august 17th, 2019 - visit susquehanna valley · (11k wristbands) custom wristbands every drinker...
TRANSCRIPT
August 17th, 2019
OPPORTUNITIES BROCHURE
NEW FOR 2019
New Location!It looks great to have an event on the streets, but at the end of the day we need to keep people safe. To this end, we have moved the event to the new location of the Columbia Animal Shelter on 10th Street. This location, previously of the carnival, will afford greater security, greater protection, and grassy areas to secure tents and provide a softer experience.
Partnership with CrocodileDogIn 2018 we partnered with CrocodileDog Marketing to bring the festival back, and bring it back we did. We will continue this partnership and see how great we can make this festival! Look forward to the many improvements they will be making in the next year.
about rivertown hops
What is Rivertown?Rivertwon Hops attendees enjoy samples from nearly 30 craft beer, homebrew, cider, wine, mead, and spirits vendors. In addition, the event hosts snack and food vendors, bands, lawn games, and vendors of stuff. Attendees pay for a VIP (4 hour) or General Admission (3 hour) ticket and are free to try anything they want.
Who does it benefit?Rivertown Hops benefits the Susquehanna Valley Chamber of Commerce. We have partnered with CrocodileDog Marketing who has 10 years of experience in beer and wine festivals in the region. With their help, we overcame the “canceled year” and expect to grow this year.
How will your money be used?As you browse through this brochure, you’ll notice there are no “sponsor levels”. At Rivertown, every sponsorship receives a tangible marketing value; signage, branded amenities, space. If you wanted to just give money to a cause you could do that. We think you might like to reach the people who are showing up, and that’s where this brochure and the activations therin, come in handy.
Who do I contact when I’m ready?CrocodileDog Marketing will be handling the flow of sponsorships and vendors for us so that we concentrate on doing what we do best. At the back of this brochure, you will see their contact information. They can answer any questions and let you know if the sposnorship is still available.
our attendees
stateDC13%
NJ6%
MD4%
OTHER4%
IL,MI,MA,VA5%
PA68%
metro
YORK33% LANCASTER
38%
OTHER9%HARRISBURG
6%
BALTIMORE3%
DC7%
PHILLY4%
sex
MALE62% FEMALE
38%
55-6412%
65+3% 18-24
13%
25-3432%
35-4422%
45-5418% age
30-50K (40%)
50-75K (31%)
75-100K (25%)
100K+ (18%)
income*figures based on web tra�c. This
omits children under 18.
what we have to o�er
space
One size doesn’t fit all. Below, you will find a list containing many of the ways we can o�er exposure at our event. Following that, are various marketing opportunities to help you get an idea of what we have to o�er. Nothing is written in stone, so we encourage you to look at what we have and propose something to fit your needs. Here’s what we have to o�er:
• To set up something—Anything really• To promote your organization to potential members• To drop o� some of your own advertising agents or apparatuses• For product placement, such as goodie bags, vehicles, tents…
print• Printed name or logo on souvenir glasses • Posters in wineries, sales locations, and anywhere else we can• Banners–almost everywhere–front gate, stages, food court...• Stu�er/Handouts at fronte gate in brochure or glasses• Your logo or ad on our Golf Carts and/or Rinse Stations• Your advertisement or logo on our lawn games
brand• Event presented by [your name]• The [your name] Designated Driver Program• The [your name] Stage• The [your name] VIP Hour
opportunities
Have your name and logo plastered on glasses, posters, banners, websites and the airwaves–in a classy sort of way of course. Additionally, you get virtually unlimited leeway at the event itself. Make it work for you!
event presented by [your name] $6,000
Drinking patrons go home with a souvenir glass. Our most popular item, get your company on over 1000 glasses
logo or name on the glasses $600+
We like to have bottled water out for people to stay safe adn hydrated. If you have bottled water we can use that. Or we can buy bottled water and add signage to the tables to let people know where that water is coming from.
hydration sponsor $300
Utilize our grounds in some interesting fashion. Place vehicles around the grounds, give out cheese or some product, demo something somewhere.
product placement $various
Get your banner up on the stage or have our guests sit in front of YOUR stage.
the [your name] stage $2000
We have multiple sets of cornhole that could have your advertisement on them
lawn games $250e
We give our DD’s fresh water, soda, and a special edition shirt. Have the DD program branded and we can hand out water with your labels on them.
designated driver program $500
Maybe you just want a spot down with the rest of the vendors. Simple enough.
corporate vendor $250+
more opportunities
Get your advertisement or logos placed on the golf cart we use to run around the event.
golf carts $250e
In the event we determine shuttles are needed, get your name on them. v
shuttles $500
We have paired up with many local business and organizations to o�er various promotional events and considerations. Don’t be afraid to suggest something.
cross promotion free
Having a stage is only the begining. Help us bring in real talent and pay them as fairly as possible.
entertainment TBD
Place an item in our glasses at the front gate.
stu�ers $.10e
Didn’t find what you were looking for? Many other opportunities exist to get the word out about your company including: giveaways, ra�es, company picnics, etc. Give us a ring and we will talk!
anything else really
Logo$1000
20% discountsign up for multiple glasses or multiple festivals and receive up to a 20% discount
glasses
Through the marvels of modern factory technology, we provide free souvenir glasses to each of our attendees. Our most popular piece of advertising–place your company on 16oz Pint glasses, 9oz Wine Glasses, or both.
Name
Logo
Logo & Name
Name$600
Yorktoberfest
ONE$250
20% discountif you sign up for all 7 events
(11k wristbands)
custom wristbands
Every drinker gets a wristband at every one of our events. That’s over 11k wristbands each year not including the ones we give to smaller events when they run out! Put your logo or name on it!
ALL$1400
Robert J. Sche�er Esq. 717.747.9048
Robert J. Sche�er Esq. 717.747.9048
Robert J. Sche�er Esq. 717.747.9048
Robert J. Sche�er Esq. 717.747.9048
previous partners
contact
brian [email protected]
Brian handles vendors, wineries, sponsors, and most things money. Talk to him if you want to participate in the festival as a company, or if you are interested in contributing on a larger scale.
matthew davis
www.crocodiledogmarketing.com
As our local guy in York, Matthew handles beer, marketing, design, the website, cross-promotion, and most things local. Talk to him if you are interested in contributing to the festival, looking to buy Group Rate tickets, or if you are interested in being a volunteer or sponsor!