business management catalogue-2010 new

Business, Management, & Economics 2010–11 1

NEWNEW

HOTEL FACILITY PLANNINGHotel Facility Planning explains the basic concepts of planning and designing hotel facilities with the help of numerous examples, tables, and illustrations. The book begins with a detailed overview of the hotel classifi cation on the basis of facilities and services. This is followed by detailed discussions on hotel, restaurant, and kitchen design. The book provides specifi cations for equipment used in hotels, safety measures to be followed in kitchens, and designing storage spaces. It also includes chapters on project management; emerging trends of energy conservation in facility planning; incorporation of design features for the

physically challenged; and technical aspects of facility planning and designing.Features• Provides guidelines on how to draft a detailed report for hotel project

approval at the planning stage • Enumerates Indian government rules and American norms for physically

challenged guests • Explains rules and procedures for network analysis and design of network

models • Includes numerous tables and thumb rules to explain key concepts • Provides end-chapter practical assignments and concept review

questions to put learning into practice • Includes model test papers at the end of the book for self-evaluation

ContentsPreface; 1. Hotel Classifi cation and Guidelines; 2. Hotel Design; 3. Restaurant Design; 4. Kitchen Design; 5. Specifi cations for Equipment, Ventilation, and Kitchen Safety; 6. Storage Facilities, Layout, and Design; 7. Project Management; 8. Energy Conservation Programme in the Hotel Industry; 9. Facilities for Physically Challenged; 10. Masterpieces in Facility Planning; Model Test Papers; Index

9780198064633 Paperback Apr-10 336 Pages Rs. 245

LEADERSHIP AND TEAM BUILDINGLeadership and Team Building is written in an accessible, student-friendly style, the book explains the application of theoretical concepts through numerous illustrative examples, fl owcharts, diagrams, and case studies. Each chapter opens and closes with an organization-specifi c case study to help readers focus on the topic and broaden their understanding of business practices.Features• Provides in-depth coverage and analysis of

leadership models and theories • Includes contemporary researches on leadership • Contains a chapter on team-building activities and their outcomes • Includes an in-depth write up on national and international leaders

ContentsForeword; Preface; Acknowledgements; Part 1: Leadership; 1. Leadership—A Conceptual Background; 2. Attributes of Leaders; 3. Perspectives on Effective Leadership Behaviour; 4. Theories of Effective Leadership; 5. Contemporary Leadership Styles; 6. Motivation, Satisfaction, and Performance; 7. Leadership Behaviour—Dimensions and Assessment; 8. Leadership Development; Part 2: Teambuilding; 9. Essentials of Building and Managing Teams; 10. Team Effectiveness; 11. Research Findings and Training; 12. Team Building—Activities and Outcomes; Appendices; Appendix A: Understanding Followership; Appendix B: Leader Achievers — Biographies of Organizational Leaders; Index

9780198062578 Paperback May-10 516 Pages Rs. 345

MANAGERIAL ECONOMICS, 2/E

New to This Edition• Separate chapters dealing exclusively with

demand and supply • Sections dealing with applications of

indifference curves, downward sloping industry supply curve, global fi rms, factors of

land and capital, etc.• Cases on demand and elasticity, cost

estimation, analysis and estimation of costs, alternative pricing practices, etc.

• Appendices on functions, differential calculus, and discounting; constrained optimization; and linear programming

• User-friendly features, such as sidebars and defi nitions, to facilitate easy recall

ContentsPART 1:The Foundation; 1. Foundations of Managerial Economics; PART 2: The Household and the Firm; 2.Demand; 3.Household as a Consumer; 4. Demand Estimation and Forecasting; 5. Firm as a Producer; 6. Analysis of Production: Theory and Estimation; 7. Analysis and Estimation of Costs; 8. Supply; PART 3: Price and Output Decisions in Product Markets; 9. The Competitive and Monopoly Model; 10.Monopolistic Competition and Oligopoly; 11. Alternative Pricing Practices; 12. Markets for Factor Inputs; 13. Long-term Investment and Risk Analysis; PART 4: Market Failures; 14. Economics of Information; 15.Externalities and Public Goods; PART 5: Macroeconomic Environment; 16. Macroeconomic Aggregates; 17. Fiscal, Monetary, and Exchange Rate Policies; 18. The New Economy; Appendices; Index

9780198061113 Paperback Jul-10 596 Pages Rs. 345

BUSINESS ETHICS(Principles and Practices)

Features• Lays emphasis on ethics as a serious

academic discipline rather than just a study of moral codes

• Provides exhaustive coverage of various facets of ethics in the business arena

• Follows a highly detailed pedagogy with several pertinent diagrams, mini cases, case studies with questions, and end-chapter review questions • Offers coverage of technological issues such as cyber ethics and sensitive issues such as gender ethics, human rights, animal rights, and terrorism in the contemporary business and geopolitical perspectives • Presents an drawn ethical development programme along with an apt Management Mantra at the end of each chapter

ContentsForeword; Preface; To the Instructor; PART 1 - Managers and Morals:Setting Ethical

Standards; 1. Ethics: Meaning,Defi nition, and Scope; 2. Eastern and Western Ethical Thought and Business Practices; 3. Doctrines, Dogmas, and Business Management; 4. Decision Making: Moral Reasoning and Its Application; PART 2 - Managers and Management Areas:Application of Ethical Standards to Business Disciplines; 5. Manufacturing: Consumer, the Ultimate Stakeholder; 6. In the Marketplace; 7. On the Billboard; 8. Finance and Value; PART 3 - Managers and Workplaces:Managing People in the Organization; 9. Workers and Morals; 10. The Workplace and the Individual; 11. The Contemporary Worker; 12. On-the-Job Problems; PART 4 - Managers and Corporations: Corporate Citizens: Organizations in the World; 13. Corporate Governance; 14. Institutionalization of Ethical Governance for Corporations; 15. Corporate Social Responsibility; 16. Corporations in the Geopolitical World; PART 5 - Managers and the International Community Challenges of the New Age World; 17. Challenges of Environment; 18. Challenges of Cyber Age; 19. Challenges of Violence; 20. Challenges of Unsolved Problems; ; Index

9780195699647 Paperback Mar-10 616 Pages Rs. 325

TARUN BANSAL, Institute of Hotel Management, Catering and Technology, Lucknow.

new

SUMA DAMODARAN, Professor of Economics at XLRI, Jamshedpur

new

DANIEL ALBUQUERQUE, formerly Professor, Goa Institute of Management, Goa. Currently visiting professor of management at various business schools

new

UDAY KUMAR HALDAR, Indian Institute of Social Welfare and Business Management, Kolkata

new

Business, Management, & Economics 2010–112

TRIM SIZE (8.2×11.5) AND PRINT AREA (7× 10.75 WITH FOLIO)TRIM SIZE (8.2×11.5) AND PRINT AREA (7× 10.75 WITH FOLIO)

CORPORATE COMMUNICATIONS: PRINCIPLES AND PRACTICES

Features• Discusses Indian cases including the

Satyam scandal, the Mumbai attacks, and the Nano story

• Includes many real-life examples to facilitate better understanding of the concepts

• Provides numerous concept review questions and project-based exercises

• Contains defi nitions of key terms at the end of each chapter

ContentsPreface; 1. Understanding Corporate Communication; 2. Media—Dynamics and Strategies; 3. Corporate Reputation Management; 4. Employee Communication; 5. Managing Government Relations; 6. Writing for Media and Media Relations; 7. Corporate Communication in Brand Promotion; 8. Corporate Social Responsibility; 9. Financial Communication; 10. Crises Communication; 11. Corporate Communication Research; 12. Laws and Ethics in Corporate Communication; Annexure I: Highlights of Corporate Laws as Contained in the Companies Act, 1956; Annexure II: ICCO’s Code of Conduct for Members, Stockholm Charter; Annexure III: Code of Ethics of the All-India Newspaper Editors’ Conference; Annexure IV: The Business Standard’s Code of Conduct for Its Staff; Annexure V: Professional Code of Ethics for PR/Corporate Communication Practitioners; Annexure VI: Ogilvy’s Code of Ethics for Blogger Outreach; Index


DERIVATIVES AND RISK MANAGEMENTDerivatives and Risk Management is a comprehensive textbook designed for management students specializing in fi nance. Besides providing extensive coverage of the core concepts of the subject, it includes numerous solved examples and worked-out Excel sheets to provide students with a practical orientation towards fi nancial derivatives.With its practice-oriented approach, the book would also be useful to professionals in the industry. Features

• Discusses recent additions in the Indian derivative market such as currency futures and interest rate futures

• Explores important issues such as the increased volatility in the prices of commodities, stocks, and fi nancial products.

• Discusses the latest Accounting Standard AS 30 along with suitable examples to highlight accounting for derivatives under different circumstances

• Provides numerous examples and practice problems in each chapter

ContentsForeward; Preface; 1. Derivatives—An Introduction; 2. Forwards and Futures; 3. Commodity Futures; 4. Stock and Index Futures; 5. Currency Forwards and Futures; 6. Interest Rate Forwards and Futures; 7. Interest Rate and Currency Swaps; 8. Options—Basics; 9. Option Pricing-I; 10. Option Pricing-II; 11. Options—Sensitivities; 12. Options—Applications; 13. Exotic Options; 14. Credit Derivatives; 15. Other Derivatives; 16. Accounting for Derivatives; Index

9780198064343 Paperback Feb-10, 608 Pages Rs. 345

WRITING FOR THE MEDIAThe book provides guidelines for writing news and features for newspapers and magazines, and writing for the Web. It covers the basics of various areas of media such as reporting, editing, newspaper management, layout of stories, etc. in a comprehensive manner with Indian examples. With its practice-based approach, the book would be equally useful for working media professionals.Features• Includes a language refresher, with

examples of how writing can be made crisper and more correct

• Uses examples drawn from newspapers and magazines

• Provides interviews with working journalists across the print media to give a hands-on perspective

• Contains critical thinking questions throughout the text for classroom discussions

• Provides project ideas at the end of each chapter for practice

ContentsForeword; Preface; Section One: NEWSTHINKING; 1. Understanding What Makes News; 2. Putting Together the Newspaper; 3. Beginning to Write; Section Two: NEWSGATHERING; 4. Laying the Foundations for Stories: Collecting Information; 5. Developing Sources; 6. Interviewing: Drawing Information from People; Section Three: NEWSWRITING; 7. Putting It All Together; 8. From ‘Fits’ to ‘Starts’; 9. Building Body Into a Story; 10. Taking It to the Field; 11. Press Conferences, Press Releases,and Managed Events; 12. Development and Social Issue Reporting; 13. Feature Genres; Section Four: NEWS EDITING; 14. From Copy to Printed Page; Epilogue; Appendix 1: Tales from the Field; Appendix 2: Language Refresher; Further Reading Index

978019569388 Paperback Dec-09 416 Pages Rs. 285

USHA RAMAN, guest faculty in the Department of Communication, Sarojini Naidu School of Performing Arts, Fine Arts and Communication, University of Hyderabad.

newFOOD PRODUCTION OPERATIONS

In the DVDVideos showcasing various food production procedures and techniques to operate complex kitchen equipment also contains Recipes which include methods to prepare Indian, Western, and pastry food items Features• Explains practical applications with

photographs and videos • Discusses the various methods of cooking

such as sautéing, steaming, braising, microwave cooking, etc.

• Includes chapters on stocks, soups, sauces, fi sh, eggs, bread making, etc.

• Is accompanied by a DVD containing 55 videos and 365 recipes

ContentsPreface; List of Colour Plates; List of Videos; PART 1: INTRODUCTION TO PROFESSIONAL KITCHENS; 1. Introduction to Cookery; 2. Hierarchy of Kitchen Department; 3. Layout of Kitchen Department; 4. Equipment and Fuels Used in the Kitchen; 5. Basic Menu Planning; PART II: BASIC FOOD PRODUCTION OPERATIONS; 6. Basic Principles of Vegetable Cookery; 7. Classifi cation of Fruits and Their Uses in Cooking; 8. Stocks; 9. Soups; 10. Sauces; 11. Salads; 12. Introduction to Meats; 13. Introduction to Fish and Shellfi sh; 14. Introduction to Eggs; 15. Seeds, Nuts, and Spices; 16. Introduction to Rice, Cereals, and Pulses; 17. Methods of Cooking; PART III: BASICS OF BAKERY AND CONFECTIONERY; 18. Basic Commodities Used in Bakery and Pastry; 19. Bread Fabrication; 20. Basic Sponges and Cakes; 21. Pastes, Creams, Fillings, and Sauces; 22. Laminated Pastries; PART IV: BASICS OF INDIAN COOKING; 23. Introduction to Indian Cooking; 24. Condiments, Herbs, and Spices used in Indian Cuisine; 25. Masalas and Pastes; 26. Understanding Commodities and Their Usage in Indian Kitchen; 27. Basic Indian Gravies

9780198061816 Paperback Aug-09 604 Pages Rs. 465

new

PARVINDER S BALI , Programme Manager—Culinary Services at Oberoi Centre of Learning and Development (OCLD), New Delhi.

JAISHRI JETHWANEY, Indian Institute of Mass Communications, New Delhi

new

RAJIV SRIVASTAVA, Professor, Indian Institute of Foreign Trade, New Delhi

new

NEWNEW


HOTEL ENGINEERINGThe book discusses the fundamental concepts of work, power, energy and basic electrical systems in a hotel, and wiring and safety precautions in dealing with electrical appliances. The book has maintenance and troubleshooting guides of engineering systems in hotel industry that would be a handy reference for hotel management studentsFeatures• Has been written in a student-friendly way,

for hotel management students.• Contains large number of common life

examples and solved problems to explain the concepts.

• Theory is illustrated with large number of fi gures and diagrams.

• Focuses on application of engineering systems in hotel industry.

• Includes maintenance and troubleshooting guides of engineering systems in hotel industry.

Contents1. Hospitality Industry and Engineering systems; 2. Basics of motion, electricity and electrical machines; 3. Elements of electrical wiring, safety and electrical tariff; 4. Elementary Illumination Science and Lighting; 5. Basics of heat, fuel and heat appliances; 6. Water Hardness and Softening; 7. Water systems; 8. Sanitation, Waste disposal and Pollution; 9. Fire -its prevention and control; 10. Refrigeration systems; 11. Ventilation and Air Conditioning Systems; 12. Maintenance Engineering; 13. Contract maintenance and Equipment replacement policy; 14. Miscellaneous utility systems; 15. Safety and Security in Hotels; 16. Care, maintenance and Trouble shooting of Engineering Equipment in Hotel Industry

9780198062912 Paperback Mar-10 Price: TBA

TOURISM MARKETING The book begins by explaining tourism marketing and related concepts like Services Marketing and Marketing Management. It includes market segmentation, targeting and positioning. The topics of demand forecasting, tourist behaviour and markets explain the dynamics of tourism marketing. Chapters on tourism product, distribution pricing, promotion and people elaborate strategies of promoting products and the various distribution channels. The later chapters discuss the impact of technology on tourism marketing and the latest developments in the fi eld. Features• The concepts are explained in a simple and

student friendly manner.• The chapters have been written with an

Indian context. • An extensive use of fl ow charts and illustrations to explain the processes,

making learning more interesting. • Each chapter contains atleast one case study.

Contents1. Introduction to Tourism Marketing; 2. Challenges of Tourism Marketing; 3. Tourism Marketing Environment and Marketing Mix; 4. Marketing Management Information System and Demand Forecasting; 5. Tourism Markets and Tourist Behaviour; 6. Market Segmentation, Targeting and Positioning; 7. Tourism Product; 8. Tourism Distribution; 9. Tourism Pricing; 10. Tourism Promotion; 11. People in Tourism; 12. Process in Tourism Marketing; 13. Physical Evidence; 14. Market Competition and Competitive Tourism Marketing Strategies; 15. Technology in Tourism Marketing; 16. Tourism Marketing and Development

978019866309 Paperback Price: TBA

RETAIL MANAGEMENT, 2/E

New to this edition• New chapters on fi nancial planning for

retail, organizational structure and HR strategy, information systems and supply chain management, store operations, managing retail chains and franchising, and international retailing

• Improved explanations of existing topics• New case studies, caselets, and

photographs• Colour plates depicting retailing concepts,

formats, and markets• Updated data and examples• Appendixes on socio-economic

classifi cation and careers in retail.

Contents1. Retailing: Role, Relevance, and Trends; 2. Retail Organization; 3. Retail in India; 4. Retail Customer; 5. Retail Market Segmentation; 6. Financial Planning for Retail (NEW); 7. Retail Location Strategy;

8. Organizational Structure and HR Strategy (NEW); 9. Information Systems and Supply Chain Management (NEW); 10. Retail Product and Brand Management (NEW); 11. Merchandise Management (NEW); 12. Retail Pricing; 13. Retail Promotion Strategy; 14. Store Operations (NEW); 15. Atmospherics and Retail Space Management; 16. Customer Relationship Management in Retailing; 17. Managing Retail Chains and Franchising (NEW); 18. International Retailing (NEW); Appendix A—Socioeconomic Classifi cation; Appendix B—Careers in Retailing; Index

9780198061151 Paperback Sep-10 Forthcoming

INFORMATION TECHNOLOGY FOR MANAGEMENT

Features• The book explores production tools, various

protocols which run the infrastructure system, management of the system and the business systems.

• Includes an exclusive section on importance of IT tools in content management.

• Contains a detailed text on MIS, its types and applications in various businesses.

• All the fundamental concepts of IT and their relevance in business management have been well explained through cases, examples and illustrations.

• A run through business case which introduces a fresh problem in each chapter.

• Provides a wide range of review and critical thinking questions.

ContentsPART I – IT Infrastructure; 1.Information Technology; 2. IT – Computing Infrastructure: Hardware; 3. IT – Computing Infrastructure: Software; 4. IT – Networking Infrastructure; 5. IT – Cabling Infrastructure; 6. IT – Wireless Infrastructure; 7. IT – Storage Infrastructure; PART II: IT Production Tools; 8. IT – Security Infrastructure; 9. IT – Offi ce Tools; 10. IT – Data management Tools; 11. IT – Web Tools; PART III: Internet and Network Protocols; 12. IT – Network Management Tools; 13. IT – Protocols and Global Connectivity; PART IV: IT – Management; 14. E-business Highway – Business Automation Platform; 15. IT – Infrastructure Management 16. IT – Security Management; 17. IT – Information Management; 18. IT – Audit; PART V: IT Applications – Business Systems; 19. IT – Governance; 20. IT – Connected World and eCommerce; 21. Information Systems and Business Systems


CHETAN BAJAJ, Shri Bhagwan Mahavir Jain COE, Bangalore Rural, RAJNISH ARYA TULI, Millward Brown and Millward Brown, NIDHI VARMA SRIVASTAVA

forthcoming

NEWNEW

SUJIT GHOSAL, Dept. of Mechanical Engineering, Jadavpur University, Kolkata; Visiting faculty, Institute of Hotel Management, Kolkata.

forthcoming

MANJULA CHAUDHARY, Director, Indian Institute of Tourism and Travel Management, Ministry of Tourism, Govt of India

forthcoming

B MUTHUKUMARAN, Adjunct professor at Smot School of Business, Chennai.

forthcoming



SUPPLY CHAIN MANAGEMENT: PROCESS, SYSTEM & PRACTICE(Includes CD)

Supply Chain Management: Process, Function & System is a comprehensive textbook intended to meet the requirements of management students specializing in Operations Management, Marketing as well as Information Technology.Features• Discusses in detail the New Business

Models and the Applications of Technology in Supply Chain Management

• Concepts explained with the help of Indian examples and caselets taken from real life experiences

• Includes an entire chapter on case studies and exercises• Discussion of chapters exclusively on ‘Supply Chain Structure’ and

‘Supply Chain Assessment’• Includes a CD which contains audio interview with leading professionals

Contents1. Supply Chain Management Perspective; 2. Supply Chain Structure; 3. Supply Chain Drivers: Role and Relevance; 4. Decision Environment; 5. Strategic Decision in Supply Chain; 6. Role of Transportation in the Supply Chain; 7. Network Decisions – Key Balancing Issue; 8. Role of Sourcing in the Supply Chain; 9. Supply Chain Tactical Planning; 10. Role of Inventory Management in Supply Chain Management; 11. Current and Emerging Operational Practices in Supply Chain; 12. Understanding, Managing and Interfacing of three fl ows; 13. Global Supply Chain Perspectives; 14. New Business Models with Technology and Process Integration; 15. Information Technology in SCM; 16. Applications of Technology in SCM; 17. Approaches to Supply Chain Assessment and Excellence; 18. Supply Chain Organizational Issues; 19. Supply Chain Performance Management; 20. Cases and Exercises

9780198063025 Paperback Jul-10 Price: TBA

BUSINESS STATISTICS USING EXCEL

Features• Full integration of Excel exercises and

applications, both within the textbook and on the accompanying website encourage fl exibility in learning through either classroom-led or self-directed study.

• Chapters on how to use Excel, and numerical skills help refresh students’ knowledge.

• Full of examples throughout each chapter showing how the methods relate to practice, and running ‘techniques in practice’ exercises at the end of each chapter to help engage students in the material.

Contents1. Introduction to Excel; 2. Numerical Skills Revision; 3. Visualising and Presenting Data; 4. Data Descriptors; 5. Probability Distributions; 6. Sampling Distributions and

Estimating; 7. Introduction to Parametric Hypothesis Testing; 8. Chi-Squared and Non-Parametric test; 9. Factorial Experiments; 10. Linear Regression and Correlation; 11. Time Series Data and Analysis


CORPORATE GOVERNANCECorporate Governance is a comprehensive textbook intended to meet the requirements of post graduate management students. It provides an in-depth analysis of the core concepts and supplements them with relevant examples, exhibits and case studies. Owing to its comprehensive coverage and approach, students will fi nd this book useful. It will also serve as a veritable guide for professionals owing to the inclusion of varied examples and case studies.Features• Expounds on issues and challenges

faced by corporates in applications of Governance in India as well as abroad

• Includes detailed reports of some of the various committees constituted by SEBI, including Kumar Mangalam Birla Committee Report, Narayana Murthy Committee Report and Clause 49 Guidelines

• Contains extensive discussion on the European Union approach to Corporate Governance

• Provides numerous cases like Satyam Computers, Jubilant Organosys Limited, Reliance Industries Limited and so on to aid the readers to understand and relate to the concepts better

ContentsChapter 1: Governance on the Move; Part I: Corporations and Their; Governance; Chapter 2: Capitalism, Modern Corporation and Governance;Chapter 3: Evolution of Corporation Governance: Practice and Regulation;Part II: Boards and Governance; Chapter 4: Structure of the Board: Directors, Types of Boards and Committees; Chapter 5: The Board Development Process: Selection, Development, Compensation and Performance Review; Chapter 6: Boards & LeadershipPart III: The Stakeholder Perspective; Introduction; Chapter 7: Governance Problems Related To Typical Ownership Patterns; Chapter 8: Governance, Capital Market Institutions and Governance; Chapter 9: Directors in ActionPart IV: Where Do We Go From Here?; Chapter 10: The Road Ahead: The Future of Governance

Paperback Price: TBA

MARKETING RESEARCH: TOOLS AND TECHNIQUES, 2/E

New to this edition• Features a unique Market Researcher’s

Toolbox section in the text and on the online resource centre, containing a suite of vital resources such as sample questionnaires

• Includes a dedicated chapter on online research

Features• Provides a balance between theory and

practice • Highlights examples of both good and poor

practiceContentsPart One: Research Preparation; 1. Introduction to marketing research; 2. Planning research; Part Two: Data Collection; 3. Secondary Data; 4. Primary Data; 5. Sampling; 6. Questionnaires and Topic Guides; 7. Qualitative Research; 8. Quantitative Research; Part Three: Analysis and Communication; 9. Analysis; 10. Reporting and presentation; Part four: Marketing Research Contexts; 11. Business-to-business research; 12. International Research; 13. Audience and Advertising Research; 14. Social Research; 15. Online Research

9780199597352 Paperback Jul-10 Pages 560 Rs. 395

SATHEESH KUMAR T.N, Professor, ICFAI Business School, Kochi

forthcoming

GLYN DAVIS, Teesside University, UK and BRANKO PECAR, Visiting Fellow of the University of Gloucestershire; VP- ExxonMobil Global Account, Emerson Process Management

new

NEWNEW

NIGEL BRADLEY, Senior lecturer in Marketing, University of Westminster

new edition

N. CHANDRASEKARAN, Director, Centre for Logistics & SCM, LIBA, Chennai

new


ORGANIZATIONAL CHANGE

Themes and Issues

Features• Provides a critical appreciation of

organizational change, enabling students to understand the themes and issues of change interventions.

• Balance between theory and practice allows students to engage in debate before going on to implement change as managers.

• ‘Stop and think’ boxes encourage students to draw on their own experience of the workplace.

• End-of-chapter questions and glossary allow students to test their understanding of this complex subject area.

ContentsPart One: Understanding Change; 1. Perspectives on Change; 2. The Ethics of Organizational Change; 3. Planned Change and its Critics; 4. Strategic Change; 5. Building and Developing Competitive Advantage; Part Two: Implementing Change; 6. Cultural Change; 7. Power, Control and Change; 8. Leading Change; 9. Organizational Diagnosis; 10. Change Models; 11. Resistance to Change; 12. The themes and issues of future organizational change

9780199599189 Paperback Jun-10 Pages 424 Rs. 325

SKILLS DEVELOPMENT FOR BUSINESS AND MANAGEMENT STUDENTSWith the main focus of the book fi rmly set in active experimentation and refl ection, this title is unparalleled in the market place as a means to encourage and develop business and management students during university, and beyond.Features• The text refl ects student experience and

addresses the skills that Business and Management students will need to succeed at both university and in the workplace.

• Encourages students, in addition to achieving the basic skills, to understand the importance and transferability of these skills when seeking employment.

• Links study skills with the development and enhancement of emotional intelligence: through a refl ective approach

• The book aims to nurture confi dence and promote independence in learning

ContentsIntroduction; 1. Developing Skills for Business and Management; 2. Foundations for Personal Development; 3. Personal Development in Action; 4. Communication Skills; 5. Reading Skills; 6. Writing Essentials: Preparation, Layout and Structure; 7. Presentation Skills; 8. Quantitative Data Presentation; 9. Sharpening your search, reference and assignment skills; 10. Team Working Skills; 11. Creativity and Innovation Skills; 12. Carrying Skills Forward

9780199597338 Paperback Jun-10 400 Pages Rs. 310

CORPORATE GOVERNANCE 3/E

Features• Additional emphasis is given to corporate

social responsibility to refl ect its growing importance.

• Coverage of NGOs, public sector and non-profi t organizations and charities has been expanded due to the increasing attention on their governance.

• New coverage of private equity and sovereign wealth funds and shareholder proposals is included.

• The banking crisis and its effect on corporate governance is addressed, with more attention paid to directors’ remuneration.

• New case studies include AIG, Deutsche Bank and more.

• Identifi ed as one of the most cited works in key CG journals in the last 15 years.

• Student centred with excellent learning features including chapter introductions, chapter summaries, case studies, weblinks and discussion questions.

Contents1. Introduction; Part 1: Developments in Corporate Governance; 2. Theoretical Aspects of Corporate Governance; 3. Development of Corporate Governance Codes; Part 2: Owners and Stakeholders; 4. Shareholders and Stakeholders; 5. Family Owned Firms; 6. Role of Institutional Investors in Corporate Governance; 7. Socially Responsible Investment; Part 3: Directors and Board Structure; 8. Directors and Board Structure; 9. Director’s Performance and Renumeration; Part 4: International Corporate Governance; 10. Corporate Governance in Continental Europe; 11. Corporate Governance in Central and Eastern Europe; 12. Corporate Governance in Asia Pacifi c; 13. Corporate Governance in India, South Africa and Brazil; 14. Conclusions


KEVIN GALLAGHER, University of Sunderland

new

HUMAN RESOURCE MANAGEMENTTo help provide a full understanding of the key concepts of HRM, and provide a critical edge to the text, six themes are explored and linked to the content of each chapter. These themes are fl exibility, commitment, culture, performance, power and control, and strategy.Features • HR theory is clearly linked to practice. • Wide range of textbook features including

activities, section summaries, ‘window on work’ example boxes, ‘practitioner perspectives’ and end-of-chapter case studies to encourage understanding, as well as analytical and critical thinking.

