campaign datbase - presentation
TRANSCRIPT
Database : Kuwait :
TOTAL DATABASE UPTOSMS DATABASE MMS DATABASE EMAIL DATABASE
850000 220000 850000
GENDER
FEMALE MALE FEMALE MALE FEMAL MALE 27% 73% 27% 73% 27% 73% 229500 620500 59400 160600 229500 620500 AGE Total 229500 620500 59400 160600 229500 620500 13-15 24245 68255 6534 1766 25245 68255 16-19 48195 130305 12474 3372 48195 130305 20-24 64260 173740 16632 4496 64260 173740 25-29 52785 142715 13662 3693 52785 142715 30-39 20655 55845 5346 1445 20655 55845 40+ 18360 49640 4752 1284 18360 49640 ETHNIC GROUP TOTAL 229500 620500 59400 160600 229500 620500 ARABMIDLE EAST 45900 124100 11880 3212 45900 124100 EUROPEAN 32130 86870 8316 2248 32130 86870 AMERICAN 11475 31025 2970 803 11475 31025 AUSTRALIAN 4590 12410 1188 321 4590 12410 AFRICAN 11475 31025 2970 803 11475 31025 INDIAN SUB 61965 167535 16038 4336 61965 167535 ASIAN 32130 86870 8316 2248 32130 86870 OTHER 29835 80885 7722 2087 29835 80665 MARITAL STATUS TOTAL 229500 620500 59400 160600 229500 620500 MARRIED 137700 372300 35640 9636 137700 372300 SINGLE 57375 155125 14850 4015 57375 155125 DIVORCE/WIDOW 22950 62050 5940 1606 22950 62050 UNKNOWN 11475 31025 2970 803 11475 31025
SMS2Web SolutionEnriched SMS Experience
Promote, Receive Feedback, Sell Products Increased Sales Activity
SMS2Web Platform
We build a promotional landing page for mobilewithin 1 business day
Utilize a wide variety of ready-to-go templates for building campaign sites or provide us with a customized look and feel
Generate QR codes to integrate with other campaign channels and feedback forms
Creativity’s SMS2Web solution enables you to offer a promotional landing page for mobile.
The promotional landing page for mobile is added to a traditional SMS message as a link
Any user with a smartphone can click on the link that is within the SMS and access the promotional landing page for mobile
The solution effectively manages your mobile web campaign and includes: rich real time reporting, feedback form, and a QR-code maker
SMS2Web Benefits
Powerful new lead generator Call to action link within the SMS engages the consumer receiving the
SMS A response form allows for a user to request more information with
the request going directly to an e-mail inbox in the sales department Revenue creation
A response form can be a call to order with home or office delivery and payment at the time of delivery
Can promote new products or special offers on existing products Enables real time reporting
Comprehensive reporting and statistics throughout the entire campaign period
SMS2Web Features
DESIGN
Image gallery Text effects Color palette Video in campaign site Widget control tools Watermark protection Instant live preview
CALLS-TO-ACTION
Tip a friend Voucher / coupons Mapping Click-to-call Contact form Quiz and survey Social media
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SMS2Web Solution Flow
Design
• You provide us with the details of the offer, images of the items, text on the features, etc.. and we do the rest
• Preview your mobile landing page before it gets distributed
• Campaign could start within days
Distribute
• Distribute campaign link via SMS
• Integrate a QR Code into the campaign and publish the the QR Code via print adverts, posters, flyers, etc..) for more engagement
Detect
• Users that want more information or to buy can submit a form
• Real time statistics and tracking
• Feedback from surveys or quizzes provide valuable information
• Generate reports for each campaign
A unique URL can be distributed to customers via SMS
Add the URL in the text message and you can click the link to open the campaign site
A time and cost-effective way to drive traffic to your campaign site
SMS2Web via an SMS Message
An effective way to attract traffic to your campaign site is to buy ad-space on a traffic-intensive mobile portal, either directly or through mobile ad networks which links to the campaign
Each campaign created automatically generates a unique URL, including links from text to other mobile portals if desired
SMS2Web Banner/Text Links
SMS2Web Real Time Reporting
The latest statistics are available via the campaign dashboard
Track Clicks from link in SMS Form submittals,
including export to excel capabilities
Time left on campaign
SMS2Web Statistics
Any marketing campaign needs good statistics to estimate ROI on the campaign
SMS2Web offers detailed information on the traffic the campaign has generated
SMS2Web Intelligence Gathering
Access information on surveys and quizzes
Surveys and quizzes provide live insights about your target group
Link a survey or quiz to a coupon or offer via the form submission tool
Track submissions
SMS2Web Lead Generation
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Easy “call to action” using ‘phone call link’ feature
Feedback form submissions sent to sales department for follow-up
Map integration gets consumers to your location
Social features allows users to share the offer they are excited about