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Page 1: Case study notes
Page 2: Case study notes

Top of Pops

• Focus: Pop music• Publishing Company: BBC Magazines• Editors Name: Current editor is Peter Hart• Date of first publication: February 1995• Frequency of publication: Monthly• Price: £2.99• Distribution: usual magazines shops and

online

Page 3: Case study notes

Mast HeadBright, bold, yellow, stands out.

Mast head partially hidden behind artists head, usual convention of magazine.

Puff bright and clear, draws readers attention to slogan

Cover titles in bright puffs to stand out and show reader what's inside and draw them in

Main cover title, relates to main image, biggest puff on page to show importance, attracts readers

Bar code and issue date typical convention of magazine

Main image, all artists hold direct mode of address on eye level, draws readers in

Page 4: Case study notes

Picture of issue with clear information as to where the cover articles are, making it easy for people who are only buying it for a certain article

Contents titles, contents categorized to help readers find different contents

Images size related to importance and size of article, attracts fans of certain artists to different pages

Page numbers in clear bold colours to make articles easier to find

Mast head used in every TOTP contents page, pink background connotes female audience

Page 5: Case study notes

Pun title, bright colours suggest what interview is about

Main Image of artists show who interview is on, direct gaze draws in readers, largest piece of page attracts fans of the artist to the page

Separate text box for each artist, relates to commodity of the band how each member has their own identity,

Other images separate article up to make it easier to read

Pull Quotes give a taste to interview, draw readers in

Page 6: Case study notes

Aspects I wish to use from Top Of The Pops

• Text – as my magazine is going to cover the pop genre, the text used on the cover and inside must represent this, on top of the pops the typography used is bubbly and smooth, making the magazine instantly identifiable as pop

• Layout of contents page - although I plane to make some alterations to colours and puffs used, the simplicity of the cover page is helpful for readers, having the cover articles easy to accsess gives new readers help, as the cover pieces may be why they picked up the magazine

• Double page spread layout – with the double page spread, the way pull quotes and images were used to split up text made it come across as a lot simpler and easier to read, with my target audience being teenagers, this is nessercary as the age group of 15+ will want something simple. Also, using different band name members in different colours allows readers to get to know the artist better

Page 7: Case study notes

NME

Type/Focus of Magazine: AlternatePublishing Company: IPC MediaEditors name: Current editor Mike WilliamsDate of first publication: March 1952Frequency of Publication: WeeklyPrice: £2.40Distribution: In stores and order online

Page 8: Case study notes

Mast Head, typical font, same used on every mag, bright red contrasts with colour scheme , stands out Medium close

up, plain white background draws attention to artist holding direct mode of address

Large cover title, shows reader main article

Black and white image brings across older audience

Cover Articles clear and big, draws attention to what’s inside.

Bar code

Page 9: Case study notes

Mast head repeated, clear identification of magazine

Headings for each different type of contents to allow readers to easily find what they want

Bright coloured page numbers, contrast with background to help readers find pages

Small articles gives reader a taste of what’s inside

Band Index helps fans of certain artists find what they’re looking for

Page 10: Case study notes

Pull Quote/mast head – big and clear draws readers in

Image of artist links to interview, shows readers who’s related to the text

White text on black shapes clear and attention grabbing

Direct mode of addressPulls readers in

Text, interview

Page 11: Case study notes

Aspects I wish to use from NME

• Layout of cover page– with the layout of the cover article it is simple, yet attention grabbing, the blacks, whites and reds present it as a mature magazine, which aims at the target audience I intend to aim my own magazine at. Although to link it with my genre some colours may be changed, the simple lay out makes it seem older and more presentable to teens of mixed gender

• Contents page – One thing I liked from this was the Band Index, for my genre of pop, this covers many artists and fans often only stick to one favourite, having this will be new to pop magazines, making it stand out and it will allow certain fans of certain artists to find what they want easily, with little effort