Earth-mined versus eco-diamondsEcological or lab-grown diamonds, have exactly the same properties as natural diamonds. Laboratory

analysis of the two types of stones provides identical results in terms of chemical composition, refractory

index, dispersion, hardness and density. Our eco-diamonds have been studied and certified by many

international laboratories, (e.g. The Netherlands Gemmological Laboratory, NEL - Nederlands Edelsteen

Laboratorium) and have been judged to be 100% real diamonds. In the sense of beauty, size and purity

our eco-diamonds are of the finest quality available now on the market, which was acknowledged by

various jewellers and official certifying authorities using nomenclature of GIA and CIBJO. For the stones

0.3 carat and up we issue an official certificate, and only the note “LABORATORY-GROWN DIAMOND”

makes it different from the standard mined diamond certificates. Eco-diamonds are sustainable products,

while diamond mining leaves a significant ecological footprint. For example 1750 tonnes of earth has to

be delved for each 1.0 carat of rough diamond, not to mention the ethical ambiguity of the whole sector.

We are in the process of certification according to the ISO14040-2006 and ISO14044 standards.

The history of lab-grown diamondsIn 1797 the discovery was made that diamonds consist of carbon. Since then countless scientists and

chemists have been trying to find out how to make diamonds from scratch. The first significant break-

through was made by Sir Charles Algernon Parsons in a 40 year period, between 1882 and 1922. Around

1950 General Electric joined forces with various other parties to pursue the development of cultivated

diamonds. Eventually these diamonds were developed for industrial use and it was not until the 21st

century that it became possible to create gem-quality diamonds for the consumer market.

The Ecodiamond Company selects their diamonds from various renowned gemmological laboratories.

Nature’s fickle process of crystallising a rough diamond out of carbon over billions of years is replicated

by using the most advanced technologies available today in a laboratory. After four days, a diamond is

revealed. Or sometimes there is nothing. This is not a guaranteed result, but that is what makes it so

close to the natural process.

Earth-mined versus eco-diamondsEcological or lab-grown diamonds, have exactly the same properties as natural diamonds. Laboratory

analysis of the two types of stones provides identical results in terms of chemical composition, refractory

index, dispersion, hardness and density. Our eco-diamonds have been studied and certified by many

international laboratories, (e.g. The Netherlands Gemmological Laboratory, NEL - Nederlands Edelsteen

Laboratorium) and have been judged to be 100% real diamonds. In the sense of beauty, size and purity

our eco-diamonds are of the finest quality available now on the market, which was acknowledged by

various jewellers and official certifying authorities using nomenclature of GIA and CIBJO. For the stones

0.3 carat and up we issue an official certificate, and only the note “LABORATORY-GROWN DIAMOND”

makes it different from the standard mined diamond certificates. Eco-diamonds are sustainable products,

while diamond mining leaves a significant ecological footprint. For example 1750 tonnes of earth has to

be delved for each 1.0 carat of rough diamond, not to mention the ethical ambiguity of the whole sector.

We are in the process of certification according to the ISO14040-2006 and ISO14044 standards.

The history of lab-grown diamondsIn 1797 the discovery was made that diamonds consist of carbon. Since then countless scientists and

chemists have been trying to find out how to make diamonds from scratch. The first significant break-

through was made by Sir Charles Algernon Parsons in a 40 year period, between 1882 and 1922. Around

1950 General Electric joined forces with various other parties to pursue the development of cultivated

diamonds. Eventually these diamonds were developed for industrial use and it was not until the 21st

century that it became possible to create gem-quality diamonds for the consumer market.

The Ecodiamond Company selects their diamonds from various renowned gemmological laboratories.

Nature’s fickle process of crystallising a rough diamond out of carbon over billions of years is replicated

by using the most advanced technologies available today in a laboratory. After four days, a diamond is

revealed. Or sometimes there is nothing. This is not a guaranteed result, but that is what makes it so

close to the natural process.

