case study notes
TRANSCRIPT
Top of Pops
• Focus: Pop music• Publishing Company: BBC Magazines• Editors Name: Current editor is Peter Hart• Date of first publication: February 1995• Frequency of publication: Monthly• Price: £2.99• Distribution: usual magazines shops and
online
Mast HeadBright, bold, yellow, stands out.
Mast head partially hidden behind artists head, usual convention of magazine.
Puff bright and clear, draws readers attention to slogan
Cover titles in bright puffs to stand out and show reader what's inside and draw them in
Main cover title, relates to main image, biggest puff on page to show importance, attracts readers
Bar code and issue date typical convention of magazine
Main image, all artists hold direct mode of address on eye level, draws readers in
Picture of issue with clear information as to where the cover articles are, making it easy for people who are only buying it for a certain article
Contents titles, contents categorized to help readers find different contents
Images size related to importance and size of article, attracts fans of certain artists to different pages
Page numbers in clear bold colours to make articles easier to find
Mast head used in every TOTP contents page, pink background connotes female audience
Pun title, bright colours suggest what interview is about
Main Image of artists show who interview is on, direct gaze draws in readers, largest piece of page attracts fans of the artist to the page
Separate text box for each artist, relates to commodity of the band how each member has their own identity,
Other images separate article up to make it easier to read
Pull Quotes give a taste to interview, draw readers in
Aspects I wish to use from Top Of The Pops
• Text – as my magazine is going to cover the pop genre, the text used on the cover and inside must represent this, on top of the pops the typography used is bubbly and smooth, making the magazine instantly identifiable as pop
• Layout of contents page - although I plane to make some alterations to colours and puffs used, the simplicity of the cover page is helpful for readers, having the cover articles easy to accsess gives new readers help, as the cover pieces may be why they picked up the magazine
• Double page spread layout – with the double page spread, the way pull quotes and images were used to split up text made it come across as a lot simpler and easier to read, with my target audience being teenagers, this is nessercary as the age group of 15+ will want something simple. Also, using different band name members in different colours allows readers to get to know the artist better
NME
Type/Focus of Magazine: AlternatePublishing Company: IPC MediaEditors name: Current editor Mike WilliamsDate of first publication: March 1952Frequency of Publication: WeeklyPrice: £2.40Distribution: In stores and order online
Mast Head, typical font, same used on every mag, bright red contrasts with colour scheme , stands out Medium close
up, plain white background draws attention to artist holding direct mode of address
Large cover title, shows reader main article
Black and white image brings across older audience
Cover Articles clear and big, draws attention to what’s inside.
Bar code
Mast head repeated, clear identification of magazine
Headings for each different type of contents to allow readers to easily find what they want
Bright coloured page numbers, contrast with background to help readers find pages
Small articles gives reader a taste of what’s inside
Band Index helps fans of certain artists find what they’re looking for
Pull Quote/mast head – big and clear draws readers in
Image of artist links to interview, shows readers who’s related to the text
White text on black shapes clear and attention grabbing
Direct mode of addressPulls readers in
Text, interview
Aspects I wish to use from NME
• Layout of cover page– with the layout of the cover article it is simple, yet attention grabbing, the blacks, whites and reds present it as a mature magazine, which aims at the target audience I intend to aim my own magazine at. Although to link it with my genre some colours may be changed, the simple lay out makes it seem older and more presentable to teens of mixed gender
• Contents page – One thing I liked from this was the Band Index, for my genre of pop, this covers many artists and fans often only stick to one favourite, having this will be new to pop magazines, making it stand out and it will allow certain fans of certain artists to find what they want easily, with little effort