Black Friday Breakdown A Pacifican special edition

Inside this issue:

How Pacific students shop 2

Giving for a

greater good 2Student quotes 2

Black Friday’s tumultuous moments 3

Shop online this Cyber Monday 3The pros and cons of Black Friday 4

Top sites forCyber Monday 4

Most wanteditems 4

Black Friday. The term c o n j u r e s up images

of long lines, frenzied shoppers, and great deals. We have been shopping for centuries, but only now have we turned the chore in to a national past time. To ensure that you get all of the necessary info to successfully shop to your heart’s content, The Pacifican has crafted a Black Friday special just for you. Learn about the history of this chaotic

day, its successor, Cyber Monday, and more.Have a great Thanksgiving break, and let this insert inspire your holiday shopping.

Karla CortezNewseditor

we all know Black Fridayasadayforbargainshopping;you can find some of theyear’sbestdealsforthethingsyouwantthemost,especiallyconsidering the date alwaysmarks the beginning of theholidayshoppingseason.Black Friday, something

that one could not reallyrefer to as a holiday, hasbecomeatraditionofsortsinAmerican culture; thousandsof Americans, oftentimeswhole families, participate inwaitingoutsideofmalls,wal-Marts, Best Buys, and manyother stores that participateinthesale.However,likealltraditions,

BlackFridayhasahistoryandorigin. Although there is noset date as to when the dayafter thanksgiving became a

retail frenzy, it was throughthe combined efforts of allU.s retailers during the 19thcenturyinordertosavetheirstores from further damageduringtheGreatdepression.According to an article

by Jennifer rosenbergtitled “How Fdr Changedthanksgiving”, in 1939,during theGreatdepression,U.s. retailers beggedPresident Franklin d.roosevelt to change the dateof thanksgiving from thefourththursdayofNovembertothethird.this was after the retail

dry Goods Association hadwarned Franklin rooseveltthat retail sales woulddrop, further worsening theeconomy,becauseAmericanswould most likely refuse tostart the holiday shoppingseason until the fourththursdayofthemonth.

Althoughrooseveltdidtryto change the original dateof thanksgiving, the changedidn’t stick due toconfusion, uproar frommany Americans, andmixedfinancialresults.in the end, all of

these events lead to thewidespread adherenceof most retailers to theunwritten rule that nostorewouldaggressivelyadvertiseorholdholidaysales until the Fridayafterthanksgiving.the term “Black

Friday” was coinedin the 1960’s and hasa variety of origins,including the fact thatmany Philadelphiapoliceofficersoftenusedittorefertotheextremecongestion of driversand pedestrians on thedayafterthanksgiving.

the word “black” alsoimpliesthefactthat“goinginto the black” meant making

aprofitbecause losseswouldalwaysberecordedinredandgainsinblackbyaccountants.

The history of the Black Friday tradition

Natalie B. Compton

The Packaging Source

2|tHePACiFiCAN November15,2012

Jamieson CoxstAFFwriter

thisholidayseasonwhenlooking for gifts for yourfriends, family, and evenyourself, i challenge you tochangeyourhabits.spend the same amount

andbuythesameamountofgiftsforeveryoneyouknow,butdosowitharealpurpose.due to the amount of

global health and socialissues that people areconstantly struggling with,suchaswatershortagesanddiseasebreakouts,thousandsofcompanieshavedevelopedproducts tohelpcombattheissuesforthegreatergood.this constant increase of

socially conscious brandsallows consumers topurchase nearly any kind ofproduct that also serves agreaterpurpose.one of the most

commonlyknowninnovativeandmainstreambrandtodothis,toMsshoes,isjustoneof thousands of companiesselling everyday productsthatequallybenefitpeopleinneedallaroundtheworld.did you know that 40

percent of the world’spopulation does not haveshoes and that one billionpeopledonothaveaccesstoclean water? or that thereare13millionAidsorphansinAfrica?sowhenyouareshopping

