bid writing an introduction bid writing objectives explore how to make a case for project funding...
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Bid WritingBid Writingan introduction
Bid WritingBid Writingobjectives
Explore how to make a case for project funding
Examine how to match your needs to funders’ priorities
Think creatively about giving your application an edge
Consider what makes a project feasible and sustainable
Commit to action
Who they are
Where they work
What they Do
What they want funding for
Why?
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SLIC Innovation & Development Fund (<= £10K)
Public Library Improvement Fund (£15-100K)
JISC funding (£100K+ for up to 3 years)
European Structural Funding
Other European Funding
Lottery Funding (eg 650 projects averaging £240K)
Trusts & Foundations
Bid WritingBid Writingthe funding landscape
Stand out from the others
State its objectives clearly and concisely
Clarify outputs and demonstrate wider benefits to the community
Demonstrate how it supports specific strategies
Describe how it meets the criteria set out in the call
Provide a sound project plan and project management arrangements
Demonstrate how it is aligned with corporate objectives
Document proposed dissemination and evaluation mechanisms
Provide clear costings, % FTEs, grades of staff etc.
Comment on sustainability issues when project funding ceases
Give value for money or add significant value to the funding
Meeting the Criteria (JISC Guidelines)Meeting the Criteria (JISC Guidelines)your project should
Bid WritingBid Writingmaking the case
They don’t know you – take nothing for granted
They don’t read everything – repeat as often as necessary
Every question they ask is the right question
They will be more impressed by outcomes than outputs
Funding decisions are made by people – emotions count
Funder PsychologyFunder Psychology
Bid WritingBid Writingmaking the case
Watch your language
Use lots of pictures
Beware of hidden messages
Be conscious of the power of analogies and exemplars
Models can also be powerful
Persuasive Bid-writingPersuasive Bid-writing
Mapping the JMA Audience
Unaware
Curious
Purposive
Vaguely Aware
Interested
Familiar
Learning
Discovering
Researching
Building Development Paths
Unaware
Curious
Purposive
Vaguely Aware
Interested
Familiar
Learning
Discovering
Researching
Creating A Service Journey
Unaware
Curious
Purposive
Vaguely Aware
Interested
Familiar
Learning
Discovering
Researching
Outreach
ClassroomResources
WebFeatures
Events Exhibitions
DigitalResources
ReadingRoom
Audience Development Processes
Unaware
Curious
Purposive
Vaguely Aware
Interested
Familiar
Learning
Discovering
Researching
Media &Promotion
PartnershipProjects
DesignEngaging
Environments
CreateOpportunities
For Exploration
VolunteeringOpportunities
E-Learning
Digitisation
AccreditationCommissioning/
PublishingNew Work
Mapping the JMA Audience
Unaware
Curious
Purposive
Vaguely Aware
Interested
Familiar
Learning
Discovering
Researching
Where does each target group sit in this model?
Where do we want them to sit?
How does what we do help to get them there?
Bid WritingBid Writingmaking the case
It doesn’t cost much
Ordinary things can be made to seem extraordinary
Your project will stand out
Get CreativeGet Creative
…to a flight of fancy
from an institutional barrier…
Bid WritingBid Writingmaking the case
Get Creative - ActivityGet Creative - Activity
Bid WritingBid Writingsustaining the case
Demonstrate corporate support
Demonstrate local demand
Have a feasible implementation plan
Have a comprehensive resource plan – including the budget
Have a meaningful evaluation plan
Feasible & Sustainable ProjectsFeasible & Sustainable Projects
Bid WritingBid Writingsustaining the case
Definition
Initiation
Delivery
Handover
Defects & Post-Project Evaluation
Project PlanningProject Planning
Bid WritingBid Writingsustaining the case
Cover all phases of the project
Cover all statutory requirements
Allocate money for evaluation
Everything has a cost
Calculate the costs of risk
Identify hidden/corporate/ongoing costs
Project BudgetProject Budget
Bid WritingBid Writingsustaining the case
What about Consultants?What about Consultants?
Bid WritingBid Writingaction planning
Next StepsNext Steps
Bid WritingBid Writingan introduction