• A wide range of examples are drawn from well known organizations such as YouTube, Saatchi and Saatchi

• Accompanied by Online Resource Centre

ContentsPart One: Human Resource Management in Context; 1: Introducing Human Resource Management 2: The Strategic Dimensions of Human Resource Management 3: The Business Environment of Human Resource Management 4: Human Resource Management in an Organizational Context; Part Two: Human Resource Management in Practice; 5: Recruiting and Selecting Staff in Organizations 6: Developing Human Resources 7: Managing Performance 8: Rewarding People at Work; 9: Towards Organizational Wellness 10: Employment Relations 11: Equality, Diversity and Dignity at Work 12: Grivance, Discipline and Absence in Organizations 13: Human Resource Management and Redundancy; Part Three: Key Issues in Contemporary Human Resource Management; 14: Ethics and Human Resource Management 15: International Human Resource Management; Part Four: Conclusions; 16: Conclusion

9780199599196 Paperback Jun-10 424 Pages Rs 395

NEWNEW

SARAH GILMORE and STEVE WILLIAMS both at the University of Portsmouth Business School.

new

JIM GRIEVES, Scarborough Management Centre, The University of Hull Business School

new

Christine Mallin, Director of the Centre for Corporate Governance Research, Birmingham Business School, University of Birmingham

new edition



E-BUSINESSA Management PerspectiveFeatures• Presents the subject of e-business from

a managerial approach, with a strong theoretical basis

• Wide use of up to date international examples and case material to help contextualise the world of e-business using brands that students can relate to.

• Concise coverage of a broad range of topics that presents ebusiness from a holistic approach and captures the latest trends in the subject area

• Provision of additional supporting materials including lecture guide, customisable PowerPoints, bank of additional case studies and author blog.

Contents1. The changing environment for e-business; 2. Introduction; 3. Economics of e-business; 4. Technological issues; 5. Social and Behavioural issues; 6. Ethical and regulatory issues; II. The application of e-business technologies; 7. The strategy of e-business; 8. Digital marketing; 9. Product and service innovation; 10. Reshaping business processes; III. The organization of e-business; 11. e-business project management; 12. e-business skills and culture; IV. Conclusions; 13. Future challenges and opportunities


PUBLIC FINANCE AND PUBLIC CHOICE 3E

Analytical Perspectives

New to this edition• A new chapter on behavioural public

fi nance introduces students to this topical area of research.

• Developments in the area of pension provision have been added.

• Environmental issues and climate change are now covered, owing to their increasing importance to the government.

Contents1. Market possibilities and prescriptions; 2. Evaluating public fi nance policy: consumer surplus, welfare criteria and market failure; 3. Public goods; 4. Collective decision-making: searching for the ‘public interest’; 5. Rent-seeking, public provision and the ‘return to the market’; 6. Evaluation of public expenditure: cost-benefi t analysis; 7. Tax theory: the basic concepts; 8. Tax evasion and the black

economy; 9. Income (re)distribution; 10. Central government; 11. Public choice aspects of macroeconomic policies; 12. Local government; 13. International issues and global goals; 14. Optimal taxation; 15. ‘Behavioural public fi nance’ and the role of the public sector; 16. Public sector failure and public expenditure growth


THE BUSINESS ENVIRONMENTDesigned specifi cally for students new to the study of business, this book gives context to the subject, exploring the range of environments in which business operates.There are interesting short cases and examples throughout, as well as a longer case study at the end of every chapter; cases include the Nintendo Wii, BlackBerry, Nike, eBay, Nokia, EasyJet and Toyota. Features• The range of core themes - including the

diversity of business and the complexity of the external environment - running throughout each chapter of the book emphasise the inter-relatedness of business and the environment.

• Includes a wide range of examples, mini-cases and end-of-chapter case studies, combined with the analytical approach to the subject matter

• Packed with examples, mini-cases, and end-of-chapter case studies • An extensive Online Resource Centre provides all the teaching and

learning materials needed to support each chapter, removing the need for lecturers to look for additional class and test materials, and giving students the resources they need to check and build on their understanding.

ContentsIntroduction; 1. Business and its environments; Part One: Environments; 2. The economic environment; 3. The technological environment; 4. The political and legal environment; 5. The socio-cultural environment; Part Two: Issues; 6. Keeping the economy stable; 7. Can the marketplace be ethical?;8. Achieving a better work-life balance 9. An ever-closer union of EU member states?; 10. Business and the changing public sector; 11. Business in the political arena; 12. The globalization of business; 13. Balancing business freedom and the authority of the law; 14. Entrepreneurship and enterprise; 15. Business and sustainable development Conclusion; 16. Themes and issues: looking ahead


PAUL WETHERLY and DORRON OTTER both at Leeds Metropolitan University, UK

new BUSINESS ECONOMICS Written specifi cally for business students, this lively and stimulating textbook provides an ideal introduction to economics. The author adopts the viewpoint of a manager and focuses on the relevance of economic concepts to business practice. While the content is fi rmly based in economic theory, the text is packed full of thought provoking and contemporary examples to encourage the development of problem-solving skills and to enable business students to readily engage with economics.Features• Considers economics from the perspective

of a manager in business, bringing economics to life for business students

• Draws on imaginative and contemporary real life international cases to illustrate how economic theory affects business

• Challenges students to think about real business issues and dilemmas encouraging the development of problem solving skills

• Employs a lively and accessible writing style making economic theory easily digestible

• Accompanied by Online Resource Centre: for registered adopters of the book a test bank of questions, customizable PowerPoint slides, Case study teaching notes with guide answers to the questions

• Group exercises based on the ‘you are the manager’ activities in the book, Figures from the text, VLE cartridge. For Students self test questions, additional short case studies, audio animated PowerPoints for more complex graphs, Chapter summary podcasts of 3-5 minutes, summarizing the key concepts in each chapter, Sample essays, Links to LSE video and podcast lectures, Solutions to exercises.

Contents1: Introduction 2: The fundamental economic problems 3: Demand 4: Supply 5: Markets 6: Market analysis: shares, currency and labour markets 7: Market failures and imperfections 8: Costs and revenues 9: Analysing market structure 10: Macroeconomics 11: Macroeconomic issues 12: International business and trade 13: Current economic issues


ANDREW GILLESPIE, Head of Business Studies and Accounts, d’Overbroeck’s College, Oxford

new

JONATHAN REYNOLDS, Jonathan Reynolds, Lecturer in Management Studies at Said Business School, Oxford University

new

JOHN CULLIS, Centre for Development Studies, University of Bath and PHILIP JONES, Department of Economics and International Development, University of Bath

new

NEWNEW


INTERNATIONAL BUSINESSChallenges and ChoicesFeatures• Includes coverage of the 2009 global

recession and the growing importance of corporate responsibility.

• Considers companies of varying sizes, ranging from small and medium sized to large multinational organizations, providing readers with a broader and more realistic understanding of international businesses.

• Extensive use of international case examples, demonstrating both good and bad practice.

• Fully integrated, blended learning package with strong links between the text and online resource centre.

• Focuses concisely and explicitly on the essentials, providing students new to the

subject with a fi rm and thorough grounding in the challenges and possibilities of international business.

Contents1. Introduction to international business; Part One. International contexts; 2. National cultures; 3. Corporate responsibility and ethics; 4. Theories of international business; Part Two. International actors; 5. Actors in international business: nation states; 6. Actors in international business: global governance; 7. Actors in international business: companies; Part Three. International strategy; 8. Market entry and modes of internationalization; 9. Multinational structures; 10. International corporate cultures; Part Four. Corporate functions; 11. International production; 12. International marketing; 13. Management and foreign exchange; 14. Multinational funding and treasury operations; 15. International human resource management; Part Five. Looking ahead; 16. Future trends in international business

9780199533916 Paperback Jul–10 448 Pages Rs. 1095

ALAN SITKIN, and NICK BOWEN both of European Business School, London (Regent’s College)

new MANAGEMENT CONSULTANCY

Features• Brings together critical, practitioner and

analytical perspectives on the consulting industry

• Presents a critical underpinning which brings together the most up-to-date thinking from academics

• Features practitioner insights from leading industry professionals and analysts

• Provides practical guidance on the skills necessary for the role of a management consultant, and advice on entering the industry, ensuring that students have all the guidance they require in order to become a successful management consultant.

• Offers a variety of cases, from small discussion points, through to large detailed examples and practice cases for consultancy interviews.

Contents1. Introduction; SECTION 1 AN INDUSTRY OVERVIEW; 2. The Consulting Industry; 3. Types of Management Consulting; SECTION 2 THE PRACTICE OF CONSULTANCY; 4. Clients; 5. The Consultancy Lifecycle; 6. Consulting Tools, Skills and Techniques; 7. Running a Management Consultancy; SECTION 3 CRITICAL CONSULTING; 8. Critical Themes in Management Consultancy; 9. Consulting Ethics; SECTION 4 CAREERS IN CONSULTING; 10. Getting In, Getting On, Getting Out; 11. Case Interview Practice


MANAGERIAL ECONOMICS, 6/E

Principles and Worldwide Applications

Features• Introduces a global view into the subject

to refl ect concepts in today’s rapidly globalizing world

• Provides a unifying theme of managerial decision making around the theory of the fi rm

• Contains over 100 real-world case studies and six extensive integrated case studies

• Provides mathematical appendixes with several chapters along with appendix problems

• Includes appendices on time value of money, statistical and interest factor tables, and answers to selected problems

ContentsPreface; Part 1: Introduction; 1. The Nature and Scope of Managerial Economics;

2. Optimization Techniques and New Management Tools; Part 2: Demand Analysis; 3. Demand Theory; 4. Demand Estimation; 5. Demand Forecasting; Part 3: Production and Cost Analysis; 6. Production Theory and Estimation; 7. Cost Theory and Estimation; Part 4: Market Structure and Pricing Practices; 8. Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition; 9. Oligopoly and Firm Architecture; 10. Game Theory and Strategic Behavior; 11. Pricing Practices; Part 5: Regulation, Risk Analysis, and Capital Budgeting; 12. Regulation and Antitrust: The Role of Government in the Economy; 13. Risk Analysis; 14. Long-Run Investment Decisions: Capital Budgeting; Appendixes; APPENDIX A Compounding, Discounting, and Present Value; APPENDIX B Interest Factor Tables; APPENDIX C Statistical Tables; APPENDIX D Answers to Selected (Asterisked) Problems; Glossary; Index


DOMINICK SALVATORE, Fordham University and RAVIKESH SRIVASTAVA,Fore School of Management, New Delhi.

MANAGEMENT

Principles, Processes and Practices

Features• Explains key concepts through numerous

illustrations, examples, exhibits, tables, fi gures, and exercises

• Describes several managerial and economic analytical tools

• Provides chapter-end exercises to facilitate experiential learning, information gathering, and analysis

• Discusses Indian and Japanese management approaches in addition to other schools of management thought

• Includes a detailed section on managerial competencies with separate chapters on motivation, team effectiveness, communication, confl ict management, leadership, decision making, emotional

intelligence, stress management, and creativity and entrepreneurship• Contains chapters on MIS and international management

ContentsPART ONE: Management Functions and Business Environment; Essentials of Management; Evolution of Management Theory; Management—Business Environment and Society; Planning—A Tool for Effective Management; Organizational Structure; Organizational Effectiveness; PART TWO: Economic and Financial Analysis; Business—Economic Fundamentals; Principles of Production; Markets; National Income Accounting; Goals and Functions of Finance; Financial Statements; Financial Ratio Analysis; PART THREE: Excelling Through People; Overview of Human Resource Management; Job Design; Recruitment and Selection; Training and Development; PART FOUR: Managerial Competencies; Motivation; Team Effectiveness; Communication; Confl ict Management; Dynamics of Leadership; Decision Making; Emotional Intelligence; Stress Management; Creativity and Entrepreneurship; PART FIVE: Creating and Delivering Customer Value; Marketing Research; Marketing Planning; Designing Marketing Mix; Customer Relationship Management; Advertising Management; Brand Management; PART SIX: Quantitative Methods ; Statistical Inference; Forecasting ; Regression Analysis; Index Numbers; Statistical Quality Control; PART SEVEN: Operations and Technology Management; Production and Operations Management; Supply Chain Management; Kaizen; Six Sigma; The Japanese 5S Practice; Total Quality Management; Technology Management; Management Information Systems and IT; International Management


ANIL BHAT, & ARYA KUMAR, both of BITS, Pilani.

JOE O’MAHONEY, Cardiff University Business School

new

MANAGERIAL ECONOMICS/GENERAL MANAGEMENTMANAGERIAL ECONOMICS/GENERAL MANAGEMENT



MARKETINGMARKETING

MARKETING

Features• Starts with the basic concepts from

classical marketing models and contrasts these with newer perspectives.

• Links marketing problems to real-world situations.

• Teaches marketing in a more creative and visual way.

• Extensive supplementary online material to help lecturers illustrate core marketing concepts to students. Also comprises case studies, a test bank, tutorial activities and PowerPoint slides to aid lecturers’ teaching

• Provides multiple-choice questions, web-based research activities, abstracts from seminal papers and study guidelines to help students test their own learning.

ContentsPart 1: Marketing Fundamentals: 1. Marketing in Society; 2. The Marketing Environment and Competitor Analysis; 3. Marketing Psychology and Consumer Buyer Behaviour; 4. Market Research and Marketing Information Systems; Part 2: Principles of Marketing Management:

5. Marketing Strategy; 6. Market Segmentation and Positioning; 7. Market Development and International Marketing; 8. Marketing Implementation and Control; Part 3: The Marketing Mix Principle; 9. Products, Services and Branding Decisions; 10. Price Decisions; 11. An Introduction to Marketing Communications; 12. Marketing Communications: Tools and Techniques; 13. Managing Marketing Communications: Planning and Implementation; 14. Retailing and Channel Management Part 4: Principles of Relational Marketing; 15. Services Marketing and Non-profi t Marketing; 16. Business-to-Business Marketing and Key Account Management; 17. Relationship Marketing and Customer Service Management; Part 5: Contemporary Markteing Practice: 18. New Technology and Marketing; 19. Post-modern Marketing; 20. Marketing Ethics and Corporate Social Responsibility


PAUL BAINES, School of Management, Cranfi eld University, CHRIS FILL, Portsmouth Business School, University of Portsmouth, and KELLY PAGE, Cardiff Business School, University of Cardiff.

INTRODUCTION TO MARKETING, 2/E

Theory and PracticeIntroduction to Marketing provides a highly accessible introduction to the principles of marketing, presenting a theoretical foundation and illustrating the application of the theory through a wealth of case studies. New to this edition• New chapter on responsible marketing,

looking at ethics, corporate responsibility and environmentalism

• Chapters on promotion planning and the promotion mix have been combined to become one chapter

• Content on services marketing has been integrated throughout the book as a whole

• New end of part cases have been introduced, for example Facebook, eBay, and Google

ContentsPART ONE: Marketing: The Fundamentals; 1. What is Marketing?; 2. The Marketing Environment; 3. Responsible Marketing; PART TWO: Understanding Customers; 4. Buyer Behaviour and Relationship Development; 5. Marketing Research; 6. Segmentation, Targeting and Positioning; PART THREE: Developing the Marketing Mix; 7. Developing a Sustainable Competitive Advantage; 8. Developing the Product; 9. Pricing; 10. Marketing Communications; 11. Developing the Promotion Mix; Part Four: Bringing it Together; 12. Managing the Marketing Effort; 13. Global Marketing


ADRIAN PALMER, Professor of Marketing, University of Wales, Swansea

TEXTBOOK OF MARKETING

Features• Wealth of learning aids, including

substantial international case material to reinforce learning

• Detailed longer case study to conclude each major section of the book

• Over 100 fi gures and tables containing extra empirical detail

• Each chapter links provides in-text pointers to related discussions in other parts of the text

• Thorough glossary

ContentsPART ONE: Customers, Markets, and Marketing Introduction: What is Marketing About?; Market Orientation and its Implications; The Consumer in the European Union; Intermediaries; The Structure of EU Industry and Services; Case 1. Return; PART TWO: Understanding and Assessing Buyer Behaviour; Consumer Behaviour;

Organizational Buying Behaviour; Market Information and Research; Case 2. Newland plc; PART THREE: The Product Offering; The Marketing Mix as a Creator of Differentiation; Pricing; Marketing-Channel Management; Marketing Communications; Sales-force Management; Product Management; Case 3. Chinese Business Service Centre; PART FOUR: Formulating and Implementing Marketing Strategy; Offerings and Markets; The main Elements of Strategic Marketing Decisions; Market Segmentation; Interdepartmental Interfaces; Strategic Marketing in a Modern Economy; Marketing Planning; Case 4. The Peerless Saw Company; PART FIVE: Issues in Implementing Marketing Strategies; Brand Management; The Marketing of Services; Relationship Marketing in Consumer Markets; Relationship Marketing in Organizational Markets: From Competition to Cooperation; Designing and Marketing New Products; Direct Marketing; Case 5. Fieldstone Ltd; Glossary; References; Index

9780195687170 Paperback Oct-07 680 Pages Rs. 450

KEITH BLOIS, Oxford Institute of Strategy and International Management at Templeton College, and Said Business School, University of Oxford.

GLOBAL MARKETING MANAGEMENT, 2/E

New to this edition• New or updated end-of-chapter case

studies for all chapters with a longer case study added to the end of each part

• New diagrams and photographs integrated throughout the text

Coverage of knowledge management and digital marketing have been integrated throughout the text

• ORC offers a range of additional resources for students and lectures

ContentsPART I: UNDERSTANDING THE GLOBAL MARKETING ENVIRONMENT; 1. Changes and New Challenges; 2. The Global Marketing Environment; 3. Understanding Globalization;

4. Understanding Global Cultures and Buyer Behaviour; 5. Understanding Global Social and Ethical Issues; 6. Opportunity Analysis and Selection of Markets; PART II: THE DEVELOPMENT OF GLOBAL MARKETING STRATEGIES; 7. Market Entry Strategies; 8. Creating, Developing, and Maintaining Competitive Advantage; 9. Product and Brand Management; 10. Global Services Marketing; 11. Management of Global Communications; 12. Managing Supply Chain and Distribution; 13. Managing Global Marketing Relationships; 14. Global Pricing and Terms of Access; PART III: IMPLEMENTING AND COORDINATING GLOBAL MARKETING OPERATIONS; 15. Sales Force Management and Negotiation; 16. Organizing and Controlling Global Marketing Operations; Glossary of Marketing Terms; Index

9780199601363 Paperback Sep-09 580 Pages Rs. 495

KIEFER LEE, Sheffi eld Hallam University and Steve Carter, Leeds Metropolitan University


MARKETINGMARKETING

SERVICES

Marketing, Operations, and Management Services: Marketing, Operations, and Management explores the core concepts of the service industry and uses numerous examples, exhibits, fl owcharts, formats, and illustrations to explain them.Features • Explores aspects relating to technology

management, ethics, strategies for growth, business excellence, balanced scorecard approach, and emerging service sectors

• Discusses the practices of Indian and global companies such as HDFC, LIC, Ferns n Petals, Hewlett-Packard, KFC, and McDonald’s.

• Integrates elements of technology management, strategies, entrepreneurship, people management, service excellence models

• Includes Internet-based exercises

ContentsPreface; 1. Introduction to Service Industry; 2. The Service Product; 3. Marketing Research in Service Industry; 4. Understanding Consumer Behaviour; 5. Segmentation, Targeting, and Positioning for a Services Firm; 6. Customer Perceptions of Service; 7. Customer Expectations; 8. Physical Evidence; 9. Managing Service Operations and Processes; 10. Customer Feedback and Service Recovery; 11. Managing Distribution Channels in Service Industry; 12. Managing People in Service Industry; 13. Pricing Strategies for Services; 14. Strategies for Promotion for Service Sector; 15. Impact of Technology on Marketing of Services; 16. Managing Quality and Excellence; 17. Ethics in Service Firms; 18. Strategies for Business Growth; 19. Emerging Service Sectors in India; Index


VINNIE JAUHARI, Region Lead-India at HP Labs Open Innovation Offi ce, Gurgaon, as well as Adjunct Professor at IIMT, Gurgaon and KIRTI DUTTA, Assistant Professor, IIMT, Gurgaon

INDUSTRIAL MARKETING

Features• Examines the challenges faced by business

organizations in industrial marketing• Explores the emerging issues in industrial

marketing from an Indian perspective• Contains cases and examples in the key

areas of industrial marketing• Provides chapter-end exercises with

concept review and critical-thinking questions, and suggests interesting classroom and fi eld projects

ContentsPreface; Acknowledgements; 1. Introduction to Industrial Marketing Management; 2. Integrated Business Development; 3. Relevant Models on Industrial Buyer Behaviour; 4. Implications of Industrial Buyer Behaviour; 5. Industrial Market Segmentation; 6. Pricing of Industrial Products and Services; 7. Distribution of Industrial Products and Services; 8. Role of Personal Selling in Industrial Marketing; 9. Customer Satisfaction,

Loyalty, and Retention; 10. Industrial Marketing Research; 11. Standard Industrial Products and Services; 12. Fabricated Industrial Products 13. Capital Equipment and Services; 14. Business-to-Business Marketing; Index

9780195677942 Paperback Nov-05 584 Pages Rs. 350

P.K. GHOSH Professor Emeritus, Indian Institute of Social Wellfare and Business Management (IISW&BM) Kolkata, and visiting faculty at IIM Bangalore and IIM Lucknow.

SERVICES MARKETING

Features• Contains end-chapter questions focusing

on critical-thinking elements and interesting group discussions and fi eld projects

• Expounds the challenges in services marketing from an Indian perspective

• Includes classroom-tested cases• Appendices contain select provisions of

the Finance Act, 1994, formats of service tax returns, and books of account to be maintained by service tax assessees

Contents1. Services: Characteristics and Categories; 2. Trends in Services Marketing; 3. Consumer Behaviour; 4. Marketing Mix Elements for Services; 5. Product, Promotion, Price,

and Distribution; 6. Role of People in Services Marketing Mix; 7. Physical Evidence of a Service; 8. Service Quality, Measurement, and Control; 9. Demand and Supply Management; 10. Marketing Research in Services Marketing; 11. Management of the Services Marketing Effort; 12. Service Tax Provisions; Appendices; Index

9780195667585 Paperback Feb-04 440 Pages Rs. 285

GOVIND APTE, Symbiosis Institute of Management Studies, Pune.

MARKETING MANAGEMENT FOR NONPROFIT ORGANIZATIONS, 3/EThe third edition addresses critical topics such as corporate responsibility and social entrepreneurship. Developments in relationship and public sector marketing, for example the increasing emphasis on partnerships, as well as in fundraising media such as the Internet and SMS messaging, are refl ected in the new edition. The text is divided into three parts, beginning with an introduction to the nonprofi t sector and the topic of marketing. It then moves on to develop a framework for marketing planning, including a

detailed consideration of topics such as overall direction, market segmentation, branding, and positioning. The text concludes with a series of chapters that explore the application of marketing in a number of specifi c contexts.New to this edition• New chapter on social entrepreneurship• New cases which include UNICEF and the NSPCC• New online resource centre comprising resources such as quizzes and

practitioner insights for students and PowerPoint slides and case studies for lecturers

ContentsPart A: Introduction To Marketing; 1. Scope, Challenges and Development of the Nonprofi t Sector; 2. Introduction to Marketing: Developing A Societal and Market Orientation; Part B: Marketing Planning; 3. Marketing Planning: The Operating Environment and Marketing Audit; 4. Marketing Research; 5. Marketing Objectives and Strategy; 6. Branding; 7. Marketing Programmes and Services: The Operational Mix; 8. Social Marketing: The Marketing of Ideas; Part C: Specifi c Applications; 9. Fund-Raising; 10. Arts Marketing; 11. Education; 12. Healthcare Marketing; 13. Volunteer Support and Management; 14. Social Entrepreneurship: A Marketing Issue; 15. Public Sector Marketing


ADRIAN SARGEANT, The Robert Hartsook Professor of Fundraising, Indiana University



INTERNATIONAL MARKETING(Includes CD)

Features• Explores emerging issues in international

marketing, such as the role of information technology and global e-marketing

• Examines the challenges faced by business organizations in international marketing

• Contains classroom-tested cases from international business organizations

• Includes examples and caselets in key areas of international marketing and export promotion

• Provides chapter-end concept review questions, exercises with critical thinking elements, and classroom and fi eld projects such ad group discussion and analytical reporting

• Includes a CD-ROM containing select forms of international trade transactions

ContentsPreface; 1. The Concept of International

Marketing; 2. Emerging Opportunities in International Markets; 3. World Trade Organization: International Marketing Implications; 4. Scanning the International Economic Environment; 5. International Marketing Research; 6. Decision-making Process for International Markets; 7. Entering International Markets; 8. Product Strategy for International Markets; 9. Building Brands in International Markets ; 10. Pricing Decisions for International Markets;11. International Logistics and Distribution; 12. Communication Decisions for International Markets; 13. Framework for Export-import Policy; 14. International Trade Finance and Risk Management; 15. Export Procedure and Documentation; 16. Institutional Infrastructure for Export Promotion; 17. Emerging Issues; Annexures


INTERNATIONAL BUSINESS

Features• Elucidates major functional areas of

international business such as international marketing, international fi nance, global operations and supply chain management, global human resource management, and international trade procedures and documentations

• Explores contemporary issues in international business such as e-business, ethics, and corporate social responsibility

• Provides chapter-end summary, key terms, concept review questions, and critical thinking exercises and suggests interesting classroom assignments and fi eld projects

• Contains numerous examples and case studies in the global and Indian context (ONGC, Ranbaxy, FDI in the Indian automobile sector, etc.)

Contents1. Globalisation and International Business; 2. Theories of International Trade and Investment; 3. International Trade and Balance

of Payment; 4. Institutional Framework for International business; 5. World Trade Organisation; 6. International Economic Integration; 7. International-cultural Environment; 8. International Legal and Political Environment; 9. Policy Framework for International Trade and Investment; 10.Identifi cation, Evaluation and Country Selection; 11. Modes of International Business Expansion; 12. Foreign Direct Investment; 13. Multinational Companies (MNCs); 14. International Marketing; 15. International Finance & Accounting; 16. International Production and Trade Operations; 17. Global Human Resource Management; 18. Organising, Implementing and Control of International Operations; 19. Global e-Business


DR RAKESH MOHAN JOSHI, Professor and Chairperson, Management Development Programmes at the Indian Institute of Foreign Trade, New Delhi

INTERNATIONAL RETAILINGThis new textbook has been designed to deliver a clear understanding of the retail internationalisation process, considering the supporting theoretical frameworks, international retail activity, and the management of international operations.The book therefore examines the international retail process in its entirety by refl ecting on contemporary research and the practicalities of international retail activity.

