card pro&bestbonus main presentation

8
How to attract target loyal customers in the conditions of growing competition BestBonus

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Page 1: Card pro&bestbonus main presentation

How to attract target loyal customers in the conditions of growing competition

BestBonus

Page 2: Card pro&bestbonus main presentation

Effective growth of sales with the help of:

CREATE YOUR CLUB OF LOYAL CUSTOMERS

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attracting target customers from other clubs multiclub card with Your own club design convenient customer cards – one for all clubs personalization of relations with customersconnection to the cloud servicedemand forecasting and many other useful tools

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Page 3: Card pro&bestbonus main presentation

BestBonus™ SYSTEM OF ATTRACTION WITH FULL FUNCTIONS OF LOYALTY

1. The system works for attraction – it is the main difference of BestBonus2. Any bonus card is served in many clubs – one card for all clubs is very

convenient to buyers3. Bonuses from different Clubs are SUMMARIZED – people quickly accumulate

the sum of bonuses sufficient for useful purchase4. Bonuses is money = It is transparent and clear to clients + there is no any

missed benefit from selling for bonuses5. Excellent price / quality ratio - anyone can join6. Fast connection = rapid growth of the business (time=money)7. Direct electronic marketing saves the budget

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Page 4: Card pro&bestbonus main presentation

PERSONALIZATION AND DEMAND FORECASTING

PERSONALIZATION

WHAT TYPE OF CONTACT TO SUPPORT AND WHAT GOODS TO APPLY NOW?

DYNAMIC NPS

HOW MANY CLIENTS ARE NOW IN THIS OR THAT GROUP?

ACCURACY OF PURCHASES/FORMATION OF PRODUCTS

WHAT THE POTENTIAL AND EXISTING BUYERS WANT TO BUY NOW?

ECONOMY OF TRANSPORTATION/ADVERTISING COSTS

IN WHAT REGION AND HOW MANY CUSTOMERS WANT TO PURCHASE THESE GOODS NOW?

Satisfaction Stability Personalization Interflow Loyalty

Page 5: Card pro&bestbonus main presentation

MODERN REQUIREMENTS TO THE SYSTEMS OF LOYALTY

1. GROWTH OF SALES DRAWING ON CLIENT BASE ATTRACTION : NEW satisfied customers REPEATED purchases of the available customers PERSONALIZATION of proposals Transfer of RANDOM customers to CONSTAT Transfer of CONSTANT customers to LOYAL

2. MANAGEMENT OF PURCHASES AND DELIVERY ON THE BASIS OF DEMAND FORECASTING

3. OPERATIONAL INFORMATIOAN ABOUT SALES AND CLIENTS

4. EXACT COMMUNCATION WITH DIFFERENT TARGET CUSTOMERS

5. LEGAL ACCORDING TO LAW

+5%+5%

+5%+5%

+5%+10%

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Page 6: Card pro&bestbonus main presentation

Hold4

Sell3

Conquer

2

Attract1

BestBonus™ SYSTEM OF LOYALTY WITH FULL FUNCTIONAL

Satisfaction Stability Personalization Interflow Loyalty

Page 7: Card pro&bestbonus main presentation

CONNECTION TO CLOUD SERVICE OF INDIVIDUAL ENCOURAGEMENT

BestBonus™Rapid growth of the client base

Fast creation of Your ClubDemand forecasting

Reduction of operating costsBetter price/quality ratioIncrease in profit +40%

Online-store

Online-store

Online-store

Cashbox of traditional tourist agency

Cashbox of traditional restaurant

Cashbox of traditional furniture store

Cashbox of petrol station

Online-store

Online-store

Online-storeOnline-store

There will be a card of Your Club8999 2000 0000 0199

Cashbox of insurance company

Page 8: Card pro&bestbonus main presentation

The best LSM projects on the territory of CIS (more than 50 realized projects)

SHELL in Ukraine1 500 000 clients

Gazpromneft «We are on the way»3 000 000 clients

MTS Bank together with the MTS providerWon in three nominations FRG of the best banking systems of

loyalty

Shoe store network INTERTOP in Ukraine

Russian and Kazakhstan patentsallow trade organization

To receive money during selling for bonuses and accurately forecast

demand

Projects in Kazakhstan CardPro

• The best program for travelers• The best program of partial

refund "Shopping"• The best program of partial

refund "Shopping for students