beyond physical access: creating an inclusive climate ... · objectives how to develop campus...
TRANSCRIPT
Beyond Physical Access: Creating an
Inclusive Climate Through Partnerships
Catherine E. Johnson, Director, ADA Resource Center for Equity and
Accessibiltiy
Kit Cole, Accessible Technology Coordinator
Introduction
Novel approaches to creating an inclusive climate
Agenda
Brief overview of the Hawk Route – University of Kansas’ accessible route on
campus
Partnerships developed through initial creation and enhancements to the Hawk
Route
Enhancements to the Route
Impact of the Hawk Route
Objectives
How to develop campus partnerships that create a proactive campus climate.
Best practices in the creation of videos, audio description, editing videos, captioning and marketing
videos to campus.
The importance of creating a pro-active inclusive climate on campus, successfully engaging leaders,
and how use of a multimedia partnership can enhance an inclusive climate
Topography of University
of Kansas“The Hill”
Topography of Campus
•KU located on Mount Oread –”the Hill”
•400 foot incline to traverse to class or
work
The Hawk Route
• Created 2012
• Combination of additional construction
and creative problem solving
• Usage mostly by word of mouth
• Addition of wayfare signage
“Without HawkRoute, a student with a disability may feel that they cannot
navigate around campus with their friends or colleagues. They would have to
take alternative forms of transportation, which may have a tendency to isolate
the student. One of my favorite things about HawkRoute is … it is not only
useful for students with disabilities — it is useful for all people, including parents
with strollers, seniors and students with temporary orthopedic conditions.”
-Kelsey Shinnick, graduate research assistant for the Research & Training
Center on Independent Living.
“KU has a large campus with many new buildings being added. This
(growth) makes wayfinding more difficult and dynamic. It is important for
people, particularly people with mobility limitations, to be able to find the
easiest route to be able to get where they need to go, without wasting
time and energy.”
-Dot Nary, assistant research professor in the Bureau of Child Research
Hawk Route VideosThe Red Carpet Event
2016 Hawk Route Video Project
• Impetus for Videos
• Partners & Stakeholders
Considerations……
Alternate formats for greater accessibility
Partnerships:
Media Production
Audio Reader
Stakeholders
Testers with and without visual impairments
“We often think of accessibility in terms of physical barriers; but adding an
audio description component to the Hawk Route videos took this project
to the next level. By describing the visual aspects of the route, students,
faculty, and staff who may have a hard time accessing visual information
now have the same resources as their non-vision-impaired counterparts.
Audio Description is coming into its own, and the Audio-Reader Network
is thrilled to see the University of Kansas embracing it.”
-Jennifer Nigro, Coordinator of Volunteers at Audio Reader
Red Carpet UnveilingAugust 26, 2016
Hawk Route Videos• Mashup
• Up the Hill
• Down the Hill
“Helping with the Audio version of the Hawk Route instructions was a
unique opportunity for me, as I'm usually not someone that anyone
would even want to enter into a conversation with about instructions!
So it was a confidence booster for me, and I had a lot of fun doing
it. I tried to offer input that would be useful cross-disability.”
-Susan Tabor, retired employee of Audio Reader
Hawk Route LogoStudent Competition
New Logo
• Logo vision
• New Partnership with School of
Architecture and Design
• Student contest
“This is a service-learning opportunity to solve a real-world visual
communication design problem — do some good and design something that
helps somebody. It was a tough challenge for the students to create a visual
solution that both responds to a real need and real audience, and expresses
the communication goal of accessibility and inclusivity. A specific challenge
we talked about a lot was how to convey those ideas to a broad audience
while making sure we didn’t stereotype, misrepresent or use symbols that
speak to one audience but are perhaps offensive or wrong for another
audience. … This was a great reminder and experience.”
-Jeremy Shellhorn, Professor Architecture and Design
Campus Partners and Stakeholders
Campus partners and stakeholders
Importance of partners
All things logo……
Logo process
Media considerations
Initial Impact of Videos and Logo on
campus
“I just was kind of thinking about how you can go from the bottom of the
[University] hill to the top, just kind of like the elevator. Like up and down
arrows, and I thought that was best representative of accessibility. I
started brainstorming with a bunch of ideas — all completely different —
and then I kind of narrowed it down to the better ideas, and that better
exemplified the overall goal of the project. I think it’s kind of a fun
process, and more challenging.”
-Piper Holt, Creator of the winning design.
“I think one of the real strength in hers was the ability to connect back
to campus and again, you can’t have this at any other university. It’s
unique to this institution and I think it’s completely directional, and it
shows the ability to go up and down campus through the arrows.”
-Jeremy Shellhorn, Professor Architecture and Design
New Hawk Route Signage!
Rededication CeremonyApril 10, 2018
Additional Partnerships:
Partnership with Wellness Program
Importance of Rededication Ceremony
Buttons
April 10, 2018 Hawk Route Rededication Ceremony
“We all talk about Jayhawks sticking together, we all talk about KU as an
inclusive place for everyone. But if a majority of people that need that
access and don’t have it, how can we claim that we believe we are
inclusive? So why is it such a great day? It’s showing how students and
faculty can be actively engaged in addressing the world’s problems.”
-Neeli Bendapudi, Former University of Kansas Provost and
Executive Vice Chancellor, Current President of University of Louisville
Takeaways
Impact of the Hawk Route
Impact of the Hawk Route Partnerships
Impact of leadership support
Thank You
Catherine E. Johnson
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