Features• Written specifi cally from an international

perspective, enabling students to grasp the principles of retailing as they are applied in an international context

• Packed with examples and case studies including Gap, Wal-Mart, Zara, Marks & Spencer, and Amazon

• Concise and focused, ensuring the text is ideal for one semester course

ContentsPart One: The Internationalisation Process; 1. The Internationalisation Process; 2. Internationalisation Theory; 3. Retail Internationalisation Theory; 4. International Retailers; 5. Expansion Patterns; Part Two: Markets; 6. Regulation and Economy; 7. Society and Culture; 8. Retail Structure;Part Three: Operationalisation; 9. Reasons for Internationalisation; 10. Market Selection; 11. Market Entry Methods; 12. Supply Chain Management; 13. Marketing and Brand Management; 14. International Retail Divestment; Part Four: Conclusion; 15. Conclusion and Future Trends


NICHOLAS ALEXANDER, Aberystwyth University and ANNE MARIE DOHERTY, University of Glamorgan

EXPORT IMPORT MANAGEMENT

Features• Contains export documents at appropriate

places to exemplify documentation• Includes a large number of data tables

providing export import data• Contains specifi c chapters on regional/

country markets that provide an insight into the business, political, economic and legal environment of the host region/country

• Provides end chapter questions to test the reader’s understanding as also interesting exercises to put learning into practice

• Includes a Test Your Knowledge section at the end of the book

ContentsPreface; Acknowledgements; 1. Foreign Trade—Institutional Framework and Basics; 2. Export-Import—Documentation and Steps; 3. Methods and Instruments of Payment and Pricing Incoterms; 4. Export–Import Strategies

and Practice; 5. Export Marketing; 6. Methods of Financing Exporters; 7. Business Risk Management and Coverage; 8. Customs Clearance of Import and Export Cargo; 9. Logistics and Characteristics of Modes of Transportation; 10. Characteristics of Shipping Industry; 11. World Shipping; 12. Containerization and Leasing Practices; 13. Export Procedures and Documents; 14. Information Technology and International Business; 15. Export Incentive Schemes; 16. Doing Business with Middle East Countries; 17. Doing Business with Asean Countries; 18. Doing Business with Australia and New Zealand; 19. Doing Business with China and Japan; Test Your Knowledge; List of Abbreviations; Answers; Index


JUSTIN PAUL, Nagoya University of Commerce and Business, Japan, and Indian Institute of Foreign Trade, Delhi and RAJIV ASERKAR, S P Jain Centre of Management, Dubai.

MARKETINGMARKETING

DR RAKESH MOHAN JOSHI, Professor and Chairperson, Management Development Programmes at the Indian Institute of Foreign Trade, New Delhi


STRATEGIC MARKETING

Creating Competitive Advantage

Features• Offers a strategic, as opposed to marketing

management perspective.• The structure simplifi es navigation by

providing a clear overview of the process of strategic marketing, and promotes a holistic understanding of the subject.

• Contains a wealth of international real-world examples which demonstrate strategic marketing in practice, enabling students to understand the relevance of theoretical concepts.

• Contains end-of-chapter cases throughout as well as three long cases at the end of the book.

• Journal article abstracts aim to make original research more accessible, and encourage refl ection on key topics by students.

ContentsPART I: INTRODUCTION; 1.Overview; 2. Marketing strategy: analysis and perspectives; PART II: WHERE ARE WE NOW; 3. Environmental and internal analysis: market information and intelligence; PART III: WHERE DO WE WANT TO BE?; 4. Strategic marketing decisions and choices; 5. Segmentation, targeting, and positioning strategies; 6. Relationship strategies; PART IV: HOW WILL WE GET THERE?; 7. Product innovation and development strategies; 8. Branding strategies; 9. Service marketing strategies; 10. Pricing and distribution strategies; 11. Marketing communication strategies; 12. E-marketing strategies; PART V DID WE GET THERE?; 13. Strategy implementation and control; PART VI CONCLUSION; 14. Social marketing and corporate social responsibility; End of book case studies; Index


DOUGLAS WEST, Birmingham Business School,

JOHN FORD, Old Dominion University, and ESSAM IBRAHIM, University of Strathclyde

ONLINE MARKETING

A Customer-Led Approach

Features• Structured by the authors’ own 4p’s online

planning model of positioning, permission, partnership and performance, traditional marketing concepts such as the marketing mix and buyer behaviour are considered in an integrated fashion as online marketing evolves. By using familiar marketing theory, students’ understanding is aided, as new concepts are grounded on existing knowledge.

• Focuses in an engaging way on up-to-date and modern operational aspects such as blogging..

• Dedicates a whole chapter acknowledging the crucial role played by search engines in building site traffi c and brand building

• Includes a whole chapter on web site development.

• Legal issues, highlight at every stage the legal constraints for online marketers.

Contents1. Principles and Drivers of the New Marketing Environment; 2. Strategy and Models for the Virtual World; 3. Online Marketing Planning Issues; 4. Online Marketing Research—Principles and Practice; 5. Online Buyer Behaviour; 6. Positioning for Traffi c and Profi t. Search Engine Optimisation;7. Permission and Personalisation Online; 8. Web Site Development—Design and Content; 9. The Online Product; 10. Pricing Issues on the Web; 11. Online Communication Tools; 12. Online Distributuion and Procurement; 13. Online Marketing Legal Issues


RICHARD GAY, Newcastle Business School ALEEN CHARLESWORTH, University of Sutherland RITA ESEN, Durham University

RELATIONSHIP MARKETINGRelationship Marketing has been written in a highly accessible way to ensure clear understanding. A wealth of case studies are included throughout allowing students to see how the theory may be transferred through to practice for example BMW Mini, Guiness and Metro.The text begins by looking at how and why relationship marketing originated, before exploring issues surrounding customer relationships. Consideration is given to topics such as customer satisfaction, retaining customers, customer loyalty, and customer relationship management, different types of relationships, such as e-relationships and supplier relationships,

as well as considering both internal and external relationships.Features• Provides a comprehensive treatment of relationship marketing• Covers both relationship marketing and customer relationship

management• Considers how and why relationship marketing might work, as well as

exploring instances where it may be less appropriate, ensuring a deeper insight into the subject

ContentsPart One: Identifi cation—origins and extent of relationship marketing; 1.Background and Theory; Part Two: Investigation and interpretation—customer relationships; 2. The Nature of Relationships; 3. Customer Satisfaction and Retention; 4. Involving the Customer; 5. Customer Relationship Management (CRM); Part Three: Investigation and interpretation—other relationships; 6. Electronic Relationships; 7. External Relationships; 8. Supplier Relationships; 9. Internal Relationships;Part Four: Implications - for organisations and the future; 10. Management of Relationships; 11. The Future of Relationship Marketing


MARK GODSON, Principal Lecturer in Marketing, Sheffi eld Hallam University

SALES AND DISTRIBUTION MANAGEMENT

Features• Contains classroom-tested cases from

Indian as well as international business organizations

• Includes examples and caselets in key areas of sales and distribution management

• Provides chapter-end concept review questions, exercises with critical thinking elements, and classroom and fi eld projects such as group discussion and analytical reporting

ContentsPreface; Part A: Sales Management; Introduction to Sales Management; Selling Skills and Sales Strategies; The Selling Process; Managing Sales Information; Sales Organization; Management of Sales Territory; Management of Sales Quota; Recruitment and Selection of the Sales ForceSales Force Motivation; Sales Force Compensation; Evaluation of the Sales Force;

Part B: Distribution Management; Distribution Channel Management—an Introduction; Designing Customer-oriented Marketing Channels; Customer-oriented Logistics Management; Managing Channel Member Behaviour; Retail Management; Managing the International Channels of Distribution; Index

9780195673906 Paperback Jan-05 708 Pages Rs. 365

TAPAN K. PANDA, PRESIDENT—Marketing and Corporate Affairs, Everonn Systems India Ltd, Chennai and SUNIL SAHADEV, Faculty at University of Sheffi eld, UK

MARKETINGMARKETING



MANAGING RETAILINGManaging Retailing is a comprehensive textbook based on original research. It provides an in-depth coverage of retailing theory and explains the key concepts of retailing through numerous illustrations, examples, exhibits, tables, fi gures, and case studies.The book, with its coverage of real-life case studies such as Fabmall, FoodWorld, and Planet Health, would also be useful for professionals in managing day-to-day retail operations.Features• Explores the issues faced by retailers in

India and other Asian countries • Includes chapters on category

management, store loyalty, and retail technology

• Looks at the store as a social unit with its own code of conduct, language, and norms

• Provides detailed case studies and chapter-end exercises with concept review and critical thinking questions

ContentsPreface; The Domain of Retailing; Indian Retail Industry; Retailing in Other Countries; Understanding Shopping and Shoppers; Delivering Value through Retail Formats; Deciding Location; Category Management; Supply Chain Management; Retail Buying; Story Layout and Design; Point of Purchase Communication; Establishing a Pricing Strategy; Building Store Loyalty; The Shop as a Social Entity; Technology in Retailing; Glossary; Index


PIYUSH KUMAR SINHA, Indian Institute of Management, Ahmedabad and DWARIKA PRASAD UNIYAL, O.P. Jindal University

STRATEGIC BRAND MANAGEMENT

Features• Written by an experienced and respected

author team, providing students with the confi dence to engage with the subject.

• Follows a clear and logical structure ensuring the subject is made accessible and easy to understand.

• Provides a unique socio-cultural approach to brand management, enabling students to understand the different aspects of the subject.

Contents 1. Part 1: The Socio-Cultural Meaning of Brands; 2. Understanding the Social Psychology of Brands; 3. Emotion and Brands; 4. The Symbolic Meaning of Brands;

5. Cultural Meaning Systems and Brands: Part 2: Brand Equity; 6. Brand Equity: Concepts and Approaches; 7. Auditing and Measuring Brand Equity: Part 3: Managing Brands; 8. Brand Strategies 1: Symbolic Brands; 9. Brand Strategies 2: Low-Involvement Brands; 10. Brand Stretching and Retrenching; 11. Branding Services and Managing the Corporate Brand; 12. Brands and Advertising


RICHARD ELLIOTT, Warwick Business School, University of Warwick and

LARRY PERCY, Oxford University.

ADVERTISING MANAGEMENTAdvertising Management is a comprehensive textbook specially designed to meet the needs of management students. The book explores the core concepts of advertising management explained through numerous examples and case studies.Features• Examines the challenges faced by business

organizations in advertising management • Explores the emerging issues in advertising

management from an Indian perspective • Contains cases and examples in the key

areas of advertising management • Provides end-chapter exercises with

concept review and critical thinking questions and suggests interesting classroom and fi eld projects

ContentsPreface; 1. Introduction to Advertising Management; 2. Advertising in Historical

Perspective; 3. Brand Building and Advertising Management; 4. Advertising Agency—Structure and Processes; 5. Strategy and Planning Process in Advertising Campaigns; 6. Consumer Behaviour and Advertising Research; 7. Creative Strategy and Creative Development; 8. Media Strategy and Planning; 9. Agency Relationships; 10. Advertising Classifi cation and Current Issues; 11. Advertising: Laws and Ethics; 12. Sales Promotion; 13. Public Relations; 14. Rural Advertising in India; 15. Globalization in Indian Advertising; Annexures; Index


JAISHRI JETHWANEY PhD, Professor, Indian Institute of Mass Communication (IIMC), New Delhi,

SHRUTI JAIN Vice President, Dentsu Creative Impact Private Limited, New Delhi.

STRATEGIC ADVERTISING MANAGEMENT, 3/E

New to this edition• New chapter on managing cultural

differences• New chapter on message delivery• Integration of ‘promotion’ throughout the

text• Case studies at the end of each chapter,

examples of which include Nike, Johnnie Walker, Audi, Maybelline, and Sprite

ContentsPart One: Overview of Advertising and Promotion; 1. What are Advertising and Promotion?; 2. Perspectives on Advertising; Part Two: Planning Considerations; 3. Understanding Cultural Differences; 4. What it Takes for Successful Advertising and Promotion; 5. The Strategic Planning Process; Part Three: Developing the Strategic Plan; 6. Selecting the Target Audience; 7. Understanding the Best Positioning;

8. Determining the Best Positioning; 9. Developing Communication Strategy; 10. Setting the Media Strategy; Part Four: Making it Work; 11. Processing the Message; 12. Creative Tactics; 13. Creative Execution; Part Five: Integrating Advertising and Promotion; 14. Message Delivery Options; 15. Putting it All Together


LARRY PERCY, Copenhagen Business School and Stockholm University, and

RICHARD ELLIOTT, Professor of Marketing and Consumer Research, University of Bath School of Management

RETAILING/BRAND MANAGEMENT/ADVERTISINGRETAILING/BRAND MANAGEMENT/ADVERTISING


STRATEGIC MANAGEMENT

Theory and Application

Features• International coverage of strategic

management to place the concepts in a broad context

• Balanced and rigorous approach to examining theory, which offers a fusion of two main disciplines: organization theory and economics

• Recent, illustrative examples of what can go wrong with even the most well-conceived strategies allowing a focus on realism for students

• Four running examples, end-of-chapter cases and longer cases to provide a focus on the relevance of the theory to real-life context

Contents Part One: Core Concepts: 1. Strategy and the Organization; 2. What is Strategic

Management?: Part Two: Assessing Fit and Distinctiveness; 3. Understanding the Infl uence of the Environment; 4. Distinctiveness (1): Competitive Stance; 5. Distinctiveness (2): Scope, Scale and Diversity; 6. Distinctiveness (3): The Value Chain; Part Three: The Sustainability of Advantage: 7. The Resource-based View of the Firm; 8. Architecture, Structure and Culture; 9. The Management of Complex Organization; 10. Knowledge, Learning and Innovation; Part Four: From Strategic Analysis to Strategy Formulation; 11. Assessing Strategic Failure and Success; 12. Options and Strategic Methods; 13. Strategies in Profi t-making Contexts; 14. Strategies in International Contexts; 15. Strategies Where Profi t is Not the Main Objective: Part Five: Strategy Implementation; 16. Effecting Change; 17. Making Strategy Happen


ADRIAN HABERBERG, Westminster Business School, and ALISON RIEPLE, Harrow Business School, University of Westminster.

UNDERSTANDING STRATEGIC MANAGEMENT

Features• Covers all the core topics of Strategic

Management in 12 manageable chapters• The emphasis is on Strategic Analysis

throughout - focussing on the fundamental analytical tools required by future managers to assess their organisations in their competitive environment

• Packed with real life examples to illustrate the core concepts

• User-friendly writing style helps students engage more readily with the material

Contents Part One: What is Strategy?; 1. What is Strategy?: Part Two: Strategic Analysis;

2. The General Environment; 3. The Competitive Environment; 4. The Internal Environment: Value Creating Activities; 5. The Internal Environment: A Resource-Based View of Strategy; 6. Assessing Organizational Performance: Part Three: Strategy Formulation: 7. Business Level Strategy; 8. Corporate Level Strategy; 9. International Strategy and Globalization: Part Four: Strategy Implementation; 10. Organizational Systems and Strategic Change; 11. Strategic Leadership; 12. Corporate Governance

9780199560301 Paperback 469 Pages Aug-08 Rs. 275

ANTHONY HENRY, Business School, Birmingham City University.

INNOVATION MANAGEMENT, 2/E

Strategies, Implementation, and Profi ts

Features• Presents an integrated theoretical model of

the innovation early in the book • Draws on insights offered from many

disciplines, including management strategy, economics, fi nance, and organizational theory

• The integrated framework allows for cause and effect predictions

• Provides abundant case material and examples throughout

• Incorporates the Internet as a technological change

• Provides coverage of such current topics as the diffusion of innovation and the role of standards in profi ting from technological change

Contents1. Introduction and Overview; I. FUNDAMENTALS; 2. Models of Innovation;

3. The Underpinnings of Profi ts: Assets, Competences, and Knowledge; 4. Sources and Transfer of Innovation; II. STRATEGIZING; 5. Recognizing the Potential of an Innovation; 6. Reducing Uncertainty: The Role of Technological Trends, Market Regularities, and Innovation Strategy; 7. Choosing a Profi t Site: Dynamic Competitive Analysis; 8. Strategic Choice or Environmental Determinism; 9. Identifying Potential Co-competitors; 10. Strategies for Sustaining Profi ts; III. IMPLEMENTING AND PROTECTION OF PROFITS; 11. Financing Entrepreneurial Activity; 12. Implementation of the Decision to Adopt; IV. GLOBALIZATION; 13. Globalization for Innovations; 14. Innovating for Emerging Economies; 15. Role of National Governments in Innovation; 16. The Internet: A Case in Technological Change; 17. Strategic Innovation Process; Appendix 1 Standards and Dominant Designs; Appendix 2 Organizational Structures; Appendix 3 Organizational Boundaries; Glossary; Case 1: Netscape Corporation; Index


ALLAN AFUAH, Associate Professor of Corporate Strategy and International Business, University of Michigan Business School

Author’s personal web pages

http://www-personal.umich.edu/~afuah/outline.html

GLOBAL STRATEGIC MANAGEMENT, 1/E

Features• Comprehensive coverage of the subject—

this text will serve as the single core text for almost any international and global strategy course

• Provides both mini- and full-length cases that give opportunities for students to analyse global strategic issues in real business situations

• Uses of examples/cases from emerging markets (e.g. Tata from India, Embraer from Brazil)

ContentsPart I: Introduction: 1. Introduction to Global Strategic Management: Part II: Global Strategic Analysis; 2. Global Business Environment - The External Macro Environment; 3. Global Business Environment—The Industry Environment; 4. Corporate Social Responsibility and Stakeholder Analysis; 5. Analysis on the Internal Environment: Part III: Global Strategic

Development; 6. Managing the Internationalization Process; 7. International Strategic Alliances: Partnership and Cooperation; 8. The Subsidiary-level Strategy; 9. Headquarter-level Strategy: Part IV: Global Strategic Implementation; 10. Global Structures and Designs; 11. Global Management of Change; 12. Global Strategic Control


KAMEL MELLAHI, Loughborough University Business School, JEDRZEJ GEORGE FRYNAS, University of Birrnighan, and PAUL FINLAY, Loughborough University Business School

MANAGING BUSINESS IN THE 21ST CENTURY—A Handbook

ANINDYA SEN and P.K. SETT (eds) both from 11M Joka

9780195681086 Rs. 350

STRATEGIC MANAGEMENT/INNOVATION MANAGEMENTSTRATEGIC MANAGEMENT/INNOVATION MANAGEMENT



MANAGING AND SHAPING INNOVATION

Features• Includes a network perspective on

innovation which provides a distinctive lens and approach for studying and understanding innovative activity within and between organisations.

• Uses up-to-date illustrations and case studies showing students the relevancy of the theory.

• Takes an analytical and critical approach to the presentation of research and theory, encouraging students to evaluate the material.

• The extensive topic coverage and thorough discussion give students a comprehensive overview of the subject.

ContentsSetting the Scene; 1. Introduction: Key Themes, Concepts and Defi nitions;

2. Tensions and Contradictions in Managing Innovation; 3. The Network Model of Innovation; Mapping Technological Change and Opportunity; 4. Micro Models: S-Curve, Dominant Design, Product-Process Cycle; 5. Macro Models: Technological Trajectories, Cycles and Discontinuity; 6. Strategy and Core-Competence; The Management of Innovation within Organisations; 7. Organising for Innovation: Organisation Structure and Culture; 8. Emergent Structures and Sub-Cultures: The Roles of Social Networks; 9. Managing the Activities in the Innovation Process; 10. Managing the Knowledge Creation and Diffusion Process; The Impact of Context on the Management of Innovation; 11. Systems of Innovation: Sectoral, Regional, National; 12. Sources of Innovation: Users, Suppliers, Competitors and Universities; 13. Networks of Innovators: Collaboration and Cooperation; 14. Networks of Stakeholders: The Social and Political Shaping of Innovation


MANAGING STRATEGIC INNOVATION AND CHANGE, 2/E

A Collection of ReadingsManaging Strategic Innovation and Change 2e, is designed for MBA or professional management courses that focus on technological innovation and change. The second edition of this text provides more than forty articles written by leading industry and academic experts that create an overall framework for thinking about how technologies evolve and drive the need for organizational change and adaptation. In addition, it offers a diagnostic model that can be applied to problems in innovation management.Contents

Preface; Part I. INTRODUCTION AND OVERVIEW; Part II. INNOVATION OVER TIME AND IN HISTORICAL CONTEXT; Part III. ORGANIZATIONAL ARCHITECTURES AND MANAGING INNOVATION; Part IV. INNOVATION AND BUSINESS STRATEGY; Part V. KNOWLEDGE, LEARNING, AND INTELLECTUAL CAPITAL; Part VI. MANAGING LINKAGES; Part VII. EXECUTIVE LEADERSHIP AND MANAGING INNOVATION AND CHANGES


MICHAEL L. TUSHMAN, Harvard Business School & PHILIP ANDERSON, INSEAD Alumni Fund Chaired Professor of Entrepreneurship, INSEAD

PRODUCTION AND OPERATIONS MANAGEMENT, 2/E

Features• Includes detailed coverage on Bureau of

Indian Standards (BIS), Agmark grading, ISO 9000, ISO 14000 and COPC-2000 in the chapter on quality management

• Provides hands-on applications of various models, such as the transportation model, using MS Excel, MS Project, and SPSS

• Provides numerous solved examples, classroom-tested cases, and end-chapter problems with critical-thinking elements, interesting activities such as group discussions, and outdoor projects

• Includes a CD containing MS Excel templates of various numerical examples covered in the book and digital site tours of Hero Honda Motors Ltd, NTPC, JCT Ltd, and the Bangalore International Airport Project

ContentsPreface to the Second Edition; Preface to the First Edition; Acknowledgements; Introduction to Production and Operations Management;

Service Operations Management; Outsourcing and Offshoring; Facility Location Planning; Facility Capacity and Layout Planning; Project Management; Inventory Management; Materials Requirement Planning, Just-in-Time, and Supply Chain Management; Total Productive Maintenance; Aggregate Planning; Work Design; Operations Scheduling; Quality Management; Demand Forecasting; Operations Strategies; Answers to Numerical Problems; Appendix: Statistical Tables; Index


KANISHKA BEDI, Assistant Professor and Co-Director (Mgt Programme For Entrepreneurs & Family Businesses), Universitas 21 Global, IIM, Bangalore

Instructor’s Manual and Powerpoint Presentation available to adopters

QUALITY MANAGEMENTThe book explains the core concepts of quality management through practical applications and supplements them with numerous solved examples, caselets, and detailed case studies.Features• Examines the challenges faced by

business organizations in quality management

• Explores the emerging issues in quality management from an Indian perspective

• Contains cases and examples in the key areas of quality management

• Includes MS Excel-based solved numerical problems

• Provides chapter-end exercises with concept review and numerical questions and suggests interesting classroom and fi eld projects

ContentsPreface; Acknowledgements; 1. Introduction to Quality Management; 2. Quality Function Deployment; 3. Acceptance Sampling; 4. Statistical Process Control Specifi cation and Control Limits; 5. Quality Standards and Business Excellence Models; 6. Software Quality Management; 7. Total Quality Management; 8. Six Sigma; 9. Experimental Design and Taguchi Method; 10. Service Quality Management; 11. Cost of Quality; 12. Quality Strategy for Indian Industry; Index



INNOVATION MANAGEMENT/OPERATIONS MANAGEMENTINNOVATION MANAGEMENT/OPERATIONS MANAGEMENT

STEVE CONWAY, Management Centre, University of Leicester and Fred Steward, School of Business and Management, Brunel University


FINANCIAL MANAGEMENT(Includes CD)Features• Focuses on managerial applications

through case studies of well-known Indian companies

• Carries a number of side-boxes that highlight the crux of key concepts discussed in each section

• Includes examples, exhibits, and illustrations interspersed in the text

• Contains review questions, practical assignments, numerical problems, and practice problems with each chapter

In the CD• Additional readings on a few key concepts

in portfolio theory• Excel-based applications include: valuation

of fi nancial instruments, such as bonds, shares, futures, and options; calculation of NPV, IRR, and their sensitivity; fi nding yields and portfolio risk; Computation of EVA, WACC, and BEP; Determination of Beta

ContentsPART I – INTRODUCTION; 1. Financial Management: An Overview; 2. Historical and Comparative Analysis; 3. Cost Volume Profi t (CVP) and Break Even Analysis; PART II – VALUATION CONCEPTS; 4. Time Value of Money; 5. Risk and Return; 6. Valuation and Management of Bonds; 7. Shares and their Valuation; 8. Portfolio Theory; 9. Asset Pricing Models; 10.Valuation; PART III INVESTMENT DECISION; 11. Capital Budgeting I (Basics of capital budgeting decisions); 12. Capital Budgeting II (Advanced issues in capital budgeting decisions); 13. Cost of Capital; 14. Real Options; 15. Mergers and Acquisitions; PART IV—FINANCING AND DIVIDEND DECISIONS; 16. Capital structure—Theory; 17. Designing Capital Structure; 18. Leasing and Hire Purchase; 19. Dividend Decision; 20. Financing Options; PART V–WORKING CAPITAL MANAGEMENT; 21. Working Capital Management: An Introduction; 22. Inventory Management; 23. Receivables Management; 24. Cash Management; PART VI - INTERNATIONAL FINANCIAL MANAGEMENT; 25. Foreign Exchange-Rates & Markets; 26. Determining Foreign Exchange Rates; 27.Managing Foreign Exchange Exposure; PART VIIERIVATIVES AND RISK MANAGEMENT; 28. Risk Management, Forwards & Futures; 29. Options; 30. Interest Rate and Currency Swaps


RAJIV SRIVASTAVA, General Manager (Corporate F & A),UFlex Ltd (formerly Flex Industries Ltd) and ANIL MISRA, Assistant Professor in Finance and Accounts, IIFT, New Delhi.

INTERNATIONAL FINANCE, 2/E Corporate Decisions in Global Markets Written from a practical, fi nancial perspective versus one of pure economic theory, Coverage emphasizes the cost of capital and accounting for overseas investments and hedging of foreign exchange risk.Features• Employs a practical, fi nancial perspective

with real-world applications • Offers a detailed description of economic

foreign exchange exposure • Includes expanded material on currency

swaps to show their role in foreign exchange exposure management

• Provides additional material on overseas investment decisions when exchange rates are not correctly valued

ContentsPreface; 1. FOREIGN EXCHANGE RATES; 2. Foreign Exchange and Purchasing Power; 3. Forward Foreign Exchange; 4. Foreign Exchange and Interest Rates: II. LONG-TERM FOREIGN EXCHANGE EXPOSURE; 5. Foreign Exchange Operating Exposure; 6. Debt and Foreign Exchange Exposure; 7. Currency Swaps; 8. Economic Foreign Exchange Exposure: III. COST OF CAPITAL AND CROSS-BORDER INVESTMENTS; 9. Global Finance and the Cost of Capital; 10. Cost of Capital for Overseas Investments; 11. Accounting for Foreign Investments and Hedging; 12. Overseas Investment Decisions; Index


THOMAS J. O’BRIEN, Professor and Head of the Finance Department at the University of Connecticut.

