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Business Name : DAJOPEN WASTE MANAGEMENT
Address : P.O BOX 3109 – 30200, KITALE
E-mail : [email protected]
Tel : Mobile Phone: 0727080225 / 0723860775
Organization : DAJOPEN WASTE MANAGEMENT
(Community Based Organization)
PRESENTED TO : Africa Innovation Foundation
DATE : 26th October, 2013
1
Cover Page………………………………………………………………………………Pg
Table of Contents...............................................................................................................(i)
Executive Summary…………………………………………………………………….(ii)
Statement of Purpose.......................................................................................................(iii)
Business Description...........................................................................................................5
Marketing Plan.....................................................................................................................7
Operational/ Production Plan.............................................................................................10
Risk Reduction Strategies..................................................................................................14
Exit and Harvest Strategies................................................................................................14
Organisation and Management..........................................................................................16
Financial Plan....................................................................................................................20
Appendices........................................................................................................................28
2
EXECUTIVE SUMMARY
Dajopen waste management CBO was formed by a group of 20 people, in the year 2007
as a self help group, but it was elevated to CBO status in the year 2009 to make organic
fertilizer from bio-degradable wastes emanating from household and slaughter houses
within Kitale municipality. Since it was formed it has successfully accomplished the
following tasks. Collected all the bio-degradable solid waste that were being dumped
along roadsides by household and converted them into organic fertilizer and other
products from inert materials. To date DWM has produced about 20 tonnes of organic
fertilizer distributed among members for demonstration purposes and for sale to generate
revenue. The business received mentorship from Kenya Agricultural Research institute,
Ministry of Labour, through department of small micro and medium enterprises, Ministry
of Agriculture, National Environment Management Authority (NEMA), Ministry of
Health, Department of public Health and Kitale Municipal Council. The business adheres
to law as per the statute.
The business provides employment opportunity both directly and indirectly to Kenyan
citizens. Offering intern training to students, from various institutions, who are seconded
for attachment to gain practical experience in Bio-Intensive Agriculture. The materials
are from slaughter houses, market dumping sites and maize Stover’s from farms around.
The company collects from hotels, eggshells, charcoal dust and ashes. After
decomposing, compost is taken for analysis to a government laboratory. After analyzing
that’s when it is packed in bags for sale. The packages consist of bags of 5kg, 10kgs,
25kgs and 50 kgs respectively. It is hoped that by getting support, DWM can help clean
the environment and generate renewable fertilizers for farming in Kenya on a larger
scale. It is envisioned that through this competition this goal shall be achieved not only
for income generation but also for environmental sanitation and employment creation.
For the business to break even and run sustainably it requires a capital investment of
Kshs 778500.00. It is hoped that through this competition DWM would be able to get
sponsorship and mentoring to help us realize our initial business objectives and future
plans.
3
STATEMENT OF PURPOSE
The purpose of our business plan is to make sure that urban waste management creates
employment through manufacturing products that are of highest quality to meet
international standards and be competitive in the market place as the company of choice
to our clientele, when compared with other firms’ products in the region while conserving
the environment.
4
BUSINESS DESCRIPTION
Business Location and Address: The business is located in Kitale Kibomet location,
P.O. Box 3109, Code 30200 Kitale.
Business ownership: Three people, who decided to recruit more 17 like-minded people
to make a total of twenty members, started the business idea. The business idea was
conceived in the year 2007 and started operations in 2009 on small scale.
Our main products are:
Organic fertilizers made from bio-degradable waste.
Bio-intensive liquid fertilizer (fermented plant extracts) made from weeds.
Biological insect repellents made from medicinal herbs and leaves.
Pillows,bags and mats made from low density plastics.
Roofing tiles, floor tiles and fencing post made from high density plastics
Necklaces and earrings made from old calendars.
Briquettes made from pulp papers and dry leaves
We also provide services in training farmer groups in compost making, mushrooms
growing and briquettes.
