2019cg

2020YB

2019ar

www.acc-verlag.de www.amcham.de

Media inforMation 2019commerce germany

AmChAm GermAny yeArbook AnnuAl report

newsletter

Price List 41 – effective Jan. 1, 2019

2

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General Manager: Eveline Y. Metzen

Editorial office

commerce germany, AmCham Germany Yearbook, Annual Report

and Newsletter

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Contents

Contacts .............................. .......................................................................................... 2

Products

commerce germany ....................................................................................... 3

AmCham Germany Yearbook ..................................................................... 4

Annual Report .................................................................................................. 5

Newsletter ....................................................................................................... 6

Dates and Topics ...................................................................................................... 7

Formats and Prices .................................................................................................... 8

Additional Advertising Opportunities ............................................................. 10

Technical Information ............................................................................................ 11

Printing Material: Production and Transmission ........................................ 12

General Terms and Conditions (in German) ................................................... 13

ACC Verlag & Services GmbH is a 100 % subsidiary of the

American Chamber of Commerce in Germany e.V. (AmCham Germany).

>> Contacts

3

FaCts about commerce germany

→ Publication 3 x per year

→ Circulation 7,000 copies

→ Trim format 210 x 280 mm

→ Length between 32–40 pages

→ Price per copy EUR 9.90

Dates anD topiCs For commerce germany in 2019

See page 7

commerce germanyPublished in Germany, this English-language business journal serves as the official publication of

AmCham Germany. Advertisements in the magazine may appear in English or German.

With its strong thematic focus, commerce germany informs and updates its readers on current

topics in the transatlantic economy as well as the activities of AmCham Germany and its mem-

bers in the areas of advocacy and networking. The reporting is in-depth and content-driven.

commerce germany is available as a print version and as pdf for download on www.amcham.

de — AmCham Germany’s website.

After publication, the magazine will be advertised online on the AmCham Germany website and

on social media channels such as Twitter, Facebook and LinkedIn.

GooD reasons For your aD in commerce germany

→ Focused: Each issue focuses on a topic that is looked at from many angles.

→ Informative: Substantial articles by authors from business, politics and science.

→ Cross-media: Combination of print title and website — visibility at all levels.

→ Flexible: Advertisements can appear in both German and English.

reaDership

→ Approximately 2,500 members — directly dispatched by AmCham Germany to its members

→ Selected executives from politics, business and academia in Germany, Europe and the US

Additionally:

→ Copies are made available to participants at numerous AmCham Germany events held

throughout Germany.

→ Issues are offered in select airport and hotel executive lounges.

32 commerce germany 2/2018commerce germany 2/2018

EDITORIAL

Dear Readers,

Frank Sportolari

AmCham Germany

President

Society is changing — and with unprecedented dynamism. Driven by digitaliza-tion, artificial intelligence and robotics, whole areas of life are transforming: employment, industry, education and the economy. But where will this journey take us? We will look into this question in this edition of commerce germany.

The famous science journalist Ranga Yogeshwar discusses the impact machines have on our daily lives and why a digital agenda is necessary to strengthen

democracy in the era of digitalization. In keeping with this digital focus, our dossier takes a look at how digitalization is transforming the working world.

Reiner Hoffmann, Federal Chairman of the German Federation of Trade Unions, answers these questions while also focusing on developments in the US. In addition,

Michael Hüther, Director of the German Economic Institute (IW), comments on the intro-duction of a solidarity-oriented universal basic income in a digitalized working world.

But that’s not all we’re looking at in this issue: Our Board member Dinko Eror explains how new tech-nologies such as artificial intelligence and robotics will change the way we live and work in the next decade. What does digitalization mean for mobility in big cities? Frank Ruff from Daimler AG expounds on this topic. The automotive group from Stuttgart uses artificial intelligence to ease traffic flow and create mobility options using “learning mobility systems.” In light of global challenges, such as world hunger and overpopulation, US agricultural engineering company John Deere presents its concept of smart farming.

But it is not only society that is changing: Transatlantic relations are also undergoing change, if not disruption. We talked with former US Ambassador to Germany John B. Emerson about the current transatlantic relationship. One of Ambassador Emerson’s predecessors, John Kornblum, is sharing his view on the German-American partnership. He argues that not only the US, but also Europe holds a responsibility for redefining transatlantic relations. And Stefan Niemann, Director of the ARD studio in Washington, DC, provides insights into the current political situation in the US before the November midterm elections.

In these turbulent times, commerce germany offers food for thought beyond day-to-day politics and provides a platform for discussions on fundamental questions surrounding transatlantic relations.

Enjoy reading the magazine,

Illus

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ion:

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Frank Sportolari

www.accenture.de/innovation

2524 commerce germany 3/2018commerce germany 3/2018

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N RW is Europe’s most important energy region. Around 27% of Germany’s electricity is produced here and 26% consumed — more than in any other

federal state. A full 100% of German coal and 53% of German lignite is mined here, giving NRW a special responsibility to find solutions for future energy supplies. NRW’s broad expertise in energy technology has grown and now mainly focuses on

the research, development and use of renewable energies.

