can vr become more emotional than movies
TRANSCRIPT
XEODesignCan VR Become More Emotional Than MoviesSxSW 2016 Proposal
July 26, 2015
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Imagine a virtual world where you the creator have complete control where the player literally enters the realm of your imagination and you have direct access to their emotions.
XEODesign®Can VR Become More Emotional than Movies & Games?
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Today’s VR headsets stand at intersection of movie like immersion and the compelling interactive agency of games. VR is an empathy machine.
XEODesign®Can VR Become More Emotional than Movies & Games?
XEODesign© 2015 XEODesign, Inc. All Rights ReservedXEODesign®
Based on the panel’s year of VR development and research it’s emotion that unlocks VR’s unprecedented levels of immersion and presence not nice looking 3D art.
Can VR Become More Emotional than Movies & Games?
XEODesign© 2015 XEODesign, Inc. All Rights ReservedXEODesign®
Most people assume that the language of cinema and traditional game tropes port well into VR. However, nothing could be further than the truth.
Can VR Become More Emotional than Movies & Games?
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Nicole Lazzaro
Expert on Games and Engagement Fun & Emotion Consultant• Game Design• Psychology of Emotion• Programmer/Filmmaker• Design Innovation• AnalystMaking Games Fun
@NicoleLazzaro
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Leading Expert on Emotion and PlayNicole Lazzaro is a world-renowned game developer who pioneered measuring emotions on players faces as they play. She helps clients put the 4 Keys to Fun into everything that they do. Her company XEODesign unlocks human potential through play.Voted by Gamasutra as one of the Top 20 women working in video games, and Fast Company as one of the 100 most influential women in technology Nicole is frequently cited by Wired, Fast Company, ABC News, CNET, Venturebeat, The Hollywood Reporter, and Red Herring, XEODesign's clients include Sony, EA, Ubisoft, Sega, PlayFirst, Disney, D.I.C.E, Leap Frog, and Maxis. She has an undergraduate degree in Psychology from Stanford University where she also studied filmmaking and computer programming.
Accomplishments● Discovered the 4 Keys to Fun how games create
engagement with emotions (used by 100,000's leading developers world wide)
● Designed the first iPhone game (250,000 downloads on release, over 1 Million since then)
● Created Tilt World an iOS game to plant 1 million trees in Madagascar (16,000 trees planted so far)
● Track record of game designs that increase engagement and monetization double the industry average
Nicole Lazzaro
Expert on Games and Engagement
Making Games Fun@NicoleLazzaro
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Follow the White Rabbit Preview
Pocket Gamer Interview with Game Developer Nicole Lazzaro
http://bit.ly/1HFnOyx
“I'm not exactly skeptical when it comes to virtual reality, but I rarely see truly impressive games when someone straps a pair of magic googles to my face.XEODesign's Follow the White Rabbit definitely gave me a "wow" moment, through painterly and surreal design, and a simple but elegant solution to interacting with objects in the environment.” ~ Peter Willington, Pocket Gamer
Emotion and VR
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
“As someone who’s worked on games from Myst, the Sims, and Diner Dash I’ve always focused on meeting mass market needs. This includes women.
In my chapter ‘Are Boy Games Even Necessary’ I outlined the economic opportunity for gender inclusive games for the book Barbie vs. Mortal Combat . Diversity is profitable”
Diversity Perspective
Nicole LazzaroCEO XEODesign, Inc.
http://challengepost.com/software/follow-the-white-rabbit
LUX: a game about forgivenessXEODesign®
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
The 4 Keys to FunXEODesign’s predictive actionable groundbreaking model on what makes games fun, carefully dissected players favorite moments to unlock the secret of how games create engagement.
Putting Emotion into PlayThe 4 Keys allows interaction designers the ability to target specific emotions in players and keep them playing. This increases retention, engagement, and social sharing,
Leading Model for GamificationThe 4 Keys is a proven predictive model for how player action crates what’s fun about games.
100,000 DownloadsLeading developers around the world have downloaded the 4 Keys. It part of virtually every game design curriculum.
How Games Create EngagementCaptures the essence of how games use emotion from action to increase user engagement.
“Every designer should learn to read this language.”
Will Wright, Creator of The Sims
Free download 4K2F.com
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
“Giant Spacekat is moving away from game mechanics about violence, and is going all in on "emotional mechanics." The idea is, achieving your goals isn't done with a gun - but rather through diplomacy and understanding the people around you on an emotional level. With the expansion of the game market, I think it's time to ask ourselves what our new audience is really looking for.”
Brianna WuDevelopment Director Giant Spacekat
Emotion and VR
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
“So when PC Gamer has a very important public event and they announce that 28 out of 28 speakers are going to be white men this sends a signal to gamers that this is a space for men and not women.”
Brianna WuDevelopment Director Giant Spacekat
Diversity Perspective
http://www.themarysue.com/wu-inspirefest-games-industry/
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Crossover a virtual reality grief ritual experience exploring loss and love.
Emotion and VR
Kent Bye Producer Voices of VR Podcast
http://vrjam.challengepost.com/submissions/36936-crossover-multi-threaded-immersive-theater-experience
Press for Crossover:Virtual reality emerges as narrative art form, and an outlet for a Portland man's griefGrief is no game, but one developer used virtual reality to defeat it.Best of Portland Award for Best Virtual Therapy
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
“Kent has interviewed over 200 developers & academics about VR, and he is also a survivor two suicides. Death by suicide is a somewhat taboo topic to either talk about or make art about. He brings a unique perspective in that he's using immersive technologies in order to help process his emotions and traumatic experiences.” Kent Bye
Producer Voices of VR Podcast
Diversity Perspective
XEODesign© 2015 XEODesign, Inc. All Rights ReservedThe Magic Circle Has Always Been VirtualXEODesign®
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Q1. What is the emerging language of VR to increase emotion and tell stories? How exactly does VR trigger emotions to increase immersion and presence?
XEODesign®
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Q2. What are the ethical challenges of making games in VR? If you made Diablo in VR would it damage a player’s ability to feel empathy?
XEODesign®
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
Q3. What specific emotions does VR create? What are 5 ways to trigger them? How close are we to creating the emotions of the holodeck?
XEODesign®
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
See you in Austin!
XEODesign®
XEODesign© 2015 XEODesign, Inc. All Rights Reserved
WTF?
Free Download 4K2F.com
Tilt World
http://challengepost.com/software/follow-the-white-rabbitFollow the White Rabbit
Vote!** Where’s the fun?