 698,401 925,440 Pooled investments 39,403,247 39,816,706 Beneficial interest in perpetual trusts 13,418,797 12,763,866 Property, buildings and equipment, net 69,887,076 71,493,116 Deferred loan costs, net 189,740 199,996 Total assets 157,835,361 138,557,266

Liabilities and Net AssetsAccounts payable and accrued expenses 3,578,516 2,234,352 Deferred revenue 391,854 2,697,765 Long-term debt 17,787,979 18,385,765 Total liabilities 21,758,349 23,317,882

Net assets Unrestricted 72,362,413 67,539,189 Temporarily restricted 47,856,331 32,496,858 Permanently restricted 15,858,268 15,203,337 Total net assets 136,077,012 115,239,384 Total liabilities and net assets $ 157,835,361 $ 138,557,266

Statements of Financial Position as of December 31, 2007 and 2006

34 35

Marsha R. PerelmanChair, Board of Trustees

Reneé AmoorePresidentThe Amoore Group, Inc.

Gary J. Anderson, M.D. Managing Director EmeritusTL Ventures LLC

Frank Baldino, Jr., Ph.D.Chairman and CEOCephalon, Inc.

Scott A. BattersbyVice President and TreasurerUnisys Corporation

David J. BerkmanManaging PartnerLiberty Associated Partners LP

Wade H. Berrettini, M.D., Ph.D.Director, Center for Neurobiology and

BehaviorUniversity of Pennsylvania

School of Medicine

Raza Bokhari, M.D.President Parkway Clinical Laboratories

Renee B. Booth, Ph.D.PresidentLeadership Solutions, Inc.

Charles R. Bridges, M.D., Sc.D.Chief of Cardiothoracic SurgeryPennsylvania Hospital

Donald E. CallaghanPrincipalHirtle, Callaghan & Company

Michael F. CamardoExecutive Vice PresidentLockheed Martin

Susan Capps MorrisSenior Vice President of the Americas

OperationsMerck & Co., Inc.

Robert M. ChappelearCommunity Volunteer

Carlos ChouSenior Vice President, Alliances SAP America, Inc.

I Michael CoslovChairman and CEOTube City IMS Corporation

Gerard P. CuddyPresident & Chief Executive OfficerBeneficial Bank

David R. CurryManaging PrincipaldavidrcurryAssociates

Richard H. DilsheimerCEO Dilsheimer Communities, Inc.

Kevin F. DonohoePresident The Kevin F. Donohoe Company, Inc.

W. Joseph DuckworthPresidentArcadia Land Company

William J. FrielExecutive Vice President PNC Bank

Richard A. GreenawaltPrincipalRMK Associates

S. Matthews V. Hamilton, Jr.President Travel Services Company

Paul C. Heintz, Esq.PartnerObermayer, Rebmann, Maxwell &

Hippel, LLP

Susan Y. KimCommunity Volunteer

Barbara KowalczykCommunity Volunteer

Roger A. KronePresident - Network and Space SystemsThe Boeing Company

Ira M. LubertPrincipalLubert-Adler Management, Inc.

Miriam G. MandellVice PresidentMGM Consulting Corporation

Sandra G. MarshallCommunity Volunteer

Donald E. Morel, Jr., Ph.D.Chairman and CEOWest Pharmaceutical Services, Inc.

Susan P. MucciaroneRegional Managing DirectorCalibre

Ronald J. NaplesChairman and CEOQuaker Chemical Corporation

John NugentChief Operating Officer, Asia Pacific

and JapanSAP America, Inc.

Denis P. O’BrienPresident and CEOPECO

Samuel J. PattersonChairman and CEOVeridyne Inc.

Hershel J. Richman, Esq.Senior CounselDechert

Bruce D. RubinVice President and General ManagerSunoco, Inc.

William H. Shea, Jr.Chairman, President and CEOBuckeye Partners, L.P.

Ann R. SorgentiCommunity Volunteer

Kurt M. SoukupManaging PartnerConvex Asset Management

William J. StallkampCommunity Volunteer

Joan N. Stern, Esq.Chair, Public FinanceBlank Rome LLP

David R. WhiteSenior Vice President, Global Supply

ChainCampbell Soup Company

Paul H. Woodruff, PEPresident Mistwood Enterprises

List as of December 10, 2007

Board of Trustees

34 35

Ex-Officio MembersSandra K. BaldinoCo-Chair, Benefactor Society Board

Mitchell P. Marcus, Ph.D.Professor, Computer Information SystemsUniversity of Pennsylvania

The Honorable Darrell L. ClarkeMember, Philadelphia City Council

Grete GreenacreCo-Chair, Benefactor Society Board

The Honorable Edward G. RendellGovernor, Commonwealth of

Pennsylvania

The Honorable John F. StreetMayor, City of Philadelphia

The Honorable Anna C. VernaPresident, Philadelphia City Council

Dennis M. Wint, Ph.D.President and CEO, The Franklin Institute

Honorary MemberJoel N. Bloom

Emeritus MembersWilliam J. Avery, Chairman EmeritusHenry M. Chance IIBowen C. Dees, Ph.D., President EmeritusJames J. Eberl, Ph.D.Richard T. Nalle, Jr.James A. Unruh, Chairman Emeritus

Elected OfficersMarsha R. PerelmanChair, Board of Trustees

Dennis M. Wint, Ph.D.President and CEO

Larry DubinskiSenior Vice President of External Affairs

and General Counsel / Secretary

Leadership CouncilKaren CorbinSenior Vice President of Programs,

Marketing and Business Development

Larry Dubinski, Esq.Senior Vice President of External Affairs

and General Counsel

Philip W. Hammer, Ph.D.Vice President, The Franklin Center

Carol A. Parssinen, Ph.D.Senior Vice President, Center for

Innovation in Science Learning

Richard D. RabenaVice President of Operations and

Capital Projects

Steven L. Snyder, Ph.D.Vice President, Exhibits and

Program Development

Reid O. StylesVice President, Human Resources

Dennis M. Wint, Ph.D.President and CEO

List as of December 10, 2007

opposite page Left: Franklin Air Show

Right: Intelligent vending machine in The Giant Heart: A Healthy Interactive Experience prompts healthy decisions.

above KidScience provides a sheltered hands-on environment for younger children and their families.

design Allemann Almquist & Jones

photography Cover: George Widman/courtesy GPTMC

Keith Watanabe/Allemann, Almquist & Jones: ifc, 1, 4, 5, 7 top, 9–11, 13–17, 24, 27, 31, 33, 35–37

Lisa Godfrey: 7 bottom

Susan Holmes: 12

Bob Emmott: 16

Kelly & Massa: 7 center, 19, 28

James B. Abbott: 20

Michael Branscom: ifc bottom, 34

design Allemann Almquist & Jones

photography Cover: George Widman/courtesy GPTMC

Keith Watanabe/Allemann, Almquist & Jones: ifc, 1, 4, 5, 7 top, 9–11, 13–17, 24, 27, 31, 33, 35–37

Lisa Godfrey: 7 bottom

Susan Holmes: 12

Bob Emmott: 16

Kelly & Massa: 7 center, 19, 28

James B. Abbott: 20

Michael Branscom: ifc bottom, 34

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