With around 120 institutes at more than 30 universities as well as about 20 nonuniversity research institutions, NRW is home to a dense network of research institutes as well as to numerous companies offer-ing innovative energy products and services for increasing energy efficiency and utilizing renewable energies. Facilities such as the Forschungszentrum Jülich, the German Aerospace Center in Cologne and the MEET competence center on

battery research (Münster Electrochemical Energy Technology) conduct internationally renowned top-level research. Moreover, well-established networks of the cluster EnergyResearch.NRW and the EnergyAgency.NRW offer excellent opportu-nities for cooperation and exchange. In this way, research and industry alike benefit from this dynamic environment.

Enabling future energy technologies

Many globally operating companies in the energy industry, including German corporations such as E.ON, innog y, RW E and Evon ik as wel l

international companies such as Hitachi Power Europe, have already come to appreciate the out-standing knowledge providers in NRW.

For instance, the Helmholtz Institute for Ionics in Energy Storage in Münster is addressing the key issue of how to store electric power in large quan-tities over long periods within compact dimensions. The institute has decided to concentrate its efforts on electrolytes, the most important component of any battery. NRW is also conducting research into smart electric power utilization. The utility com-pany RWE is involved in various projects center-ing on smart grids, smart meters and integrated home automation.

NRW is also setting standards in the field of solar technology. For example, TÜV Rheinland operates the most modern testing center for solar modules in the world. Nearly all manufacturers of solar modules worldwide use the system to test their products for durability and efficiency according to the standards developed here. In addition, Germa-ny’s first-ever solar trail recently opened near Cologne. The 90-meter-long test bike path is paved with 150 solar modules that will feed about 12,000 kilowatt hours per year into the local power grid — about as much as four families of four people consume in one year.

New energy for smart mobility

Electromobility is seen as a cross-sectional tech-nology of the energy system of the future. As one of the most densely populated metropolitan regions in the world, NRW offers ideal conditions for com-bining the development and use of renewable energies with new mobility concepts for millions of people. Here, numerous institutes and research-based companies are working on the electromobily infrastructure, network expansion as well as

questions concerning battery technology and new vehicle concepts.

Electrical grids, for example, are the focus of the Institute for Energy Systems, Energy Efficiency and Energy Economics (iE3) at the Technical Uni-versity of Dortmund. As a competence center for infrastructure and networks, it coordinates a large number of projects concerning future energy science issues. Flexible electrical transport and distribution networks, the system integration of renewable energy sources, the efficient use of energy as well as the electricity industry and mar-kets are research areas covered by the institute. Moreover, North Rhine-Westphalian companies such as Mennekes, Harting and Phoenix Contact are developing charging point technology and the transmission of electricity and data.

As a competence center for smart mobility in Germany, NRW is keen on promoting clean energy solutions. The latest vision includes the establish-ment of Germany’s first Smart Mobility Campus focusing on new mobility, renewable energies, and sustainable production and cycles. Possible users of the campus include battery and EV producers, relevant supply companies, and R&D institutes as well as incubators and accelerators to encourage a vibrant startup scene. Renewable energy plays a central role in the concept: The energy infra-structure of the campus intends to center on

NRW.INVEST accompanies the settlement processThe state-owned economic development agency NRW.INVEST conducts international marketing for Germany's No. 1 investment location, North Rhine–Westphalia. In doing so, it campaigns worldwide for foreign direct investments for NRW. Besides subsidiaries in Japan and the US, NRW.INVEST operates branch offices in China, India, Israel, Korea, Poland, Russia, Turkey and the UK. Through its international representatives and from its head office in Düsseldorf, NRW.INVEST supports companies with investment projects and a business presence in NRW.

www.nrwinvest.com

North Rhine–Westphalia (NRW), Germany’s most important economic region, is significantly contributing to the country’s changeover from fossil energy sources to renewable energies. Here, research and industry are jointly looking for new solutions to the challenges of the energy transition.

North Rhine–Westphalia – Pacemaker in Germany’s energy transformation

A D V E R T O R I A L

photovoltaic systems and wind energy. Therefore, onsite manufacturing companies could participate in a world-class ecosystem of green energy.

Germany’s investment location No. 1

But NRW has even more to offer than innovative technology clusters and excellent research facili-ties: The state is the most popular location in Germany for international investors. Around 20,000 foreign companies are already based here. For many years, the US has been a top investor country and job engine for NRW. Almost 1,700 US companies employing more than 193,000 peo-ple have settled here. They include such global players as 3M, Amazon, FedEx, Ford, Johnson Controls, Medline, QVC and UPS. Among their activities, Ford has, for instance, recently expanded its production facilities in Cologne and operates its only research center outside the US in NRW. With regard to energy systems, 3M, for example, develops solutions in the areas of ePowertrain and Battery Solutions at its Neuss location as part of electrification efforts in the automotive industry. All these companies not only appreciate the close collaboration between industry and research, they also value the excellent infrastructure in NRW. Thanks to its dense network of airports, waterways, railways and roads, it provides fast routes to sales and procurement markets in Europe and the rest of the world.

