COMMITTEE MEMBERS Kelly Matthews Hopkins, Chair

William (Ed) McMahan, Vice Chair Elizabeth M. Adkins

Charles (Chuck) G. Duckett William (Bill) Keyes IV

Allie Ray McCullen Administrative Liaisons:

David Routh, Vice Chancellor for University Development Joel Curran, Vice Chancellor for Communications

BOARD OF TRUSTEES

EXTERNAL RELATIONS COMMITTEE

MAY 24, 2017, 2:30PM

MAGNOLIA ROOM C,

RIZZO CONFERENCE CENTER

OPEN SESSION

FOR INFORMATION ONLY (No formal action is requested at this time) 1. Communications Update

Joel Curran, Vice Chancellor for Communications

2. Development Update David Routh, Vice Chancellor for University Development

3. Board of Visitors Update Jennifer Halsey, Chair

4. Morehead Planetarium Todd Boyette, Director

5. Arts Everywhere Rachel Ash, Associate Director of Arts Everywhere

*Some of the business to be conducted is authorized by the N.C. Open Meetings Law to be

conducted in closed session.

Important Dates for the Committee: New Student Convocation – Sunday, August 20, 2017

University Day – Thursday, October 12, 2017 December Commencement – Sunday, December 17, 2017

1/37

Development UpdateDavid S. Routh, Vice Chancellor for Development

Board of Trustees Meeting: External Relations Committee

2/37

Unit Campaign Prior 3 Years ChangeEshelman School of Pharmacy $125,785,465 $22,277,398 465%Kenan-Flagler Business School $88,326,742 $43,258,021 104%Educational Foundation $143,517,372 $79,225,987 81%College of Arts and Sciences $193,881,288 $131,136,607 48%UNC Medicine $355,942,868 $274,316,553 30%Gillings School of Global Public Health $81,477,669 $70,078,918 16%School of Law $20,039,347 $18,916,169 6%University (All Units) $1,368,086,559 $926,003,176 48%

$0

$500

$1,000

$1,500

$0

$100

$200

$300

$400

$500

2015

2015

2015

2015

2015

2016

2016

2016

2016

2017

Lookback

JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarApr

Mill

ions

Mill

ions

Cumulative Monthly

$1,368,086,559Total Campaign Activity

$5.5 $139.2

$5.6 $481.4

$0 $100 $200 $300 $400 $500 $600

Parents Friends

Faculty/Staff Alumni

$165.2 $388.4

$46.8 $135.9

$0 $200 $400 $600

Organizations Foundations

Family Foundations Corporations

By Donor Type - Individuals By Donor Type - OrganizationsAll amounts in millions

New Cash & Commitments Analysis

Year to Date Comparison (Week 44)