Industry: The industry falls under social or manufacturing sector that makes products
through recycling of waste, such as organic fertilizers, biological insect repellants and
fermenting plant extracts for top dressing.
Justification: The main aim to choose this business opportunity was to eradicate waste
from our towns and to make products, which will help to alleviate poverty both to the
rural and less privileged urbanites. The organizations’ concern is to alleviate poverty, also
targets street children involvement in the collection of wastes and being paid for the work
done leading to improvement of their lot in society. As part of corporate social
responsibility DWM believes that with clean environments, diseases and other problems
related to urban waste accumulation and pollution can be turned into money minting
enterprises for the youth and lead to worthwhile employment creation. Urban waste is not
waste but a looming opportunity for industrialization towards the vision 2030.
5
Goal: The short-term goal was to educate the community on the usefulness of using
urban wastes into worthwhile recycled products that can be economically viable business
engagements especially in the mushrooming slums in the urban centers. Our long term
goal in the business was to see that it’s a going growing concern that would turn urban
wastes into raw materials for recycled products that are user friendly and environmentally
sustainable with high potential for creating urban employment and economic growth
towards the vision 2030.
Entry and growth: The entry to the organic production is a great challenge to chemical
fertilizer multi national companies (MNC), because it does not have side effects to soil
nor to any fauna or flora. Our growth strategy will mainly depend on the acceptability by
the consumers (farmers) of organic products that are environmentally sound, as well as
help in the reduction of green house gas emissions using locally appropriate
manufacturing technologies. The farmers are our prime entry point and with increasing
chemical fertilizer costs, our quality organic fertilizers are expected to receive increasing
demand from the farming communities in the country leading to increased growth and
expansion with worthwhile investment in this venture.
6
MARKETING PLAN
Highlight on Our marketing plans to market the products and services:-
This is normally done through organizing field days, posters and facilitating farmers’
workshops and planting demonstration plots at the farmers’ farms and agricultural shows
i. Our potential customers:-
Grain growers
Livestock farmers
Horticulture crop growers
Cash crop farmers
All farmers in Western and the North Rift Region of Kenya
ii. Competition:
Main competitors: Our major competitors are the chemical fertilizer
companies.
Their strength: They have money to produce more fertilizer since they have
been in business since time immemorial.
Their weakness: since the Western Nations, started refusing food imported
from Africa grown chemically, and those industries are based there, it put a
great query to Africa consumers on how safe are the chemicals both to man
and soil. There has been a great cry, from the farming communities, due to the
depletion of soil by chemicals. In fact people are now going organic so that
they may change the soil from disease inducing to disease suppressing soil.
How the industry intends to capitalize on the weaknesses: The use of these
chemicals would help us capitalize on this, the effects and death caused
through consumption of food grown by these chemicals. Disease like cancer,
diabetes early death were once an omen to African People but now even some
of the children of five years are suffering from obesity with these and many
other factors we shall be able to market our product smoothly. Also the
qualities of the products are of the highest standard whereby they are free
from pathogens. Anyway five grams of organic fertilizer has more than 6six
7
billion microbial lives, which changes the soil from disease inducing soil to
disease suppressing soil.
Market share: Currently our market share in the North rift region is less than 30%,
however we expect to reach 50% of the farming population in the North Rift and 20% in
Western Kenya over the next three years.
Pricing strategy: We always calculate our production costs and the members meet to
put a minimal profit to attract customers of about 12.5% that meets most of the planned
and projected goals of the business taking into account inflationary trends in Kenya.
Advertising and promotion strategy:
Initial plan: Generallythe products attract our customers by producing the best at a
reduced cost. We also offer free samples to farmers who market the company
products, especially those with farms along the road. As farmers are our potential
customers and all our members practice farming as a business we have a greater
potential/chance of selling our products. The problem of high cost of farm inputs as a
result of increased cost of inorganic fertilizer will be solved through use and
application of Bio-intensive organic fertilizer by farmers in their farms. Organic
fertilizer have longer life span with continuous supply of both macro and micro
nutrients to the crops for a minimum period of three years once used in the farm
further more organic material adds soil moisture, which enables the plant to thrive
during the period of drought.
