Welcome

Organizing For Convention Sales

Sep 22, 2011

Convention Destination

Meeting Inventory

Product & Inventory

Accommodations

Key Personnel

Sales Force, Marketing & PR Support

Knowing Your Markets

•Domestic

•International

•SMERF

•Corporate

•Associations

The Roll of the CVB

What is your idea of the CVB’s role to promote conventions?

•Destination Experience

•Becoming a Resource

•Development Efforts

•Connect Partners

•Create Programs

Destination Experience

What is unique about the destination?

•Professional Services

•Desirable Location

•Budget/Niche

•Unique Venues

•Off site Activities

Convenient Location

Unique Venues

Off-site Activities

Become a Resource

What resources and services are available?

•Professional Team

•Industry Expert

•RFP Process

•Brochures

•Website

RFP Process

•Hotel Distribution

•Venue Distribution

•Facilitate Responses

Brochures

Website

Development Efforts

What strategies will be used to promote?

•Tradeshows

•Sales Missions

•Marketing

•Public Relations

•Networking

•eStrategies

Networking

eStrategy

Connect Partners

How can partners be connected to achieve success?

Meeting Venue

Entertainment Activities

F&B

Accommodations

Client

Create Programs

Why should the client choose the destination?

•Efficient RFP Process

•Site Visits

•On-site Assistance

•Incentives

•Website Development

Incentives

FY 2010/2011 Results

•4,185 Room Nights

•2,089 Attendees

•$347,869 Room Rev.

Website Development

Questions?

James R. Tevault Director of Sales

Mesa Convention & Visitors Bureau120 N. Center, Mesa, AZ 85201

Direct: 480-682-3635 E-mail: James@VisitMesa.com

Web: VisitMesa.comFacebook.com/VisitMesa

Twitter.com/VisitMesa LinkedIn.com/JamesTevault