Boost Your Sales and Attract New Customers

The Small Business Development Program

Your Learning Objectives Creation of the Truly Ultimate Small

Business Course for Marketing Interactive Elements throughout Creation of Learning Environments

conducive to rapid learning Multiple Learning Opportunities and

re-examination of previously learned material

Start with your Learning Roadmap

Your Learning Roadmap Visit the Various Stations of Learning

The Roadmap for Learning Your Manual of Study Your Personal Learning Workbook The Business Success Marketing Wheel The Integrated Elements of the Wheel Use of Interactive Planning Templates

The Stated Goal For Marketing Create a need in the mind of the

consumer/client/customer for your products or services

Understand the Differences in Marketing and Advertising

Creation of a positive and ongoing relationship with the Customer

Your Success: Predicated on 3 Items Continually letting your clients or

customers know that “I’m here!” Continually letting your clients or

customers know “Here’s what I’m selling (or doing, or offering…)

Continually letting your clients or customers know “Here’s how to contact me.”

Your Ultimate Goal: Creation of Your Marketing Plan

There are four elements to the Market Planning Process: Analyzing the Market Opportunity Developing your Strategy Planning the Program Management and Assessment of the

Program Success

Keys to Business Success Acumen Analysis Insight Expertise Accomplishment Administration Delivery Style

Summary Learn new theories about Marketing Learn how Marketing impacts and grows

your business Learn how to exponentially increase your

business Learn how to be consumer-relevant in

today’s economy Understand client/customer demand Understand customer needs fulfillment

Who should study this Material? Anyone interested in increasing sales

and profits. Anyone interested in starting a

business. Anyone interested in growing a

business. Any business owner who wants to

increase his revenues. You.