bateman sharon - 2016 resume

4
Sharon Bateman 2832 SW Mariposa Cir Palm City, FL 34990 Phone: (772) 486-4248 [email protected] PROFESSIONAL SUMMARY Customer focused, results-oriented Sales Leader and Account Manager with a strong history of successfully managing dynamic and high-producing sales teams, a solid track record identifying and meeting customer needs, and a proven ability to capture and build challenging accounts. Challenge-driven with a solid history of collaborative relationship building, consistent and measurable contributions, and continual revenue growth and profit enhancement. AREAS OF EXPERTISE Sales Team Management Key Account Management Business Planning and Development New Market Expansion and Sales Growth Merchandising Expertise Competitive Product Positioning Training and Development Revenue and Profit Growth Category Management and Syndicated Data Analysis PROFESSIONAL Kill Cliff EXPERIENCE: National Account Executive - Florida, Jan 2015 to December 2015 Developed key relationships within Walmart and increased sales over 138% by building trust, providing targeted incentives, and devising creative events to increase retail traffic and retail sales. Developed and ran sampling team which educated consumers about product and trail Monitored weekly Out of Stock Issues by store with Distributor Partner to get resolution. Grew display penetration and execution to over 70% via cooler placement, side racks, and extra facings on the shelf. Grew brand sales which resulted in doubling our store distribution to 11 new states. Treasure and Space Coast Radio Key Account Manager Treasure Coast Florida, May 2014 to Jan 2015 Developing and implementation of marketing strategies that are creative and innovative. Developing marketing plans for clients immediate and long term needs. Clearly communicate ideas that influence others decision making. Use time management skills to multitask and deliver results.

Upload: vedder-sharon-bateman

Post on 07-Jan-2017

67 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Bateman Sharon - 2016 Resume

Sharon Bateman2832 SW Mariposa CirPalm City, FL 34990

Phone: (772) [email protected]

PROFESSIONAL SUMMARY

Customer focused, results-oriented Sales Leader and Account Manager with a strong history of successfully managing dynamic and high-producing sales teams, a solid track record identifying and meeting customer needs, and a proven ability to capture and build challenging accounts. Challenge-driven with a solid history of collaborative relationship building, consistent and measurable contributions, and continual revenue growth and profit enhancement.

AREAS OF EXPERTISE

• Sales Team Management• Key Account Management• Business Planning and Development• New Market Expansion and Sales Growth• Merchandising Expertise

• Competitive Product Positioning• Training and Development• Revenue and Profit Growth• Category Management and Syndicated

Data Analysis

PROFESSIONAL Kill Cliff EXPERIENCE: National Account Executive - Florida, Jan 2015 to December 2015

• Developed key relationships within Walmart and increased sales over 138% by building trust, providing targeted incentives, and devising creative events to increase retail traffic and retail sales.

• Developed and ran sampling team which educated consumers about product and trail • Monitored weekly Out of Stock Issues by store with Distributor Partner to get resolution.• Grew display penetration and execution to over 70% via cooler placement, side racks, and

extra facings on the shelf. • Grew brand sales which resulted in doubling our store distribution to 11 new states.

Treasure and Space Coast Radio Key Account Manager – Treasure Coast Florida, May 2014 to Jan 2015

• Developing and implementation of marketing strategies that are creative and innovative. • Developing marketing plans for clients immediate and long term needs. • Clearly communicate ideas that influence others decision making. • Use time management skills to multitask and deliver results.• Won New Business award 4 months in a row.• Prospecting leads and developing relationship of small to medium sized businesses.

Bimbo Bakery USA (Due to buyout of Sara Lee Bakery in 2011)National Account Manager – Georgia, 2011 to Nov 2012• Managed all Walmart and Sam’s Club business within Georgia.• Personally called on 19 Market Managers and 2 Regional Walmart General Managers.• Sold in 8 out of 8 calls Back to School Programs fall 2012.• Sold in Regional Bun programs to both WM Region 2, 3 & 4 for summer 2012.• Solid understanding of Category Management process. Collaborated with both customers

and internal team in the areas of effective product assortment, shelf merchandising, promotional and pricing recommendations.

