AUGMENTEDREALITYAUGMENTEDREALITYCreate unbelievably unique customer experiences.SYDNEY 10 WEEKS PART-TIME

ENGAGE IN UNEXPECTED & MEMORABLE WAYSAs technology evolves, customer experiences are shifting away from purely what people see to complete immersion in the brand itself. Consumers want to be engaged in ways that are more meaningful, memorable, unexpected and unintrusive. That’s where Augmented Reality is a game-changer. It offers mass experiences that invite participation in a way that minimises intrusion. It has the capability to change what decisions are made and how to transform perception and to be so valuable that it promotes a deeper, more lucrative ongoing relationship. There has never been a better time to embrace this emerging technology.

ENABLING EXCEPTIONAL EXPERIENCESThis hands-on Augmented Reality short course has been designed by Australia’s tech elite. You’ll discover how to create immersive customer experiences that ignite multiple human senses, delivering an unprecedented level of engagement. Through guided, in-class tutorials and hands-on learning, you’ll conceptualise, create, build and install functional AR prototypes directly on your smartphone or tablet. You’ll also discover how the techniques learnt can be applied to other touchpoints - from print and experiential outdoor to location-based games. DESIGNED FOR AUGMENTED REALITY

BEGINNERS This course has been designed for AR beginners aged 18 years + with no previous coding experience including:

• Marketing professionals who are eager to learn how AR can create more meaningful customer connections.

• Creative, experiential and media agencies who want to reach and engage with customers in new ways - and to create innovative, immersive and memorable brand experiences on behalf of their clients.

• Business owners and entrepreneurs who want to learn how to integrate AR with their products and services.

• Architects and real estate agents who want to learn how to use AR to bring plans or architectural models to life so that prospective buyers can get a realistic view of an off-the-plan home, commercial space or proposed renovation.

• Teachers and educational institutions that want to bring AR into their classrooms.

Speak with an advisor today.

Call 02 9211 8399 or email info@ait.edu.au

AR

augmentedreality

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2D Game Artist

Animator

AR / VR Developer

Game Designer

Game Programmer

Illustrator / Cartoonist

Level Designer

Mobile Developer

BUILD AN AR PORTFOLIO You’ll leave with a portfolio of four fully-functioning AR applications that have been installed on to iOS or Android. You can present these to your workplace, share them with prospective employers or implement into your own business straight away.

LEARN FROM AR PIONEERS Learn from the best in the business. They are Australia’s AR elite - inspirational tech entrepreneurs and esteemed AR keynote speakers. And they’ll come together for an exclusive panel event to share their expertise with course attendees.

1:1 MENTORING You’ll have the opportunity to meet with an AR industry expert for a 1:1 mentoring session after you complete the course - giving you the opportunity to gain tech support, personalised feedback or advice from the best in the business.

Fundamentals of AR To get started, you’ll learn what AR is and how it differs to VR. You’ll review the history of AR and gain an understanding of how AR can integrate with products and services. You’ll learn about computer vision, machine learning and facial recognition as key foundations of AR.

Introduction to Unity3D and AR using VuforiaYou’ll learn how to navigate Unity3D software and you’ll explore the main features needed to create AR applications. You’ll also learn how to use Vuforia, one of the most widely used AR platforms, to develop your first mobile AR experience.

Create Interactive Print Collateral Featuring ARYou’ll create a brochure or catalogue that features AR technology. You’ll be able to point your iPhone or Android camera at the pages to reveal and interact with items in 3D. You’ll learn how these principles can be applied to other print materials - such as interactive educational books and digital product manuals.

Build an AR PortalYou’ll conceptualise, design and develop a unique AR experience that allows the user to step into an alternate world through a 3D portal that appears in the real world. You’ll learn how these same principles can translate to other touchpoints such as outdoor media, experiential or situations where there are no defined image targets.

Create a Location-Based Game or ExperienceYou’ll conceptualise, design and develop an immersive location-based game (similar to Pokemon Go) using global data to generate custom 3D worlds, live location data, maps and traffic-based directions.

AR Project of Your ChoiceIn this final week, you’ll have the opportunity to showcase the skills and expertise you’ve learned throughout the course, via an AR application of your choice. You’ll learn how to document and present your final AR project to the class using innovative techniques to capture screens and create a project showcase.

HANDS-ON LEARNINGThis short course has a strong practical focus. Through guided in-class tutorials and application of learnings to your own AR portfolio projects, you’ll leave with a robust set of skills that you can draw upon in your workplace including:

YOU WILL LEARN

• The ability to navigate ARKit features for iOS and ARCore for Android - including how to build and install finished applications on to the device.

• Where to find free content to build your AR experiences.

• The capability to design and build AR applications across print, experiential, outdoor and location-based games.

• The resources to self-learn and continue to deliver AR best practice despite technological change and software updates.

• Future trends in AR and the impact for businesses and consumers.

• An understanding of the potential applications of AR technology and how it can be used to promote a product or service.

• How to use AR to solve a problem, rather than simply create a gimmick.

• An introduction to computer vision and machine learning, as core foundations of AR.

• Basic coding capabilities in C#.• How to use Vuforia framework to

build AR prototypes in Unity3D.

Price:$4000

Sydney campus

Level 2, 7 Kelly Street

Ultimo NSW 2007

Phone: +61 2 9211 8399

Melbourne campus

Level 13, 120 Spencer Street

Melbourne VIC 3000

Phone: +61 3 9005 2328

ENQUIRE NOW

Academy of Information Technology Pty Ltd - ABN: 35 094 133 641, CRICOS: 02155J, HEP PRV: 12005, RTO: 90511

Academy of Information Technology is part of the RedHill Education Group.

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info@ait.edu.au

Speak with an advisor today.

Call +61 2 9211 8399 or email info@ait.edu.au