Long-term strategy: The business plans to buy modern equipment for transforming
the organic fertilizers from dust form to granules so that it reaches the required
international standards.However, with bulk production and effective promotional
activities through Farmers events (Field days, workshops, ASK shows and
advertisements through trade fairs) we expect to have a better market share in future.
The long - term strategy is to incorporate a better sales strategy by capacity building
our members and staffs on proper marketing strategies and maximization of profit
margins on our products.
Distribution strategy: The plan is to deal directly with agricultural farm inputs
stockists and dealers in the North rift and western Kenya. They must have
competence in explaining product usage and knowledge on appropriate agronomic
8
practices for farmers. These distributors will be sponsored to a training event at
DWM demonstration center, before certifying them as DWM products distributors.
Posters will also be developed at different distribution points explaining the various
products available, their usage and benefits as well as potential yield production when
used on various crops. The marketers of DWM products shall also be provided with a
distinct distribution badge for identification to avoid masquerading quacks in the
market place. Other places to distribute the products from will be ministry of
agriculture offices in the different centers, through line ministry extension staffs.
Agricultural ASK shows will also be other avenues for distribution. Farmers who will
be organized as producer groups would also be used as distributors after a thorough
training on the ways of application and usage.
Sales Tactics:The approach will depend on the type of clientele. Small scale farmers can
be reached through packaging the products in small affordable quantities. For large scale
farmers the packaging will be in large concessions at discounted rates. Farmers would be
mobilized and trained in the use of our products and through these many customers and
potential customers would be reached. The Company also intents to establish distribution
centers in various marketing centers closer to the people through commission selling by
established agro-input dealers in the region. Our sales agents would also undergo training
in proper use of our products and set up demonstration sites in the farmers’ field for
farmer learning and field days. The use of telephone, farm visits and road side demos
would also be used to reach out to potential customers.
Any other tactic:The Company will establish a go-down in Kitale for storage and
reaching out to potential distributors or hire a place from NCPB silos for warehousing our
products before distribution.
9
OPERATIONAL AND PRODUCTION PLAN
The industry operates the business as per the law of Kenya requires.
It is a registered company in Kenya involved in waste management and recycled products
manufacturing. The doors are open for the government inspectorate officers. The
company has a site where its manufacturing activities and a demonstration field are
exhibited. The staffs are always available at the site for anyone interested on the products.
Production facilities and capacity utilization
The machines required are:
Granulating machine for making the organic fertilizer in granules.
Electrical stitching machine for stitching the bags of organic fertilizer
Electrical sieving machine for sieving the waste material from the organic
fertilizer.
Weighing machine
Transport
Lorry for supplying the organic products to out let distribution.
Tractor with a tipping trailer. For transporting waste from dumping site. When
off-loading the trailer will not require labour.
An extruder machine for recycling plastics.
The tools required by the business are:
Rakes, forked Jembes, hoes, gloves, masks, dust coats, overalls, gumboots and slashers.
Packaging materials
Organic Fertilizer Packaging Material
10
Polythene bags of 50kg, 25kg, 10kg and 5kg printed with firm’s logo, that counterfeit
will not occur.