Why a demand for eco-diamonds in colour?Queen Máxima of the Netherlands wore a beautiful blue gown alongside her husband King Willem-

Alexander at the inauguration ceremony on 30 April 2013. An outstanding tiara with coloured blue gems

that King Willem III had made for his wife Emma was crowning Queen Máxima s look. Afterwards the

famous designer who made her outfit was bombarded with requests for his dresses.

Do jewellers have the same experience? Do you think that after such high-profile events they are

flooded with requests for tiaras with intense blue gemstones? Probably not so. Because to acquire even

one natural blue diamond of that quality you have to scour the world’s jewellery stores, it is so scarce,

not to mention that the budget required to purchase such a jewel is a privilege of the richest elite. The-

refore it doesn’t often cross people´s minds to think about it, but it doesn’t mean that they don’t dream.

We believe there will be enormous excitement from the market once they will find out and get hyp-

notised by colours of the eco-diamonds. The brilliance and the interplay of light in the colour diamond is

really something different from coloured gems which are traditionally used. Various shades of white, blue,

yellow, orange, red, pink and green is something even very experienced jewellers have not seen like that

before. Additionally there has been a big general trend in ECO and BIO food products, it became very

strong in the fashion and accessories sector in the past ten years and we believe it can be the future of

fine jewellery…

Why a demand for eco-diamonds in colour?Queen Máxima of the Netherlands wore a beautiful blue gown alongside her husband King Willem-

Alexander at the inauguration ceremony on 30 April 2013. An outstanding tiara with coloured blue gems

that King Willem III had made for his wife Emma was crowning Queen Máxima s look. Afterwards the

famous designer who made her outfit was bombarded with requests for his dresses.

Do jewellers have the same experience? Do you think that after such high-profile events they are

flooded with requests for tiaras with intense blue gemstones? Probably not so. Because to acquire even

one natural blue diamond of that quality you have to scour the world’s jewellery stores, it is so scarce,

not to mention that the budget required to purchase such a jewel is a privilege of the richest elite. The-

refore it doesn’t often cross people´s minds to think about it, but it doesn’t mean that they don’t dream.

We believe there will be enormous excitement from the market once they will find out and get hyp-

notised by colours of the eco-diamonds. The brilliance and the interplay of light in the colour diamond is

really something different from coloured gems which are traditionally used. Various shades of white, blue,

yellow, orange, red, pink and green is something even very experienced jewellers have not seen like that

before. Additionally there has been a big general trend in ECO and BIO food products, it became very

strong in the fashion and accessories sector in the past ten years and we believe it can be the future of

fine jewellery…

Opinions of specialists and interesting factsCEO of Gemesis Corporation, Karen Goldberg Goff, “Cultivated Carats,” The Washington Times,

February 4, 2007. “The mystique of natural diamonds has been built by the industry. One hundred fifty

million carats of mined diamonds are produced every year, so they are really not that special if you look

at those terms.

Joshua Davis, “The New Diamond Age,” Wired, September 2003. “If you go into a florist and buy

a beautiful orchid, it’s not grown in some steamy hot jungle in Central America. It’s grown in a hothouse

somewhere in California. But that doesn’t change the fact that it’s a beautiful orchid.”

Vanessa O’Connell, “Gem War,” The Wall Street Journal, January 13, 2007. “Their fear was that the

natural diamond industry could suffer the same fate as natural pearls did as a result of the introduction

of cultured pearls in the early 1900s. According to Gem World International, cultured pearls accounted

for more than 95% of all pearls sold globally.”

Diamonds: Changing Facets,” Economist Intelligence Unit, February 26, 2007. “Conflict-free diamonds

should not be confused with ethical diamonds.”

Kate Reardon, “Guilt Free Diamonds Sparkle Brighter for Ethical Shoppers,” The Times, June 17,

2006. “As Martin Rapaport, publisher of the diamond industry pricing guide, asked rhetorically, “How

can it be that tens of millions of dollars are exported from diamond areas and yet there is no electricity,

no plumbing, no wells, no improvement in the lives of the people?”

