Be Your Own Technology Brand Ambassador

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Post on 18-Jan-2015

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If you are a technologist aspiring to create your technical branding, then this talk is you! This talk encourages you to be yourself and to create a unique identity for yourself in the technology ecosystem. Through my experiences and lessons learnt, I will share tips and techniques to create awareness about your technical competence both outside and inside your company. Such a branding will help you grow and will provide you with opportunities that you thought never existed.

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<ul><li> 1. Be Your Own Technology Brand AmbassadorBuild your Technology BrandPragati Ogal Rai Chief Technology Evangelist PayPal (eBay Inc.) 1 @pragatiogal</li></ul> <p> 2. Author of Android Application Security Essentials Mobile Developer Relations, PayPal North America 15+ Technology Experience Thought Leader Mobile, Android, Security, Payments and CommercePragati.Rai@paypal.com@pragatiogal www.slideshare.net/pragatiogal www.linkedin.com/in/pragati2 3. Agenda All about YOU!Technology Brand Why?What? How?3 4. Why should I create a Technology Brand?http://freestockphotoz.blogspot.in4 5. Facts &amp; Numbers [2014] 11 Million professional software developers7.5 Million hobbyists29 Million ICT-skilled workers5.3% more than in 2011http://www.infoq.com/news/2014/01/IDC-software-developers5 6. United States 19.2% China - 10.1% India - 9.8%.http://www.infoq.com/news/2014/01/IDC-software-developers6 7. 7 8. 8 Works AheadID: 183898 Eun Jin Ping Audrey | Dreamstime Stock Photos 9. What is a Technology Brand?http://freestockphotoz.blogspot.in9 10. Brand /brand/ NOUN A type of product manufactured by a particular company under a particular nameA particular identity or image regarded as an asset A particular type or kind of somethinghttp://www.oxforddictionaries.com10 11. 11 Colorful BundleID: 186677 Charles Shapiro | Dreamstime Stock Photos 12. Bill Scott http://www.looksgoodworkswell.com UX &amp; Engineering Thought Leader Author of Designing Web Interfaces Lean Startup/Lean UX/Lean Engineering Advocate 12 13. Danese Cooper http://danesecooper.blogs.com Open Source Diva CTO Wikimedia Foundation Chief Open Source Evangelist, Sun Microsystems Board Member, Open Source Initiatives Special Advisory Board, Mozilla ..13 14. http://freestockphotoz.blogspot.in14 15. How do I create my Technology Brand?http://freestockphotoz.blogspot.in15 16. Scale Your Visibility16 http://anewdesigns.blogspot.in 17. Not telling the truth is the quickest way to turn yourself into a stranger. Mark W. Perrett17 18. Do what you love Do what you believe in Do it with all your passion18 19. Develop a Strategy forbes.com19 20. Identify and Use Tools20 21. BattleHack 2013 Winners 21 22. Market yourself! Photograph by: Stock photo , Thinkstock22 23. Use the power of social media 23 24. Brand building is a process24 http://agmarketingconsulting.com 25. Summary Invest in building a positive technology brand Use tools to create and market your brand Develop a strategy and keep working on it25 26. Thank you! Pragati.Rai@paypal.com @pragatiogal www.slideshare.net/pragatiogal26 </p>