Size Quality Cost @ Unit Total(Kshs)
50kg 5000bags 50.00 250000
25kg 2,000 bags 40.00 80000
10kg 3,000 bags 35.00 10500
5kg 4,000 bags 25.00 100000
Total 540000
11
The Equipments and machines that will be used for our Enterprise Project
Equipment/Machine Units Estimated Cost (Kshs) Total (Kshs)
Granulating Machine 1 1,500,000 1,500,000
Electrical Stitching Machine 2 23,000 46,000
Electrical Sieving Machine 2 65,000 130,000
Auto Weighing Machine 1 3,000,000 3,000,000
10 Ton Lorry 1 11,000,000 11,000,000
4 W D Tractor 1 4,300,000 4, 300,000
Tipping Trailers 1 650,000 650,000
Extruder Machine 1 2,200,000 2,200,000
Cernnin Composting machine 1 3,000,000 3,000,000
Plastic Tanks 1,000 w cep 2 11,000 22,000
Garden Rakes 10 250 2,500
Folk Jembes 12 1,200 14,400
Hoes 12 350 4,200
Leather Gloves 12 539 6,468
Dust Coats 50 1,050 52,500
Overalls 30 1350 40,500
Gumboots 40 960 38,400
Pangas 12 250 3,000
Slashes 10 200 2,000
Sub-total (Kshs) 26,011,968
Packaging Materials 540, 000
Grand Total (Kshs) 26, 551, 968
Production Strategy:
Material requirements: (month/year).
Markets waste from the market dumping site, to be collected after every two days
both main market and sokomjinga. We collect7 tones per day x 22 days
Egg shells and Ash to be collected at all hotels where we supply our litters and
there’s a litter (bin) for egg shells and one for ash.
Charcoal dust from charcoal stores (we buy each sack @ 100 per bag.
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Slurry from slaughter houses (private one) and we buy 2,600 per trailer of seven
tonnes
Mijingu rock phosphate we buy from Kenya farmers Association at 2000/= per
50kg bag.
Molasses 490 per 30kg Jerricanagrovet.
We ferment our own micro-organism and we mix with molasses to enhance the
decomposing.
Polythene sheet black in colour 1 roll 6,570/= from hardware shops.
Green matters (Tithonia in particular) we get them free, but the costs of transport
depend on the distance. We trim fences along the roads.
Water is transported by bicycles and donkeys, for water transport, from shallow
water well.
Dry matters we get from farms e.g. maize Stover’s, bean haulms wheatstraw and
dry grass and the cost depend on the distance.
Production Design and Development
The company makes organic fertilizer through decomposition. After arranging our
waste in layers and sprinkling the effective micro-organisms, then cover it so that it
may not loose the nutrients from scourging sun especially nitrogen and leaching of
other elements from the rain water.
It requires about 778,500.00
What is your estimated cost of production/service
Direct materials cost + direct labour cost + over heads.
Kshs (228 500+ 450000 + 100000) = Kshs 778,500.00.
Relevant Regulation
The patent and trademark required are;
Our trade mark name is Dajopen Waste Management and would like to patent our
products
It cost about Kshs 500,000 to obtaining the patent and trademark
Legal rights would involve having a company lawyer to deal with matters related to
Dajopen incase of litigation and be able to supply our products nationwide, with
13
heavy penalties leveled against those who masquerade as Dajopen distributors
without our permission.
Risk Reduction Strategies
Future business risks: We will reduce future business risks by patenting of our
products and by abiding with the law of the land. Insurance will also be sought to
avoid losses due to accidents and fires. In addition we would ensure that our
products pass through quality control mechanisms that are standardized and
should be certified by Kenya bureau of standards for quality. A risk management
strategy would be put in place and continuously developed as the company grows
and expands.
Counteract mechanisms: To ensure that all these are met and to avoid any
loopholes from occurring strict standards and supervision in the production line
will be instituted and regularly monitored by the management. Product innovation
and continuous improvement will be incorporated as a company policy.
Exit and Harvest Strategies
Management buys out: The business would be capitalized on the basis of
shareholding. Each director in the company would receive dividends based on
share capital. As such the best strategy is management will buy out the business.
Advantages of using strategy: It is feasible; the interested parties are involved, it
is easier to grow vertically from within.