Dr. Hanco Zwaan of the Netherlands Gemmological Laboratory. “Even with a loupe or microscope

this is often undetectable, even for an expert. The properties are identical. It really is a diamond.”

Goldsmith and jeweler Thijs Wiewel of Wiewel Goldsmiths, Amsterdam. “Ecological colour diamonds

are beautiful and sustainable elements that we can also incorporate in combination with natural white

diamonds of course.”

Mark van Nieuwkerk, CEO of Schaap en Citroen, Quote Magazine November 2013. “The concept is

very interesting and I foresee good market opportunities especially for red and blue stones.”

Rapaport Diamonds.net, Dealing with Synthetics. “Reena Ahluwalia, of Reena Ahluwalia Design Inc.,

stressed to Rapaport News. “What I see as tremendous value for designers is that the diamond is

origin-guaranteed, conflict and human-abuse free, ecologically and environmentally sustainable, and a

triumph of human innovation. A great opportunity and price value as well.” Ahluwalia said she’s seen

an increase in requests and inquiries about lab-grown diamonds in the past two years in her business.”

Our eco-diamonds have been studied and certified by many

international laboratories

Postbus 7832 1008 AA Amsterdam +31 20 - 78 701 78

info@ecodiamondcompany.com www.ecodiamondcompany.com

Opinions of specialists and interesting factsCEO of Gemesis Corporation, Karen Goldberg Goff, “Cultivated Carats,” The Washington Times,

February 4, 2007. “The mystique of natural diamonds has been built by the industry. One hundred fifty

million carats of mined diamonds are produced every year, so they are really not that special if you look

at those terms.

Joshua Davis, “The New Diamond Age,” Wired, September 2003. “If you go into a florist and buy

a beautiful orchid, it’s not grown in some steamy hot jungle in Central America. It’s grown in a hothouse

somewhere in California. But that doesn’t change the fact that it’s a beautiful orchid.”

Vanessa O’Connell, “Gem War,” The Wall Street Journal, January 13, 2007. “Their fear was that the

natural diamond industry could suffer the same fate as natural pearls did as a result of the introduction

of cultured pearls in the early 1900s. According to Gem World International, cultured pearls accounted

for more than 95% of all pearls sold globally.”

Diamonds: Changing Facets,” Economist Intelligence Unit, February 26, 2007. “Conflict-free diamonds

should not be confused with ethical diamonds.”

Kate Reardon, “Guilt Free Diamonds Sparkle Brighter for Ethical Shoppers,” The Times, June 17,

2006. “As Martin Rapaport, publisher of the diamond industry pricing guide, asked rhetorically, “How

can it be that tens of millions of dollars are exported from diamond areas and yet there is no electricity,

no plumbing, no wells, no improvement in the lives of the people?”

Dr. Hanco Zwaan of the Netherlands Gemmological Laboratory. “Even with a loupe or microscope

this is often undetectable, even for an expert. The properties are identical. It really is a diamond.”

Goldsmith and jeweler Thijs Wiewel of Wiewel Goldsmiths, Amsterdam. “Ecological colour diamonds

are beautiful and sustainable elements that we can also incorporate in combination with natural white

diamonds of course.”

Mark van Nieuwkerk, CEO of Schaap en Citroen, Quote Magazine November 2013. “The concept is

very interesting and I foresee good market opportunities especially for red and blue stones.”

Rapaport Diamonds.net, Dealing with Synthetics. “Reena Ahluwalia, of Reena Ahluwalia Design Inc.,

stressed to Rapaport News. “What I see as tremendous value for designers is that the diamond is

origin-guaranteed, conflict and human-abuse free, ecologically and environmentally sustainable, and a

triumph of human innovation. A great opportunity and price value as well.” Ahluwalia said she’s seen

an increase in requests and inquiries about lab-grown diamonds in the past two years in her business.”

Our eco-diamonds have been studied and certified by many

international laboratories

Postbus 7832 1008 AA Amsterdam +31 20 - 78 701 78

info@ecodiamondcompany.com www.ecodiamondcompany.com