case study: brand product imagery
TRANSCRIPT
Case Study: Brand Product Imagery
FlashStock leverages a global network of photographers to source authentic imagery of real people and your brand.
February 2015
TASTY, INTERACTIVE IMAGERY
Challenge: Vita Coco wanted a scalable way to showcase the versatility of its beverages by capturing unique, user-generated recipes. Solution: FlashStock activated its photographers in tropical locales across the globe, challenging them to develop delicious and visually stunning creations. Result: Vita Coco received affordable, unique content that allowed it to engage in interactive and meaningful ways with loyal consumers on its social platforms.
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TROPICAL RECIPES
TROPICAL RECIPES
TROPICAL RECIPES
TROPICAL RECIPES
LOCALIZED IMAGERY
Challenge: Local ABI marketing teams did not want to re-use national level content for their local marketing initiatives. Solution: FlashStock activated its network across 50 US markets, delivered thousands of locally relevant images each month. Result: Budweiser is able to push relevant content to its local marketing teams, significantly increasing engagement and the authenticity of its interactions.
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LOCAL MARKETING
LOCAL MARKETING
LOCAL MARKETING
LOCAL MARKETING
SUBTLE PRODUCT PLACEMENT
Challenge: To convey the subtle, intuitive relationship between people and Samsung’s products. Solution: Samsung leveraged FlashStock to capture the raw, personal moments of everyday life and how Samsung products feature in them. Result: Samsung has a collection of evergreen content relevant across their mobile product portfolio for use in social and print.
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TECH LIFE MANIFESTO
TECH LIFE MANIFESTO
TECH LIFE MANIFESTO
TECH LIFE MANIFESTO
FlashStock leverages a global network of photographers to source authentic imagery of real people and your brand.
Jeremy Vo Director of Sales [email protected]
Mindy Loverin Director of Client Partnerships [email protected]
Grant Munro CEO [email protected]
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