because we can - new bon jovi single. analysis by tweet category

7/30/2019 Because We Can - New Bon Jovi Single. Analysis by Tweet Category

http://slidepdf.com/reader/full/because-we-can-new-bon-jovi-single-analysis-by-tweet-category 1/9

Because We CanBecause We Can

Sentiment analysis of the last

album

Bon Jovi- Island Records

Date: 03/14/2013

Analysis of the session 'Because We Can' created with Tweet Category



Session Because We Can

Introduction: People love the new album. We analyzed the official hashtag of the song (1.495 tweets) #BecauseWeCan with the iPad App Tweet Category and it is

normal that more people love it than hate it, but we did not expect to find such a great difference between "loves" and "hates".

Statistics

Potential impact

Potential reach

Categories

Category Total

tweets

% Original

Tweets

RT Users

Tour 409 27 87 322 138

Replies 280 19 280 0 146

Links 219 15 29 190 198

Love 135 9 126 9 119

Pictures 99 7 69 30 71

Lyrics 97 6 85 12 84

Offtopic 91 6 85 6 78

#30YearsBonJovi 86 6 80 6 64

Rest of categories 79 5 65 14 69

Charts

num.

tweets

time

214

01:5513 mar

86

06:51

33

11:47

81

16:44

91

21:40

510

02:3614 mar

183

07:32

167

12:28

129

17:24

num.

users

num.

followers

147

0-50

102

50-100

97

100-150

79

150-200

61

200-250

42

250-300

71

300-400

39

400-500

51

500-750

30

750-1000

30

1000-1500

20

1500-5000

11

5000-10000

11

>10000

num.

tweets

per user

num. users

6441

762

193

154

65

31>5

Most Active Users

tweets

followers

tweets

followers

tweets

followers

tweets

followers

tweets

followers

tweets

followers

tweets

followers




Links

Tour

Links

Tour

Links

Replies

Replies

Love

Tour

Links

Charts

Category Total

tweets

% Original

Tweets

RT Users Impressions Potential Reach Tweets/

User

Followers/

User

Tour 409 27 87 322 138 233.101 148.356 3,0 1.075Replies 280 19 280 0 146 94.064 58.957 1,9 403

Links 219 15 29 190 198 930.645 918.435 1,1 4.638

Love 135 9 126 9 119 117.649 110.434 1,1 928

Pictures 99 7 69 30 71 51.935 25.304 1,4 356

Lyrics 97 6 85 12 84 145.648 100.530 1,2 1.196

Offtopic 91 6 85 6 78 68.213 63.155 1,2 809

#30YearsBonJovi 86 6 80 6 64 54.176 42.439 1,3 663

Now playing 64 4 59 5 56 31.641 26.970 1,1 481

Non categorized 9 1 0 9 9 6.430 6.430 1,0 714

Hate 5 0 5 0 3 773 575 1,7 191

Checkins 1 0 1 0 1 156 156 1,0 156




71,9 1,9 2.193

tosha4ever

79tweets

BonjoPy

47tweets

tourschedule

41tweets

tweets

tweets

BonJovi

801.514followers

joseayalatv

95.306followers

bchanneltv

41.496followers

followers

followers

BonJovi

801.514impressions

joseayalatv

95.306impressions

bchanneltv

82.992impressions

impressions

impressions

realBlueswoman

8num. categories

Denise8462

6num. categories

BonjoPy

5num. categories

num. categories

num. categories

BonjoPy

34num. of RTs

lilicaceres3949

34num. of RTs

ferchubianchi

29num. of RTs

num. of RTs

num. of RTs

tosha4ever

78original tweets

tourschedule

41original tweets

riosbj

19original tweets

original tweets

original tweets

1776

29

Very low

0 to 10

followers

118

Low

10 to 50

followers

278

Medium-low

50 to 200

followers

213

Medium

200 to 500

followers

81

Medium-high

500 to 1000

followers

50

High

1000 to 5000

followers

22

Very high

>5000

followers



http://slidepdf.com/reader/full/because-we-can-new-bon-jovi-single-analysis-by-tweet-category 5/9Analysis of the session 'Because We Can' created with Tweet Category

@SusanHaveraSusan Noeth-Havera

At the #bonjovi #becausewecan concert! Super excited!

Cat.: Tour @Far_Real_DoeLanie Stephenson

At the Bon Jovi concert with @Anna_Claire24 #BecauseWeCan

Cat.: Tour

@Smorez428Sarah Miller

At the Bon Jovi concert with @TiffTann #becausewecan

Cat.: Tour @djplarkin21David Larkin

Listening to vintage @BonJovi atm.. Hey god and miss 4th of July

aswell as other tracks! I can't wait until slane in June #becausewecan

Cat.: Now playing

@Mikey_Az∆ Mike

Now listening: @BonJovi What About Now. #BecauseWeCan #Faith

Cat.: Now playing @AspenRenaiAspen Renai

Listening to Bon Jovi and getting SUPER STOKED for Thursday!

@SattinSchreiner @laneyelizabethh #cantwait #reunited

#BecauseWeCan

Cat.: Now playing

@_Slick_Nick11Nick Bailey

Oh I wish that I, could be your superman tonight! #bonjovi

#becausewecan #stl

Cat.: Lyrics @TaranLeeLink17Taran Link

I don't wanna be another wave in the ocean. #greenday

#becausewecan

Cat.: Lyrics

@monigavelliMoni Gavelli

I am a rock not just a nother grain of sand #becausewecan

Cat.: Lyrics @jf17meJessica Friedrich

First listen through: #becausewecan #imwithyou #picturedofyou

#amen #thefighter #notrunninganymore #bonjovi great songs!!