R. STAFFORD JOHNSON, Professor of Finance, Williams College of Business, Xavier University, USA

INTRODUCTION TO DERIVATIVES

Options, Futures, and Swaps(Includes CD)

Features• Extensive coverage of debt derivatives,

including managing fi xed-income positions with Over-the-Counter (OTC) interest rate products and the derivation and use of the binomial interest rate tree

• CD each text contains derivative programs for evaluating derivative strategies and pricing

• Option Strategies based on the Black-Scholes model

• Coverage of the use and pricing of exotic options

• Three supplemental appendices on exponents and logarithms, statistics, and bond fundamentals

ContentsList of Exhibits; List of Figures; List of Tables; Preface; PART I: OPTION STRATEGIES AND MARKETS; 1. Option Concepts and Fundamental Strategies; 2. The Option Market; 3. Option Strategies; PART II: OPTION PRICING; 4. Fundamental Option Price Relations; 5. The Binomial OptionPricing Model; 6. The Binomial Pricing of Options on Dividend-Paying Stocks and Stock Indices; 7. The Binomial Pricing of Options on Currencies and Bonds; 8. The Black Scholes Option Pricing Model; 9. Applications of the Option Pricing Model, The Greeks, and Exotic Options; PART III: FUTURES AND FUTURES OPTION CONTRACTS; 10. Futures and Forward Contracts; 11. Pricing Futures and Forward Contracts; 12. Options on Futures Contracts; PART IV: MANAGING EQUITY, CURRENCY, AND DEBT POSITIONS WITH DERIVATIVES; 13. Managing Equity Positions with Stock Index Derivatives; 14. Managing Foreign Currency Positions with Derivatives; 15. Managing Fixed-Income Positions with Interest-Rate Derivatives; 16. Managing Fixed-Income Positions with OTC Derivatives; PART IV: SWAPS; 17. Interest Rate Swaps; 18. Swap Derivatives: Forward Swaps and Swaptions; 19. Swap Valuation; 20. Currency and Credit Swaps; PART V: EMBEDDED OPTIONS AND ASSET-BACKED SECURITIES; 21. Embedded Options; 22. Mortgage and Asset-Backed Securities and Their Derivatives; APPENDIX A: Exponents and Logarithms; APPENDIX B: Statistical Concepts; APPENDIX C: Bond Fundamentals; APPENDIX D: Guide to Derivative Excel Programs; APPENDIX E: Guide to Bloomberg’s Derivative Information and Programs; ANSWERS TO SELECTED END-OF-THE- PROBLEMS; GLOSSERY OF TERMS; Index

9780195301656 Hardback Oct-08 816 Pages Rs. 2895

DERIVATIVESValuation and Risk Management

Features• Written in a clear and concise style• Thorough explanation of how to price,

value and use derivatives• Deals with the four primary types of

derivative contracts• Includes analysis of computer software

used by derivatives professionalsContentsPART ONE: INTRODUCTION TO DERIVATIVES AND RISK MANAGEMENT; 1. An Overview of Derivative Contracts; 2. Risk and Risk Management: PART TWO: FORWARD CONTRACTS AND FUTURES CONTRACTS; 3. Introduction to Forward Contracts; 4. Using Forward Contracts to Manage Risk; 5. Determining Forward Prices and Futures Prices; 6. Introduction

to Futures; 7. Risk Management with Futures Contracts; 8. Stock Index Futures; 9. Treasury Bond and Treasury Note Futures; 10. Treasury Bill and Eurodollar Features: PART THREE: SWAPS; AN INTRODUCTION TO SWAPS; 11. Using Swaps to Manage Risk; 12. Pricing and Valuing Swaps: PART FOUR: OPTIONS; INTRODUCTION TO OPTIONS; 13. Options Strategies and Profi t Diagrams; 14. Arbitrage Restrictions on Option Prices; 15. The Binomial Option Pricing Model; 16. Continuous Time Option Pricing Models; 17. Risk Management for Using Options: PART FIVE: DERIVATIVE FRONTIERS; 18. Current Topics in Risk Management


DAVID A. DUBOFSKY, and THOMAS W. MILLER

Instructor’s Manual CD-ROM available to adopters

FINANCE AND ACCOUNTINGFINANCE AND ACCOUNTING



TRADING AND EXCHANGESMarket Microstructure for Practitioners

ContentsIntroduction; Trading Stories: PART I: THE STRUCTURE OF TRADING; THE TRADING INDUSTRY; 1. Orders and Order Properties; 2. Market Structures; 3. Order-Driven Market; 4. Mechanisms; 5. Brokers: PART II: THE BENEFITS OF TRADE; WHY PEOPLE TRADE; 6. Good Markets:PART III: SPECULATORS; INFORMED TRADERS AND MARKET EFFICIENCY; 7. Order Anticipators; 8. Bluffi ng and Price Manipulation: PART IV: LIQUIDITY SUPPLIERS DEALERS; 9. Bid/Ask Spreads;10. Block Trading; 11. Value-Motivated

Trainers; 12. Arbitrage; 13. Buy-side Trading Strategies: PART V: ORIGINS OF LIQUIDITY AND VOLATILITY; UNDERSTANDING LIQUIDITY; 14. Understanding Volatility: PART VI: EVALUATION AND PREDICTION; MEASURING LIQUIDITY AND TRANSACTION COSTS; 15. Performance Evaluation and Prediction: PART VII: MARKET STRUCTURES; INDEX AND PORTFOLIO MARKETS; 16. Specialists; 17. Internalization, Preferencing, and Crossing; 18. Competition within and among Markets; 19. Floor versus Automated Trading Systems; 20. Bubbles, Crashes, and Circuit Breakers; 21. Insider Trading; 22. Summary of Market Microstructure


LARRY HARRIS, Marshall School of Business, University of Southern California.

FINANCIAL INSTITUTIONS AND MARKETS, 2/EFinancial Institutions and Markets, 2/e, makes clear the general principles and economic functions underlying all fi nancial intermediaries. It provides a thorough discussion of the specifi cs of banking, insurance, pension funds, and mutual funds. In a similar fashion, the book elucidates the general principles and economic functions common to all fi nancial markets and offers an in-depth look at the specifi cs of the particular markets for government securities, mortgages, corporate debt, equity, and derivatives. The fi nal section addresses the management of liquidity and risk and discusses the safety, stability, and

regulation of fi nancial intermediaries and fi nancial markets.ContentsPART I. PRINCIPLES: 1. Lending, payments, and risk-trading; 2. The fi nancial system and its technology; 3. Effi ciency, stability, and government intervention; 4. Interest rates, exchange rates, and security prices; PART II. FINANCIAL INTERMEDIARIES; 5. Understanding fi nancial intermediaries;6. What is a bank?; 7. The banking industry; 8. Payments and foreign exchange; 9. Insurance; 10. Pension funds and mutual funds; PART III. FINANCIAL MARKETS; 11. Understanding fi nancial markets; 12. The market for government securities; 13. The mortgage market; 14. The corporate debt market; 15. The equity market; 16. The derivatives market: futures, options, and swaps; 17. The organization of fi nancial markets; PART IV. REGULATION AND STABILITY; 18. Managing liquidity and risk; 19. Bank safety and regulation; 20. Security market stability and regulation


MEIR KOHN, Professor, Department of Economics, Dartmouth College

Instructor’s manual available to adopters

INVESTMENT SCIENCE

Features• Best book by far on the theory of fi nance

and one of the only books to cover both derivatives and portfolio optimization

• It develops practical computational applications, with a fi rm grip on theory

• The creative use of binomial lattices to formulate and solve a wide variety of important fi nance problems is a special feature of the book

• Important classic models are given comprehensive treatment, e.g., capital asset pricing model(CAPM) which is a core theory

• Includes graphs that truly illustrate the underlying mathematical theory

• Includes appendices on probability and calculus at the end of the book for student reference

• Examples and end-of-chapter exercises included to provide additional applications of principles given in the text

ContentsIntroduction; I. Deterministic Cash Flow Streams; 2. The Basic Theory of Interest; 3. Fixed-Income Securities; 4. The Term Structure of Interest Rates; 5. Applied Interest Rate Analysis; II. Single-Period Random Cash Flows; 6. Mean-Variance Portfolio Theory; 7. The Capital Asset Pricing Model; 8. Models and Data; 9. General Principles; III. Derivative Securities; 10. Forwards, Futures, and Swaps; 11. Models of Asset Dynamics; 12. Basic Options Theory; 13. References; 14. Interest Rate Derivatives; IV. General Cash Flow Streams; 15. Optimal Portfolio Growth; 16. General Investment Evaluation; A. Basic Probability Theory; A.1. General Concepts; A.2. Normal Random Variables; A.3. Lognormal Random Variables; B. Calculus and Optimization; B.1. Functions; B.2. Differential Calculus; B.3. Optimization


DAVID G. LUENBERGER, Stanford University.

Instructor’s Manual for adopters

FINANCE AND ACCOUNTINGFINANCE AND ACCOUNTING

SECURITIES VALUATIONApplications of Financial ModelingSecurities Valuation: Applications of Financial Modeling is a clear, concise guide to securities valuation and the principles of fi nancial theory. It describes state-of-the-art methods for valuing a broad range of securities: equity, equity and interest rate options, swaps and swaptions, treasuries, corporate bonds with and without credit risks, mortgage-backed securities, collateralized mortgage obligations, credit derivative swaps, and more. Thomas Ho and Sang Bin Lee use their combined fi fty years of experience in academia, fi nancial business, and public services to present students and general readers with twenty-six challenging cases. These cases describe the contexts in which fi nancial models are used, the practical complications of these models, and ways to deal with their limitations.

ContentsEach chapter ends with Excel Exercises, Notes, and a Bibliography; Preface; 1. Introduction; 2. Equity Options; 3. Exotic Options; 4. Bond Mathematics, Treasury Securities, and Swaps; 5. Bond Options; 6. Corporate Bonds-Investment Grade; 7. Corporate Bonds-High Yield Bonds; 8. Other Bonds: Convertible Bonds, MBS, CMO; Index


THOMAS S.Y. HO, founder/CEO of Global Advanced Technology and a former professor of fi nance at the Stern School of Business, New York University.

SANG BIN LEE, Professor of Finance at Hanyang University in Korea.


MANAGEMENT INFORMATION SYSTEMS

Features• Expounds on issues and challenges

faced by Indian organizations in business applications of information systems

• Illustrates scenario building analysis and solves business problems through IS solutions

• Includes classroom-tested cases in key areas of IS as well as caselets from industry

• Provides end-chapter questions for critical thinking group discussions and outdoor projects

ContentsPreface; 1. Core Concepts in Information

Systems; 2. Information Systems Infrastructure; 3. Telecommunications and Computer Networks for Business; 4. Database Management; 5. Information Systems for Sales and Marketing; 6. Information Systems for Human Resource, Accounting and Finance; 7. Enterprise Information Systems; 8. Intelligent Information Systems; 9. Information Systems Planning and Development; 10. Information Systems Leadership; 11. Information Security Management; 12. Information Systems for Business Effectiveness; 13. Implementation of Information Systems; 14. Critical Success Factors; Index


BASIC FINANCIAL ACCOUNTING FOR MANAGEMENT

Features• Focuses on concepts and fundamentals,

which would help to develop fi nancial accounting skills for day-to-day business decision-making

• Contains conceptual and business application cases

• Provides multiple-choice questions, numerical solved illustrations, and self-evaluation exercises

• Includes tips for problem-solvingContentsPART I: Fundamentals of Accounting; Basic Understanding of Accounting; Balance Sheet; Income Statement; PART II: Recognition and Typs of Transactions; Objectively Verifi able Evidence; Revenue and Expense Recognition; Accounting for Business Transactions; Fixed Assets and Depreciation; Inventory Valuation; Average Due Date, Account Current, and Negotiable Instruments;

PART III: Preparation of Financial Statements; Bank Reconciliation Statement; Preparation of Financial Statements; Accounting from Incomplete Records; PART IV: Analytical Accounting; Analysis and Interpretation of Financial Statements; Cash Flow Statement; PART V: Special Topics; Legal and Regulatory Framework of Accounting and Auditing; Company Accounts; Foreign Exchange Accounting; Appendix: Accounting Standards; Index


PARESH SHAH, Visiting Professor, at several reputed institutions like GH Patel Post Graduate Institute of Business Management (Sardar Patel University), IIPM, Wigan and Leigh College, Ahmedabad.

MANAGEMENT ACCOUNTING(Includes CD)

Features• Focuses on the uses of accounting

information to resolve different managerial issues emerging in different organizations

• Provides numerous illustrative problems for better understanding and application of management accounting tools and techniques

• Contains real-world cases to stimulate students’ interest and to provide a springboard for classroom discussions

In the CD• Spreadsheets containing a few illustrations

from the book and solutions of selected unsolved problems • Cost accounting standards of India available till date • A brief summary of cost accounting standards in USA • The legal framework of cost accounting report (the rules, the format, and a list of industries that maintain these reports)

ContentsPreface; Part 1 Cost and Management Accounting; 1. Overview to Management Accounting; 2. Cost Concepts; Part 2 Elements Of Cost; 3. Material Costing; 4. Labour Costing; 5. Direct Expenses and Overheads; Part 3 Determination of Cost; 6. Unit Costing; 7. Job and Batch Costing; 8. Operating Costing; 9. Contract Costing; 10. Process Costing; Part 4 Planning, Control, and Decision-Making; 11. Financial Statement Analysis; 12. Budgeting and Budgetary Control; 13. Standard Costing and Variance Analysis; 14. Responsibility Accounting; 15. Cost Audit and Cost Accounting Standards; Part 5 Management Applications; 16. Marginal Costing and CVP Analysis; 17. Decisions Involving Alternative Choices; 18. Pricing Decisions; 19. Activity Based and Target Costing; 20. Capacity Management and Learning Curve; 21. Contemporary Issues in Management Accounting; Select Bibliography; Index


PARESH SHAH, Visiting Professor, at several reputed institutions like GH Patel Post Graduate Institute of Business Management (Sardar Patel University), IIPM, Wigan and Leigh College, Ahmedabad.

APPLIED FINANCIAL ACCOUNTING AND REPORTINGThe book explains the detailed regulatory framework of accounting and makes this accessible to students by applying it throughout to an actual company annual report (Domino’s Pizzas UK). The application of the theory is reinforced with a wealth of pedagogical features including case studies, web links, glossary, multiple choice questions, numerical questions and longer exam questions. Features• Links theory to practice using a real life

company annual report.• Links to International and national

Accounting and Reporting Standards.• Student-friendly, up-to-date and informative.

Contents1. Principles and Practices; 2. Recording Financial Information; 3. Summarising Financial Information; 4. The Profi t and Loss Account: from ‘turnover’ to ‘profi t before interest and taxation’; 5. The Profi t and Loss Account: from ‘profi t before interest and taxation’ to ‘retained profi t’.; 6. The Balance Sheet: Assets; 7. The Balance Sheet: Liabilities; 8. The Balance Sheet: Capital and Reserves; 9. The Cash Flow Statement; 10. Consolidated Financial Statements; 11. The Annual Report; 12. Understanding and Analysing the Annual Report; Appendix 1: Latest Annual Report of Domino’s Pizzas UK and IRL plc; Appendix 2: Answers to Multiple Choice Questions; Appendix 3: Solutions to longer questions; Appendix 4: Answers to mini case studies; Chapter summaries for revision


GEOFF BLACK, Principal Lecturer in Business Finance, Harper Adams University College.

M. JAISWAL, MDI Gurgaon & M. MITAL, Jaipuria Institute of Management, Lucknow.

FINANCE AND ACCOUNTING/INFORMATION TECHNOLOGY FOR MANAGEMENTFINANCE AND ACCOUNTING/INFORMATION TECHNOLOGY FOR MANAGEMENT



IT STRATEGY FOR BUSINESS

The book explains how a fi rm can strike a perfect balance between technology and business, and gives a practical insig ht into IT strategies for all kinds of enterprises, including those that specialize in Information Communication Technologies (ICT) or offer related goods and services. Among the important topics discussed are: IT management, e-strategies, outsourcing and offshoring, knowledge management, and various stages and facets of IT strategy implementation. The book also explicates the role of IT in important emerging areas, such as mergers and acquisitions and IT security. The book would be useful to all those involved in management, strategy development or IT-related activity management.

Features• Contains discussions on IT strategies for IT and non-IT companies, as

also in specifi c scenarios• Includes tables, fl owcharts, and illustrations to complement the text• Includes quotations, examples, and case studies from global and

Indian companies at relevant places to emphasize the signifi cance of positioning IT as a strategic tool

• Provides end-chapter questions that focus on critical thinking, exercises, and project work to enhance conceptual understanding and hone management skills

ContentsPreface; Acknowledgements; 1. IT and Strategy; 2. MANAGING IT; 3. E-Strategy; 4. IT Strategies for IT Companies; 5. IT Strategies for Outsourcing and Offshoring; 6. IT Strategies for Knowledge Management; 7. IT Strategies for Non-IT Companies; 8. IT Strategies in Specifi c Scenarios; 9. IT Strategy Implementation; 10. Global IT Strategies; 11. IT Strategy for Mergers and Acquisitions; 12. IT Security Strategies; Bibliography; Index


PARAG KULKARNI, Chief Scientist at Capsilon, a Pune-based IT product company and PRADIP K. CHANDE, Group Director, TRUBA Group of Institutes, Bhopal.

INFORMATION TECHNOLOGY FOR RETAIL

Features • Elaborates on how IT/IS can give retail

organizations a competitive advantage • Discusses the practical implementation

aspects of IT in retailing • Focuses on the technology products and

solutions that can be used for decision-making in retailing

• Includes key topics such as the use of the Internet in the context of e-commerce in retail, RFID technology, e-tailing, and emerging technologies in retailing

• Incorporates real-life case studies such as eBay, Luxor, Haldia Dock Complex, Great Eastern Impex, and Japan Railways

ContentsPreface; 1. Introduction to Information Technology; 2. Basics of Information Systems; 3. Electronic Point of Sales-Hardware; 4. Automatic Identifi cation and Data Capture (AIDC); 5. Database Management Systems; 6. Network and Telecommunication; 7. Electronic Point of Sales—Software8.Modern Electronic Payment Methods; 9.Retail Servicescape and Types of Retailers; 10. Enterprise Resource Planning (ERP); 11. Retail ERP - Functions and Features; 12. Information Systems for Supply Chain Management; 13. Customer Relationship Management Applications; 14. E-commerce—E-tailing; 15. Emerging Retail Technologies; 16. Retail IT Products and Vendors; Glossary; Index


GIRDHAR JOSHI is visiting faculty at Indian Retail School, New Delhi

ORGANIZATION THEORY, 2/E

Modern, Symbolic, and Postmodern Perspectives

Features• Contains new chapters on practical

applications of organization theory and on new perspectives in organization theory.

• A largely revised chapter on power, politics, control and confl ict now appears in Part II: The Core Concepts and theory.

• Includes major revisions to all chapters updating and extending modern symbolic-interpretive and postmodern perspectives.

• A companion web site contains resource material for both students and instructors, the latter of which will be password-protected, including web links, discussion questions, and teaching suggestions.

ContentsI: WHAT IS ORGANIZATION THEORY?; 1. Why Study Organization Theory?; 2. A Brief History of Organization Theory; II: CORE CONCEPTS AND THEORIES; 3. Organization and Environment; 4. Organizational Social Structure; 5. Technology; 6. Organizational Cultur; 7. The Physical Structure of Organizations; 8. Organizational Power, Control and Confl ict; III: PRACTICAL ISSUES AND NEW DIRECTIONS IN ORGANIZATION THEORY; 9. Theory in Practice; 10. New Directi ons in Organization Theory


MARY JO HATCH, University of Virginia; Adjunct Professor, Copenhagen Business School and ANN L. CUNLIFFE, The University of New Mexico.

PRINCIPLES OF ORGANIZATIONAL BEHAVIOUR, 4/E

New to this edition• All chapters revised and updated to

include recent research and more critical perspectives

• New chapter on ‘Management Knowledge’ looking at the role of consultancies, management gurus and business schools

• New case studies and research on Enron and the British Royal Infi rmary

• New pedagogical features: ‘Think about it’ and ‘Next Steps’ sections and boxed author biographies. Also more case studies

• Additional material on gender in organisations

• Expanded coverage of IT and E-Business

ContentsIntroduction; Part One: The Individual and Work: Learning; Stress 3 Individual

Differences; 1. Assessing Individual Differences; 2. Motivation and Job Satisfaction: Part Two: Groups and Work: Social Interaction; 3. Group and Intergroup Behaviour; 4. Leadership Part Three: Patterns of Work: Work: The Basic Theories; 5. Confl ict and Con sent in Work; 6. Alternative Working: Part Four: Organizational Structures and Systems: Structure and Control in Organizations; 7. Structure and Performance in Organizations; 8. Decision Making and Change: Part Five: Organizational Processes: Organizational Culture; 9. Power and Organizations; 10. Management Knowledge Part Six: Divisions of Labour: Markets and Occupations; 11. Gender and Employment; 12. Technology in the Workplace; 13. New Systems of Work Organization


ROBIN FINCHAM, Starling University and PETER RHODES, Management Consultant, OTL Management Consultancy

INFORMATION TECHNOLOGY FOR MANAGEMENT/ORGANIZATIONAL BEHAVIOURINFORMATION TECHNOLOGY FOR MANAGEMENT/ORGANIZATIONAL BEHAVIOUR


UNDERSTANDING ORGANIZATIONALBEHAVIOUR, 2/E

Features• Extensively revised, enhanced, and

updated content from the fi rst edition• New chapters on organizational structure,

leadership for tomorrow, and power and politics

• Classroom-tested case studies at the end of each chapter

• Chapter-end concept-review and critical-thinking questions, fi eld projects, and topics for group discussion and analytical reporting

ContentsPreface to the Second Edition; Preface to the First Edition; Acknowledgements; PART

I: The Framework; Organizational Behaviour: Scope and Processes; Changing Context; Societal Culture and Organizations; Organizational Structure; Positive Perspective; PART II: The Individual; Learning Process; Motivational Process; Perceptual Process; Attributional Process: Internality and Optimism; Personality and Personal Effectiveness; Development of Attitudes and Values; PART III: The Role; Roles and Role Effectiveness; Managing Work Motivation; Coping with Frustration, Stress, and Burnout; Decisional Process; Managerial Roles, Functions, and Styles; PART IV: The Team; Interpersonal Communication; Effective Teams; Confl ict Management; Developing Collaboration; Leadership Theories and Styles; Developing Leadership for Tomorrow; PART V: The Organization; Power and Politics ; Organizational Culture and Climate; Organizational Communication; Organizational Learning and the Learning Organization; Organizational Change; Organization Development; Index


UDAI PAREEK, Indian Institute of Health Management and Research, Jaipur.

ORGANIZATIONAL BEHAVIOUR

Concepts and Applications

Features• Along with a business orientation, the

book also touches upon psychological and sociological issues.

• Each chapter starts with a corporate practice example and ends with a case study. The cases are from HP, Dell, AMD, BHEL, NTPC, Dabur, TCS, and Marico.

• Each chapter is exhaustive, with numerous examples, corporate incidents, and illustrations.

• The book highlights the contemporary organizational behaviour concepts associated with TQM, Six Sigma practices, and innovation and creativity.

• The book adds value with chapters on emotional intelligence, knowledge management, and organizational behaviour research.

ContentsPreface; 1. Introduction to Organizational Behaviour and Management; 2. Evolution of Organizational Behaviour; 3. Organizational Strategies and Policies; 4. Organizational Structure and Systems; 5. Personality and Its Infl uence on Organizational Behaviour; 6. Attitude and Its Measurement;7. Emotional Intelligence and Organizational Behaviour; 8. Organizational Behaviour and Group; 9. Confl ict Management and Stress in Organizations; 10.Organizational Behaviour and Job Design; 11. Employee Motivation; 12. Leadership; 13. Power and Politics in Organizations; 14. Communication and Negotiation in Organizations; 15. Globalization and Organizational Behaviour; 16.Ethics and Organizational Behaviour; 17. Learning Organizations; 18. Organizational Culture; 19. Knowledge Management; 20. Organizational Behaviour Research; 21. Total Quality Management and Organizational Behaviour; Index

9780195695946 Paperback 644 Pages March 2009 Rs. 345

DIPAK KUMAR BHATTACHARYYA, Director, Camellia School of Business Management, Kolkata, and Former Dean, IISWBM, Kolkata

ORGANIZATIONAL BEHAVIOUR AND WORK, 2/E

A Critical Introduction

This book provides a critical approach to the study of work and organizational behaviour, questioning what organizational behaviour is and how it has been researched and discussed. Written as an introductory textbook, the book aims to stimulate readers towards further questions and their own research.Features• Contains a unique critical focus• Presents an interesting engagement with

gender and culture• New chapters on scene setting, motivation, culture, teams, organizational

learning, leadership and change.• Range of student learning features including topical case studies.

Contents Introduction; 1. Scene Setting; 2. Rationality: From Founding Fathers to Eugenics. Is it all about Fitting Workers to Jobs?; 3. Rationality and Bureaucracy; 4. What Work Means; 5. The View from Below;6. Sexuality, Sex Typing, Managing Emotions and Feeling in Control; 7. When Organizational Behaviour is Not So “Good”; 8. The View from Above: What Managers Do; 9. Motivation; 10. Power, Control and Resistance; 11. Culture; 12. Teams and Teamworking; 13. Organizational Learning; 14. Leadership; 15. Health, Well Being and Stress; 16. Being Unemployed, Being a Volunteer and Being “On the Fiddle”; 17. All Change?;18. Alternative Organizations


FIONA WILSON, Professor of Organizational Behaviour, University of Glasgow.

WORK PSYCHOLOGY

Features• Explores the traditional core topics,

in addition to developments in the fi eld (including emotional intelligence, relationships at work, diversity and trauma) to show how the psychology of work helps to shape our understanding and knowledge of the world of work

• A critical approach is applied to the presentation of theory, research, and practice to encourage students to apply concepts and evaluate key theories

• Coverage of cross-cultural issues refl ect the increasingly European and global context of the world of work

• A section at the beginning of the book is devoted to studying work psychology and provides an opportunity to recap on core skills including case study analysis, writing reports and essays for work psychology, and identifying transferable skills for the future

• Wide range of pedagogical features including a colour text design, case studies at the start of each chapter, and refl ective questions within each chapter structures the reader’s learning and understanding of the subject matter more easily

Contents1. Introduction Karen Powell-Williams; 2. Research Methods Amanda Rose; 3. Individual Differences and Personality Natasha Marinkovic Grba; 4. Perceptions Kamala Balu; 5. Motivation Jenni Nowlan & Angela Wright; 6. Relationships Lisa Matthewman & Peter Foss; 7. Groups & Teams Xanthy Kallis; 8. Leadership Xanthy Kallis; 9. Career Development Jenni Nowlan; 10. Change Natasha Marinkovic Grba; 11. The Work Environment Lauren Thomas; 12. Assessing People at Work Amanda Rose & Karen Powell-Williams; 13. Training Xanthy Kallis, Jenni Nowlan & Kamala Balu; 14. Stress Angela Hetherington; 15. Loss of Work Lisa Matthewman; 16. The Future of Psychology in the Workplace Nuala OSullivan


Edited by LISA MATTHEWMAN, AMANDA ROSE, and ANGELA HETHERINGTON all at the University of Westminster

ORGANIZATIONAL BEHAVIOURORGANIZATIONAL BEHAVIOUR



HUMAN RESOURCE MANAGEMENTHuman Resource Management is a comprehensive textbook. It provides an in-depth exposition of the three key components of HRM from an Indian perspective: acquiring human resources, developing HR competencies, and employer-employee relations.Features• Includes class-room tested case studies of

Indian and international organizations.• Provides examples and caselets for the key

concepts of HRM.• Explores the emerging issues in HRM, such

as strategic HRM, knowledge management, HRM in international organizations, and corporate social responsibility.

ContentsForeword; [Preface; Acknowledgements] 1. Nature and Concept of HRM; 2. HRM in a Dynamic Environment; 3. Human Resource Planning; 4. Job Analysis and Design;

5. Recruitment and Retention; 6. Employee Selection; 7. Placement Procedures; 8. Career Development; 9. Training and Development; 10. Developing Managers; 11. Need and Importance of Performance Appraisal; 12. Employee Motivation, Incentive Plans, and Fringe Benefi ts; 13. Compensation Packages and the Wages and Bonus Act; 14. Industrial Relations and Issues; 15. Collective Bargaining and Workers’ Participation in Management; 16. Managing Employee Safety and He alth; 17. Knowledge Management; 18. Human Resource Accounting and Audit; 19. Leadership, Values, and Corporate Social Responsibility; Key Terms; Summary; Concept Review Questions; Project Work; Case Studies; Index


P. JYOTHI, School of Management Studies, University of Hyderabad, and D.N. VENKATESH, Institute for Development and Research in Banking Technology (IDRBT), Hyderabad.

INTRODUCTION TO HUMAN RESOURCE MANAGEMENTFeatures• Takes a truly holistic approach to the

subject, avoiding the presentation of HRM as a separate management function, and instead seeing HR processes and chal lenges as an integral part of any business.

• Analytical viewpoint, encouraging students to think critically. Reference to academic debates combines practical and theoretical aspects of the subject.

• Three chapter-long, real life case studies providing detailed insights into the role of HRM in business scenarios.

• Packed with examples, mini-cases, and end-of-chapter case studies

ContentsIntroduction: Part One: Foundations of Human Resource Management; 1. The Management of Human Resources; 2. Human Resources: An Academic and Professional Perspective: Part Two: Operational Challenges; 3. Recruitment & Selection; 4. Managing Employee Relations; 5. Managing Discipline and Grievance; 6. Equality in Employment; 7. Managing Health & Safety; 8. Managing International HR: Part Three: HRM Processes; 9. HR Planning & Measurement; 10. Learning & Development; 11. Performance Management; 12. Managing Rewards: Part Four: Case Studies; 13. Case Study: T he New Opening; 14. Case Study: Closure & Transfer; 15. Case Study: Reforming the HR Function


PAUL BANFIELD, Newcastle Business School, Northumbria University, and REBECCA KAY, HR Director at Cooper Lighting and Security Ltd.