$0$100$200$300

FY13 FY14 FY15 FY16 FY17

Amounts in millions

$361.2 $277.5

$376.2 $353.2

$0 $100 $200 $300 $400

Gifts Pledges

Planned Gifts Private Grants

2015 2016 2017

Total Campaign New Cash & Commitments

By Gift TypeBy Gift Amounts

$196.4 $392.1

$299.3 $331.8

$0 $100 $200 $300 $400 $500

Less than $100K $100K-$999K

$1M-$4.9M $5M or more

Campaign Dashboard Information accurate as of May 1, 2017

29% Time Elapsed

Eshelman 9.4%

3/37

Alumni, 53%

Friends, 33% Parents - Current Students, 5%

Students, Faculty, Staff, 3%

Corporations, 3%

Foundations, 1%

Other, 2%

Total Donors

Aro

und-

the-

Wor

ldLa

unch

Eve

nts

EVENTS PLANNEDAtlanta · Chapel Hill · Charlotte · London ·

New York City · Palm Beach, FL · San Francisco · Washington, DC Participation

Participants in Creative Town Halls

Chancellor’s Philanthropic

Council

Rated Donor Prospects

113

$528,402,824Value of Submitted Proposals

3,610 CULTIVATIONS

ACT

IVE792

Save-The-Dates mailed for Chapel Hill launch event

Raised towards $20M Give for Good goal

Gift Range As of Dec 2015 Current Increase

$ 100 M 9 17 8$ 50 M 10 15 5$ 25 M 12 21 9$ 10M 16 36 20$ 5M 249 288 39

members

CampaignFacts Marketing Impressions

125,700

750+

7.0M

4/37

Joint Chancellor’s Philanthropic Council/ Board of Visitors Lunch, Blue Zone

5/37

Chancellor’s Philanthropic Council Meeting, Blue Zone

6/37

Chancellor’s Philanthropic Council Reception, BeAM

7/37

Alumni ReceptionWinston House, London

8/37

Global Leadership CouncilNational Gallery, London

9/37

Development UpdateDavid S. Routh, Vice Chancellor for Development

Board of Trustees Meeting: External Relations Committee

10/37

Board of VisitorsJennifer Halsey, ChairYear-End Report to Board of TrusteesMay 24, 2017

11/37

BOV LeadershipOutgoing Chair Jennifer HalseyAtherton, CAMedical technology entrepreneurProfessor of the Practice – eMinorDirector, Morehead-Cain Fund Co-Chair, Carolina West

Incoming Chair Doug RothwellAnn Arbor, MIPresident and CEO, Business Leaders for Michigan

BOV Liaisons to the Board of Trustees

Gray HutchisonUniversity Affairs

Charles BrownExternal Relations

Sallie Glover Finance,

Infrastructure & Audit

Thomas WongCommercialization

& Economic Development

112/37

BOV Goals for 2017• Increase relevance and engagement as ambassadors, advisors, advocates

• Evolve from honorary role to substantive role, a path to greater service at UNC

• Emphasize impact on students: recruitment, career counseling, internships,

classes

• Improve connections with BOT and relationships with the legislature

• Membership more diverse by age, geography, background, career path

• Increasingly active committees:

• Student Recruitment – Lisa Fey and Rob Edwards

• Student Career Services – William Lawrence and Michael Stutts

• Government Relations – Tilghman Pope

• Marketing Communications – Doug Rothwell

• Membership Involvement – Bettie McKaig and Susan Anna

213/37

Fall Meeting 2016• The BO showcased UNC’s focus on global leadership

• Morehead-Cain scholars described the impact of their global summer

internships

• UNC professor Tim Crothers shared his experience writing “The Queen of

Katwe”

• Emil Kang presented the Chancellor’s innovative approach to the arts at

Carolina

• Dr. Deborah Stroman introduced UNC’s Center for Sport Business

• David Routh updated members on private giving and the campaign

• BOV members hosted first Career Services panel

314/37

Spring Meeting 2017

• Experienced our Music Department through “Defiant Requiem”

• Learned about IBM Watson and UNCseq: Big Blue meets Carolina Blue

• Connected to Innovate Carolina and the Carolina Angel Network

• Heard from students on the impact of summer internships funded by a UNC

parent

• Attended classes with students

• Conducted a second panel discussion for UNC Career Services

• Prepared for future volunteer leadership and the campaign

• Joined the Chancellor’s Philanthropic Counsel for lunch

415/37

16/37

17/37

18/37

19/37

20/37

21/37

22/37

23/37

24/37

25/37

26/37

27/37

28/37

29/37

30/37

31/37

32/37

33/37

ARTS EVERYWHERE DAY – FRIDAY, APRIL 7

34/37

GUIDING PRINCIPLES

#1: The arts are for everyone.

#2: Every space can be a creative space.

#3: The arts create and share new meaning.

#4: Curiosity and discovery enrich daily life.

35/37

THE FUTURE

CROSS-CAMPUS PARTNERSHIPS

e.g. Athletics, NC Botanical Garden, Carolina Housing, Morehead Planetarium & Science Center, New Student & Family Programs, UNC Global, UNC Libraries

UNIFIED BRANDING

36/37

37/37