Petra Wassner

CEO NRW.INVEST GMBH Economic Development Agency of the German State of North Rhine–Westphalia Völklinger Str. 4 40219 Düsseldorf T +49 211 13000-0 E nrw@nrwinvest.com

Your contact:

Example ad 1/1 page

>> commerce germany

Example advertorial 2/1 pages

4

>> AmCham Germany Yearbook

FaCts about the amCham Germany yearbook

→ Publication 1 x per year

→ Circulation 4,000 copies

→ Trim Format 210 x 280 mm

→ Length approx. 260 pages

→ Price per copy EUR 133

aMChaM GerMany yearbookThe English-language Yearbook of AmCham Germany is one of the most

important references for transatlantic and global business relations and

the membership directory for AmCham Germany.

The AmCham Germany Yearbook is primarily intended for AmCham

Germany members but also geared towards business managers as well as

political leaders.

GooD reasons For your aD in the amCham Germany yearbook

→ Targeted: High-quality readership — directed towards German and

American decision makers and top executives in business and politics.

→ Effective: Focused information for transatlantic dialogue and global

communication.

→ Current: Extensive number of online references to up-to-date informa-

tion and important contacts.

→ High-quality: sophisticated design as a hardcover publication draws

attention all year long.

→ Direct: Possibility to contact the most important players in the transat-

lantic network directly.

→ Flexible: Ads can be placed in German or in English.

reaDership

→ About 2,500 members — executives from politics and business in

Germany, Europe and the US (directly distributed by AmCham Germany

to all members)

AmCham Germany Yearbook 2019 57

telecommunications, internet

and media committee

The Telecommunications, Internet and Media Committee (TIM) is the voice of

AmCham Germany’s member companies in the field of telecommunications, inter-

net and media and aims to create fair competition as well as an innovation- and

investment-friendly climate in those markets.

Committee issues range from the extension of broadband infrastructure to data

protection, digitization, innovation policy, copyright law and cloud computing.

To make its voice heard, the TIM Committee publishes position papers and hosts

breakfast discussions, parliamentary evening events and lunches.

amcham germany contact

Constanze KrügerT +49 30 2130056-27E ckrueger@amcham.de

Chairs

Dr. Nikolaus Lindner, LL.M.Director, Head of Government Relations DE & EEC eBay Corporate Services GmbHAlbert-Einstein-Ring 114532 KleinmachnowT +49 30 8019-5376E nikolaus.lindner@ebay.deW www.ebay.de

Dr. Gunnar BenderDirector Public Policy DACHAmazon Deutschland Services GmbHKrausenstr. 3810117 BerlinT +49 89 35803-0E gunnab@amazon.deW www.amazon.de

Mike CosseVP Government Relations – Head of Global Strategy & OperationsSAP SERosenthaler Str. 3010178 BerlinT +49 30 41092-479E mike.cosse@sap.comW www.sap.com

trade committee

AmCham Germany’s Trade Committee serves as a platform to articulate and con-

vey the Chamber’s position on transatlantic trade policy. The committee actively

fosters dialogue by bringing together high-level stakeholders from the fields of

business, industry and politics. It monitors various issues ranging from the devel-

opments in EU-US trade relations, US sanctions and tariffs, developments in the

NAFTA renegotiation and Brexit negotiations.

The Trade Committee combines AmCham Germany members’ know-how with the

Chamber’s extensive network and experience in dealing with transatlantic trade

and investment policy. By integrating the competencies and perspectives of both

US and German member companies, the Trade Committee plays a vital role in the

Chamber’s engagement in the transatlantic trade discourse.

The committee maintains strong ties with decisionmakers in Berlin, Brussels and

Washington, DC.

amcham germany contact

Francisca A. SchmidtT +49 30 2130056-24E fschmidt@amcham.de

Chairs

Dr. Clemens DoepgenMitglied der Geschäftsführung für Europa- und Regierungs- angelegenheitenFord-Werke GmbHUnter den Linden 32-3410117 BerlinT +49 30 39082-250E cdoepgen@ford.comW www.ford.com

Dr. Christina GommlichSenior Manager Economic Policy & International NetworksBASF SE Berliner BüroCharlottenstr. 5910117 BerlinT +49 30 206295031E christina.gommlich@basf.comW www.basf.de

AmCham Germany Policy Committees

© 2019 PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft. Alle Rechte vorbehalten. „PwC“ bezieht sich auf die PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft, die eine Mitglieds gesellschaft der PricewaterhouseCoopers International Limited (PwCIL) ist. Jede der Mitglieds gesellschaften der PwCIL ist eine rechtlich selbstständige Gesellschaft.

Neues Zeitalter? Update läuft!Gemeinsam konfigurieren wir Ihr Unternehmen für eine erfolgreiche Transformation.