Cat.: Love

@Destination_Me

Beth

Bon Jovis new album is so good #BecauseWeCan #WhatAboutNow

Cat.: Love @Annie22W

Annie

Finally have the new @BonJovi CD and it's so good! #happy

#WhatAboutNow #becausewecan

Cat.: Love

@Rhonda_SizemoreRhonda Sizemore

Lovin my new bon Jovi cd!#becausewecan

Cat.: Love @BevFTweetsBeverlyF

Happy 30th! @BonJovi @TheRealSambora Enjoy today! Will be

watching #Idol

Everyone go download the new album

Cat.: #30YearsBonJovi

@UndeadbabygurlJani Bragg

Happy Anniversary @BonJovi @TheRealSambora#30YearsOfBonJovi #becausewecan #BonJovi *raises glass* heres

to many many more :)

Cat.: #30YearsBonJovi @crazyjovigirl88 ⭐ Jonnys Girl ⭐

#30YearsOfBonJovi o/ let's trend #becausewecan ❤

Cat.: #30YearsBonJovi



People loved the album.

Positive tweets are 97%of the tweets that express "love" or "hate" for the song.

The Bon Jovi official account asked how many times people listened to the song, the

answers were mostly "more than X" (a lot).

Many people concluded "They did it again", like Bon Jovi was going to have a hard time

creating a new hit, but they did not.

Many users shared as well when the songs were playing on the radio or asked the Djs to

play it, pretty amazing (Now Playing Category).

We registered in the hashtag many users that were talking about the tour or asking to go

to their country (Tour category).



Glossary



Page 1: General Overview: This page shows at a glance the evolution and the global statistics of the session.

Statistics

− Number of Tweets: Total number of Tweets sent during the session, RTs and replies included. It is shown below, a

breakdown of the types of tweets: original tweets (those containing text only) tweets with links, retweets, conversations

(tweets as part of a conversation between several users), check-ins and photos.

- Number of users: Total number of users who participated in the session using the given hashtag. It also includes userswho only sent RTs.

- Potential Impact: Number of impressions of the hashtag, which is the number of times that people could have seen the

hashtag. This is important because it tells you how many times it has been possible to visualize the hashtag. This number is

calculated by multiplying the number of followers of each user by the number of number of Tweets and adding those results.

Example: If a user sends 2 tweets and he has 100 followers, the number of impressions generated by the users would be

200. If another user sends 3 tweets and he has 50 followers, the number of impressions generated by this person would be

150 which would make a total of 350 impressions of the session.

- Potential Reach: Number of users who have been unable to see the hashtag and could have been impacted by the

hashtag. This number is calculated by adding all the followers of each user who participated in the session. Using the

previous example, if the session had 2 users, one with 100 followers and the other one with 50, the reach will be 150

followers, regardless of the number of tweets sent. IMPORTANT: both the impact and reach are 'potential' because not

everyone may have seen the hashtag and users can have other users in common.

- Average number of Tweets per user: this number is the average of Tweets sent per each user. This number is calculated

by dividing the number of tweets between the number of users who have participated. RTs included.

- Average followers per user: the average number of followers that users of the session have. This figure indicates how

influential are the participants in our session. Given that the average number of followers that a Twitter user has is about

250, you can calculate if participants in your session exceed that average. This number is calculated by dividing the sum of

followers by the number of users who have participated.

- Difference between “Total Tweets” and Tweets: The “Total Tweets” include RTs, links, replies, links and 'Tweets'.

'Tweets' are the ones containing only text.

ChaRTs

There are different types of graphs in the report Tweet Category:

− Temporal Evolution: shows the time evolution of the tweets sent by users. Tweet Category takes the first and last tweet

and draws the timeline of the session. Thanks to this chart you will be able to identify the moment people tweeted the most

or the least.

− Influence of Users: shows the influence of the users who participated in the session. On the vertical axis you will find the

total number of users and on the horizontal one, the number of followers of those users. As we move to the right part of the

graph you will see the users who have a greater number of followers and therefore influence. The higher the columns on the

right, the higher influence of your users.

− User activity: shows the number of tweets sent by users. The vertical axis shows the number of tweets sent and the

horizontal one the number of users who have participated.

Page 2: Statistics of the categories: on this page you will find the detailed statistics for each category.

Rankings of categories:

This ranking shows which categories have reached the top 5 according to several statistics. It is interesting to note that

although a category may have a greater number of tweets that another one, it could have a minor number of impressions

(lower impact). The rankings show the categories with the highest reach, impact, number of users, number of tweets and

number of RTs.



ChaRTs:

− Impact by category: This graph shows which category has the highest number of impressions and therefore the highest

impact.

− Tweets by category Chart: This chart shows which category has the highest number of total tweets.

− Users by category Chart: This chart shows which category has the highest number of users.

Table of categories:

This table shows detailed statistics for each category; these statistics are the same variables as the global statistics of the

session but applied to each of the category. Thus you can see which category gets more impact, more users, and so on. It is

worth taking a second to consider this table as very interesting conclusions can be obtained from it.

Page 3: User Rankings

Tweet Category offers different kinds of user rankings:

− Most active users: the ones who tweeted the most using the hashtag. RTs included.

− Most popular users: the ones who have the highest number of followers in the session.

− Users with the highest impact: the ones who generated the highest number of impressions.

− Most participative users: the ones who participated in more categories.

− Most retweeter users: the ones who sent the highest number of RTs.

− Most original users: the ones who sent the highest number of original tweets (No RTs).

because we can - new bon jovi single. analysis by tweet category

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