BTEC Level 2 Extended Certificate in Information and Creative Technology U6

Colchester Institute Page 1 October 2014

Assignment brief – BTEC (NQF)

Assignment title 1- Understand Applications and Features of Digital Graphic Products

Assessor Gillian Fryatt Learner name Date issued 18 December 2014 Submission Deadline 22 January 2015 Duration (approx) 3 weeks

Qualification covered BTEC Level 2 Extended Certificate in Information and Creative Technology

Units covered Unit 6 Creating Digital Graphics

Learning aims covered A - Understand Applications and Features of Digital Graphic Products

Scenario

You work for the graphics design company Buzz. Buzz has just received briefs for two new graphic products – apple butter jar label and a charity collection box - which you have been asked to build. However, before you start designing your products, you must review graphic products already in use.

Task 1

Write a report reviewing at least two different graphic products used in connection with promoting food and with promoting charities. It is strongly recommended that you include images of both products which you are reviewing in your report. You should explain their features (including technical qualities), content, audience and purpose. Consider whether these products are fit for purpose, and how they affect the audience. For instance, how have they been designed for use in promotion? How would you improve these products? What are their strengths? What are their weaknesses?

Evidence you must produce for this task

Word processed report detailing your research.

BTEC Level 2 Extended Certificate in Information and Creative Technology U6

Colchester Institute Page 2 October 2014

Criteria covered by this task:

To achieve the criteria you must show that you are able to: Unit Criterion reference

Explain the intended purpose and features of at least two graphic products. 6 2A.P1

Review how the products are fit for purpose and their intended effect on the audience. 6 2A.M1

Discuss the strengths and weaknesses of the graphic products. 6 2A.D1

Designed By: Rosemary Johnson

Design Verified By: Manda O’Connell Date:

Sources of information Textbooks

Allman, E. et al (2012) BTEC Level 2 First Information and Creative Technology Student Book, Pearson Education (ISBN: 978-1-44690-187-8) Websites Photoshop https://www.youtube.com/watch?v=OjRqZiAgoHo http://www.photoshopessentials.com/basics/ http://tv.adobe.com/show/learn-photoshop-cs6/ Visio https://www.youtube.com/watch?v=xmDjmm0btO8

If you have not achieved the Level 2 criteria, your work will be assessed to determine if the following Level 1 criteria have been met.

To achieve the criteria you must show that you are able to: Unit Criterion reference

Identify the intended purpose and features of two different graphic products.

6 1A.1