HUMAN RESOURCE MANAGEMENTEthics and Employment

Features• Comprehensive analysis of continuity and

change in employment and HRM• Timely evaluation of the ethical

achievements to-date of HRM in: individualized employment relations, HRM partnerships, HRM and employee performance, strategic HRM

• Detailed recommendations for HR managers and general managers encouraging more ethically aware practice

• Guidance on ethical approaches to leadership, knowledge management and collective employment relations

• In-depth assessment of the ethical contribution and potential of HRM

Contents PART I SITUATING HUMAN RESOURCE MANAGEMENT: 1. Socio-Political Theory and

Ethics in HRM; 2. The Ethics of HRM in Dealing with Individual Employees without Collective Representation; 3. HRM and Performance: Can Partnership Address the Ethical Dilemmas?; 4. Strategic Management and Human Resources: The Pursuit of Productivity, Flexibility and Legitimacy; 5. Ethical Employment Practices and the Law; 6. HRM and the Ethics of Commodifi ed Work in a Market Economy: PART II ANALYSING HUMAN RESOURCE MANAGEMEN; 7. Stakeholder Theory and the Ethics of HRM; 8. HR Managers as Ethics Agents of the State; 9. The Ethical Basis for HRM Professionalism and Codes of Conduct; 10. Ethical Leadership in Employee Development; 11. Strategy, Knowledge, Appropriation and Ethics in HRM; 12. Ethics and Work in Emergencies: the UK Fire Service Strike 2002-3.: PART III PROGRESSING HUMAN RESOURCE MANAGEMEN; 13. HRM, Ethical Irrationality and the Limits of Ethical Action; 14. Engineers of Human Souls, Faceless Technocrats or Merchants of Morality?: Changing Professional Forms and Identities in the Face of the Neo-Liberal Challenge;15. The Morally Decent HR Manager; 16. Expanding Ethical Standards of HRM: Necessary Evils and the Multiple Dimensions of Impact

9780199562008 Paperback 360 Pages Dec-08 Rs. 310

Edited by ASHLY PINNINGTON, Aberdeen Business School, ROB MACKLIN and TOM CAMPBELL both at Charles Sturt University.

HUMAN RESOURCE MANAGEMENTHUMAN RESOURCE MANAGEMENT

STRATEGIC HUMAN RESOURCE MANAGEMENT

Features• Explores emerging issues like e-HR and

international human resource management as well as current issues, such as acquisition and compensation, in strategic human resource management

• Addresses concepts through case studies of human resource management practices of fi rms such as Coca-Cola, Cisco, Eastman Kodak, McDonald’s, and so on.

• Provides analytical and critical thinking exercises, concept review questions, group discussions, presentation exercises, and classroom and fi eld projects.

ContentsPreface; Acknowledgements; 1. Strategic Human Resource Management: An Introduction; 2. Human Resource Environment; 3. Human Resource Evaluation; 4. Human Resource Planning; 5. Acquiring Human Resources; 6. Training and Development of Human Resources; 7. Performance Management and Development Systems; 8. Compensation and Rewards Management; 9. Managing Careers; 10. Mentor Relationships; 11. Work-Life Integration; 12. International Human Resource Management; Index


TANUJA AGARWALA, Reader in the Faculty of Management Studies, University of Delhi.


PERFORMANCE MANAGEMENT

Features• Combines sound theoretical concepts with

real-world organizational experience • Covers contemporary perspectives as

also futuristic possibilities in performance management

• Includes many exhibits, diagrams, illustrations, and cartoons to facilitate easy grasp of the concepts

• Includes case studies that explore the concepts discussed to enable students hone their diagnostic/application skills

• Provides practice-based tools such as performance management proformas, templates, and checklists

ContentsPreface; List of Exhibits; Part One: FOUNDATIONS OF PERFORMANCE MANAGEMENT; Human Resource Management; Performance Management; Performance Management System; Performance Counselling; Part Two: PERFORMANCE MANAGEMENT PROCESS; Performance Planning; Performance Managing; Performance Appraisal; Performance Monitoring; Part Three: IMPLEMENTING PERFORMANCE

MANAGEMENT; Performance Management Implementation; Performance Management Linked Reward Systems; Part Four: HR, ETHICS, AND PERFORMANCE MANAGEMENT; Role of HR Professionals in Performance Management; Ethics in Performance Management; Epilogue; Appendices; Introduction to Case-study Method; Performance Appraisal Checklist for Managers; Performance Appraisal Forms (Generic); Industry-specifi c Competencies and its Implications on Performance Management; Performance Appraisal Form (BPO Company); Performance Appraisal Form (IT Company—ERP); Performance Appraisal Form (IT Company—Software Development); Performance Appraisal Form (Retail Company); Performance Appraisal Form (Multi-speciality Hospital); Performance Appraisal Form (NGO); References and Select Bibliography; Index


A.S. KOHLI, Dean at the Faculty of Social Sciences and a faculty at the Centre for Management Studies, Jamia Milia Islamia, Delhi and TAPOMOY DEB, visiting faculty at Jamia Milia Islamia, Delhi, is Deputy General Manager – HR at Spentex Industries Ltd.

INTERNATIONAL HUMAN RESOURCE MANAGEMENT

A Multinational Company PerspectiveThe book takes a broad defi nition of HRM and begins with a summary of key discussions and models in this area before setting them in the international context of the MNC. Adopting an integrated approach, the book covers the theories and practices of international HRM and sets them in context with numerous reference to news stories and case studies developed from the author’s own extensive research.

Features• Provides comprehensive coverage of the key issues facing multinational

corporations in their ma nagement of human resources across diverse national boundaries

• Examines whether companies can have a uniform set of best human resource management principles across a spectrum of nations, irrespective of cultural and institutional individualities

• Includes studies of HRM practices in the US, UK, Japan, Turkey, the Arab Middle East, India, and China

• End-of-chapter case studies, based on the author’s primary research, demonstrate real-life strategic and operative issues

ContentsPart I: Setting the Scene; 1. Introduction: Why Study International HRM?; 2. Internationalisation of HRM: Socio-Cultural Contexts; 3. Internationalisation of HRM: Institutional Contexts; 4. National context of HRM : The Case of Seven Major Economies; Part II: HRM in Multinational companies; 5. Going international : Managing HR Across the World; 6. Differentiate or Integrate? That’s the Question; 7. Knowledge Transfer Within a Multinational Company; 8. HRM in International Joint Ventures; 9. Foreign Assignment; Part III: HRM and Globalisation; 10. Taking Stock and Conclusions


MONIR TAYEB, School of Management and Languages, Heriot-Watt University.

ORGANIZATION REDESIGN AND INNOVATIVE HRMThis book offers an insight into the link between organizational performance and the role of HRM on one side and professionalized HRM practices and international management systems in emerging countries like India, on the other. The volume brings fi ve case studies, all globally active multinationals : Lafarge, world leader in cement and construction material; Renault-Nissan and Maruti Suzuki, two automobile giants; BPCL, the third largest petroleum company in India with global interests; and the Mahut Group, an

Indian MNC. The last mentioned is a study of a failed case of organization re-design that critically evaluates the factors responsible for the failure—a deliberate attempt for comparative reasons. This book will be of interest to students and researchers in management; leaders and managers in organizations, and Indian businesses; and HR professionals and consultants.

9780195696493 Hardback Oct-08 Rs. 545

ASHOK SOM is Associate Professor, Co-Chair, Management Area, ESSEC Business School, Paris.

COMPENSATION MANAGEMENT

Features• Provides a strategic orientation to

compensation management for increasing organizational effectiveness

• Includes discussions on the practices of major organizations

• Contains case studies of Indian and international companies such as McDonald’s, Dell, Infosys, TCS, P&G, L&T, and ITC

ContentsPreface; 1. Introduction to Compensation Management; 2. Employee Compensation and the Labour Market; 3. Economic Theories and Compensation Management; 4. Compensation Management and Job Design; 5. Performance-related Compensation; 6. Team-based

Compensation; 7. Executive Compensation; 8. Employee Benefi ts; 9. Employee Motivation and Compensation; 10. Sales Compensation Plan; 11. Legal and Taxation Issues on Employee Compensation; 12. Strategic Compensation Management; 13. Quantitative Tools and Innovation in Compensation; 14. International Compensation Management; Index



HUMAN RESOURCE MANAGEMENTHUMAN RESOURCE MANAGEMENT



HUMAN RESOURCE DEVELOPMENT

Features• Includes chapters exclusively devoted

to competency mapping, knowledge management, and research in HRD

• Contains a large number of pre-training, execution, evaluation, and post-training formats

• Features case studies of leading global and Indian companies such as Reliance Infocomm, Titan, Infosys, and Eureka Forbes

• Has a management and business orientation through elucidation of psychological and sociological issues

• Highlights contemporary organizational behaviour concepts associated with Total Quality Management, Six Sigma Practices, Employee Empowerment, Quality Circles, Innovation and Creativity.

ContentsForeword; Preface; Part 1: The Framework; 1. The Organization and its People; 2. Performance and its Determinants; 3. Competency Mapping; 4. Knowledge Management; 5. HRD: An Overview; Part 2: Training Systems; 6. Pre-training Work; 7. Designing Curriculum; 8. Appropriate Pedagogy;9. Evaluating Training; 10. Post-training Work; Part 3: Development Initiatives; 11. Developing in the Role: Coaching; 12. Developing Leadership: Mentoring; 13. Helping to Cope: Counselling; 14. Developing Commitment and Motivation; 15. Developing Collaboration; 16. Multi-source Assessment or 360-Degree Feedback System; 17. Developing Workers and Subordinate Staff 18. Research in HRD; Index


UDAY KUMAR HALDAR, Assistant Professor, Indian Institute of Social Welfare and Business Management (IISWBM), Kolkata

HUMAN RESOURCE RESEARCH METHODS

Features• Explores the issues dealing with research

requirements by using statistical, psychometric, and mathematical tools and techniques in each chapter

• Provides chapter-end exercises with review questions and case studies

• Provide organizational decision-making insights to the reader

ContentsPreface; 1. Introduction; 2. The Principles of HR Research; 3. Tools and Techniques of HR Research; 4. Nonparametric Statistics for HR Research; 5. Human Resource Planning Research; 6. Compensation Research; 7. Research on Employee Motivation; 8. Training and Development Research;

9. Performance Management Research; 10. Research on Organizational Culture and Development; 11. Human Resource Accounting and Audit Research; 12. Using Factor Analysis in HR Research; 13. Six-Sigma Practices in HR Research; Appendix; Index



HUMAN RESOURCE DEVELOPMENT

Features• Presents the core areas, including the

process for formal training interventions, in addition to more contemporary topics such as learning and development in small and medium sized enterprises, and managing knowledge.

• The text refl ects on contemporary debates to offer more global perspectives and international coverage.

• Blends key theories and concepts with a ‘how to’ approach to enable future HRD practitioners and general line managers to evaluate and implement learning and development initiatives.

• Wide range of features including activities, hints and tips, practitioner perspectives

and end of chapter case studies; these are designed to encourage critical thinking and application.

ContentsPart One: The Context and Meaning of HRD; 1. The context of HRD; 2. Anglo-American perspectives on HRD; 3. A model for HRD; Part Two: Formal HRD Processes; 4. The role and theory of learning; 5. A systematic approach to HRD; 6. Identifying learning and development needs Rod Stone & David Mankin; 7. Designing learning and development interventions John Roscoe & David Mankin; 8. Delivering learning and development interventions; 9. Evaluating learning and development interventions David Simmonds; Part Three: Informal HRD Processes; 10. Managing knowledge or nurturing knowledge?; 11. Integrating learning with working; 12. HRD in Small and Medium-Sized Enterprises; Part Four: The professionalisation of the HRD practitioner; 13. Managing the HRD function; 14. The ethical practitioner; 15. Continuous Professional Development and refl ective practice


DAVID MANKIN, University of Wales Institute, Cardiff

KNOWLEDGE MANAGEMENT IN ORGANIZATIONS, 2/EBuilding on the success of the fi rst edition, the second edition of Knowledge Management in Organizations presents a critical introduction to the subject. Adopting a multidisciplinary perspective, encompassing issues of strategy, structure, systems and human resource management, the text introduces the reader to the concept of knowledge before examining how, and whether, knowledge can be managed within the organizations in which we work..

New to this edition• Three brand new chapters for this edition. • Chapter 4: What is Knowledge Management? Chapter 8: Organizational Forgetting and Unlearning. Chapter 15: Leadership; this looks at the

role that senior management in organizations can play in facilitating and inhibiting knowledge management processes.

• New case examples and the introduction of end of chapter cases. • Online resource centre. This will include web links and extended case

studies looking at knowledge management in virtual and knowledge-intensive fi rms, and global multinationals.


DONALD HISLOP,The Business School, Loughborough University

new edition

HUMAN RESOURCE DEVELOPMENT/KNOWLEDGE MANAGEMENTHUMAN RESOURCE DEVELOPMENT/KNOWLEDGE MANAGEMENT


INDUSTRIAL RELATIONS

Features• Explores the emerging issues in industrial

relations, such as labour law reform, employment security and management of redundancies, and technological change and industrial relations

• Examines the challenges faced by business organizations in industrial relations

• Contains classroom-tested case studies of Indian and international organizations

• Includes relevant labour procedures and codes and recommendations of the national labour commissions

• Provides concept review questions, critical thinking exercises, and classroom and fi eld projects, such as group discussions and analytical reporting, at the end of the chapters

ContentsForeword; Preface; Acknowledgements; 1. Economy and the Labour Force in India; 2. Approaches to Industrial Relations; 3. Industrial Relations in a Comparative Framework; 4. Management and Employers’ Organizations; 5. Trade Unions—Theoretical Foundations and Legal Framework; 6. Trade Union Structures; 7. Management of Trade Unions in India; 8. Collective Bargaining; 9. Tripartism and Social Dialogue; 10. The Role of Government in Industrial Relations; 11. The Contract of Employment; 12. Public Policy and Wage and Reward Systems; 13. Working Conditions, Safety, Health, and Environment; 14. Dispute Resolution and Industrial Harmony; 15. Labour Administration; 16. Social Security; 17. Issues in Labour Policy and Labour Law Reform; 18. Employee Participation and Labour–Management Cooperation; 19. Grievances and Discipline Handling; 20. Employment Security and Management of Redundancies; 21. Technological Change and Industrial Relations; 22. Management of Industrial Relations; 23. Human Resource Management and Industrial Relations; 24. Labour Statistics, Labour R esearch, and Worker Education; 25. ILO, India, And International Labour Standards; Index9780195671087 Paperback May-06 768 Pages Rs. 395

C.S. VENKATA RATNAM, Director, International Management Institute, New Delhi.

CORPORATE RESPONSIBILITYA Critical Introdu ction

Features• Provides an array of pedagogical features

and online resources that takes the text beyond the scope of existing corporate responsibility literature.

• Offers a comprehensive treatment of corporate responsibility with a cle ar focus, summarising and comparing the different interpretations of corporate responsibility and management approaches, ensuring a thorough understanding of the fi eld.

• Takes a critical approach to the subject enabling students to debate and discuss issues, thereby developing their critical analysis skills.

ContentsPart One: The Meaning and Origins of Corporate Responsibility; 1. Introducing Corporate Responsibility; 2. The Origins of Corporate Responsibility;

3. Globalization and International Development: Part Two: Managing and implementing corporate responsibility; 4. How Corporate Responsibility is Managed; 5. The Business Case for Corporate Responsibility; 6. Stakeholders, Standards, and Regional Variations; 7. Social Accounting; 8. The Place of Corporate Responsibility in the Corporate Governance Framework; 9. Sustainable Development; 10. Stakeholder Partnerships; 11. Socially Responsible Investment: Part Three: The Impact, Critics, and Future of Corporate Responsibility; 12. The Impact of Corporate Responsibility; 13. Criticisms of Corporate Responsibility; 14. The Future of Corporate Responsibility


MICHAEL BLOWFIELD, University of Middlesex Business School & London Business School and ALAN MURRAY, University of Sheffi eld, UK.

CORPORATE GOVERNANACE

Principles, Policies and Practices

Features• Takes an international approach to

governance enabling students to contrast corporate governance regimes around the world.

• The author is highly experienced in this fi eld and his practical discussion throughout allows students to appreciate the reality of governance.

ContentsPart One: Principles; 1. A subject whose time has come; 2. Governance and management; 3. Directors and board architecture; 4. Complex corporate structures; 5. The

governance of private companies and other corporate entities; 6. Functions of the board; Part Two: Policies; 7. Corporate governance codes; 8. Models of corporate governance; 9. Theories and philosophies of corporate governance; Part Three: Practices; 10. The reality of the boardroom; 11. Directors’ capabilities and responsibilities; 12. Board effectiveness; 13. Assessment of directors, boards and companies; 14. Corporate risk assessment; 15. Corporate social responsibility and sustainability; 16. The future of corporate governance

Reviews“I have always regarded you as the Father of Corporate Governance since your 1984 book introduced me to the words corporate governance” —SIR ADRIAN CADBURY

“This is the defi nitive account of the origins and the history of Corporate Governance. It sketches the development of governance with a magisterial pen covering forty years and all the continents. For anyone interested in the fi eld, you must read this book, no - you must own this book.”

—BOB MONKS, Advocate of better corporate governance and author of Corporate Governance

As the man who coined the phrase corporate governance …, Bob Tricker shares a lifetime of knowledge that transcends the many changing fashions and fads of a subject.” —SHANN TURNBULL (Australia), Author of Wider aspects of Company Direction

(1975) - before the term ‘corporate governance’ was coined.

9780199582464 Paperback 400 Pages Sep-09 Rs. 365

BOB TRICKER, Honorary Professor, University of Hong Kong School of Business

IT’S ONLY BUSINESS!India’s Corporate Social Responsiveness in a Globalized WorldThe economic reforms of the last fi fteen years have increasingly brought the private sector to the forefront. This has also led to a growing expectation of the role business can play in social development. Using illustrations, cases, and examples author examines the recent efforts of the Indian corporate sector in this context. The cola-pesticide controversy, the toxic waste dumping issue, and reservation of jobs in the private sector are all touched upon

to highlight the challenges today’s businesses face. Using a multidimensional and many-layered perspective this book argues for an innovative, voluntary, and positive approach to CSR with newer roles for business, civil society, and government.Review‘… a valuable handbook for managers and business leaders’

— N.R. NARAYANA MURTHY, Chairman and Chief Mentor, Infosys Technologies Limited

9780198060260 Rs. 295

MIRA MITRA

Oxford India Paperbacks

INDUSTRIAL RELATIONS/CORPORATE GOVERNANCE/CORPORATE RESPONSIBILITYINDUSTRIAL RELATIONS/CORPORATE GOVERNANCE/CORPORATE RESPONSIBILITY



BUSINESS ETHICS, 2/EBusiness Ethics is a lively and engaging textbook covering the foundations of business ethics and applying these theories, concepts and tools to each of the corporation’s major stakeholders. The text considers the implications of three major challenges facing the corporation: corporate citizenship, globalization and sustainability. This second edition has been thoroughly revised and updated and includes new content on personal values and Asian perspectives. Features• Has an accessible style an d easy-to-follow

narrative with excellent case studies, such as Nestle, McDonalds, and British Petroleum, ensuring the text is engaging and students can see how the theory relates to practice.

ContentsPART A: UNDERSTANDING BUSINESS ETHICS; 1. Introducing Business Ethics; 2. Framing Business Ethics: Corporate Responsibility, Stakeholders, and Citizenship; 3. Evaluating Business Ethics: Normative Ethical Theories; 4. Making Decisions in Business Ethics: Descriptive Ethical Theories;5. Managing Business Ethics: Tools and Techniques of Business Ethics Management: PART B: CONTEXTUALIZING BUSINESS ETHICS; 6. Shareholders and Business Ethics; 7. Employees and Business Ethics; 8. Consumers and Business Ethics; 9. Suppliers, Competitors, and Business Ethics; 10. Civil Society and Business Ethics; 11. Government, Regulation, and Business Ethics; 12. Conclusions and Future Perspectives


ANDREW CRANE, Nottingham University Business School and DIRK MATTEN, School of Management, University of London.

ENTREPRENEURSHIP(includes CD)Entrepreneurship is a comprehensive textbook designed to meet the needs of management students and entrepreneurs. It aims to familiarize readers with the ground realities of starting and managing their own business. The book elucidates concepts based on original research and the author’s own experience in setting up and running entrepreneurial venturesFeatures• Contains a unique framework to evaluate

nascent business ideas• Covers operations, marketing, fi nance, public issues, and laws relating to

intellectual property • Includes many examples and case studies culled from real-life

experiences of entrepreneurs• Provides project work in each chapter, which will need interaction with

entrepreneurs, experts, and concerned offi cials

ContentsSECTION I: Foundations; Understanding Entrepreneurship; Growth of a Business Idea; Intellectual Property; Family Business; Doing Business in India; Entrepreneurial Support; SECTION II: Mobilizing Resources; Buying a Business; Entrepreneurial Finance; Making a Business Plan; SECTION III: Operations and Management; Managing Operations; Human Resource Management; Entrepreneurial Marketing; New Product Development; E-Business; Networking; Project Management; SECTION IV: Growth and Social Responsibility; Gro wth; Exit Strategies; Social Responsibility; Case Studies; Index


RAJEEV ROY, Xavier Institute of Management, Bhubaneswar.

THE MANAGEMENT AND ETHICS OMNIBUS

This omnibus comprises three outstanding books by Professor S.K. Chakraborty on the need for value-driven management and corporate ethics—Management by Values, Ethics in Management, and Values and Ethics for Organizations.The books focus on the need for value-driven management and corporate ethics.

Books by the same author9780195632187 Management by Values (OIP)9780195640922 Ethics in Management (OIP)9780195647648 Values of Ethics for Organizations (OIP)

9780195656237 Rs. 650

S.K. CHAKRABORTY Management Centre for Human Values, IIM Kolkata.

MANAGEMENT AND ENTREPRENEURSHIP

Features• Provides thorough knowledge of

the concepts of management and entrepreneurship, as well as establishes the link between the two.

• Lays special emphasis on the role played by entrepreneurial initiatives in the Indian scenario

• Provides a real life success story in every chapter as well as several caselets with related questions

• Pedagogy includes revision of key points, defi nition of key words and concept review questions, at the end of every chapter

Contents 1. Management; 2. Planning; 3. Organizing and Staffi ng; 4. Directing & Controlling; 5. Entrepreneur; 6. Small Scale Industry; 7.

Institutional support; 8. Preparation of Project; Model Test Papers; Index



HANDBOOK FOR NEW ENTREPRENEURSCovering all aspects of entrepreneurship and written by experts with years of hands on experience, this book will be valuable to businessmen, new entrepreneurs, managers and management students as well as those engaged in technical and vocational training and consultancy.

Features• Helps to identify and select good business

opportunities• Provides information on sources of fi nancial

and non-fi nancial support• Helps plan for business survival and growth• Considers issues such as the business

environment, quality control, innovations in industry, the effects of globalization and the enhanced interest in small business.

9780195652246 Rs. 345

Editor: P.C. JAIN, Professor of Business Policy and Strategic Management, Entrepreneurship Development Institute of India, Ahmedabad.

BUSINESS ETHICS/ENTREPRENEURSHIPBUSINESS ETHICS/ENTREPRENEURSHIP


PUBLIC RELATIONS

Features• Uses the four-step public relations window

to facilitate the readers’ understanding of developing PR and communication programmes

• Includes a section on communications and negotiation skills, which are essential for PR professionals

• Discusses in detail the applications of public relations in various spheres like government PR, lobbying, event management, crisis management

• Includes chapters on media relations, corporate social responsibility, corporate identity, corporate image, PR ethics

ContentsPART I: FUNDAMENTALS AND EMERGENCE; 1. Public Relations Fundamentals; 2. Emergence of Public Relations; 3: Public Relations in India; PART II: PROCESS AND PRACTICE; 4: PR Plan Phase I: Scan The Environment; 5: PR Plan Phase II: Develop A Communication Plan; 6: PR Plan Phase III: Implementation of Communication Plan; 7: PR Plan Phase IV: Evaluation Of Impact; PART III: SKILLS; 8. Communication and Public Relations; 9. Negotiating Skills and Public Relations; PART IV: APPLICATIONS OF PUBLIC RELATIONS; 10. Marketing

Public Relations and Integrated Marketing Communications; 11. Customer Relations; 12. Dealer Relations; 13. Vendor Relations; 14. Employee Public Relations; 15. Investor Relations; 16. Media Relations; 17. Corporate Social Responsibility and Community Relations; 18. Corporate Image; 19. Corporate Identity Management; 20. Event Management; 21. Public Relations and Crisis Management; 22. Government Public Relations; 23. Public Relations and Lobbying; 24. Corporate Advertising; 25. Anatomy of a House Journal; 26. Ethics and Public Relations; 27. Public Relations Agency


IQBAL SACHDEVA, former secretary of Public Relations Society of India, is a communication and media specialist. He was honoured with the coveted E.J. Thomas Goodyear Spirit Award and is a member of Delhi Management Association and Delhi Advertising Club.

BUSINESS COMMUNICATION

Features• Explores emerging issues in business

communication, such as corporate communication, persuasive strategies in business communication, and ethics in business communicati on.

• Contains cases and examples in key areas of business communication.

• Provides chapter-end exercises with concept review questions and critical thinking questions, and suggests interesting classroom and fi eld projects.

• Includes appendices on common errors, punctuation, capitalization, list of business terms, referencing styles, and terms on email etiquette.

Contents1. Nature and Scope of Communication; 2. Non-verbal Communication; 3. Effective Listening; 4. Business Presentations and Public Speaking; 5. Conversation; 6. Instructions; 7. Interviews; 8. Business Writing; 9. Business Correspondence; 10. Business Reports and Proposals; 11. Meetings and Conferences; 12.Group Discussion and Team Presentations; 13. Team Briefi ng; 14. Technology-enabled Business Communication; 15. Communicating across Functional Areas; 16. Persuasive Strategies in Business Communication; 17. Corporate Communication; 18. Ethics in Business Communication; 19. Business Communication Aids; Index

9780195676952 Paperback 608 Pages Jul-06 Rs. 295

MEENAKSHI RAMAN, BITS Pilani, Goa Campus and PRAKASH SINGH, IIM, Lucknow

UNDERSTANDING HUMAN COMMUNICATION, 9/E(Includes CD)

Features• New material on mediated communication,

personal listening styles, deceptive communication, and informative speaking

• A section on the Cumulative Effects Theory and more applications of communication in the w orkplace, within the family, and at school

• Updated research and examples on negative/positive language and gender infl uences on communication

• Case studies at the opening of each part, highlights at the beginning of each chapter, and completely annotated full speech outlines with accompanying sample speeches

• Additional teaching and learning resources: Student Resources Disc (in text)

• Each chapter ends with a Summary, Key Terms, Activities, and For Further Exploration

ContentsPART ONE: ELEMENTS OF COMMUNICATION: Chapter 1. Human

Communication: What and Why; Chapter 2. Perception, the Self, and Communication; Chapter 3. Language; Chapter 4. Listening; Chapter 5. Nonverbal Communication: PART TWO: INTERPERSONAL COMMUNICATION; Chapter 6. Understanding Interpersonal Relationships; Chapter 7. Improving Interpersonal Relationships: PART THREE: COMMUNICATION IN GROUPS; Chapter 8. The Nature of Groups; Chapter 9. Solving Problems in Groups: PART FOUR: PUBLIC COMMUNICATION; Chapter 10. Choosing and Developing a Topic; Chapter 11. Organization and Support; Chapter 12. Presenting Your Message; Chapter 13. Informative Speaking; Chapter 14. Persuasive Speaking; APPENDIX : INTERVIEWING; Notes; Glossary; Credits; Index

9780195687507 Paperback Dec-06 Rs. 495

RONALD B. ADLER, Professor of Communication, Santa Barbara City College, GEORGE RODMAN, Professor of Television and Radio, Brooklyn College, CUNY, and JEANNE ELMHORST, Albuquerque Technical and Vocational Institute.