Ihr Ansprechpartner Dr. Klaus-Peter GushurstTel.: +49 89 5452-5537 klaus-peter.gushurst@pwc.com

www.pwc.de

Ob diesseits oder jenseits des Atlantiks: Unternehmen müssen jetzt handeln, damit der Sprung in die digitale Ära rechtzeitg gelingt. Unsere Experten helfen Ihnen dabei. Wir zeigen Ihnen, wie neue Techno logien Ihre Geschäftsmodelle, operativen Prozesse und Organisations formen revolutionieren. Und machen transparent,welche Potenziale und Risiken die Digitale Transformation für Siebirgt. So sichern wir gemeinsam den zukünftigen Erfolg Ihres Unternehmens – natürlich auch auf internationaler Ebene. Kontaktieren Sie uns noch heute!

PwC_Anz_AMCHAM_2018_Industrie_4_0_210x280_RZ.indd 1 16.11.18 09:17

24 AmCham Germany Yearbook 2019 AmCham Germany Yearbook 2019 25

Juliane ReitzigSpecialist Government RelationsT +49 30 2130056-28E jreitzig@amcham.de

Constanze KrügerManager Government RelationsT +49 30 2130056-27E ckrueger@amcham.de

government relations

Livia FischerManager Government Relations Head of Berlin OfficeT +49 30 2130056-23E lfischer@amcham.de

Francisca A. SchmidtManager Government RelationsT +49 30 2130056-24E fschmidt@amcham.de

Carl Tobias ReichertSpecialist Government Relations T +49 30 2130056-26E creichert@amcham.de

Trautlinde KrisztianSpecialist Membership & EventsT +49 69 929104-32E tkrisztian@amcham.de

Elena LewalterManager EventsT +49 69 929104-34 E elewalter@amcham.de

events

Julia Zhao Specialist EventsT +49 69 929104-35E jzhao@amcham.de

Barbara Biemann- BennkeManager Events & ProjectsT +49 30 2130056-21E bbiemann@amcham.de

Mandy ElgnerManager Head of Conferences & EventsT +49 69 929104-30E melgner@amcham.de

business services

Katrin UtzingerManager Head of Business ServicesT +49 69 929104-50E kutzinger@amcham.de

Masha ConquestSpecialist Membership & Business ServicesT +49 69 929104-52E mconquest@amcham.de

Markus MillManager Head of Stakeholder Management & Business DevelopmentT +49 69 929104-51E mmill@amcham.de

communications

student assistants

Daniel J. HawkManager CommunicationsT +49 69 929104-42E dhawk@amcham.de

Annabelle WeisserStudent AssistantT +49 30 2130056-25E aweisser@amcham.de

Ines CeylanManager Communications & Social MediaT +49 69 919204-43E iceylan@amcham.de

Anna KantrupStudent AssistantT +49 30 2130056-32E akantrup@amcham.de

Verena SipaStudent AssistantT +49 69 929104-22E vsipa@amcham.de

Patricia LimburgManager Communications & Press RelationsT +49 69 929104-40E plimburg@amcham.de

WIR sind Teil Ihrer Erfolgsarchitektur.

WIR machen den Mehrwert.

Kai Michalski, Kundenberater

„Bei großen Bauprojekten erwarten unsere Kunden auf allen Ebenen Höchstleistung – von der Qualität angearbeiteter Stahlprofi le oder montagefertiger Aluminiumbleche

bis zur Fähigkeit, gleichzeitig fl exibel und zuverlässig zu sein.“

www.kloecknerdeutschland.de

AZ_Aquis_Plaza_186x128_RZ.indd 2 28.08.18 11:31

Examples ad 1/1 page

Example ad 1/2 page

Dates For the amCham Germany yearbook 2020

Publication date December 2019

Booking deadline October 14, 2019

Material deadline October 28, 2019

5

>> Annual Report

FaCts about the annual report

→ Publication 1 x per year

→ Circulation 4,000 copies

→ Trim Format 225 x 297 mm

→ Length approx. 80 pages

annual reportAmCham Germany Signature Events, meetings with leaders from politics

and business and business luncheons in our chapters — we present these

and other events in the Annual Report and show how lively, diverse and

high-caliber the network is at AmCham Germany.

GooD reasons For presentinG your Company in the annual report

→ In focus: Member companies present themselves.

→ Exclusive: A maximum of three member companies per Annual Report

(first come — first served).

→ Attractive: Double page design — one to three black-and-white photos

on the left, text on the right.

reaDership

→ About 2,500 members — executives from politics and business in

Germany, Europe and the US (directly distributed by AmCham Germany

to all members)

struCture anD lenGth (CharaCters inCl. spaCes) oF the text

→ Company’s name

→ “Claim”, subline: 30 characters

→ Facts & Figures (number of employees, headquarters in Germany, parent

company, top executive(s)) — listing in English: 300 characters

→ Text in English: 1,600 characters

→ 6 keywords — short and concise: max. 18 characters per keyword

Example company presentation

Example inner pages

Dates For the annual report 2018/2019

Publication date May 2019

Booking deadline February 7, 2019

Material deadline March 7, 2019

Ad price on request, no discount, no agency commission.