14
15
Financial Manager
Managing Director (MD)
Production Manager
Human Resource Manager
Sales Manager
Accountant
Ass/Accountant
Sales PersonsASP Bio ASP
(Waste)
S/P S/P
Skilled workers
Skilled workers
Unskilled workersUnskilled workers
ORGANISATION AND MANAGEMENT
Organization Structure
Ass
Management Team
Business management team consists of members, Managing Director, Financial manager
and production manager. The business has collaborators from government institution and
private sector. The managing director is to be chairing the company’s meeting. The
director is the chief executive officer and oversees all organizational day to day functions
and operations and reports to the board of directors. The financial manager is to account
for money either cash out or cash in and keep the record. He’s also answerable to
members on how the finance has been used, the profit and the dividends each member
will get during the end of year. The production manager is in charge of all production. All
questions pertaining to products effectiveness is his responsibility The collaborators assist
us technically, marketing research and analyzing. We work hand in hand with our
collaborators who are also our mentors
16
We acknowledge the assistance given to our organic industry by the following and their
institutions:
Dr. Dominic Sikuku – Moi University
Dr. Francisca Lusweti – K.A.R.I (KITALE)
Dr. John Lekasi – K.A.R.I (MUGUGA)
Mr. JosephatLing’ang’a – (District Agricultural Officer) - T/N West
Mr. Thomas K. Kwambai (K.A.R.I) Kitale
Mr. Joshua Amwai -Common Ground (Kiminini)
Mr. Isaac Mitei (Disrtict Environment Officer) - T/Nzoia.
Mr. Godfrey S. Wekesa (Director of Environment) Kitale Municipal Council)
Mr Henry Ndede-Country Director (LifeNet East Africa).
Mrs. Linnet Nyakiti-Ministry of Housing (PHO-North Rift).
Dr. Margaret Mulaa-KARI(Kitale).
Ms Ingrid Wekesa-Kenya Industrial Research Development Institute.
Mr. KenethRutto-Ministry of Labour(District enterprise officer)
Other Personnel
We require a site manager, who will manage all work carried out at our site. A business
consultant will be required to transact the business across the border.
Recruitment and staff training
The staffs are recruited after first advertising the vacant positions in local dailies, short
listed candidates are called for interviews and people are recruited after the interviews
based on merit and competence. A staff policy on capacity building for staff development
is part and parcel of our institutional strategic plan to continue being updated on current
issues in their areas of specialty.
Remuneration of staffs
Staffs would be remunerated based on qualifications, experience and merit as well as
going in line with the established staff policy manual. Staff s would be developed through
training them by taking them to appropriate learning institutions. We also have training
opportunities within our industry. These trainings will also account to better terms of
remuneration for the target staffs.
Remuneration and Incentives
Salary and wages – These will be from the business revenues and returns
Fringe benefits – House allowance, gratuity, NHIF and NSSF payments
17
The following packages will be awarded to the staff:
Staff Salary/wages
Kshs
Fringe
Benefits
Numbers Remarks
Managing Director 10000per
month
10,000/= per
meeting held
1 To hold meeting
monthly
Finance Manager 45,000/= per
month
Medical cover
leave allowance
1
Accountant 25,000/= per
month
Medical cover
leave allowance
1
Ass Accountant 21,000/= per
month
Medical cover
leave allowance
4
Salesman 18,000/= per
month
Medical cover
leave allowance
4
Production Manager 40,000/= per
month
Medical cover
leave allowance
1
Ass Production
Manager
30,000/= per
month
Medical cover
leave allowance
2
Supervisors 18,000/= per
month
Medical cover
leave allowance
2
Skilled 12,000/= per
month
- 4
Unskilled 350/= per day - 30
Support services:-
The company would like to be supported to enter into medium scale
production to achieve economies of scale to achieve competitive pricing
through reduced production costs.
In addition we need to be supported through advertisement and promotion
of our products. All these require financing to reach farmers with our
products and acquisition of capital equipments for mass production.
We would also request for consultancies from business
advicers,banks,insurances,security ,accounting/auditing and legal from the
18
appropriate service providers in order to stay afloat with current
developments.