• Monitored execution of programs sold and objectives set at the category level to increase growth.

Sara Lee Corporation Walmart and Sam’s Club Account Manager – South Carolina and Georgia, 2006 to 2011• Called on 24 Market Managers and 3 Regional Walmart and Sam’s Club Fresh MM. • Directly responsible for $35 Million in Sales throughout all Walmart and Sam’s Club

business in South Carolina and Georgia.

Page 2: Bateman Sharon - 2016 Resume

• Pulled and Analyzed Retail Link Data on a daily basis.• Created, developed and presented Fact-Based sales presentations to Walmart Buyers through

the use of Retail Link and Blu-Sku (Syndicated Data Software System for Walmart Sales). • Designed a Regional Customer Marketing Promotional Program, “Summer Bun Program”,

which generated $550,000 in incremental sales. Just to name a few.• Received “National Account Team of the Year” Award in both 2006 and 2007.• Walmart awarded Sara Lee, “Vendor of the Year” in 2008. • Won “Top Account Manager’ in 2010• Developed and coached the zones to grow share and volume while teaching the Walmart

way of doing business• Organized 3 Walmart University classes to build confidence in their selling skills and

knowledge when dealing with Walmart

Team Lead Manager (promoted to WalMart/Sam’s team) – Florida, 2004 to 2006

• Established multi-level relationships with assigned customers.• Actively engaged in leading the attainment of their objectives through fact based data.• Opened a new market for Sara Lee in Central Florida from the ground up.• Penetrated Sara Lee’s bread/bakery business into new accounts:

Walmart, Sam’s Club, Albertsons, Sweet Bay, and Winn Dixie. • Significantly increased DSD Florida revenue from $0 to over $120,000 in two years’ time. • Created and implemented a display penetration of over 90% from day one launch. • Responsible for hiring, training and managing a proficient team of 14 individuals dedicated

to servicing all Regional Florida Accounts.

AIGClaims Manager – Florida, 2002 to 2004

• Analyzed and investigated financial claims for AIG Insurance. • Lead, developed and inspired a team of 20 people.

Miller Brewing CompanyAccount Sales Manager (promoted after 2 yrs to handle both On and Off Promise) – Central Florida, 1998 to 2002

• Directly responsible for all accounts within Central Florida• Initiate and synchronize brand strategies/priorities with the distributor J.J Taylor• Managed a 5.5 million-case territory representing a $10 Million business for Miller Brewing.• Daily managed every aspect of CPG Customer Sales including: HQ Buyer Calls, Category

Management, Promotional Marketing, and Merchandising for all Central Florida Accounts. • Routinely Utilized IRI, Nielsen, and ProSpace for fact-based selling presentations to Buyers. • Recognized as “Top Performer – State of Florida” for Miller Beer in 2001.• Received “Best Super Bowl Execution” Promotional Program in 2001.

Frito-LaySales Manager (promoted twice within 2 yrs to this position) – Tennessee Corporate Accounts, 1993 to 1998 • Directly responsible for all Sales within Corporate HQ Accounts: Kimbro-Oil and Par Mart. • Managed $100,000 in Frito-Lay business into Kimbro-Oil and Par Mart Corporate Buyers. • Collaborated with Par Mart Corporate regarding Key Marketing Strategies for all retail

execution within the state of Tennessee.

EDUCATION: University of PhoenixMasters of Arts in Organizational Management, 2001

Middle Tennessee State University, Murfreesboro, TNBachelor of Business Administration – Finance and Economics, December of 1992

SKILLS: Retail Link, IRI, Nielsen, ProSpace, Blu-Sku (Internal Walmart data system), Excel, and PowerPoint