for others, or even makingyour list for santa, alsoknown as Mom and dad,(hopefully you know santais not real by now…oops),check out these shoppingdestinations that help thosepeoplearoundtheworldthatmaynotbeasfortunateaswearehereatPacific.the two best places to

start are roozt.com andshopw i thmean ing . o r g .these sites offer every itemyou can imagine. You willfindalltypesofclothingthatfitthenewtrendsformenandwomen, including apparel,accessories, footwear, andmore.they even have new

electronicsandhomedécor;anything you have in mindcanbefoundononeofthesetwowebsites.on these websites, you

can decide to shop by typeofitemorforwomenormen

like most websites. what’sgreat is that you can alsoshopby“impact.”Byusingthemapsonthe

sites, you can pick a regionof the world and also shopby items thathelpa specificcauseinthatspecificregion.there are thousands of

very high quality items thatarefairtradeandhelpnearlyeverycauseandglobal issueimaginable.sothisholidayseason,you

shouldknowthattheperfectgiftforyourfriendormothercould be the gift that giveswater to a family in a thirdworld country, puts a pairof shoes on a kid in southAmerica, or helps educatemillionsonAidsprevention.why shop just for your

familyandfriendswhenyoucanshopforallofhumanity?ifthereisanythingthatwon’tever go out of style, that ishelpingothers.this season (and maybe

forever),give forthegreatergoodanddoyourparttohelpthosearound theworld thatarelessfortunatelivealittlebiteasier.PacificHail,tigersPrevail.

Give for the greater goodRoozt.com

“Yes, I love to go frantically shop at stores just one day after being “thankful” for what I already have.”

-Marvin Cotton ‘13

“I love it! It allows me to get a majority of my shopping done in one day!”

-Hayley Hartwick ‘13D o you like

Black Friday?

“No, I think it’s ridiculous that people fight over things on sale.”

-Kelsey Belomy ‘14

Black Friday Breakdown

Teryn PorterCoPYwriter

it’s no secret that gettingupextremelyearlyhascometodefineBlackFriday.Manybelieve that shopping in thewee hours of the morningafterthanksgivingisagreatwaytokickofftheChristmasgift-buyingseason.then thereare thosewho

don’t see the value or thrillof getting up so early justto fight the crowds for thatmust-haveitem.so, what do Pacific stu-

dentsthink?For some, Black Friday

is something that they haveneverexperienced.whenaskedifshehadever

participatedinthisshoppingcraze, tasha Farnaam ’15said, “No, i’venever done itbefore! i learnedwhatBlackFriday was like three yearsago, and ever since then,i’ve beenmeaning to get upearly and go shopping, buti’ve either forgottenor beentoobusyor just hadnowayofgoing.”itiseasytoseethatBlack

Fridayhasappeal,andsomeare just itching to get in onthe good deals – even if itmeans losing a fewhoursofsleep.other students who have

participated in thepastplanongoingagain,as theirpre-viousexperienceswithBlackFriday have been positiveones.“iwant todo it againbe-

cause i love the thought ofnot sleeping just to shop,”saidLuisMonzon‘15.“ialsolikeseeingallthepeopleandhoweveryonereallywantstogetaspecifictoy just togiveit away to a loved one forChristmas.”to Monzon, getting up

earlyforBlackFridayaddstothe excitement of the eventandmakesforabetterexpe-

rience.sometimes, Black Friday

shopping experiences cometobesomeofourbestmemo-ries.“i usually start Black Fri-

daybymeetingmyfriendsinlineatoldNavyat11:30p.m.onthanksgivingnight,”saiderinGrant ’14.“westandinline and then shop througholdNavyatmidnight.After,we all go to sleep over at afriend’s house that is downtown.Later,wewakeupat4in themorning togo toMa-cys, H&M, American eagle,Gap, and whatever otherstores happen to catch oureyes that day. i enjoy shop-pingbecauseigetarushfromall thegoodsales!it’salsoafun time to spend with myfriendsandgetstartedonmyChristmas shopping for myfamilies. iam lucky i live insan Francisco because i gettodomyBlackFridayshop-pingaroundUnionsquare!”with the positives, how-