Licenses/permits
Required Licenses and permits
Trade License
Municipal licenses
Kenya bureau of Standards
KEPHIS
KARI
National Agricultural Laboratories
National Environmental Management Authority
The licenses are usually provided by the councils, Kenya Bureau of standards also issue
permits after verifying and scrutinizing your products. The Kenya agricultural research
institute and Kenya plant health inspectorate services do the analysis. But with liquid
fertilizer analysis is by the National Agricultural Laboratories (NAL) in Nairobi.
Licenses/Permits Cost(Kshs) Source
Municipal Council 15,000 Kitale Municipal Council
Trade 10,000 Ministry of Trade
Total 25,000
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FINANCIAL PLAN
ITEM COST(Kshs)
Pre-operational costs 228 500
Registration 1500
Site Lease 20000
Licenses and permits 25000
Machines and equipments 120000
Materials 50000
Canvas 12000
Proposed Capitalization
Own Contribution 450000
Funds from Borrowing sourcess 100000
Total Investments 550000
Working Capital Requirements
The working capital requirements 778500
20
Proforma Income StatementFor Year 1 2010
Category Details Amount
(Kshs)
Incomes
Fertilizer sales 2000 bags @Kshs800 1,600,000
Liquid fertilizer 6000 Liters @ Kshs 100 600,000
Insect repellents 5000liters@Kshs100 500,000
Total Incomes 2,700,000
Expenses
Materials and transport Kshs70000 X 12 Months 840,000
Labour Kshs30000 X 12 months 360,000
Site Lease/Rent 20,000
Management costs/personel Kshs 50000 X 12 months 600, 000
Miscellaneous
expenses/Contingencies
Kshs 10000 X 12 Months 120,000
Total Expemses 1,940,000
Net Profit/Loss Total Incomes – Total
Expenses
760,000
21
Proforma Income Statement For Year 2 2011
Category Details Amount
(Kshs)
Incomes
Fertilizer sales 3000 bags @Kshs800 2,400,000
Liquid fertilizer 6500 Liters @ Kshs 100 650,000
Insect repellents 5000liters@Kshs100 500,000
Total Incomes 3,550,000
Expenses
Materials and transport Kshs100000 X 12 Months 1,200,000
Labour Kshs45000 X 12 months 540,000
Site Lease/Rent 20,000
Management costs/personel Kshs 50000 X 12 months 600, 000
Miscellaneous
expenses/Contingencies
Kshs 10000 X 12 Months 120,000
Total Expemses 2480,000
Net Profit/Loss Total Incomes – Total
Expenses
1,070,000
22
Proforma Income Statement For Year 3 2012
Category Details Amount
(Kshs)
Incomes
Fertilizer sales 4000 bags @Kshs800 3,200,000
Liquid fertilizer 7000 Liters @ Kshs 100 700,000
Insect repellents 6000liters@Kshs100 600,000
Total Incomes 4,500,000
Expenses
Materials and transport Kshs120000 X 12 Months 1,440,000
Labour Kshs60000 X 12 months 720,000
Site Lease/Rent 30,000
Management costs/personel Kshs 60000 X 12 months 720, 000
Miscellaneous
expenses/Contingencies
Kshs 30000 X 12 Months 360,000
Total Expenses 3,270,000
Net Profit/Loss Total Incomes – Total
Expenses
1230,000
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PROFORMA BALANCE SHEET
Year 1 2012
Assets Kshs
Fertilizers and insect repellants stocks sales 2,700,000
Machines and equipments 120,000
Total assets 2,820,000
Liabilities
Machines & Operational expenses 1,840,000
Bank Loan 100, 000
Net worth 880,000
Total liabilities + Net worth 2,820,000
Year 1&2 2012- 2013
Assets Kshs
Fertilizers and insect repellants stocks sales 6250,000
Machines and equipments 120,000
Total assets 6,370,000
Liabilities
Operational expenses 4,420,000
Net worth 1,950,000
Total liabilities + Net worth 6,370,000
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CASH FLOW CHARTS OF DAJOPEN WASTE MANAGEMENT.