6

>> Newsletter

FaCts about the amCham Germany newsletter

→ Published monthly

→ In English and with personal salutation (personalized)

→ Booking for one month = EUR 400 (AmCham Germany Newsletter

and Patron & Executive Newsletter)

→ Format: horizontal banner = 580 x 160 pixels

newsletterAmCham Germany publishes a monthly newsletter. The President and the General Manager

of AmCham Germany explain current topics from politics and business in the newsletter

with US reference and special regard to the work of AmCham Germany.

In addition, the newsletter reports on the most important events of the Chamber

from the last few weeks.

Advertising banners can be placed in the newsletters — a maximum of three per month.

GooD reasons For your banner in the amCham Germany newsletter

→ Current: The newsletter deals with current economic policy developments.

→ Informative: Links lead to further details and in-depth information.

→ Direct: Banners and links point readers directly to events, companies, services and products.

reaDership

→ Approx. 3,000 recipients

→ All AmCham Germany members

→ Selected contacts from politics, media and business

→ The Global AmCham Network

Example Newsletter

Example banner

Dates For the newsletter

Exact publication dates on request.

No discount, no agency commission.

Included: Booking in the Patron & Executive Newsletter

With the regular AmCham Germany newsletter, Patron & Execu-

tive members (approx. 250 recipients) receive additional in-depth

analyses and insights into the latest transatlantic topics in the

form of linked briefings. This newsletter is called Patron & Executive

Newsletter.

7

>> Topics and Dates

Other current topics will be determined shortly before the booking deadline.

topiCs and dates

Issue Publication date Topics/contents Material deadline Booking deadline

commerce germany

1/2019

May 9, 2019 Urban Supply Chain – The city of tomorrow in a globalized world

— AmCham Germany Transatlantic Business Barometer

April 4, 2019 April 11, 2019

commerce germany

2/2019

September 5, 2019 Health

— Annual Membership Meeting 2019 in Hamburg

— NextGen Conference

— TOP 50 US Companies in Germany

August 22, 2019 August 8, 2019

commerce germany

3/2019

December 12, 2019 Geopolitics

— 13. Transatlantic Business Conference

— Telecommunications, Internet and Media (TIM) Committee Delegation

Trip

— Leadership Visit Pentagon

November 28, 2019 November 14, 2019

AmCham Germany

Yearbook 2020

December 2019 The “Who is Who” of AmCham Germany — tasks, structure and

organization; current membership directory.

October 28, 2019 October 14, 2019

Annual Report

2018/2019

May 2019 The AmCham Germany Year: Reports and photos from events, Top Level

Meetings and Trips by AmCham Germany.

March 7, 2019 February 7, 2019

Newsletter monthly Current topics relevant to AmCham Germany. 1 week prior to publication

8

forMats and priCes commerce germany anD amCham Germany yearbookAll prices in EUR and plus V.A.T.

standard formats type area commerce germany amcham germany yearbook

width height b/w 4-color b/w 4-color

inside front cover 186 256 — 4,100 — 4,570

inside back cover 186 256 — — — 4,100

outside back cover 186 256 — 4,240 — 5,000

1/1 page inside 186 256 2,400 3,670 2,770 3,720

1/2 horizontal 186 128 1,310 2,580 1,410 2,370

1/3 horizontal 186 85 850 1,480 990 1,460

1/4 horizontal 186 64 660 1,300 740 1,220

1/6 horizontal 109 60 460 1,090 520 990

spread formats

2/1 page 396 256 4,560 6,970 5,270 7,060

2/2 page horizontal 396 128 2,540 4,990 2,730 4,600

advertorials

2/1 page — — — 7,790 — 7,980

1/1 page — — — 4,100 — 4,200

1/2 page — — — 2,780 — 2,570

ribbon bookmark

double-sided 50 100 — — — 6,100

>> Formats and Prices

aDDitional priCe inFormation

DisCounts

For discount purposes, ads placed in both com-

merce germany and the AmCham Germany Year-

book are combined.

FrequenCy quantity

2 ads 3 % 2 pages 5 %

3 ads 5 % 3 pages 10 %

4 ads 10 % 4 pages 15 %

Agency commission: 15 percent

payment terms

Payment is due within 30 days of the publication

date. A discount of 2% applies to payments made

within eight days, assuming no previous bills are

outstanding. Prices do not include VAT.

Bank Account

Commerzbank AG

IBAN: DE25 5004 0000 0581 7895 00

SWIFT / BIC: COBADEFFXXX

9

>> Formats and Prices

Formats

2/2 page horizontal

396 x 128 mm

1/3 page horizontal

186 x 85 mm

1/1 page

186 x 256 mm

1/4 page horizontal

186 x 64 mm

1/6 page horizontal

109 x 60 mm

2/1 page

396 x 256 mm

1/2 page horizontal

186 x 128 mm

aDDitional inFormation on Formats commerce germany anD amCham Germany yearbook

Type area: 186 mm x 256 mm

Trim size: 210 mm x 280 mm

Bleed size: 216 mm x 286 mm

→ Cover pages only full page and 4-color.