ever,comethenegatives. “iliketheadventureofit[BlackFriday]; you are braving thecoldforshopping,”saidshel-ley Buford ’16. “However,i really dislike how crazypeople can get; the pushingand shoving is not civilizedbehavior.”Black Friday has some of

thebestshoppingdeals,andgettingupearlyiseveryone’sgameplan;withlargecrowdscomes craziness and stress,something that not every-body wants to deal with intheearlyhoursofthemorn-ing.itiseasytoseethattheear-

lybirdgetsthewormwhenitcomestoBlackFriday. thisshoppingexperiencecanbeatimetogetgooddeals,spendwith friendsand family,andgetaheadonyourChristmasshopping–all ifyou’rewill-ing to sacrifice some sleepandfightthecrowds.

How Pacific students shop

sPeCiALeditioN

tHePACiFiCAN|3sPeCiALeditioNNovember15,2012

Kelly AsmusLiFestYLeseditor

Most people think thatBlack Friday is that one dayayearthatpeoplegoentirelynuts to get a good deal ontheirgiftsthisholidayseason.itistruethatsomecrazystuffhas happened on this day ofdeals.we wanted to show you

a little bit about some of theinterestingstuffthathasgonedown,soherearea fewtalesfromBlackFridays’past.in an article written by

Geoffrey Young for Cracked.com, Young mentions a fewincidents concerning wal-Mart and their Black Fridayaffairs.these include incidents

suchasthefollowing:“weslystrellis walked into a wal-Mart a little after noon,picked up amental bat fromthe sporting goods section,carried it to electronics, andmethodicallydestroyed29flatscreentVs.”there have also been

incidents of punches beingthrown over greeters askingto see receipts. Accordingto Young, there has beensituationsuchas“theguywhowalked into a wal-Mart andpissed on a case of steaks...and the man that lit threeracksofclothesonfireinthemen’sdepartmentwhenwal-

Martwouldn’t lethimreturnanitem.”Young also mentions a

deathoneyearduringawal-Martdoor-bustersale.Youngstatesnot onlydidwal-Martnot hire security to helppolice with the “free for all”theywerehaving,butinsteadusedinexperiencedwal-Martemployeestohelpcontrolthecrowd.Atug-o-waroftypesbegan

with theslidingglassdoorattheentranceofthewal-Martwith employees trying tokeep the doors from bowinginwards.the force of the crowd

eventually shattered one ofthedoors.thecrowdsrushedin, smashing an employeeundertheirweight.Four other people were

injured too, including awomanwhowaseightmonthspregnant.Another incident at this

same location was in 2005,but it was just one mancuttingthelinethatthrewthiswal-Martintoafrenzy.the man tried to cut the

orderlylineofpeopletryingtoget a computer really cheap;this angered the crowd, sothey wrestled him to theground.theNew York Daily News

alsoreportedawomaninLosAngeles pepper-spraying asafetynetaroundherselfand

the discounted electronicsshewishedtoobtainonBlackFriday.Aliyah shahid stated in

Young’s article that, “at least20 shoppers suffered minorinjuries, and police are stilllookingforthewoman.”this all began just after

10:20p.m.asshoppersbeganthe search for Black Fridaydeals.“witnesses described the

frenzied scene to the Los Angeles Times, describinghow shoppers-gone-wild toredown video game displays,

trampled merchandise, andshoved each other for thedeeply-discounted goods,”shahidsaid.shahid also mentions

gunfireatamallinFayetteville,N.C., women fighting overyoga pants at a Victoria’ssecretatMonroevilleMall inPittsburgh,Pa.,andashopperthat was shot and criticallywoundedwhile being robbedoutside a wal-Mart in sanLeandro, Calif., as well as inMyrtleBeach,s.C.in an article by the

Associated Press in Phoenix,

Ariz.,therewasanoldermanwho was subdued by policewhile “trying to shopliftduring a chaotic rush fordiscountedvideogames.”onlookersfoundthepolice

to be overzealous with themanandyelledoutthingslike“that’s police brutality” and“hewasn’tdoinganything.”turnsouthehadbeen,“just

trying to help his grandsonaftertheboywastrampledbyshoppersandonlyputavideogameinhiswaistbandtofreehishandstohelptheboy.”