Cash Flow Projection
Year 1Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Yearly
Totals
(Kshs)
Receipts
Sales
Fertilizer sales 48000 52000 60000 80000 100000 120000 140000 160000 180000 200000 220000 240000 1,600,000
Liquid
fertilizer
5000 15000 20000 25000 35000 45000 55000 60000 70000 80000 90000 100000 600,000
Insect
repellents
10000 15000 25000 30000 35000 40000 45000 50000 55000 60000 65000 70000 500,000
Loans (bank) 100000 _ _ _ _ _ _ _ _ _ _ _ 100000
Other Receipts 50000 _ _ _ _ _ _ _ _ _ _ _ 50000
Total Receipts 213,000 82,000 105,000 135,000 170,000 205,00
0
240,000 270,000 305,000 340,000 375,000 410,000 2,850,000
Payments
Variable
production
costs
(including
machinery)
153333 15333
3
153333 153333 153333 153333 153333 153333 153333 153333 153333 153333 1,840,000
Interests 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 18,000
Others
Miscellaneous
10000 10000 10000 10000 10000 10000 10000 10000 10000 10000 10000 10000 120,000
Total
Payments
164833 16483
3
164833 164833 164833 164833 164833 164833 164833 164833 164833 164833 1,977,996
25
Net cash flow 48167 -82833 -59833 -29833 5167 40167 75167 105167 140167 175167 210167 245167 872,004
Loan
repayment
_ _ _ _ _ 19667 19667 19667 19667 19667 19667 19667 118000
Bank balance
at end of
period
(credit/Debit)
+48167 -82833 -59833 -29833 +5167 +40167 +75167 +105167 +140167 +175167 +210167 +245167 +754004
26
Cash Flow for the next two years
1st
Quarte
r
2nd
quarter
3rd
quarter
4th Quarter Year 2
Totals
1st Quarter 2nd
quarter
3rd quarter 4th Quarter Year 3 totals
Receipts
C/F from year 1 754004 754004 1604004 1604004
Sales
Fertilizer sales 200000 400000 600000 1200000 2400000 800000 800000 800000 800000 3200000
Liquid fertilizer 100000 150000 200000 200000 650000 175000 175000 175000 175000 700000
Insect repellents 50000 150000 150000 150000 500000 150000 150000 150000 150000 600000
Total Receipts (A)
(Kshs)
110400
4
700000 950000 1550000 4304004 2729004 1125000 1125000 1125000 5404004
Payments
Variable production
costs (including
machinery)
585000 585000 585000 585000 2340000 540000 540000 540000 540000 2160000
Others
(Miscellaneous)
90000 90000 90000 90000 360000 90000 90000 90000 90000 360000
Total Payments (B)
Kshs
675000 675000 675000 675000 2700000 630000 630000 630000 630000 2520000
Net cash flow (A –
B)
429004 25000 275000 875000 1604004 2099004 495000 495000 495000 2884004
Bank balance at
end of period
(credit/Debit)
429004 25000 275000 875000 1604004 2099004 495000 495000 495000 2884004
27
Desired Finance
The business is expected to be financed from personal contributions and assistance from well-wishers and Bank Loans
Capitalization: Initial capitalization for existing business is Ksh 778, 500
Proposed Capitalization is Ksh 23, 551, 968/=
Break Even Point: First year may at the following production levels 100000 Kgs solid organic fertilizer, 35000 liters of liquid
fertilizer and 35000 liters insect repellents, where by the Total costs = Total Revenue
Profitability Rations
This will be done on the basis of return to capital (Equity) = Annual Profit after interest and tax X 100
Capital
i.e.
Resources Owned (Assets) – Money owed (Liabilities) X 100
Resources owned (Assets)
28