business 205. review part of a business proposal literature reviews
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Business 205
Review
Part of a Business ProposalLiterature Reviews
Preview
Hypothesis WritingZ-scoresZ-testsInterpretations
Variables: IV, DV
IVs Cause In an experiment you manipulate the amount given
in each treatment 5 hours of sunlight 3 hours of sunlight 1 hour of sunlight
DVs What you are measuring; the effect
Darkness of tan
Causation
Some variable directly impacts another variable.
X Y
Example: X = Drinking alcohol
Y = Speech impairment
Hypotheses
Prediction about the relationship between variables (between IVs and DVs).
Makes a prediction about how the manipulation of the IV will affect the DV.
Example: Eating lots of chocolate will cause an upset
stomach.
Null Hypotheses
All other conditions that could occur other than that you predicted in your hypothesis
Example:Eating lots of chocolate will not cause an
upset stomach.
Types of Hypotheses
One-tailed – shows directionGreater, less, more, increases, decreases
Two-tailed – no direction is givenAffects, causes, inflicts
General “formula” for hypotheses
(Direction of ) IV does something to (direction of ) DV
IV: Sun exposure
DV: Skin cancer
Direction of IV: Increase
IV: Drinking alcohol
Direction of DV: Lowers
DV: Math scores
Mathematical Hypotheses
Symbolical showing of hypothesesUses >, <, ≤, ≥, =, ≠
Ma < Mp
Ma > Mp
Hypotheses
Hypothesis for 1-tailed HA: As a result of the XYZ company employee
training program, there will be a significant decrease in employee absenteeism.
• HA: Mean < Population Mean
Null Hypothesis for 1-tailed HO: As a result of the XYZ company employee
training program, there will either be no significant difference in employee absenteeism or there will be a significant increase. Ho: Mean ≥ Population Mean
Hypotheses: One-Tailed
If X (independent variable) then Y (dependent variable)
HA: As a result of the XYZ company employee training program, there will be a significant decrease in employee absenteeism.
Hypotheses
Hypothesis for 2-tailed HA: As a result of 300mg./day of the ABC drug, there will be a
significant difference in depression. HA: Mean ≠ Population mean
Null Hypothesis for 2-tailed HO: As a result of 300mg./day of the ABC drug, there will be no
significant difference in depression.
HO: Mean = Population mean
Hypotheses: Two-Tailed
If X (independent variable) then Y (dependent variable)
HA: As a result of 300mg./day of the ABC drug, there will be a significant difference in depression.
Types of Relationships
positive relationship--IV , DV
negative relationship--IV , DV
IV , DV
Scenario I
A manager at McDonalds thinks that Americans like large food portions therefore, the manager wants to know if increasing the size of French fries will affect sales. IV:DV:1 or 2-tailed:
Scenario I
Hypothesis
Mathematical Hypothesis
Null Hypothesis
Mathematical Null Hypothesis
Scenario I Distribution
Scenario II
A manager at McDonalds thinks that Americans like large food portions therefore, the manager wants to know if increasing the size of French fries will increase sales. IV:DV:1 or 2-tailed:Relationship:
Scenario II Distribution
Milestone 3
Write 1 – 2 paragraphs leading in to your group’s hypothesis The paragraph(s) should be an internal summary
and is a transition into the hypothesis Final line of the paragraph is boiler-plated and reads
something as follows: …the following hypothesis is forwarded:
H1: whatever your hypothesis is….
Write at least 1 hypothesis
Scenario II
Hypothesis
Mathematical Hypothesis
Null Hypothesis
Mathematical Null Hypothesis
Zzzzzzzzz
Z-Scores:Standardized Scores
Z-distributionNormally distributed z-scores whose mean
= 0 and SD = 1
Z-Scores (z)
Specifically defines how far away the raw score is from the mean.
z = (X – M)
SD
1. Find the mean (M)
2. Find the standard deviation (SD)
Z-Score Example
On a normal distribution of college student’s weight, with a mean of 140 lbs and a standard deviation of 22.0, what is the z-score for those who weigh 150 lbs?
z = (X – M) = (150-140)
SD 22.0
= .45
Z-Score Example
On a normal distribution of employee job satisfaction, with a mean of 3.04 and a standard deviation of 1.02, what is the z-score for those who had a job satisfaction level of:2.84 and 3.86
z = (X – M)
SD
Z-Test
When you want to compare your sample mean to a larger population
Can only conclude if your sample differs from that of the population.
Causes: sampling error, not a random sample, not representative of the population…
Z-Test
M = sample mean,
= population mean
SD = standard deviation
n = sample size n
SD) - (M
Z
Critical Values for Z-tests
One-tailed hypotheses (directional)
Critical Values for Z-tests
Two-tailed hypotheses (non-directional)
Z-test Example
You want to know if this section of BUS 205, with 25 students, differs from that of all BUS 205 classes this fall. The class mean on the exam was a 75 and the mean for all BUS 205 classes was an 83. The SD for all BUS classes was 2.
n
SD) - (M
Z
Z-test Example
Sample Mean = 75 Pop Mean = 83 SD = 2 n = 25 Zcrit = ±1.96
Z = -20.00 You can claim that your
sample differs from the population. You cannot claim in which direction!
25
23)8 - (75
Z
Z-test Example II
You want to know if the ladies at Macy’s Tucson Mall are more satisfied with overall store service as all other ladies who shop in Macy’s in the US. The sample of 12 women had a satisfaction mean of 3.8 and the mean for all those tested was a 4.2. The SD for all those tested was .96.
What is your hypothesis?
Sample Mean = 3.8 Pop Mean = 4.2 SD = .96 n = 12 Zcrit = + 1.645
Z = - 1.44
12
.964.2)-.83(
Z
Zcrit = + 1.645
Z = - 1.44
12
.964.2)-.83(
Z
+ 1.645