Jeff and Jeremy in the Morning

Black Friday’s tumultuous momentsBlack Friday Breakdown

Juliene Sesareditor-iN-CHieF

didn’tfeellikefightingthemasses on Black Friday? Noworries, Cyber Monday pro-videssomeof thebestonlinedealsoftheyear.in 2005, the National re-

tail Federation coined thename“CyberMonday”fortheMondayafterthanksgiving.this national shopping

day is younger than the tra-ditionalBlackFriday,mainlybecause of the internet’sageingeneral.in the beginning of its ex-

istence,notmanyAmerican’sloggedon tofind thosedealsthey missed on Friday, butnow it has become commonknowledge that we can skipthe lines and capture thatcamerawemissedoutonwithafewclicks.

From2006until lastyear,sales on CyberMonday haveincreasedfrom$610to$1,251million dollars, according tocomscore,inc.the sales are expected to

increaseevenmorethisyear.All day long, online retail-

erswillbeslashingpricesandencouraging consumers thataretootuckeredouttoaban-don their couches to surf theweb for those last few items

they missed during the madrushofBlackFriday.Amazon.com leads cyber-

space with deals from any-wherebetween20percentoffto90percentoff.theonline retail store can

do thisbecause it “hasdirectcontracts with many manu-facturers, distributors, andother great small- to medi-um-sized retailers across theinternet”,accordingtoCyber-

monday2012.com.However, don’t count out

direct retailers like Kohl’s.Kohl’s always encouragestheir customers to “expectgreatthings”andwillbepost-ingalloftheirCyberMondaydealsonNov.24.theretailersellseverything

fromclothing,toys,homedé-cor,andsportinggoods.

Beat the bustle: Shop online this Cyber Monday

W hat do you wish

was on sale?

Grad school application fees, GRE fee, gas, Netflix fee,

and printing.

-Halima Lucas ‘13

Range Rovers, half price.

-Marvin Cotton ‘13

Phones, computers,iPods, iPads, and

clothes.

-Ostmar Aleman ‘13

My college tuition.

-Carrie Fung ‘12

Most wanted items

4|tHePACiFiCAN November15,2012tHePACiFiCAN

Amazon.comBestBuy.comMicrosoft.comWalmart.comNewegg.comKmart.comTigerDirect.comPhillips.comTarget.com

-Clothes v -Televisions-Phones/smartphones-Notebook/laptop computers-Blu-Ray and DVD players-Blu-Ray discs and DVDs-Video game consoles-Video games-Memory cards and flash drives-Headphones/earbuds-eReaders: Kindle, Nook, etc.-GPS systems: Garmin, etc.-Printers-Memory foam Mattress toppers-Toys-Keurig Coffee Brewing Systems-Vacuum cleaners-Cordless drills

Top Cyber Monday websites

source:JasonGilbert,The Huffington Post

Ruben DominguezsPortseditor

Bouncing up and downwith their mouths full of75-percent-off-candy andHalloween still in theircollective review mirror,overzealous consumers cannow focus their attentionon the next great spendingholiday.obviously,thatisnotthanksgiving,or,asitsbetterknown as, Play-Football-then-watch-Football-And-eat-Unti l-You-Feel-Bad-About-Yourself day. this isBlackFriday,theopeningdayof the Christmas shoppingextravaganza.Literallymillionsofpeople

partakeinBlackFridayeveryyear. Black Friday, the dayafter thanksgiving (Nov. 23this year), marks the firstday no moral barriers standbetween consumers andChristmasshopping.All stores selling potential