→ Color charges are based on standard colors according to DIN 16509

(Euroscale).

→ Special colors (other than Euroscale) must be adapted to Euroscale.

→ Bleed size includes 3 mm trim margins on each edge.

→ Please contact the advertising administration for details regarding

bleed ads on cover pages in our AmCham Germany Yearbook.

10

>> Besondere Werbeformen

inserts (in commerce germany only)

→ Maximum size: 275 mm x 205 mm. Maximum weight: 50 g

→ Price up to 20 g: €296 per thousand

→ Price per additional 5 g: €22 per thousand

Discounts do not apply to inserts. Inserts must be suitable for mechan-

ical processing.

A partial print run can be placed. We suggest a circulation of: 3,000

copies = €888 plus V.A.T.

Should you need to print your insert, we suggest using our printer to

save transportation costs and to ensure that your insert arrives on

time.

Point of contact for printing request

Boschen OffsetDruck · Kirsten Boschen · T +49 69 978419-0

Delivery of Inserts

Inserts must be delivered directly to the printer at least 10 days before

the publication date (address is included with order confirmation).

bounD inserts, stiCkers (in commerce germany only) – Upon request.

ribbon bookmark (in the AmCham Germany Yearbook only)

Attention-grabbing advertising element in the AmCham Germany

Yearbook. The “advertisement” in the format 50 x 100 mm (double-

sided) hangs on a ribbon in the same colour as the motif. Exclusivity

is guaranteed because only one bookmark is assigned per AmCham

Germany Yearbook.

speCial advertisinG forMats in commerce germany anD the amCham Germany yearbookTake advantage of our other advertising possibilities to increase your

visibility in our network.

aDvertorials (in commerce germany and in the AmCham Germany Yearbook)

An advertorial is a combination of an advertisement and an editorial.

We simply receive your text and photo material and incorporate it into

commerce germany or the AmCham Germany Yearbook. Your article

appears alongside our editorial content with a small header identify-

ing the text as an advertorial.

Advantages

While traditional advertisements attract attention, advertorials

inform readers about your company’s goals – free of content editing

from our editorial staff. Advertorials are available as double, full and

half pages. For larger advertorials, please contact us so we can prepare

a customized offer for you.

Only texts submitted in English will be accepted.

Text length (incl. spaces, depending on the size of pictures)

1/2 page 1,200 – 1,500 characters

1/1 page 2,500 – 3,000 characters

2/1 pages 5,500 – 6,000 characters

Cost includes one round of proofreading for

grammar and style conformity.

11

>> Technical Information

teChniCal inforMation

Contents

commerce germany: 32–40 pages; saddly stitch

AmCham Germany approx. 260 pages; glued binding

Yearbook: (page loss due to binding ca. 5 mm)

paper

commerce germany: Cover – 200 g/m2

Inside – 115 g/m2 wood-free, white,

picture-quality, matte

AmCham Germany Cover – high-quality cover with

Yearbook: Softtouch finishing

Inside – 90 g/m2, wood-free, white,

picture-quality, matte

print proCess

Offset; printing order: black, red, blue, yellow (KMCY). Special colors must be

adapted to Euroscale. prooFs

Please provide color proofs so that we can ensure the correct printing

of your ad.

Costs For layout, typesettinG anD lithoGraphiC work

If manuscripts or the like are delivered, typesetting and lithographic

costs will be charged on a time and material basis.

Minimum amount per advertisement (regardless of size): EUR 500. All

other prepress work on a time and material basis on request.

Trim size

210x280 mm

Type area

186x256 mm

Distance of type area

to top rim

12 mm

Distance of type area

to right or left rim

12 mm

Distance of type area

to bottom rim

12 mm

trim marGins

To guarantee smooth printing, a trim area of at least 3 mm per side is

necessary.

Text and picture elements that could be cut off should be placed at

least 5 mm toward the middle from the top and bottom and 10 mm

toward the middle from the bound side (210 mm x 280 mm)..

Important! Ad Placement in the AmCham Germany Yearbook

Full-page advertisements will be placed solely on the left-hand side of

the AmCham Germany Yearbook. This means special attention must be

paid to formatting bleedsize advertisements. Advertisements smaller

than a full page may be placed on either the left-hand or right-hand

side.

12

>> Preparation of Print Materials

Data transmission

Please send the data as high-resolution pdf to the following e-mail

address: skarbowy@acc-verlag.de.

Alternatively, you can send files via download links and providers such

as WeTransfer.

Please include the following information with your data:

→ Name of the medium where the ad should be placed (commerce

germany or AmCham Germany Yearbook)

→ Issue number (commerce germany issue 1/2019, 3/2019, etc.)

→ Size of the ad (cm or mm)

Please send all data as early as possible so that any potential problems can be resolved quickly.

Questions?

Please contact the advertising administration of the ACC Verlag &

Services GmbH with questions about print materials:

Sabine Karbowy · T +49 6127 9993150 · E skarbowy@acc-verlag.de

preparation of print MaterialsData should be in pdf-format (composite pdf file). Use Acrobat Distiller

as a printer. Either PC or Mac can be selected under job options.