QUANTITATIVE RESEARCH METHODS FOR COMMUNICATION(Includes CD)

Features• Includes an introduction to the

fundamentals of communication research, from library skills to basic mathematical concepts

• Examines the three most common techniques used in communication research: survey, content analysis, and experiment

• Provides step-by-step introduction to statistical tools

• Covers guided research assignments based on actual data-driven research questions

• A guide to presenting research fi ndings, from delivering research papers at conferences to submitting original research for publication

• Integrates rich pedagogical features throughout

Contents1. An Introduction to Communication Research; 2. Empirical Research;

3. Research Ethics; 4. Finding Previous Research and APA Style; 5. Research Structure and Literature Reviews; 6. Variables; 7. Communication Variables; 8. Descriptive Statistics; 9. Measurement; 10. Reliability and Validity; 11. Survey Research; 12. Content Analysis; 13. Experimental Design; 14. Sampling Methods; 15. Hypothesis Testing; 16. Chi-Square; 17. Students t-Test; 18. One-Way Analysis of Variance; 19. Correlations; 20. Regressions; 21. Introduction to Advanced Statistical Tools; 22. Presenting Research; Appendix A: Qualitative/Critical Research Approaches, James Chesebro and Deborah Borisoff; Appendix B: Textbook Questionnaire; Appendix C: Reliability and Validity Case Study; Figures; Glossary


JASON S. WRENCH State University of New York, CANDICE THOMAS-MADDOX, Ohio University Lancaster, VIRGINIA PECK RICHMOND, University of Alabama at Birmingham,

JAMES C. MCCROSKEY, University of Alabama at Birmingham

PUBLIC RELATIONS/COMMUNICATIONPUBLIC RELATIONS/COMMUNICATION



ART AND PRINT PRODUCTION

Features• Explores various aspects of designing,

providing technical inputs for the same• Looks at the latest technology and trends in

art and print production• Discusses the Roman script as well as

the Devanagari script, which is a key component of most Indian designs, in a separate chapter on typography

• Includes a chapter on digital prepressContentsPreface; Art and Production; 1. An Overview; 2. Typography; 3. Visual Images; 4. Layout; 5. Principles of Design; 6. Colour in Design; 7. Copy for Printing; 8. Printing Processes; 9. Digital Prepress; 10. Desktop Publishing;

11. Paper and Finishing; 12. Costing and Estimating; 13. Newspaper Make-up; 14. Advertising Design; 15. Identity Design; 16. Periodicals; 17. Poster Design; 18. Packaging Design; 19. Direct Communication; 20. Book Design

Review“This is a comprehensive book which I would heartily recommend to all students of journalism and also to media professionals. I urge all the teachers in media to make this book a compulsory read for their students. Truly a book which is worth much more than its weight in grams!”

—MANGESH KARANDIKAR, Dept. of Communication and Journalism,University of Mumbai


N.N. SARKAR, formerly Associate Professor, Indian Institute of Mass Communication (IIMC), New Delhi.

VIDEO PRODUCTION(Includes CD)Features• Places emphasis on the basic techniques

of production • Reinforces the concepts with well-

illustrated photographs, fi gures, exhibits, and anecdotes

• Includes checklists for each production stage to help beginners overcome challenges on location

• Covers scriptwriting extensively, featuring tips and exercises on writing for TV news, documentaries, and fi ction

• Is accompanied by an easy-to-use CD that illustrates the concepts through video clips for better understanding and comprehension

ContentsPreface; Acknowledgement; 1. Visual Language; 2. Video Camera and Support

Systems; 3. Production Personnel: Roles and Responsibilities; 4. Single Camera Production: The Process; 5. Elements of Video Production: Scriptwriting; 6. Elements of Video Production: Lighting; 7. Elements of Video Production: Sound; 8. Elements of Video Production: Editing; 9. Introduction to Multi-Camera Production: The Video Studio; 10. Field Production: ENG and EFP; 11. Video and Broadcast Technology; Glossary; Further Reading; Index9780195692259 Paperback Dec-07 352 Pages Rs. 345

P. VASUKI BELAVADI, Reader, Sarojini Naidu School of Performing Arts, Fine Arts and Communication, University of Hyderabad.

MEDIA ETHICS

Truth, Fairness and ObjectivityMedia Ethics is a comprehensive textbook designed for courses in mass communication and journalism.It is aimed at sensitizing aspiring media students to issues faced by working professionals. It would be equally useful to those who are working as journalists and have to frequently confront ethical issues while fulfi lling their professional obligations. This book offers a theoretical rationale for acting in an ethical manner and provides practical guidelines as well.Features• Contains numerous case studies and

examples from India and abroad, such as the Mumbai terror attacks, the

Aarushi Talwar murder case, the Watergate scandal, and many more• Provides chapter-end review questions and exercises to help students

evaluate their level of understanding• Includes excerpts from the codes of conduct issued by the Press Council

of India, the resolution of the Council of Europe’s Parliamentary Assembly on the ethics of journalism, and the code of ethics for advertising issued by the Advertising Council of India.

Contents1. Introduction; 2. Truth, Fairness and Objectivity; 3. Sources of Information; 4. Sensitivity; 5. Privacy; 6. Media Market; 7. Media Laws; 8. Sting Journalism; 9. New Media: The Internet; 10. Ethics of Advertising; 11. Public Relations; 12. Media Freedom; Index

Reviews“ … book is timely and up-to-date. The chapter on “Media Market” is rich in detail.As a textbook for journalism students, it gives an excellent overview.”

—MOHAN RAMAMOORTHY in The New Indian Express, Chennai. “It would serve eminently as a textbook for courses in journalism and mass communication. The ethical issues it raises, pointedly and pertinently, make the book an excellent working paper for a serious seminar among the truly concerned on the issues about the media.” —A.G. NOORANI in Frontline


PARANJOY GUHA THAKURTA is an eminent journalist with 30 years’ experience and has worked across print, Internet, radio, and television media.

BUSINESS DATA ANALYSIS USING EXCELTaking a thematic approach to the use of Excel spreadsheets in introductory business data analysis, this text has been designed to explain the overall nature of what is to be achieved and instruction in how it is to be done. The learning approach is highly interactive.Assuming no prior knowledge of Excel, the text takes a step-by-step approach enabling students to develop confi dence in their analytical skills.Features• Use of software that students are already

familiar with to develop quantitative knowledge of Business and Management.

• Interactive text linked to tasks which are usable within a Virtual Learning Environment.

• Real data sets and illustrative examples focussed on the business environment show how data analysis is applied to the real world.

Contents1. Introduction to Excel (1); 2. Understanding Data; 3. Data Handling; 4. Charting Dat a; 5. Elementary Modelling (1); 6. Elementary Modelling (2); 7. Collating and Categorising Data; 8. Data Description—Central tendency; 9. Data Description - Dispersion; 10. Data Description - Further Method (1);11. Data Description - Further Method (2); 12. Regression Analysis; 13. Financial Arithmetic; 14. Investment Appraisal


DAVID WHIGHAM, Glasgow Caledonian University.

MEDIA/DATA ANALYSISMEDIA/DATA ANALYSIS


MARKETING RESEARCHConcepts, Practices, and Cases

Features• Addresses both the quantitative and

qualitative research aspects of marketing management

• Provides practical guidelines on the relationship between the researcher and the manager, the scope of research, and what the user may expect from research

• Includes step-wise SPSS commands for conducting discriminant analysis, factor analysis, cluster analysis, and multidimensional scaling

ContentsPreface; Acknowledgements: PART ONE: Introduction to Marketing Research; 1. Nature and Scope of Marketing Research; 2. The Role of Research in Marketing; 3. Practical Tips for Researchers; PART TWO: Planning for Marketing Research; 4. Stages in Planning Marketing Research; 5. Types of

Research; 6. Types and Sources of Data; 7. Experimentation; 8. Interview Techniques; 9. Sampling; 10. Designing Questionnaires and Interview Guides; 11. Building Attitude Exploration into Questionnaires; PART THREE: Implementing Research: Quantitative Surveys; 12. Fieldwork, Data Editing, Tabulation, and the Basic Concepts of Analysis; 13. Specifi c Techniques for Analysis of Data; 14. Computer Based Techniques of Data Analysis; PART FOUR: Qualitative Research and its Implementation; 15. Qualitative Research; 16. Qualitative Research Methodology; 17. Analysis and Interpretation of Qualitative Research Data; PART FIVE: Getting Meaning Out of Data and its Application; 18. Report Writing and Presentation; 19. Interpretation of Marketing Research Reports;20. Applications of Marketing Research; Index


SUNANDA EASWARAN, IBS-Mumbai and SHARMILA J. SINGH National Qualitative Head, GFK Mode India

BUSINESS RESEARCH METHODS, 2/E

New to this edition• Brand new chapter on reviewing the

literature that introduces the steps involved in undertaking a critical review and the different styles of review available

• Brand new ‘student experience’ boxes to help newcomers avoid common pitfalls, try new approaches, and become critical problem-solvers

• Themed boxes that focus on examples of real, published research, key concepts and practical tips and skills to help students grasp core principles

• Expanded online Research Guide provides essential research advice, checklists, templates and case exercises to help students become more engaged and organised researchers

ContentsPart 1: 1. Business research strategies; 2. Research designs; 3. Planning a small-

scale project; 4. Getting Started: reviewing the literature and formulating research questions; 5. Ethics in business research: Part 2; 6. The nature of quantitative research; 7. Sampling; 8. Structured interviewing; 9. Self-completion questionnaires; 10. Asking questions; 11. Structured observation; 12. Content analysis; 13. Secondary analysis and offi cial statistics; 14. Quantitative data analysis; 15. Using SPSS for Windows; Part: 16. The nature of qualitative research; 17. Ethnography and participant observation; 18. Interviewing in qualitative research; 19. Focus groups; 20. Language in qualitative research; 21. Documents as sources of data; 22. Qualitative data analysis; 23. Computer-assisted qualitative data analysis: Using NVivo; Part 4: 24. Breaking down the quantitative/qualitative divide; 25. Combining quantitative and qualitative research; 26. Internet research methods; 27. Writing up business research


ALAN BRYMAN, Management Centre, University of Leicester and EMMA BELL, School of Business and Management, University of London.

SOCIAL RESEARCH METHODS, 3/E

Features• Fully updated chapter on using the internet

as a medium for conducting research, and also a source of data

• Brand new chapter, “The literature Review”; designed to help researchers get started on their research project by introducing the main steps in undertaking a critical review of the literature

• Revised chapter, “Planning a Research Project and Formulation Research Questions” now takes the researcher through the main steps and offers advice on how to manage the research process

ContentsPart I; 1. Social research strategies; 2. Research designs; 3. Plan ning a research project and formulating research questions;

4. Getting started: reviewing the literature; 5. Ethics and politics in social research; Part II; 6. The nature of quantitative research; 7. Sampling; 8. Structured interviewing; 9. Self-completion questionnaires; 10. Asking questions; 11. Structured observation; 12. Content analysis; 13. Secondary analysis and offi cial statistics; 14. Quantitative data analysis; 15. Using SPSS for Windows; Part III; 16. The nature of qualitative research; 17. Ethnography and participant observation; 18. Interviewing in qualitative research; 19. Focus groups; 20. Language in qualitative research; 21. Documents as sources of data; 22. Qualitative data analysis; 23. Computer-assisted qualitative data analysis: using NVivo; Part IV; 24. Breaking down the quantitative/qualitative divide; 25. Mixed methods research: combining quantitative and qualitative research; 26. E-research: using the Internet as object and method of data collection; 27. Writing up social research


ALAN BRYMAN, School of Management, University of Leicester

Online resources available for lecturers and students

EXPERIMENTAL DESIGN & ANALYSIS FOR PSYCHOLOGY Experimental Design and Analysis for Psychology provides a complete course in data collection and analysis for students who need to go beyond the basics.Opening with a review of key concepts, including probability, correlation, and regression, the book goes on to explore the analysis of variance and factorial designs, before moving on to consider a range of more specialised, but yet powerful, statistical tools, including the General Linear Model, and the concept of unbalanced designs.Features• A complete course in experimental design

and analysis for those students looking to build a working understanding of data collection and analysis in a research context.

• A focus on examples and exercises throughout the text

• The development and use of defi nitional formulas throughout provides for increased understanding of statistical procedures

• Inclusion of Monte Carlo simulations and re-sampling techniques provides unique coverage of these topics in a student-focused text.

• Extensive online support enhances the value of the book as a teaching and learning tool


HERVE ABDI, BETTY EDELMAN and W. JAY DOWLING, all at University of Texas at Dallas, USA, and DOMINIQUE VALENTIN, University of Bourgogne at Dijon, France

RESEARCH METHODOLOGYRESEARCH METHODOLOGY



HOTEL FINANCE

Features• Explains the key concepts through

numerous examples, exhibits, tables, and fi gures

• Contains adequate self-test questions in each chapter to assess the level of understanding

• Includes solved problems, numerical illustrations, and projects that demonstrate the application of fi nancial principles

ContentsPART 1: Introduction To Financial Management In The Hospitality Industry; Introduction to Financial Management; Factors Affecting the Hospitality Business; Basic Concept in Valuation—Time Value of

Money; PART 2: Financial Analysis & Planning; Financial Statements of Hospitality Business; Analysis of Financial Statements; Funds Analysis, Cash-Flow Analysis and Financial Planning; PART 3: Management of Working Capital in the Hospitality Industry; Overview of Working Capital of Hotel Companies; Cash Management; Receivables & Inventory Management; Raising Short Term Finance for Hotels & Restaurants; PART4: Capital Budgeting in the Hospitality Industry; Basics of Capital Budgeting & Estimating Cash Flows; Capital Budgeting Techniques; Valuation of Hospitality Real Estate; Risk in the Hospitality Industry; PART 5: Long-term Financing for Hospitality Organisations; The Financial System; Raising Long-term Finance for Hospitality Organisations Equity Capital; PART 6: Special Topics; Franchising and Management Contracts; Leasing


ANAND IYENGAR, Institute of Hotel Management, Aurangabad.

TOURISM OPERATIONS AND MANAGEMENTBeginning with an introduction to the travel and tourism industry, the book goes on to discuss various types of tourism, tourism infrastructure, telecommunications, tourist transport, and Indian and international tourism organizations. The book explains how to set up travel agencies and tour operations and their role in the tourism industry. Key topics, such as tourism product, tourism marketing, customer service skills, economic, environmental, sociocultural, and political impacts of tourism, and planning, managing, and developing a tourist attraction are discussed at length. The emerging trends in tourism, such as GDS, e-ticketing, and web marketing are also explored. Practical operational aspects as those related to travel regulations, airline geography, and itinerary planning are also discussed. The book would be useful to practitioners such as travel agents and tour operators, besides students.

Features• Explains important concepts of tourism operations and management

through industry-related examples, formats, and photographs.• Includes topics such as travel formalities and regulations, customer

service skills, tourism marketing, impact of tourism, and emerging trends in tourism.

• Covers operational areas such as setting up travel agencies and tour operations and planning itineraries.

ContentsPreface; 1. Introduction to Travel and Tourism; 2. History of Travel and Tourism; 3. Types of Tourism; 4. Tourism Infrastructure; 5. Tourist Transport; 6. Tourism Organizations; 7. The Travel Agent and the Tour Operator; 8. Travel Formalities and Regulations; 9. Airline Geography; 10. Itinerary Planning; 11. Tourism Product; 12. Tourism Marketing; 13. Customer Service Skills; 14. Impacts of Tourism; 15. Attraction Planning and Development; 16. Emerging Trends in Tourism; Index


FOOD SCIENCE AND NUTRITIONFood science and Nutrition and Essentials of Human Nutrition

With its practice-oriented approach, Food Science and Nutrition will fully meet the requirements of students undergoing undergraduate, diploma, or certifi cate courses in hospitality studies, hotel management, and catering technology.Features• Provides ample examples, review

questions, analytical thinking exercises, and reference charts and tables

• Emphasizes the importance of both organoleptic quality and health benefi ts of food

• Clarifi es food facts and exaggerated health claims made by manufacturers

• It will also be an invaluable reference tool for professionals in planning healthy meals, by virtue of its reference charts and tables.

ContentsPart I: FOOD SCIENCE; 1. Introduction to Food Science; 2. Food Science Concepts; 3. Colloidal Systems in Foods; 4. Carbohydrates; 5. Proteins; 6. Fats and Oils; 7. Flavour; 8. Browning Reactions; 9. Food Processing; 10. Evaluation of Food; 11. New Trends in foods; Part II: NUTRITION; 12. Introduction to Nutrition; 13. Carbohydrates; 14. Proteins; 15. Lipids; 16. Water; 17. Vitamins; 18. Minerals; 19. Energy Metabolism; 20. Balanced Diet; 21. Menu Planning and Mass Food Production; 22. Modifi ed Diets; 23. New Trends in Nutrition


ESSENTIALS OF HUMAN NUTRITION, 3/E

Features• A new edition of an authoritative yet highly

readable nutrition text • Written by international experts in the fi eld,

providing a high calibre, global orientation to the subject

• Careful structure (40 chapters over 8 parts) provides robust coverage, both as a roadmap to an extended period of study, or for isolated modules of interest.

• Increased focus on public health aspects, including nutritional recommendations; implications for chronic disease; and nutritional crises.

• More fi gures and boxes enhance the text and reinforce key points

Contents1. Introduction; Part 1. Energy and Macronutrients; Part 2. Organic and inorganic essential nutrients; Part 3. Nutrition-related disorders; Part 4. Foods; Part 5. Nutritional assessment; Part 6. Life stages;Part 7. Clinical and public health; Part 8. Case studies; Nutritional consequences of poverty and food insecurity in developed countries; Nutrition and HIV and AIDS ; Nutritional Support for the Hospitalized Patient

9780199560578 Paperback 640 Pages Jul 2008 Rs. 425

JIM MANN, University of Otago, New Zealand and Stewart Truswell, University of Sydney, Australia.

SUNETRA RODAY is a senior faculty member at the Maharashtra State Institute of Hotel Management & Catering Technology (MSIHMCT), Pune. ARCHANA BIWAL and VANDANA JOSHI also of MSIHMCT.

HOTEL MANAGEMENT AND TOURISMHOTEL MANAGEMENT AND TOURISM

SUNETRA RODAY is senior member of the faculty at the Maharashtra State Institute of Hotel Management & Catering Technology (MSIHMCT), Pune.


ECONOMICS, 11/ENew to this edition• More pr ominence given to game theory,

the Solow Growth Model, and the role of households.

• Part Introductions added which link theoretical content to everyday issues.

• Learning Objectives and Key Concepts at the end of each chapter

• Revision questions integrated throughout the chapters to test learning.

• The End of Chapter questions have been updated and more challenging questions have been added

• Themed boxed examples have been introduced to help the reader navigate through the text.

• All chapters now include two concluding chapter cases studies highlighting how the topics are applied in the real world.

Contents 1. Economic Issues and Concepts; 2. How Economists Work; Part 1: Markets and Consumers; 3. Demand, Supply, and Price; 4. Elasticity of Demand and Supply; 5. Consumer choice: Indifference Theory; Part 2: Markets an d Firms; 6. The Cost Structure of Firms; 7. Perfect Competition; 8. Monopoly; 9. Imperfect Competition; Part 3: Markets for Inputs; 10. Demand and Supply of Inputs; 11. The Labour Market; 12. Capital, Investment, and New Technology; Part 4: Government and the Market; 13. Market Failure; 14. The Role of Government; Part 5: Macroeconomics: Issues and Framework; 15. Macroeconomic Issues and Measurement; 16. A Basic Model of the Determination of GDP in the Short Term; 17. GDP in an Open Economy with Government; 18. GDP and the Price Level in the Short Run; 19. GDP and the Price Level in the Long Run; Part 6: Macroeconomic Policy in a Monetary Economy; 20. Money and Monetary Institutions; 21. The Role of Money in Macroeconomics; 22. The Balance of Payments and Exchange Rates; 23. Macroeconomic Policy in an Open Economy; Part 7: Global Economic Issues; 24. Infl ation; 25. Unemployment; 26. Economic Growth; 27. International Trade


RICHARD LIPSEY, Professor Emeritus, Simon Fraser University, Canada and ALEC CHRYSTAL, Sir John Cass Business School, London.

ECONOMICSAn Analytical Introduction

Features• Rigorous explanation of the logic of

economic analysis, to equip students for further study of economics.

• Designed to teach students to apply these principles to real life examples.

• Highly developed exercises and questions throughout the book help students to grasp diffi cult concepts.

• Each chapter ends with self-assessment and applications

Contents1. Introduction; Part I; 2. The Individual’s behaviour; 3. Production and the behaviour of the fi rm; 4. Market structures; 5.T he market for factors; 6. General equilibrium and welfare economics; 7. Market failures: natural monopoly, externalities, and public goods; Part II; 8. Aggregation and the macroeconomic

problem; 9. The determinants of output; 10. The goods market in the closed economy; 11. Money and banking; 12. General equilibrium, employment, and government policy; 13. Prices, infl ation, and unemployment; 14. The open economy; Technical notes


AMOS WITZTUM, Senior Lecturer in Economics, London Metropolitan University.

Numerous tables, line illus. & mathematical examples

PRINCIPLES OF MICROECONOMICS, 5/EInternational Version

Features• Introduces an important international

dimension to microeconomics• Presents an “At the Frontier” section

in each chapter that highlights the most exciting recent examples of advanced theoretical developments in microeconomics

New in the International Fifth Edition • Provides more than 130 new and updated

real-world examples of how microeconomic theory can be used to analyze and possibly resolve important present-day economic problems

• Offers expanded treatment of important topics such as game theory, the new international economies of scale, economics of information, and market structure, effi ciency, and regulation

ContentsPART ONE: INTRODUCTION TO MICROECONOMICS; 1. Introduction; 2. Basic Demand and Supply Analysis; PART TWO: THEORY OF CONSUMER BEHAVIOR AND DEMAND; 3. Consumer Preferences and Choice; 4. Consumer Behavior and Individual Demand; 5. Market Demand and Elasticities; 6. Choice Under Uncertainty; PART THREE: PRODUCTION, COSTS, AND COMPETITIVE MARKETS; 7. Production Theory; 8. Costs of Production; 9. Price and Output Under Perfect Competition; PART FOUR: IMPERFECTLY COMPETITIVE MARKETS; 10. Price and Output Under Pure Monopoly; 11. Price and Output Under Monopolistic Competition and Oligopoly; 12. Game Theory and Oligopolistic Behavior; 13. Market Structure, Effi ciency, and Regulation; PART FIVE: PRICING AND EMPLOYMENT OF INPUTS; 14. Input Price and Employment Under Perfect Competition; 15. Input Price and Employment Under Imperfect Competition; 16. Financial Microeconomics: Interest, Investment, and the Cost of Capital; PART SIX: GENERAL EQUILIBRIUM, EFFICIENCY, AND PUBLIC GOODS; 17. General Equilibrium and Welfare Economi cs; 18. Externalities, Public Goods, and the Role of Government; 19. The Economics of Information; Appendices; Appendix A: Mathematical Appendix; Appendix B: Answers to Selected Problems; Appendix C: Glossary9780198062301 Paperback May-09 672 Pages Rs. 385

DOMINICK SALVATORE, Distinguished Professor of Economics, Fordham University, USA

MICROECONOMIC THEORY

Features• Balanced and in-depth analysis of the

essentials of microeconomics• Covers topics such as noncooperative

game theory, information economics, mechanism design and general equilibrium under uncertainty

• Learning aids include extensive exercises within each chapter and an appendix providing a guide to terminology

ContentsPart I: Individual Decision-Making; Introduction to Part I: 1. Preference and Choice; 2. Consumer Choice; 3. Classical Demand Theory; 4. Aggregate Demand; 5. Production; 6. Choice under Uncertainty: Part II: Game Theory; Introduction to Part II: 7. Basic Elements of Non-Cooperative Games; 8. Simultaneous-Move Games; 9. Dynamic Games: Part III: Market Equilibrium and

Market Failure; Introduction to Part III: Competitive Markets; 10. Externalities and Public Goods; 11. Market Power; 12. Adverse Selection, Signalling, and Screening; 13. The Principal-Agent Problem: Part IV: General Equilibrium; Introduction to Part IV: General Equilibrium Theory: Some Examples; 14. Equilibrium and its Basic Welfare Properties; 15. The Positive Theory of Equilibrium; 16. Some Foundations for Competitive Equilibria; 17. General Equilibrium under Uncertainty; 18. Equilibrium and Time: Part V: Welfare Economics and Incentives; Introduction to Part V: Social Choice Theory; 19. Elements of Welfare Economics and Axiomatic Bargaining; 20. Incentives and Mechanism Design; Mathematical Appendix


A. MAS-COLELL, M.D. WHINSTON, J.R. GREEN, all at Harvard University.

Solutions Manual available for adopters

ECONOMICSECONOMICS



MICROECONOMICS FOR MANAGEMENT STUDENTSThis book presents the basics of microeconomics relevant for management students, the concepts—consumer demand theory, demand forecasting, market structure, competitions, etc—are clarifi ed by case studies and illustrations relevant to the Indian context and to the world of business.

9780195647358 Paperback Oct-06 Rs. 250

MICROECONOMICSPrinciples and AnalysisMicroeconomics develops core microeconomic principles to a high level using a clear and carefully constructed learning framework. The book will give readers a solid foundation in microeconomic analysis, using mathematical techniques where appropriate, and will enable them to apply these analytical techniques to a range of economic problems.It compounds the student’s understanding of principles and techniques by re-using them throughout the text after each has been covered. The book is designed to assist the student’s learning in every way possible and contains comprehensive sets of

problems and exercises at all stages.Features• Places an emphasis on developing the basic principles of

microeconomics.• Takes a structured learning approach that re-uses key principles after

they have been covered.• Uses problem solving as a teaching device.

Contents1. Introduction; 2. The Firm; 3. The Firm and the Market; 4. The Consumer and Demand; 5. Consumer Analysis: Extensions; 6. Modelling the Economy; 7. General Equilibrium; 8. Welfare; 9. Strategic Behaviour and Information; 10. Economics Policy and Design; 11. Mathematic al Review; 12. Solutions to problems and exercises


FRANK COWELL, Professor of Economics, The London School of Economics.

MICROECONOMICS, 2/E Theory and ApplicationsAimed at providing an understanding of the subject this text presents a clear and rigorous exposition of key theoretical concepts using logic, mathematics, and illustrations. With means of examples and cases it demonstrates the applicability of microeconomic tools in the Indian context. A detailed coverage of topics in standard microeconomic texts is accompanied by a focus on recent developments including

• application of new tools- game theory concepts

• new theories- contractual theories of the fi rm, asymmetric information• examples of topical interest- trading permits in pollution, industrial

securities in India• relevant real-life applications: saving and borrowing decisions, effi ciency

wages, insurance, exhaustible resources, trade union bargaining, etc

Contents1. Introduction; 2. Demand and Supply; 3. The Theory of Consumer Choice; 4. From Consumer’s Choice to Individual and Market Demand Curves; 5. Production; 6. Costs; 7. Organization and Management of the Firm; 8. The Firm in a Perfe ctly Competitive Market; 9. Monopoly; 10. Pricing Strategies with Market Power; 11. Theories of Oligopolistic Competition; 12. Product Differentiation; 13. Factor Markets; 14. Externalities and Public Goods; 15. Uncertainty and Information; 16. General Equilibrium and Welfare Analysis; Mathematical Appendix; References; Index

9780195686463 Paperback Oct-06 Rs. 245

ANINDYA SEN, Professor, Indian Institute of Management, Calcutta.

