basic internet marketing workshop
TRANSCRIPT
BASIC INTERNET MARKETING
In December 1995, there were 16 million users
on the Internet.
In January 2000, the Internet had grown to
248 million users.
In June 2005, there were a staggering 938
Million users logged on.
The Growing Online Population
The Growing Online Population
Growth in Parts of Asia
Making Money Online
Sell a physical product Sell a digital product Sell a service Sell advertising space Sell an affiliate product
PHYSICAL PRODUCTS
DIGITAL PRODUCTS
SERVICE
ADVERTISING
Product Owner
Affiliate
Client
AFFILIATE
THE BASICS
OFFER / CONTENTON YOURWEBSITE
(1)TRAFFIC
(2)
PAYMENT
GATEWAY
(3)
RESULTS ( 4 )
YOUR OFFER
SHOW WEBSITES
TRAFFIC
3 Categories of Traffic Generation
Buy Traffic Steal / Borrow Traffic Attract / Viral
BUY TRAFFIC
Banner Ads Text Ads Pay Per Click (PPC) Pay Per View (PPV) Pay Per Lead (PPL) Pay a Blogger
And many more......
STEAL / BORROW TRAFFIC
PLEASE READ ABOUT ONLINE ETHICS
Social Media Facebook, Twitter Forums Blog Commenting Article Submissions Video Submissions and more
ATTRACT / VIRAL TRAFFIC
CREATE CONTENT THAT
PEOPLE WANT TO SHARE
OBJECTIVE OF MARKETING
GET ATTENTION &CREATE RESPONSES
PAYMENT GATEWAY
PAYMENT GATEWAY
Merchant
Client
Make payment
Check to verify
Payment goes to Merchant after
% deduction
RESULTS
BUSINESS & MARKETING
BUSINESS & MARKETING
GET TO KNOW WHAT PEOPLE WANT & GIVE IT TO THEM.
Hence do your research.
Asks around for Opinion but don't ask the Monkeys
BUSINESS & MARKETING
Can you solve my problem?
NEXT LESSON
STEALING & ATTRACTING TRAFFIC
THANK YOU FOR LISTENING