Important:

→ Postscript level 3 is necessary.

→ Format must be at least pdf 1.3.

→ All fonts have to be included.

→ All EPS objects/graphics must be included.

→ Please compress images/pictures as a zip file (not as jpeg).

→ Resolution should be as follows:

- color: > 300 dpi

- grayscale: > 600 dpi

- black & white: >1,200 dpi

Crop marks must be provided by your layout program. Manually

produced crop marks are interpreted as mere lines by the printer‘s

program and will be deleted.

open Files

Please do not send open files, as this could cause problems due to

missing fonts or graphic elements. Prior approval from Boschen

Offsetdruck GmbH is necessary if open files are to be transferred. Open

files sent without prior notice will be deleted without notice after a

certain period of time.

13

>> General Terms and Conditions

General terMs and Conditions

1. „Anzeigenauftrag“ im Sinne der nachfolgenden Allgemeinen Geschäftsbedingun-gen ist der Vertrag über die Veröffentlichung einer oder mehrerer Anzeigen eines Werbungstreibenden in einer Druckschrift zum Zwecke der Verbreitung.

2. Anzeigenaufträge sind im Zweifel innerhalb eines Jahres nach Vertragsabschluss abzuwickeln. Ist im Rahmen eines Abschlusses das Recht zum Abruf einzelner Anzeigen eingeräumt, so ist der Auftrag innerhalb eines Jahres seit Erscheinen der ersten Anzeige abzuwickeln, sofern die erste Anzeige innerhalb der in Satz 1 genannten Frist abgerufen und veröffentlicht wird.

3. Bei Abschlüssen ist der Auftraggeber berechtigt, innerhalb der vereinbarten bzw. der in Ziffer 2 genannten Frist auch über die im Auftrag genannte Anzeigenmenge hinaus weitere Anzeigen abzurufen.

4. Wird ein Auftrag aus Umständen nicht erfüllt, die der Verlag nicht zu vertreten hat, so hat der Auftraggeber, unbeschadet etwaiger weiterer Rechtspflichten, den Unterschied zwischen dem gewährten und dem der tatsächlichen Abnahme entsprechenden Nachlass dem Verlag zu erstatten. Die Nichterstattung entfällt, wenn die Nichterfüllung auf höherer Gewalt im Risikobereich des Verlages beruht.

5. Für die Aufnahme von Anzeigen und Fremdbeilagen in bestimmten Nummern, bestimmten Ausgaben oder an bestimmten Plätzen der Druckschrift wird keine Gewähr geleistet, es sei denn, dass der Auftraggeber die Gültigkeit des Auftrages ausdrücklich davon abhängig gemacht hat.

6. Anzeigen, die aufgrund ihrer redaktionellen Gestaltung nicht als Anzeigen erkennbar sind, werden als solche vom Verlag mit dem Wort „Anzeige“ oder „Sonderwerbeform“ deutlich kenntlich gemacht.

7. Der Verlag behält sich vor, Anzeigenaufträge – auch rechtsverbindlich bestätigte Aufträge sowie einzelne Abrufe im Rahmen des Abschlusses – und Beilagenaufträ-ge wegen des Inhalts, der Herkunft oder der technischen Form nach einheitli-chen, sachlich gerechtfertigten Grundsätzen des Verlages abzulehnen, wenn deren Inhalt nach pflichtgemäßem Ermessen des Verlages gegen Gesetze, behörd-liche Bestimmungen oder die guten Sitten verstößt oder deren Veröffentlichung für den Verlag unzumutbar ist. Dies gilt auch für Aufträge, die bei Geschäftsstel-len, Annahmestellen oder Vertretern abgegeben werden. Beilagenaufträge sind für den Verlag erst nach Vorlage eines Musters der Beilage und deren Billigung bindend. Beilagen, die durch Format oder Aufmachung beim Leser den Eindruck eines Bestandteils der Zeitung oder Zeitschrift erwecken oder Fremdanzeigen enthalten, werden nicht angenommen. Die Ablehnung eines Auftrages wird dem Auftraggeber unverzüglich mitgeteilt.

8. Für die rechtzeitige Lieferung des Anzeigentextes und einwandfreier Druckunter-lagen oder der Beilagen ist der Auftraggeber verantwortlich. Für erkennbar unge-eignete oder beschädigte Druckunterlagen fordert der Verlag unverzüglich Ersatz an. Der Verlag gewährleistet die für den belegten Titel übliche Druckqualität im Rahmen der durch die Druckvorlage gegebenen Möglichkeiten.