PRINCIPLES OF MACROECONOMICS

Features• Nature of macroeconomics and major

macro issues• Concepts and measurement of national

income• Money, interest, and income• Fiscal-monetary policy interdependence in

the Indian context• Foreign trade and exchange rate

management • Determination of Price Level• Problem of Infl ation• Economic growth and reforms• Special topics in macroeconomics

Contents1. Introduction; 2. Measuring the Economy’s Performance; 3. Theory of Income Determination; 4. Money, Interest, And Income; 5. Fiscal and Monetary Policy; 6. The Banking System, The Supply of Money, and The Conduct of Monetary Policy; 7. Foreign Trade and Exchange Rate; 8. Determination of the Aggregate Price; 9. The Problem of Infl ation; 10. Economic Growth; 11. Special Topics; Glossary; References; Index

9780195680256 Paperback Jun-06 Rs. 250

SOUMYEN SIKDAR, Professor, Department of Economics, University of Calcutta.

AN INTRODUCTION TO GAME THEORYAn exposition of modern game theory suitable for advanced undergraduates. The book emphasizes the ideas behind the theory rather than their mathematical expression, but defi nes all concepts precisely. Covers strategic, extensive, and coalitional games, and includes the topics of repeated games, bargaining theory, and evolutionary equ ilibrium.ContentsPreface; 1. Introduction; 2. Games With Perfect Information; 3. Nash Equilibrium: Theory; 4. Nash Equilibrium: Illustrations;

5. Mixed Strategy Equilibrium; 6. Extensive Games with Perfect Information: Theory; 7. Extensive Games with Perfect Information: Illustrations; 8. Extensive Games with Perfect Information: Extensions and Discussion; 9. Coalitional Games and the Core; 10. Games With Imperfect Information; 11. Extensive Games with Imperfect Information; 12. Variants and Extensions; 13. Strictly Competitive Games and Maxminimization; 14. Rationalizability; 15. Evolutionary Equilibrium; 16. Repeated Games: The Prisoner’s Dilemma; 17. Repeated Games: General Results; 18. Bargaining; 19. Appendix: Mathematics


MARTIN J. OSBORNE, University of Toronto, Canada.

ECONOMICSECONOMICS

DHOLAKIA, R.H., IIM–A


MACROECONOMICSImperfections, Institutions, And Policies

Features• Provides comprehensive coverage of

aggregate demand and supply within an integrated model fully incorporating open economy aspects.

• Provides a rigorous, yet accessible, treatment of growth theory and debates about convergence.

• Shows how a simplifi ed version of the Schumpeterian growth model works and how it can be used to address a rich variety of questions about growth and institutions.

• Gives students the economics background necessary for accessing advanced macroeconomics.

• Check-list questions focus on common confusions and misunderstandings, and problems and open-ended questions help students develop deeper understanding and greater confi dence.

Contents Preface; 1. Motivation for Macroeconomic Models; PART 1: THE MACROECONOMIC MODEL; 2. Aggregate Demand, Aggregate Supply and Business Cycles; 3. Infl ation, Unemployment and Monetary Rules; 4. Labour Markets and Supply-S ide Policies; 5. Monetary Policy; 6. Fiscal Policy; PART 2: CONSUMPTION, INVESTMENT AND MONEY; 7. Consumption and Investment; 8. Money and Finance; PART 3: THE OPEN ECONOMY; 9. The open economy in the short run; 10. Infl ation and Unemployment in the Open Economy; 11. Shocks and Policy Responses in the Open Economy; 12. Interdependent Economies; PART 4: GROWTH; 13. Exogenous Growth Theory; 14. Endogenous and Schumpeterian Growth; PART 5: MICRO-FOUNDATIONS AND POLITICAL ECONOMY; 15. New Keynesian Micro-foundations; 16. Political Economy; PART 6: APPLICATIONS; 17. Performance and Policy in Europe, the USA and Japan; 18. Unemployment: institutions, shocks and policies


WENDY CARLIN, University College London and DAVID SOSKICE, Duke University and Wissenschaftszentrum Berlin.

MACROECONOMICS, 5/E

New to this edition• Updated monetary policy examples

throughout, including new examples from India and China.

• The table of contents has been revised to create a clearer distinction between the long run and short run material.

• The key chapters which derive the basic macroeconomic model have been rewritten to introduce the Taylor rule and to correspond with the modern New Keynesian synthesis.

• Monetary policy and growth material has been restructured to provide a more intuitive framework for students.

ContentsPart One: Introduction to Macroeconomics; 1. What is Macroeconomics?; 2. Macroeconomic Accounts; Part Two: The

Macroeconomy in the Long Run; 3. The Fundamentals of Economic Growth; 4. Explaining Economic Growth in the Long Run; 5. Labour Markets and Unemployment; 6. Money, Prices, and Exchange Rates in the Long Run; Part Three: The Macroeconomy in the Short Run; 7. Borrowing, Lending, and Budget Constraints; 8. Private Sector Demand: Consumption and Investment; 9. Money and Monetary Policy; 10. Macroeconomic Equilibrium in the Short Run; 11. International Capital Flows and Macroeconomic Equilibrium; 12. Output, Employment, and Infl ation; 13. Aggregate Demand and Aggregate Supply; 14. Asset Markets; 15. The Exchange Rate; Part Four: Macroeconomic Policy in a Global Economy; 16. Demand Management Policies; 17. Fiscal Policy, Debt, and Seigniorage; 18. Policies for the Long Run; 19. The Architecture of the International Monetary System; 20. Epilogue


MICHAEL BURDA, Humboldt University, Berlin, and CHARLES WYPLOSZ, Graduate Institute of International Studies, Geneva

INTERNATIONAL ECONOMICS

Theory, application, and policyThis text offers coverage of all the key elements of international economics: trade, money and fi nance. A fi rm emphasis is placed on ensuring that students understand how the theory relates to real world examples, providing undergraduate students with everything they need to understand this course. Empirical and Political detail is given close attention. International Economics contains 32 chapters split into 2 parts with part one covering International Trade and Part two covering International Money. The text is supported by a comprehensive online study guide for students and lecturers.

Contents Introduction; 1. The world economy; 2. The balance of payments; International trade; 3. Classical trade: technology; 4. Production structure; 5. Factor prices; 6. Production volume; 7. Factor abundance; 8. Trade Policy; Competitive advantage; 9. Imperfect competition; 10. Intra-industry trade; 11. Strategic trade policy; 12. International trade organizations; 13. Economic integration; Trade interactions; 14. Geographical economics; 15. Multinationals; 16. New goods, growth and development; 17. Applied trade policy modelling; International money- Money basics; 18. Money market; 19. Foreign exchange markets; 20. Purchasing power parity; 21. Interest rate parity; 22. Money organizations and institutions; Exchange rates; 23. Elasticity and absorption; 24. The monetary approach; 25. Economic policy in the short-run; 26. Expectations and Sticky Prices; Policy and credibility; 27. Objectives, targets, and instruments; 28. Fixed exchange rates and target zone; 29. Financial Crises; 30. European Monetary Union (EMU); 31. New Open Economy Macroeconomics


CHARLES VAN MARREWIJK, Professor, Erasmus University, DANIËL OTTENS, ING Corporate fi nance and, ABP.

INTRODUCTION TO ECONOMETRICS, 3/EIntroduction to Econometrics provides students with a simple mathematics notation and step-by step explanations of mathematical proofs to facilitate a thorough understanding of the subject. Extensive exercises throughout encourage students to apply the techniques, thus gaining confi dence in what they have learnt.This text is accompanied by an Online Resource Centre featuring resources for lectures and students such as a student guide, PowerPoint slides, instructors manual, additional exercises, and links to cross-section and time series data sets.

New to this Edition• New chapter on Panel data.• New material on alternative test appro aches, Wald, Likelihood ratio.• Updating of the demand functions time series data set from 1994 to 2002.• Additional theoretical end of chapter exercises.

Contents 1. Review: random variables, sampling, and estimation; 2. Simple regression analysis; 3. Properties of regression coeffi cients and hypothesis testing; 4. Multiple regression analysis; 5. Transformation of variables; 6. Dummy variables; 7. Specifi cation regression variables: a preliminary skirmish; 8. Heteroscedasticity; 9. Stochastic regressors and measurement errors; 10. Simultaneous Equations Estimation; 11. Binary Choice Models and Maximum Likelihood Estimation; 12. Models Using Time Series Data; 13. Autocorrelation; 14. Introduction to Nonstationary Time Series; 15. An introduction to panel data models


CHRISTOPHER DOUGHERTY, Senior Lecturer, Economics Department, London School of Economics.

INTERNATIONAL ECONOMICS/ECONOMETRICSINTERNATIONAL ECONOMICS/ECONOMETRICS



MATHS FOR ECONOMICS, 2/E

Features• Equips students with the necessary skills

for applying key mathematical techniques to economics, preparing them for further study.

• Underpinned by a gradual learning gradient exploring each concept comprehensively and including numerous examples and exercises at each stage to ensure accessibility and to instill a deep understanding.

• Student-friendly 4-colour text design to refl ect accessibility.

• Some advanced material, such as Taylor’s theorem and comparative statics, will now be available on the Online Resource Centre.

ContentsPart I: Foundations; 1. Arithmetic; 2. Algebra; 3. Linear equations; 4. Quadratic equations; 5. Some further equations and techniques; Part II: Optimisation with one independent variable; 6. Derivatives and differentiation; 7. Derivatives in action; 8. Economic applications of functions and derivatives; 9. Elasticity; Part III: Mathematics of fi nance and growth; 10. Compound growth and present discounted value; 11. The exponential function and logarithms; 12. Continuous growth and the natural exponential function; 13. Derivatives of exponential and logarithmic functions and their applications; Part IV: Optimisation with two or more independent variables; 14. Functions of two or more independent variables; 15. Maximum and minimum values, the total differential and applications; 16. Constrained maximum and minimum values; 17. Returns to scale and homogeneous functions; partial elasticities; logarithmic scales; growth accounting; Part V: Some further topics; 18. Integration 19. Matrix algebra; 20. Difference and differential equations


GEOFF RENSHAW, Department of Economics, University of Warwick, UK

ECONOMETRICS

Theoretical Foundations and Empirical PerspectiveThis important textbook written especially for Indian students, researchers, and teachers comprehensively covers both the theory and the applications aspects of econometrics. It presents a balanced approach to the subject in which the ‘how’ and ‘why’—techniques and programmes as well as empirical illustrations—share an equal emphasis. Developed as a self contained text it assumes only a basic knowledge of algebra and calculus, its coverage includes:Features• Foundation of Probability and Related

Statistical Concepts• Classical Inference• Linear Regression Models

• Time Series Models (including VARs and Spectral Analysis)• Dynamic Econometric Models (causality, exogeneity, unit roots, and

cointegration)

9780195647907 Paperback Sep-06 Rs. 395

DILIP M. NACHANE, Senior Professor, Indira Gandhi Institute of Development Research, Mumbai and Former Director, Department of Economics, University of Mumbai.

ECOLOGY AND ECONOMICSThe volume presents the basic concepts of ecological study and focuses on the interlinkages between en vironment and economics. It covers a range of issues relating to confl icting paradigms of ecology and economics, components of the ecosystem, biogeochemical cycles, population, environment, and sustainability of economic development. Readership: Research scholars, and students of environmental economics, and general readers with an active interest in ecology and environment

related issues.

9780195662139 Rs. 275

RAMPRASAD SENGUPTA

ENVIRONMENTAL ECONOMICS This collection of seminal writings covers a wide range of topics such as externalities, non-renewable resources, valuation techniques, sustainability, poverty and environmental resource base, and environmental policy. Sankar’s introductory chapter brings into focus the Indian context by analyzing the impact of the country’s environmental policy regime. International issues are addressed from the developing country perspective. The reader comes with an exhaustive annotated bibliography, which has been specially prepared to fulfi l the needs of students and researchers in developing countries.

9780195659139 Rs. 295

Editor: U. Sankar Honorary Professor at the Madras School of Economics

Series: Readers in Economics

ENVIRONMENTAL ECONOMICSEnvironmental Economics is the fi rst text to concentrate solely on environmental economics. —problems of pollution of earth, air, and water—with an emphasis on both government regulation and private-sector anti-pollution incentives. It assumes a basic knowledge of intermediate microeconomics.ContentsWhat is Environmental Economics?; 1. Environmental Problems and Policy Solutions; 2. Social Choice: How Much Environmental Protection?; 3. Effi ciency and Markets; 4. Market Failure: Public Bads and Externalities; 5. Property Rights; 6. Pigovian Fee s; 7. Regulation Pollution; 8. Emission

Fees and Marketable Permits; 9. Regulation with Unknown Control Costs; 10. Audits, Enforcement and Moral Hazard; 11. Risk and Uncertainty; 12. International and Interregional Competition; 13. Economy-Wide Effects of Environmental Regulation; 14. Environmental Demand Theory; 15. Hedonic Price Methods; 16. Household Production; 17.Constructed Markets


CHARLES KOLSTAD, University of California, Santa Barbara Solutions Manual is available

ENVIRONMENTAL ECONOMICS

An Indian Perspective (OIP)Rabindra N. Bhattacharya (ed.)

9780195661989 Rs. 235

ENVIRONMENTAL ECONOMICSENVIRONMENTAL ECONOMICS


THE CONCISE OXFORD HISTORY OF INDIAN BUSINESS

The Concise Oxford History of Indian Business is an adapted edition of The Oxford History of Indian Business. The author traces the transformation of the Indian business class from merchants to industrialists and, more recently, service providers. The focus of this volume is on the modern or that ph ase of Indian business in free India and response of Indian business to call of globalization. What are the roots of modern business practices in India? Ever wondered what forces shaped the way Indian business looks today? This book tells the story of the evolution of Indian business from merchants to service providers, focusing on the principal actors whose exploits made the transition possible.

Reviews‘‘… an authoritative record … I have been greatly educated and informed through reading this book.’

— N.R. NARAYANA MURTHY, Chairman and Chief Mentor, Infosys Technologies Limited

‘comprehensive and rewarding.’ — GITA PIRAMAL, Managing Editor, The Smart Manager

‘Essential reading.’—Economic Times

‘...a breath of fresh air... great literature... one of those rare scholarly works that traces the history of Indian business....’

—The Times of India‘Anyone who wants to understand the evolution of business in India will fi nd the book an excellent starting point.’

—Business Today

9780195684292 Rs. 275

THE CONCISE OXFORD COMPANION TO ECONOMICS IN INDIAThis volume provides a comprehensive and engaging account of the trends and issues across various sectors of the Indian economy. With 150 entries and a statistical appendix, the volume covers the evolution of the Indian economy from relative obscurity to an emergent global force. It spans the recent cover stories of India’s phenomenal growth, and also documents the backwaters—widespread poverty, farmer suicides, child labour, and the large and impoverished informal sector. This accessible and authoritative guide to the Indian economy will be useful for all Indian Economy/Indian Economics Courses in MBA Programmes and MA/MSc Economics.

9780198063131 Paperback Jan-10 Rs. 495

INDIA’S ECONOMY: PERFORMANCE AND CHALLENGES

Essays in Honour of Montek Singh AhluwaliaThis volume—in honour of eminent economist and policymaker Montek Singh Ahluwalia—spans the main features of India’s economic development. Written by leading experts on the Indian economy and on international economic policy, the essays address issues such as poverty and inequality, capital markets, infrastructure, human resources, global fi nance, climate change, and international cooperation. Timely and illuminating, this volume will be useful for students and researchers of economics and fi nance, development economists, policymakers, analysts, and those interested in the dynamics of the Indian economy.

978019064695 Hardback Jan-10 Rs. 795

Edited by KAUSHIK BASU, Chief Economic Advisor, Ministry of Finance, Government of India and ANNEMIE MAERTENS, pursuing PhD in Applied Economics and Management, Cornell University.

DWIJENDRA TRIPATHI, former Kasturbhai Lalbhai Chair Professor of Business History and Entreprenenrship, 11M, Ahmedabad, JYOTI JUMANI is a freelance teacher, researcher, and write.

Edited by SHANKAR ACHARYA, Member, Board of Governors, and Honorary Professor, ICRIER, New Delhi and RAKESH MOHAN, Distinguished Consulting Professor, Stanford Center for International Development, Stanford University, Palo Alto.

THE OXFORD COMPANION TO ECONOMICS IN INDIA

Revised EditionComprehensive coverage of the contemporary Indian EconomyThe more than 200 entries in this volume cover the evolution of the Indian economy from relative obscurity to an emergent global force, from the ‘Hindu’ rate of growth to its recent surge. They span the recent cover stories of India’s phenomenal growth, leadership in software and information technology, and outsourcing success, and also document the backwaters—the widespread poverty, farmer suicides, child labour, and the large and impoverished informal sector that houses a majority of India’s labour force. Broad readershipThe Companion will emerge as a key

reference for researchers, policymakers, corporates, bankers, business and fi nancial analysts, credit rating and donor agencies, journalists, and students. Reviews‘a brilliant and innovative addition to our library…all whose lives are affected by economics.’

—MEGHNAD DESAI, London School of Econo mics

‘…marshals some of the fi nest minds….’—ASHUTOSH VARSHNEY, University of Michigan

‘… a unique and important guide to the dynamic Indian economy.’—STEPHEN P. COHEN, Brookings Institution, Washington D.C

9780195693522 Rs. 2950

KAUSHIK BASU (ed.) Professor of Economics and C. Marks Professor of International Studies, Department of Economics and Director, Center for Analytic Economics, Cornell University.

INDIAN ECONOMICSINDIAN ECONOMICS



INDIA’S TURN-UNDERSTANDING THE ECONOMIC TRANSFORMATIONIndia’s economic turnaround is now the staple of news, analysis, and buzz in India and abroad. However, many questions remain. When did the economy turn around and why? What is so special about India’s pattern of economic development? Are India’s public institutions deteriorating or improving? What is India’s economic future? Two broad themes underlying this collection offer fresh and unconventional answers to these questions and many more.Reviews ‘A must read…..serious out-of-the-box thinking…..’‘…..combination of originality and acute insights.’

—JAGDISH BHAGWATE, Professor,Columbia University

9780198064060 2009 OIP Rs. 395

ARVIND SUBRAMANIAN is Senior Fellow at the Peterson Institute for International Economics and the Center for Global Development in Washington D.C., and Senior Research Professor at the School for Advanced International Studies at Johns Hopkins University.

BANKRUPTCY TO BILLIONSHow the Indian Railways Transformed Bankruptcy to Billions reveals for the fi rst time how the Indian Railways transformed from near bankruptcy to post US$ 6 billion (Rs 25,000 crore) annual cash surplus in 2008. Using data, analyses, and insight, the book reveals how the turnaround story was scripted in just four years between 2005 and 2008.

Review Comments ‘[Bankruptcy to Billions] contains valuable insights on alternative strategies which were able to get results when conventional prescriptions could not be applied.’

—MONTEK SINGH AHLUWALIA, Deputy Chairman, Planning Commission, Government of India

‘The authors have demonstrated that smart and honest bureaucrats can bring effi ciency in the most diffi cult turnaround situation.’

—N.R. NARAYANA MURTHY, Chairman of the Board and Chief Mentor, Infosys Technologies Limited

9780198069072 OIP Rs. 295

READINGS IN PUBLIC FINANCEThis collection of essays on the theory and development of public fi nance provides a comprehensive overview of the discipline and its evolution by reputed contributors, and a substantive introduction by Amaresh Bagchi. Readership: Students and teachers of public fi nance at the postgraduate and senior undergraduate levels. It will also be useful to academics and policymakers.

9780195669626 Rs. 395

Edited by AMARESH BAGCHI, Professor Emeritus, National Institute of Public Finance and Policy.

CONTEMPORARY ISSUES IN GLOBALIZATION, 2/E

An Introduction to Theory and Policy in India

This volume examines the twin phenomena of liberalization and globalization and the complex economic issues and policy implications they throw up for the Indian economy. Critical issues are lucidly presented using the basic principles of international trade theory, industrial organization, public economics and environmental studies. In this edition a new chapter analyses the links between globalization, growth, poverty, and inequality making it a

comprehensive work in the area. The text will be an important resource for students of international business and development economics. Teachers and researchers in economics and management will fi nd the book a useful teaching and research tool.

9780195683462 Rs. 285

SOUMYEN SIKDAR, Professor, Department of Economics, University of Calcutta.

SUDHIR KUMAR , IAS, Offi cer on Special Duty to the Minister of Railways, Government of India. SHAGUN MEHROTRA, currently pursuing doctoral studies at Columbia University, New York.

UNDERSTANDING REFORMS

Post 1991 India

The book traces the remarkable transformation of India from a slow growing economy to one of the fastest growing in the world. Reviewing the background, context, timing, and persistence of economic reforms since July 1991 it describes in fascinating detail the results achieved in the last fi fteen years despite formidable hurdles. Review ‘…a deep and fascinating account of the political economy of Indian economic reforms. …it gives due weight to political debates and

concerns, since in the vibrant democracy that India is, it is politics which is in command.’

— MEGHNAD DESAI, London School of Economics

9780195687118 Rs. 395

SURESH D. TENDULKAR and

T.A. BHAVANI

INDIAN ECONOMICSINDIAN ECONOMICS


DEVELOPMENT ECONOMICS, 3/E

From the Poverty to the Wealth of Nations

This textbook provides a comprehensive, systematic treatise on development economics, combining classical political economy, modern institutional theory, and current development issues. Taking a comparative institutional analysis approach, it also outlines quantitative characteristics of Third World development in terms of population growth, natural resource depletion, ca pital accumulation, and technological change.

New to this Edition• Incorporates analyses of several recent changes and newly emerged problems relevant to the global economy, including: crises

in Latin America; the recovery of East Asia from the 1997-98 fi nancial crisis; the development of the ‘Post-Washington Consensus’ and the Millennium Development Goals; and the stalemate around the Kyoto Protocol

ContentsIntroduction; 1. A Theoretical Framework for Economic Development; 2. A Comparative Perspective on Developing Economies; 3. Population Growth and the Constraint of Natural Resources; 4. Breaking the Resource Constraint; 5. Capital Accumulation and Economic Development; 6. Patterns and Sources of Technological Progress; 7. Income Distribution and Environmental Problems; 8. Market and State; 9. The Role of Community in Economic Development;10. Tradition and Modernization: A Concluding Remark; 11. Bibliography; 12. Index

9780195676280 Rs. 495

YUJIRO HAYAMI, National Graduate Institute of Policy Studies, Tokyo and YOSHIHISA GODO, Meiji Gakuin University.

DEVELOPMENT ECONOMICS/INDIAN ECONOMICS NEW IN 2010DEVELOPMENT ECONOMICS/INDIAN ECONOMICS NEW IN 2010

9780198060567 Rs. 650

9780198064664 Rs.7759780198064473 Rs. 675

9780198065128 Rs. 595 9780198063780 Rs. 695

9780198063049 Rs. 795

9780198065111 Rs. 795

9780198064138 Rs. 7959780198064695 Rs. 795

A Selection of New Titles in Indian Economics in 2010



This comprehensive reference atlas contains detailed large-scale mapping of the world with

a focus on India and the Indian subcontinent. Fully digitized and up-to-date, the main body of

the atlas contains a unique set of region-wise maps of the world. Detailed physical, political

and thematic maps have been included to provide balanced coverage of the continents with

specifi c information on each country.

As one of the most authoritative atlases available in the Indian subcontinent, this is an

indispensable reference for educational institutions, research organizations, commercial

establishments, libraries and homes.

Features

• Over 350 maps of India and the world designed to provide maximum clarity

• Detailed information on geographical, political, socio-economic and cultural themes focussing on India and the rest of the world

• Large-scale mapping of India with complete coverage of all regions

• Over 250 thematic maps, along with tables, charts, schematic diagrams and photographs supported by lucidly written commentaries

• 48 urban area maps of India and the world’s largest and most important cities

• Comprehensive 20,000-name index including the geographical features divided into four sections: India, Indian Cities, World, and World Cities