presents mark their pricesdowntounbelievablelowsonBlackFriday.Apairof shoesthatnormallysellfor$30willgofor lessthan$10onBlackFriday.witheverythingfromflatscreentelevisionstocars,video games, iPods, electricrazors, LeGos, clothes,dolls, machetes, and chiapets hitting prices so rockbottom that the FlintstonesarethinkingaboutstakingoutBedrock’s Fossils ‘r Us thisyear, the appeal of one-timeprices is too great for mostconsumerstopassup.Certainly every great

consumerknowsaboutthis;itisn’texactlyabigsecret.thismeans that the masses willcertainlybeoutthanksgivingnight.withhordesreportedlytobepredictedasmeasuringto zombie apocalypse-likeproportions, there will becrowds,therewillbefighting,andtherewill,mostlikely,beblood.Knowing all of this,

the average, non-crazedconsumer is faced with adilemma: get shopping overwithwhilesavinghundreds—maybe thousands—of dollarsor not face the wrath of thefeistiest shopping day ofthe year. to help settle thedilemma,herearesomeprosandconsaboutBlackFriday.First, let’s start with the

pros.really, it’s all about price.

thisisthewholereasonBlackFridayexistsinthefirstplace.Prices for most retail itemswill never be this low againuntilnextyear’sBlackFriday.Jeans for $10! AssassinsCreed 3 for $15! iPads for$200! it would be unwise topassupthisopportunityforaonce-a-yeardeal.if only the Black Friday

phenomenon applied tosomething other than tVsand pants, like gas prices,tuition rates, or taxes. onecandream…doing it yourself is what

counts.ifyou’regoingtosendyour lists with your friendor mother, you’re not only ahorrible friend/child, you’re

being lazy. there’s no lazywayto trulysucceedatBlackFriday. staking out at storesas if they were theaters thenight before the premier ofThe Avengers is required.it’s like a campout but withspendingmoneyongifts!A way for the lazy people

who want to spend a lot ofmoney but not get up to doit in person can now orderitemsonlineonBlackFriday.whilethepricesmayactuallybe lower, fighting throughonline clutter may be moreofahassle than justgoing inperson. if you’regoing togetup that early anyway, justdrive to the store and be asocialbutterfly.You have seen the pros;

now, here are the cons ofBlackFriday.so, you have just eaten

more food than you’recomfortable admitting andwatched enough football….actually, it’s impossibleto watch enough football.Anyway, you’re sitting onyour couch as the late hoursofthanksgivingstarttocreeponyou.doyouA)gotoyournice, soft, comfy bed andsleep for hours on end withafulltummyandthoughtsoffootballdancinginyourhead,or B) stay up past midnightand fight off crazy peopletryingtobreakyourarmoveraneasyBakeoven?Unlessyouareunknowingly

a mind-controlled zombie ofcorporateAmerica,yougoforoptionA! is it reallyworth it

tostakeoutaplaceinlineinfront of target, scramble forgifts like you’re a survivorfighting for supplies for theend of the world, and suffersleep loss andbruises just tosaveacouplebucks?Chaosmaybetheonlytrue

winnerofBlackFriday.whenthey’re awake in the earlyhoursof themorning,peopleare irritable,ugly,andangry.they are also surrounded byother irritable, ugly, angrypeople, adding to the overallbadfeelings.inaddition,theyseeyoutakingsomethingtheywanttobuy.ifpushcomestoshove,therewillbeblackeyes,bloodshed, and even deaths.that’s right; people literallydieshoppingonBlackFriday.those low-priced heels musthavebeenworthit.Knowing these facts has

notdrivenawayBlackFridayconsumers. in fact, numbersof Black Friday participantshave grown each year, withpeoplelessandlessswayedbysanityandtheirownpersonalsafety while being more andmoreinfluencedbythefeelingofspending.so, there are thepros and

cons of Black Friday. if youreally, really, really need togetyourshoppingdone,BlackFriday is for you. if you’dratheravoidbeingstampededto death or getting punchedin the face for taking the lastfancy dining set, just stayhome and catch up on yoursleep.

The pros and cons of Black FridayMotorola Mobility Home

Black Friday Breakdown