9. Der Auftraggeber hat bei ganz oder teilweise unleserlichem, unrichtigem oder unvollständigem Abdruck der Anzeige Anspruch auf Zahlungsminderung oder eine Ersatzanzeige, aber nur in dem Ausmaß, in dem der Zweck der Anzeige beeinträchtigt wurde. Lässt der Verlag eine ihm hierfür gestellte angemessene Nachfrist verstreichen, so hat der Auftraggeber ein Rücktrittsrecht. Schadener-satzansprüche aus Unmöglichkeit der Leistung, aus Verzug, aus positiver Forde-rungsverletzung, aus Verschulden bei Vertragsabschluss und aus unerlaubter Handlung sind – auch bei telefonischer Auftragserteilung – ausgeschlossen, es sei denn, sie beruhen auf Vorsatz oder grober Fahrlässigkeit des Verlegers, seines gesetzlichen Vertreters oder eines Erfüllungsgehilfen. Weitergehende Haftungen für den Verlag sind, soweit es sich nicht um solche für unmittelbare Schäden wegen Fehlens zugesicherter Eigenschaften handelt, ausgeschlossen. Reklama-tionen müssen – außer bei nicht offensichtlichen Mängeln – innerhalb von vier Wochen nach Eingang von Rechnung und Beleg geltend gemacht werden.

10. Sind keine besonderen Größenvorschriften gegeben, so wird die tatsächliche Abdruckhöhe der Preisberechnung zugrunde gelegt.

11. Falls der Auftraggeber nicht Vorauszahlung leistet, werden Rechnung und Beleg sofort, möglichst aber vierzehn Tage nach Veröffentlichung der Anzeige übersandt. Die Rechnung ist innerhalb der aus der Preisliste ersichtlichen Frist zu bezahlen, sofern nicht im einzelnen Fall eine andere Zahlungsfrist oder Vorauszahlung vereinbart ist. Etwaige Nachlässe für vorzeitige Zahlung werden nach der Preisliste gewährt.

12. Bei Zahlungsverzug oder Stundung werden Verzugszinsen sowie die Einziehungs-kosten berechnet. Der Verlag kann bei Zahlungsverzug die weitere Ausführung des laufenden Auftrags bis zur Bezahlung zurückstellen und für die restlichen Anzeigen Vorauszahlung verlangen. Bei Konkursen und gerichtlichen Vergleichen im Rahmen der Zwangsvollstreckung entfällt jeglicher Nachlass. Bei Vorliegen begründeter Zweifel an der Zahlungsfähigkeit des Auftraggebers ist der Verlag berechtigt, auch während der Laufzeit eines Anzeigenabschlusses das Erscheinen weiterer Anzeigen ohne Rücksicht auf ein ursprünglich vereinbartes Zahlungsziel von der Vorauszahlung des Betrages und von dem Ausgleich offenstehender Rechnungsbeträge abhängig zu machen.

13. Der Verlag liefert mit der Rechnung auf Wunsch einen Anzeigenbeleg. Je nach Art und Umfang des Anzeigenauftrags werden Anzeigenausschnitte, Belegseiten oder vollständige Belegnummern geliefert. Kann ein Beleg nicht mehr beschafft werden, so tritt an seine Stelle eine rechtsverbindliche Bescheinigung des Verla-ges über die Veröffentlichung und Verbreitung der Anzeige.

14. Kosten für die Anfertigung bestellter Filme und Zeichnungen sowie für vom Auf-raggeber gewünschte oder zu vertretende erhebliche Änderungen ursprünglich vereinbarter Ausführungen hat der Auftraggeber zu tragen.

15. Bei Ziffernanzeigen wendet der Verlag für die Verwahrung und rechtzeitige Weitergabe der Angebote die Sorgfalt eines ordentlichen Kaufmanns an. Er über-nimmt darüber hinaus keine Haftung. Einschreibbriefe und Eilbriefe auf Ziffern-anzeigen werden nur auf dem normalen Postweg weitergeleitet. Die Eingänge auf Ziffernanzeigen werden vier Wochen aufbewahrt. Zuschriften, die in dieser Frist nicht abgeholt sind, werden vernichtet. Wertvolle Unterlagen sendet der Verlag zurück, ohne dazu verpflichtet zu sein. Der Verlag behält sich im Interesse und zum Schutz des Auftraggebers das Recht vor, die eingehenden Angebote zur Ausschaltung von Missbrauch des Zifferndienstes zu Prüfzwecken zu öffnen. Zur Weiterleitung von geschäftlichen Anpreisungen und Vermittlungsangeboten ist der Verlag nicht verpflichtet.

16. Druckunterlagen werden auf besondere Anforderung an den Auftraggeber zurückgesandt. Die Pflicht zur Aufbewahrung endet drei Monate nach Ablauf des Auftrages.

17. Ein Anzeigenauftrag kann spätestens zum in den Mediadaten genannten Anzeigenschlusstermin storniert werden. Aufträge, die danach storniert werden, werden gemäß der Auftragsbestätigung abgerechnet.

18. Erfüllungsort ist der Sitz des Verlags. Gerichtsstand ist, soweit das Gesetz zwin-gend nichts anderes vorsieht, der Sitz des Verlags; auch für das Mahnverfahren sowie für den Fall, dass der Wohnsitz oder gewöhnliche Aufenthaltsort des Auf-traggebers im Zeitpunkt der Klageerhebung unbekannt ist, ist als Gerichtsstand der Sitz des Verlags vereinbart.