9780195684438 Hb Jan-10 312 Pages 14.9” x 11” Rs. 2100

OXFORD REFERENCE ATLAS FOR INDIA AND THE WORLD

OXFORD REFERENCE ATLAS FOR INDIA AND THE WORLDOXFORD REFERENCE ATLAS FOR INDIA AND THE WORLD


PRICE LISTPRICE LIST

Business Economics

9780198061113 Damodaran: Managerial Economics, 2/e Rs. 345

9780199565184 Gillespie: Business Economics Rs. 325

9780195696189 Salvatore: Managerial Economics - Worldwide Applications, 6/e Rs. 395

Principles of Management

9780195694451 Bhat & Kumar: Management : Principles, Processes, and Practices Rs. 335

Marketing

9780199584130 Alexander: International Retailing Rs. 325

9780195667585 Apte: Services Marketing Rs. 285

9780198063308 Baines: Marketing Rs. 595

9780198061151 Bajaj, Tuli & Srivastava: Retail Management, 2/e Rs. 425

9780195687170 Blois: Textbook Of Marketing Rs. 450

9780195677942 Ghosh: Industrial Marketing Rs. 350

9780199580842 Godson: Relationship Marketing Rs. 305

9780195689082 Jauhari & Dutta: Services: Marketing, Operations, and Management Rs. 375

9780195678437 Jethwaney & Jain: Advertising Management Rs. 375

9780195689099 Joshi: International Business Rs. 425

9780195671230 Joshi: International Marketing Rs. 395

9780198064053 Lee & Carter: Global Marketing Management, 2/e Rs. 495

9780199577217 Palmer: Introduction to Marketing Theory and Practice, 2/e Rs. 395

9780195673906 Panda, Kumar & Sahadev: Sales and Distribution Management Rs. 365

9780195694581 Paul & Aserkar: Export Import Management Rs. 250

9780195692280 Percy & Elliott: Strategic Brand Management Rs. 275

9780199580880 Percy & Elliott: Strategic Advertising Management, 3e Rs. 350

9780199584147 Sargeant: Marketing Management for Nonprofi t Organizations Rs. 495

9780195691689 West: Strategic Marketing: Creating Competitive Advantage Rs. 395

Retail Mangement

9780199584130 Alexander: International Retailing Rs. 325

9780198061151 Bajaj, Tuli & Srivastava: Retail Management, 2/e Rs. 425

9780195697964 Joshi: Information Technology for Retail Rs. 310

9780195690705 Sinha & Uniyal: Managing Retailing Rs. 350

International Business

9780195689099 Joshi: International Business Rs. 425

9780195671230 Joshi: International Marketing Rs. 395

9780195694581 Paul & Aserkar: Export Import Management Rs. 250

9780199533916 Sitkin & Bowen: International Business Rs. 1095

Business Environment

9780199597321 Wetherley: International Business Environment Rs. 495

ISBN Author/Title Price





E-marketing & Management

9780199239009 Gay: Online Marketing - A Customer - Led Approach Rs. 395

9780199599202 Reynolds: E Business - Management Perspectives Rs. 335

Strategic Management

9780198064169 Afuah: Innovation Management, 2/e Rs. 365

9780199582471 Conway: Managing And Shaping Innovation Rs. 395

9780199560295 Haberberg: Strategic Management-theory & Application Rs. 495

9780199560301 Henry: Understanding Strategic Management Rs. 275

9780195685886 Mellahi: Global Strategic Management Rs. 365

9780195698398 Tushman: Managing Strategic Innovation & Change Rs. 610

Hotel Management

9780198061816 Bali: Food Production Operations Rs. 465

9780198064633 Bansal: Hotel Facility Planning Rs. 245

9780198062912 Ghosal: Hotel Engineering Rs. 275

9780195694468 Iyengar: Hotel Finance Rs. 210

9780199560578 Mann: Essentials Of Human Nutrition,3/e Rs. 425

9780198061090 Raghubalan: Hotel Housekeeping 2/e Rs. 395

9780195689112 Roday: Food Science And Nutrition Rs. 275

9780195699197 Tewari: Hotel Front Offi ce: Operations And Management Rs. 325

Tourism Management

9780198060017 Roday & Joshi: Tourism Operations And Management Rs. 285

9780198066309 Chaudhary: Tourism Marketing F

Food and Nutrition

9780198061816 Bali: Food Production Operations Rs. 465

9780199560578 Mann: Essentials Of Human Nutrition,3/e Rs. 425

9780195689112 Roday: Food Science And Nutrition Rs. 275

Finance and Accounting

9780195691955 Black: Applied Financial Accounting and Reporting Rs. 350

9780195632491 Chakraborty: Management Accountancy Rs. 325

9780199597055 Cullis & Jones: Public Finance And Public Choice Analytical Perspectives, 3/e Rs. 360

9780195686159 Dubofsky & Miller: Derivatives - Valuation and Risk Management Rs. 395

9780195685817 Harris: Trading & Exchanges Rs. 395

9780195698381 Ho, Lee: Securities Valuation: Application of Financial Modelling Rs. 335

9780195301656 Johnson: Introduction to Derivatives - Options, Futures, and Swa Rs. 2895

9780195685749 Luenberger: Investment Science Rs. 360

9780195690231 O’brien: International Finance, 2/ed Rs. 310

9780195690095 Shah: Basic Financial Accounting For Management Rs. 285

9780195695250 Shah: Management Accounting Rs. 410

9780198064343 Srivastava: Derivatives and Risk Management Rs. 345

9780195694574 Srivastava & Misra: Financial Management Rs. 485


Operations Management

9780195690873 Bedi: Production and Operations Management 2/e Rs. 395

9780195677959 Bedi: Quality Management Rs. 385

9780198063025 Chandrasekaran: Supply Chain Management: Process, Function & System F

9780195689136 Sharma: Supply Chain Management- Concepts, Practices and Impementation F

OB & HRM

9780195683592 Agarwala: Strategic Human Resource Management Rs. 395

9780198070061 Banfi eld & Kay: Introduction to Human Resource Management Rs. 360

9780195695946 Bhatacharyya, D.K.: Organizational Behaviour Rs. 345

9780195698374 Bhatacharyya, D.K.: Compensation Management Rs. 295

9780195689105 Bhatacharyya, D.K.: HR Research Methods Rs. 445

9780195681161 Fincham & Rhodes: Principles of Organizational Behaviour, 4e Rs. 395

9780199599189 Grieves: Organizational Change Rs. 325

9780195698718 Haldar: Human Resource Development Rs. 375

9780198062578 Haldar: Leadership and Team Building Rs. 345

9780195686852 Hatch: Organisation Theory, 2e Rs. 310

9780199584796 Hislop: Knowledge Management In Organizations, 2/e Rs. 285

9780195676945 Jyothi & Venkatesh: Human Resource Management Rs. 310

9780195693379 Kohli: Performance Management Rs. 375

9780199580545 Mankin: Human Resource Development Rs. 395

9780199582051 Matthewman: Work Psychology Rs. 360

9780195690866 Pareek: Understanding Organizational Behaviour 2/e Rs. 375

9780199562008 Pinnington: Human Resource Management: Ethics & Employment Rs. 310

9780195696493 Som, Ashok: Organization Re-design and Innovative HRM Rs. 545

9780199204472 Tayeb: International Human Resource Management Rs. 295

9780195671087 Venkataratnam: Industrial Relations Rs. 395

9780199545438 Williams & Adam-smith: Contemporary Employment Relations, 2/e £ 34.99

9780199599196 Williams & Gilmore: Human Resource Management Rs. 395

9780199582891 Wilson: Organizational Behaviour and Work, 2/e Rs. 345

9780199534883 Wilson: People Work & Organizations £ 32.99

MIS & IT

9780195694475 Chande & Kulkarni: It Strategy for Business Rs. 310

9780195669855 Jaiswal & Mittal: Management Information Systems Rs. 315

9780195697964 Joshi: Information Technology for Retail Rs. 310

9780198064145 Muthukumaran: It for Management F

Business Ethics & Corporate Governance

9780195699647 Albuquerque: Business Ethics Rs. 325

9780195663549 Chakraborty S.K.: Against The Tide Rs. 575

9780195640922 Chakraborty S.K.: Ethics In Management (Oip) Rs. 275

9780195632187 Chakraborty S.K.: Management By Values (Oip) Rs. 260

9780195656237 Chakraborty S.K.: The Management and Ethics Omnibus Rs. 650

9780195647648 Chakraborty S.K.: Values of Ethics for Organization Rs. 245

9780195692235 Chakraborty S.K. & Debangshu Chakraborty: Spirituality In Management Rs. 495





9780195691658 Crane & Matten: Business Ethics Rs. 360

9780199597062 Mallin: Corporate Governance, 3/e Rs. 310

9780198062233 Kumar: Corporate Governance F

9780199582464 Tricker: Corporate Governance Rs. 365

Corporate Responsibility

9780199562435 Blowfi eld: Corporate Responsibility Rs. 375

9780198060260 Mitra, Mira: It’s Only Business: India’s Corporate

Social Responsiveness In A Globalised World Rs. 295

Communication

9780195687507 Adler: Understanding Human Communication, 9/ed Rs. 495

9780195392623 Adler: Understanding Human Communication, International 10/e $ #n/a

9780195367713 Anderson & Killenberg: Interviewing, Second Edition $ #n/a

9780199597338 Gallagher: Skills Development for Business & Management Students £ 310

9780195378573 Hickson Et Al: Nonverbal Communication, 5/e $ #n/a

9780198063650 Jethwaney: Corporate Communication:principles & Practices 265

9780195392548 Keyton, Joann: Communicating In Groups, International 3/e $ #n/a

9780195314823 Merrigan/huston: Communication Research Methods, 2/e $ 75

9780195676952 Raman & Singh: Business Communication Rs. 295

9780195168471 Rudolph: Inter-act Rs. 1175

9780195699289 Wrench: Quantative Research Methods for Communication Rs. 495

9780195379044 Zaremba: Organizational Communication, 3/e $ 49.95

Media

9780195692259 Belavadi: Video Production Rs. 345

9780195169997 Fedler: Reporting for The Media 8/e Rs. 1295

9780195697957 Guha Thakurta: Media Ethics Rs. 250

9780195306668 Lanson & Stephens: Writing and Reporting, 3/ed Rs. 1195

9780195379105 Pavlik: Converging Media, 2/e $ 49.95

9780195699388 Raman, Usha: Writing for The Media Rs. 285

9780195692242 Sarkar: Art and Print Production Rs. 295

9780195311938 Schroeder: Writing & Producing Television News $ 46

Public Relations

9780195699180 Sachdeva: Public Relations Rs. 295

9780198063650 Jethwaney: Corporate Communication: Principles & Practices Rs. 265

Skill Development

9780199597338 Gallagher: Skills Development for Business & Management Students Rs. 310

Research Methodology

9780198064367 Abdi: Experimental Design & Analysis for Psychology Rs. 495

9780199597352 Bradley: Marketing Research: Tools and Techniques, 2/e Rs. 395

9780199539727 Bryman: Business Research Methods, 2/e Rs. 399




9780199562879 Bryman: Social Research Methods, 3/e Rs. 525

9780195676969 Easwaran & Singh: Marketing Research Rs. 350

9780195384291 Warren: Discovering Qualitative Methods, 2/e $ 52.95

Data Analysis

9780195691801 Whigham, David: Business Data Analysis Using Excel Rs. 270

9780198069386 Davis & Pecar: Business Statistics Using Excel Rs. 350

Entrepreneurship

9780198061908 Bedi: Management and Entrepreneurship Rs. 185

9780195652246 Jain: Handbook of New Entrepreneurship Rs. 345

9780199577187 O’mahoney: Management Consultancy Rs. 895

9780195695243 Roy: Entrepreneurship Rs. 360

Economics

Economic Theory

9780195685596 Akerlof, George A.: Explorations In Pragmatic Economics Rs. 695

9780195686463 Anindya, Sen: Microeconomics Second Edtion Rs. 245

9780198060567 Babu, P.g., Thomas Eger, A.V. Raja, Hans-bernd Schafer,

and T.S. Somasekhar: Economic Analysis of Law In India: Theory

and Application Rs. 650

9780195669626 Bagchi A: Readings In Public Finance Rs. 395

9780195667615 Basu, Kaushik: Collected Papers In Theoretical Eco 1 Rs. 650

9780195667622 Basu, Kaushik: Collected Papers In Theoretical Eco 2 Rs. 595

9780195686487 Basu, Kaushik: Collected Papers In Theoretical Eco V3 Rs. 650

9780198063049 Basu, Kaushik: Collected Papers In Theoretical Economics

4 - Inter-disciplinary Transgressions F

9780199236824 Burda & Wyplosz: Macroeconomics, 5/e Rs. 895

9780195691672 Carlin & Soskice: Macroeconomics Rs. 510

9780195689266 Cowell: Microeconomics Rs. 510

9780199234783 Cullis & Jones: Public Finance and Public Choice Analytical

Perspectives, 3/e Rs. 1095

9780195647358 Dholakia R. H. & Oza A. N.: Microeconimics for Management Students.2/e Rs. 260

9780198062301 Dominick Salvatore: Principles of Microeconomics, International 5th Edition Rs. 385

9780195696189 Dominick Salvatore & Ravikesh Srivastava: Managerial Economics:

Principles and Worldwide Applications, 6e, adapted Version Rs. 395

9780199565184 Gillespie: Business Economics F

9780198067733 Jain, Satish: Law and Economics: Readers In Economics F

9780199568420 Lipsey: Economics, 11/e Rs. 345

9780195685718 Mas-colell Andreu & Jerry R. Green: Microeconomics Theory Rs. 510

9780195681581 Osborne: An Introduction to Game Theory Rs. 375

9780195680256 Sikdar, Soumyen: Principles of Macroeconomics Rs. 250

9780199231300 Witztum: Economics Rs. 510

Econometrics

9780195693249 Dougherty: Introduction to Econometrics, 3/e Rs. 350





Mukherjee, Anjan And Subrata Guha: Mathematical Methods and

Economic Theory F

9780195647907 Nachane: Econometrics Rs. 395

9780199579525 Renshaw: Maths for Economics, 2/e Rs. 595

Development Economics

9780195647709 Bardhan Pranab: Pol Eco of Dev New Edn OIP Rs. 245

Chanda, Rupa: Regional Integration of Services In South Asia F

9780195644593 Dreze Jean And Amartya Sen: Indian Development (OIP) Rs. 355

9780195678574 Dreze, Jean & Amartya Sen: India: Development and Participation (OI Rs. 275

9780198068846 Ejaz Ghani: The Poor Half Billion In Souh Asia: What Is

Holding Back Lagging Regions? F

9780195680812 Gerald M. Meier: Leading Issues In Eco Dev, 8e Rs. 495

9780195676280 Hayami, Jujiro & Godo, Yoshihisa: Development Economics Third Ed OIP Rs. 495

Igidr: India Development Report 2010 F

9780198066958 Kumar, Ganesh A., Devesh Roy, and Ashok Gulati (2010):

Liberalizing Foodgrain Markets: Experiences, Impacts, and Lessons

From South Asia F

9780195649659 Nussbum Martha C. and Sen Amartya (Eds): The Quality of Life (OIP) Rs. 475

9780195649000 Ray Debraj: Development Economics Rs. 395

9780195678758 Sen Amartya: Rationality and Freedom (OIP) Rs. 445

9780195651317 Sen Amartya: Resources Values & Dev (OIP) Rs. 395

9780195651324 Sen Amartya: Choice Welfare & Measureme (OIP) Rs. 435

9780195655261 Sen Amartya: Development as Freedom (OIP) Rs. 325

9780198289289 Sen Amartya: Inequality Re-examined OIP Rs. 225

9780195677416 Sengupta, D.N. & Sen, Anindya: Economics of Business Policy (OIP) Rs. 345

International Economics

9780198068327 Bardhan, Pranab: Awakening Giants, Feet of Clay: Assessing The

Economic Rise of China and India F

9780199563234 Grauwe: Economics of Monetary Union, 8/e Rs. 895

9780195691665 Marrewijk: International Economics Rs. 510

Environmental Economics

9780195661989 Bhattacharya (Editor): Environmental Economics (OIP) Rs. 235

9780195685763 Kolstad: Environmental Economics Rs. 410

9780195659139 Sankar Ulaganathan (Editor): Environmental Economics (OIP) Rs. 295

9780195662139 Sengupta Ramprasad: Ecology and Economics (OIP) Rs. 275

Economic & Business History

Kudaisya, Medha: Oxford India Anthology of Business History F

9780195684308 Roy, Tirthankar: The Economic Hist. of India 1857-1947(Pb) Rs. 250

9780195659689 Tripathi Dwijendra: Oxford History of Indian Business Rs. 1500

9780195684292 Tripathi, Dwijendra & Jumani, Jyoti: The Concise

Oxford History of Indian Business (Pb) Rs. 295

9780195683158 Zamagni: An Outline of The History of Economic Theory Rs. 345




Reports

3i Network: India Infrastrucutre Report 2010 F

9780198063377 3i Network: India Infrastructure Report 2009 : Land- A Critical

Resource for Infrastructure Rs. 545

9780195692532 3i Network: India Infrastructure Report 2008 - Business Models of Future Rs. 495

9780195685503 3i Network: India Infrastructure Report 2007 - Rural Infrastructure Rs. 495

9780195683332 Briscoe, John & Malik, R.P.S.: India’s Water Economy - Bracing for

A Turbulent Future Rs. 295

9780195689372 Csds: State of Democracy In South India Rs. 595

9780195698558 Chaurasia, Alok Ranjan & S.C. Gulati: India: The State of Population 2007 Rs. 545

9780195696929 Council for Social Development India: Social Development Report 2008 Rs. 445

9780195678369 Council for Social Development: India: Social Development Report Rs. 395

9780195652819 De, A, Shivakumar, Norhona, C., Pushpendra, Rampal, A.,

Samson, M., Sinha, A., Dreze, J.(Et Al): Public Report on Basic Education

In India (Hindi) Rs. 175

9780195670523 Fukudar-parr, Sakiko & Kumar Shiv: Readings In Human

Development - Concepts, Measures and Policies for A Development

Paradigm (Foreward By Amartya Sen) Rs. 475

9780195689563 Govt. of Madhya Pradesh: Madhya Pradesh Human Development Report Rs. 595

9780195683622 Govt. of Nct of Delhi: Delhi: Human Development Report 2006 Rs. 250

9780198064091 Ministry of Finance, Govt. of India: Economic Survey 2008-09 Rs. 325

9780195696691 Ministry of Finance, Govt. of India: Economic Survey 2007-08 Rs. 350

9780195696509 Planning Commission: 11th Five Year Plan 2007-2012 (English) Rs. 995

9780195693515 Radhakrishna, R.: India Development Report 2008 Rs. 545

9780195699425 Risdc: South Asia Development And Cooperation Report - 2008 Rs. 395

9780195689686 Risdc: World Trade & Development Report 2006-07. Building

A Development-friendly World Trading System Rs. 345

9780198060253 Undp & Ministry of Housing and Urban Poverty Alleviation: India:urban

Poverty Report 2009 Rs. 595

9780195692341 World Bank: India: Rural Governments & Service Delivery Rs. 425

9780195683196 World Bank: India: Unlocking Opportunities for Forest-dependent People Rs. 395

9780195685930 World Bank: From Competing At Home to Competing Abroad.

A Case Study of India’s Horticulture Rs. 495

9780195689594 World Bank: India Land Politics for Growth & Poverty Reduction Rs. 395

9780195675160 World Bank: Attaining The Millennium Development Goals In India Rs. 450

9780195668308 World Bank: India: Sustaining Reform, Reducing Poverty -

A World Bank Development Policy Review Rs. 325

9780195674323 World Bank: India: Re-energizing The Agricultural Sector to

Sustain Growth and Reduce Poverty Rs. 295

9780195673326 World Bank: Reaching Out to The Child: An Integrated Approach to

Child Development Rs. 450

9780195671346 World Bank: Fiscal Decentralization to Rural Government In India Rs. 475

Handbooks

9780198060994 Chopra, Kanchan and Vikram Dayal: Handbook of Environmental

Economics In India Rs. 850





9780195690927 Deshpande, Ashwini: Globalization and Development Rs. 695

9780195692334 Fukuda-parr, Sakkiko and A. K. Shiva Kumar: Handbook of

Human Development Rs. 895

9780199263684 Geoffrey Jones, Jonathan Zeitlin: The Oxford Handbook of Business History Rs. 3450

9780199290468 Gerard P. Hodgkinson, William H. Starbuck: The Oxford Handbook of

Organizational Decision Making Rs. 2850

9780195652246 Jain P C: Handbook of New Enterpreneurship (OIP) Rs. 345

9780199546992 Mark Casson, Bernard Yeung, Anuradha Basu, Nigel Wadeson: The Oxford

Handbook of Entrepreneurship (Pb) Rs. 1995

9780199235223 Mattoo, Aditya, Robert M. Stern, Gianni Zanini: A Handbook of

International Trade In Services Rs. 1695

9780195699418 Mediratta, Surinder: Handbook of Law, Women and Employment In India Rs. 750

9780199217632 Michael Reynolds, Russ Vince: Handbook of Experiential Learning and

Management Education Rs. 3500

9780195697360 Nandimath, O.V. Handbook of Environmental Decision Making

In India: An Eia Model Rs. 750

9780199547029 Peter Boxall, John Purcell, Patrick Wright: The Oxford Handbook of

Human Resource Management (Pb) Rs. 1995

9780195686739 Ray, Shovan: Handbook of Agriculture In India Rs. 595

9780195698527 Sahasranaman, P.B.: Handbook of Environmental Laws In India Rs. 895

9780195684582 Sahay, Uday: Making News (OIP) Rs. 250

9780195681086 Sen, Anindya & Sett, P.K.: Managing Business In

The 21st Century: A Handbook (Pb) Rs. 350

9780198069294 Shivakumar, A.K., Pradeep Panda, and Rajani R. Ved: Handbook

of Population and Development F

9780195690491 Sivaramakrishnan, K.C.: Handbook of Urbanization 2/ed (OIP) Rs. 355

9780199282944 Steve Cropper, Mark Ebers, Chris Huxham, Peter Smith Ring: The Oxford

Handbook of Inter-organizational Relations Rs. 2750

9780199211913 Susan Cartwright, Cary L. Cooper: The Oxford Handbook of

Organizational Well Being Rs. 3500

9780195685619 World Bank: Handbook of Water Resources In

India - Development, Management and Strategies Rs. 695

Indian Economics

9780195695878 Acharya, Shankar: Essays on Macroeconomic Policies & Growth In India (Oip) Rs. 295

9780198064695 Acharya, Shankar And Rakesh Mohan: India’s Economy: Performance

and Challenges; Essays In Honour of M.S. Ahluwalia Rs. 795

9780195672312 Ahluwalia Montek S. Reddy Y.V. & Tarapore S.S.: Macroeconomics

and Monetary Policy Rs. 345

9780198064664 Asian Development Bank: Agriculture, Food Security, and Rural Development Rs. 775

9780198066446 Bagchi, Amiya: Colonialism and Indian Economy F

9780198065470 Balakrishnan, Pulapre: Economic Growth In India: History and Prospect F

9780198068327 Bardhan, Pranab: Awakening Giants, Feet of Clay: Assessing The

Economic Rise of China and India F

9780195677904 Basu, Kaushik: India’s Emerging Economy (Oip) Rs. 275

9780198063131 Basu, Kaushik: The Concise Oxford Companion to Economics In India Rs. 495




9780195693522 Basu, Kaushik: The Oxford Companion to Economics In India Rs. 2950

9780198066750 Damodaran, A.: Encircling The Seamless: India, Climate Change,

and The Global Commons F

9780198063261 Das, Veena and Ranendra K. Das (2010): Sociology and Anthropology

of Economic Life Rs. 850

9780198065128 Desai, Sonalde and Amaresh Dubey (2010): Human Development In

India: Challenges for a Society In Transition (Pb) Rs. 595

9780195691900 Dev, Mahendra: Inclusive Growth In India - Essays on

Agriculture, Poverty and Human Development Rs. 695

9780198065111 Ejaz Ghani (2010): The Service Revolution In South Asia Rs. 795

9780198064213 Janet R. Dickenson, Barry B. Hughes, Mohammod T. Irfan (2010):

Patterns of Potential Human Progress: Vol II Advancing

Global Education (Pb) Rs. 995

9780198067948 Jayaraj, D. and Subramanian: Poverty, Inequality, and Population:

Essays In Development and Applied Measurement F

9780195668155 Krueger Anne O: Economic Policy Reforms and The Indian Economy (Oip) Rs. 295

9780198066958 Kumar, Ganesh A., Devesh Roy, and Ashok Gulati: Liberalizing Foodgrain

Markets: Experiences, Impacts, and Lessons From South Asia F

9780195697353 Mohan, Rakesh: Monetary Policy In a Globalized Economy Rs. 795

9780198064138 Posthuma, Anne and Dev Nathan (2010): Labour In Global

Production Networks Rs. 795

9780195697063 Rakshit, Mihir: Macroeconomics of Post-reform India Rs. 695

9780195696981 Rakshit, Mihir: Money & Finance In The Indian Economy Rs. 695

9780198065630 Ray, Shovan: Backwaters of Development: Six Deprived States of India F

9780198063780 Roy, Tirthankar (2009): Company of Kinsmen: Enterprise and Community

In South Asian History Rs. 695

9780195681086 Sen, Anindya & Sett, P.K.: Managing Business In The 21st Century (Oip) Rs. 350

9780195677416 Sengupta, D.N. & Sen, Anindya: Economics of Business Policy (Oip) Rs. 345

9780198065388 Sridhar, Kala Seetharam and A. Venugopala Reddy: State of Urban

Services In India’s Cities: Spending and Financing F

9780195690750 Srinivasan, T.N.: Political Economy of Trade, Finance and Development Rs. 695

9780195676433 Subramanian, S.: Rights, Deprivation, and Disparity Rs. 625

9780198064060 Subramanian, Arvind: Indias’s Turn (Oip) Rs. 295

9780195687118 Tendulkar,suresh and T.A. Bhavani: Understanding Reforms Rs. 395

9780198063513 The World Bank: India’s Employment Challenge: Creating Jobs,

Helping Works Rs. 895

9780195696233 Vaidyanathan A.: India’s Water Resources - Contemporary Issues

on Irrigation (Oip) Rs. 325

9780198064473 Vaidyanathan, A.: Agricultural Growth In India: The Role of

Technology, Incentives, and Institutions Rs. 675





A

Advertising Management 12An Introduction to Game

Theory 30Applied Financial Accounting

and Reporting 17Art and Print Production 26

B

Bankruptcy to Billions 34Basic Financial Accounting for

Management 17Business Communication 25Business Data Analysis Using

Excel 26Business Economics 6Business Ethics 1Business Ethics, 2/e 24Business Research Methods,

2/e 27Business Statistics Using

Excel 4

C

Compensation Management 21

Contemporary Issues in Globalization, 2/e 34

Corporate Communications: Principles and Practices 2

Corporate Governanace 23Corporate Governance 3/e 5Corporate Governance 4Corporate Responsibility 23

D

Derivatives and Risk Management 2

Derivatives 15Development Economics,

3/e 35

E

E-business 6Ecology and Economics 32Econometrics 32Economics 29Economics, 11/e 29Edited by Kaushik Basu, Chief

Economic Advisor, Ministry of Finance, Government of India and Annemie Maertens, Pursuing PhD In Applied Economics And Management, Cornell University. 33

Entrepreneurship 24Environmental

Economics 32Environmental

Economics 32Environmental

Economics 32Essentials of Human Nutrition,

3/e 28Experimental Design

& Analysis for Psychology 27

Export Import Management 10

F

Financial Institutions and Markets, 2/e 16

Financial Management 15Food Production

Operations 2Food Science and

Nutrition 28

G

Global Marketing Management, 2/e 8

Global Strategic Management, 1/e 13

H

Handbook for New Entrepreneurs 24

Hotel Engineering 3Hotel Facility Planning 1Hotel Finance 28Human Resource

Development 22Human Resource

Development 22Human Resource

Management 20Human Resource

Management 20Human Resource

Management 5Human Resource Research

Methods 22

I

India’s Economy: Performance and Challenges 33

India’s Turn-understanding The Economic Transformation 34

Industrial Marketing 9Industrial Relations 23Information Technology for

Management 3Information Technology for

Retail 18Innovation Management,

2/e 13International Business 10International Business 7International Economics 31International Finance, 2/e

Corporate Decisions In Global Markets 15

International Human Resource Management 21

International Marketing 10International Retailing 10Introduction to

Derivatives 15Introduction to Econometrics,

3/e 31Introduction to

Human Resource Management 20

Introduction to Marketing, 2/e 8

Investment Science 16It Strategy for Business 18It’s Only Business! 23

K

Knowledge Management In Organizations, 2/e 22

L

Leadership and Team Building 1

M

Macroeconomics 31Macroeconomics, 5/e 31Management Accounting 17Management and

Entrepreneurship 24Management Consultancy 7Management Information

Systems 17Management 7Managerial Economics,

2/e 1Managerial Economics,

6/e 7Managing and Shaping

Innovation 14Managing Business In

The 21st Century—a Handbook 13

Managing Retailing 12Managing Strategic Innovation

and Change, 2/e 14Marketing Management for

Nonprofi t Organizations, 3/e 9

Marketing Research 27Marketing Research: Tools

and Techniques, 2/e 4Marketing 8Maths for Economics, 2/e 32Media Ethics 26Microeconomic Theory 29Microeconomics for

Management Students 30

Microeconomics 30Microeconomics, 2/e 30

O

Online Marketing 11Organization Redesign and

Innovative HRM 21Organization Theory, 2/e 18Organizational Behaviour and

Work, 2/e 19Organizational Behaviour 19Organizational Change 5Oxford Reference Atlas for

India and The World 36

P

Performance Management 21

Principles of Macroeconomics 30

Principles of Microeconomics, 5/e 29

Principles of Organizational Behaviour, 4/e 18

Production and Operations Management, 2/e 14

Public Finance and Public Choice 3e 6

Public Relations 25

Q

Quality Management 14Quantitative Research

Methods for Communication 25

R

Readings in Public Finance 34

Relationship Marketing 11Retail Management, 2/e 3

S

Sales and Distribution Management 11

Securities Valuation 16Services Marketing 9Services 9Skills Development

for Business and Management Students 5

Social Research Methods, 3/e 27

Strategic Advertising Management, 3/e 12

Strategic Brand Management 12

Strategic Human Resource Management 20

Strategic Management 13Strategic Marketing 11Supply Chain Management:

Process, System & Practice (Includes CD) 4

T

Textbook of Marketing 8The Business Environment 6The Concise Oxford

Companion to Economics in India 33

The Concise Oxford History of Indian Business 33

The Management and Ethics Omnibus 24

The Oxford Companion to Economics in India 33

Tourism Marketing 3Tourism Operations and

Management 28Trading and Exchanges 16

U

Understanding Human Communication, 9/e 25

Understanding Organizationalbehaviour, 2/e 19

Understanding Reforms 34Understanding Strategic

Management 13Video Production 26

W

Work Psychology 19Writing for The Media 2

TITLES INDEXTITLES INDEX


HOW TO ORDER:Do not send any cheques / DD / MO at this juncture as both stock and prices may have changed by the time you place your order. Use this brochure as a reference aid to select and fi nalize your order. Customers within India, please write to the OUP offi ce nearest to you from the address provided at the back and you will be sent an updated and exact invoice. Customers outside India, please place your order with the OUP branch in your region.

IMPORTANT:The specifi cations in this brochure, including without limitation price, were as accurate as possible at the time the brochure went to press. However, all prices and specifi cations are subject to change without notice.

All rupee prices are applicable to the South Asia territory only. Customers from rest of the world should send their orders/enquiries to their local OUP branches.

Higher Education Books are also available in the following subjects:Electrical, Electronics and Computer Science & Engineering, Chemistry, Chemical, Environmental Studies, Mathematics and Physics, Biosciences, Civil, Engineering, and Mechanical Engineering.

Besides the books in this list, the Indian Branch stocks many of the publications of Oxford University Press, Oxford and its branches overseas and of Oxford University Press Inc., New York. Checklists for these titles are available on request from any OUP offi ce. A list of addresses is provided at the back.