EFFECTS OF EMPLOYEE MOTIVATION ON THE PERFORMANCE OF

COMMERCIAL BANKS IN KENYA

(A Case Study of Barclays Bank, Nairobi County, Kenya)

BY

AMIR MOHAMED ADEN

REG.NO. L137/11804/2010

A PROJECT PROPOSAL SUBMITTED IN PARTIAL FULFILMENT FOR THE

REQUIREMENT FOR THE DIPLOMA IN PUBLIC RELATION UNIVERSITY OF

NAIROBI

JANUARY 2012

DECLARATION

I declare that the contents of this research project are my original work and have not been

submitted to this or any other university or college for examination purposes.

Signature:.. .. . .

Date OJl. ~~.~ ,?:- .

Student name: AMIR MOHAMED ADEN

This research project has been submitted for examination with my approval as the student's

supervisor.

Signature: .. ~ .

Date 1.5. .I.~l.!.~ .

Supervisor: MS. VERONICAH MATHEKA

LECTURER,

DEPARTMENT OF EXTRA-MURAL STUDIES,

UNIVERSITY OF NAIROBI.

11

ABSTRACT

The success of any organization depends on the ability of managers to provide a motivating

environment for its employees. Motivated employees are more productive, happier, and stay with

the organization longer. One of the primary tasks a manager faces is to find out what motivates

their staff. By understanding employee needs, managers can understand what rewards to use to

motivate them. The challenge of motivating employees has long been recognized as an integral

part of managing leisure-service organizations. The aim of this study was to establish the effects

of employee motivation on the performance of commercial banks in Kenya. The research design

employed in this study was descriptive survey method where the target population of this study

was all the employees in Barclays Bank in Nairobi. The researcher used stratified random

sampling technique to select a sample size of 45 employees from the population of 520

employees in Nairobi. Both primary data (questionnaires and interviews) were used to carry out

the study and the drop and pick method was used to collect data. Data was analysed using

descriptive statistics. The descriptive statistical tools helped the researcher describe the data and

the features of data that was of interest. The mode (most commonly attained measurement or

value) was used more so to analyse the responses in the questionnaires. The study revealed that,

motivated employees help organizations to perform well since they are more productive. To be

effective, managers need to understand what motivates employees within the context of the roles

they perform. Of all the functions a manager performs, motivating employees is arguably the

most complex. This is due, in part, to the fact that what motivates employees' changes

constantly. Towards this end, the researcher recommends that, organizations should try to avoid

generational differences among employees in their respective company since this affects affect

their motivation to a great extent. Since monetary factors affect the level of motivation of the

workers to a great extent while an increase in pay would make employees perform better and be

more motivated, organizations should consider.

v