Business Growth and Innovation Training

June 12-13, 2018Tue 1:00 p.m. to 5:00 p.m., Wed 8:00 a.m. to 5:00 p.m.

Laramie County Community College Flex Tech Building Room 209N

$150 per person or $130 for group of 5 or moreThis training is for existing businesses, new businesses, non-profits or government organizations who need new, meaningful and unique offerings. If you have ideas on how to grow or start an organization, but don’t know next steps, this hands-on workshop is for you. It is all about working on your new offerings. You will learn:

How to Accelerate the Speed of growth and innovation within your organization. How to develop your offering and fully evaluate ideas based on data and rapid

feedback. Innovating new products and services which deliver new and meaningful value for

which customers are willing to pay more. How to offer customer value with new offerings/services that drive profits. Delivering high impact marketing, which is 3 times more impactful.

How to Decrease the Risks of Innovation and Growth. Real sales forecasts, so you will know how much you will sell. Written prototypes to test concepts before you spend money. Efficient prototyping with customer’s rapid feedback. Delivering offerings more cost effectively, driving increased profits. Identifying and overcoming threats.

June 12 Topics:New Offerings, Offering Value, New Markets, Estimating, Research

June 13 Topics:Develop Offerings, Sales Forecasts, Overcoming Threats, Efficient Prototyping, High Impact Marketing, Overt Customer Benefits

What is Innovation Engineering?Innovation Engineering is a new field of academic study and leadership science developed by the Eureka! Ranch, University of Maine, through leading companies and universities.  It teaches

you advanced methods and tools for creating big ideas, accelerating your projects, and problem solving your daily challenges. Organizations who use Innovation Engineering see an increase in speed up to 6 times and an increase in success up to 10 times.  

What Innovation Engineering Has Achieved - #1 in the World

Because of the demand for a smarter and faster innovation system, Innovation Engineering has taken off! 

Leading companies contributing data and insights to the movement include:  Procter & Gamble®, Walmart®, Toyota Manufacturing®, Lockheed Martin®, Walt Disney®, NIKE®, American Express®, Ford Motor Company®, and tens of thousands of others.  Also, Innovation Engineering has worked with the US Department of Commerce to help teach small businesses across America how to innovate and grow.

Innovations worth $15 billion in net marketplace value in active development have been generated. Over 35,000 have been trained, and there are over 50 Innovation Engineering Network partners - colleges, universities and consultancies. 

About the Trainers – Experts in Innovation SystemsRick Rothwell and his wife were retail franchise owners in Oklahoma City, winning awards for National Marketer of the Year, National Customer Service Program of the Year, and National Franchisee of the year for their 450-store franchise system. Rick was a Vice President at The Eureka! Ranch, one of the leading innovation companies in America, helping national companies to innovate and grow their organizations. Included in the list of organizations that Rick worked with was the U.S. Department of Commerce (helping small manufacturing companies), Dr. Pepper-Snapple Group, Simmons Bedding, Day Spring (a wholly owned subsidiary of Hallmark), POST Cereal, GOJO Industries, Chemtura, and many smaller organizations across the country. He is an Innovation Engineering Black Belt.

James A. Willms is a retired senior executive with 45 years of management experience. His work has included general management, strategic planning, budgeting, marketing, product development, manufacturing, sales, contracting and importing and exporting. In 2013 Jim retired as the President and Chief Executive Officer of the Unicover Corporation of Cheyenne, Wyoming after 33 years of service to the company. Before joining Unicover, Jim worked through several levels of marketing and management for the Procter and Gamble Company of Cincinnati, Ohio. Jim has a B.S in Mechanical Engineering from the University of Idaho and an MBA from Harvard. He is a Certified Black Belt in Innovation Engineering and a Galliard Institute Certified Family Business Advisor.

Barry J. Bruns is a farm kid from Chappell, Nebraska. Distinguished Graduate from USAFA, MA in American Diplomatic History, Graduate of the USAF Fighter Weapons Instructor School, and is a certified welder. He has shoveled manure, cleaned feed bunks, taught Air-to-Air combat and Empowering Leadership, and worked with congressional delegations to create legislation making associate units possible in the Air Force. He is an Innovation Engineering Black Belt, number eight in the nation.

Wyoming Success StoriesBob Womack, Spradley Barr Motors, Cheyenne“Innovation Engineering helped us to establish clear growth strategies for our business. We are now engaging our workforce, who are excited to be an important part of our growth. The team has created, developed, and is implementing many good ideas to help the business grow. Our workforce now has the

mindset of innovation and growth that we were looking for. I recommend that other Wyoming businesses explore the Innovation Engineering systems to grow their business. This was huge for us!”

Cory Fabrizius, Former Owner, Precision Analysis, Riverton“Innovation Engineering helped us to get a new product to market in a matter of months. Even though we service the oil and gas industry, we saw the need for a home water testing kit for residential water testing. We completely revamped our marketing message, helping the demand for our products to really take off. We were able to double our prior year sales by May. I learned more practical marketing knowledge in our Innovation Engineering experience than I did in four years in college getting a marketing degree. We grew rapidly, and there are now 5 lab locations and several field technicians working in Colorado, Wyoming, Utah, Montana, North Dakota and Texas. In 2016 we sold our company to a much larger company. I would highly recommend Innovation Engineering to help introduce a disciplined system of growth.”

View National/International Video Success Stories at https://innovationengineering.org/video-testimonials/