ASSIGNMENT

EDU 09.2

THEORETICAL BASE OF ENGLISH

EDUCATION -II

Submitted by: Neenu Rajan

Reg. No: 13975014

INTRODUCTION

Event management is the process of planning festivals, ceremony,

competition, party, concert or convention. Event planning can include budgeting,

establishing dates and alternate dates, selecting and reserving the event site,

acquiring permits, co-ordinating transportation and parking, developing the theme

or motif for the event arranging for speakers and alternate speakers, co-ordinating

location support and security, catering, emergency plans, aid station and clean-up.

Event management is the application of project management to this process.

It is the process of managing a project such as a meeting , convention, trade

show, ceremony, team building activity, party or convention. Event management is a

multifaceted activity, major constitutes of this profile includes creativity, maticulous

and planning. Event management is the co-ordination, running and planning of all

the people, team and features that come together to create every kind of events.

Event management is very important especially in holding a festival. It has a

vital role in a festival, because it will represent the image of the festival itself and the

place of the festival, which is either be accepted or not by the guests, visitors, tourist

and other people. The most important thing to do is to established a vision of what

to be achieved, careful planning and preparation, high level objectives to be

undertaken and lastly effective promotion of the event or festival to encourage

more visitors to come and accept the festival.

The industry now includes events of all sizes from the Olympics down to a

break fast meeting for 10 people. Many industries, charitable organization and

interest group will hold events of some size inorder to market themselves, build

business, relationships raise money or celebrate.

Event management is considered as one of the strategies of marketing tools

by companies of all size. From product launches, companies create promotional

events to help them communicates with clients and potential clients. A number of

elements, such as music, live entertainment or even the particular venue may be

used to influence the tone and atmosphere of an event. Event Management may

also use news media to target their audience, hoping to generate media coverage

which will reach thousands or millions of people.

Money is an important factor in Event Management. The event budget

predicting the financial outcome of an event. The event budgets is a projections of

the income and expenditure that the event will incur based on plans made and

information gathered. The preparation of a budget is an essential past of event

management. It is fundamentally important that even directors are able to predict

with reasonable accuracy whether the event will result in a profit, a loss or will break

even. Once the event budget has been constructed, the event director has a means

to exercise control of the event finances. The preparation of an event budget is one

of the earliest tasks to be undertaken in the event management process.

Event Manager

Event manage is a person who direct events. Event Manager are responsible

for organizing and running all kinds or events. To become an event manager, you will

need to have good communication skills. You will need to be good at problem.

Solving You will also need to have lots of determination and a positive attitude.

Events are much like a stage performance and event manager, show

director. Choreographing various elements that make an event successful is

imperative to the success of any event. Great organizational skill are the basic under

pinning’s of successfully managing people, schedules and everything else. Excellent

event manager takes time to consider the most important element of an event and

focus their efforts on every minute detail for the thing that matter most to their

customers. Every event manager should have the skill of understanding people,

connect them and build lasting relationships.

CONCLUSION

Event management is the co-ordination, running and planning of events.

Event management is and exciting and growing industry, as well as unique career

opportunity for everyone with a passion for the planning and organising events such

as concerts, conventions, parties wedding and other gatherings.

Event management is a service oriented field of work where you will be

dealing with people from all walk of society in large congregation. It deals with

human behavior and idiosyncrasies which will require tactful and diplomatic skills.

Apart from dealing with people characteristics it also mean the overall performance

of handling an event from start to finish such the event planning stage, budget

management, creativity and work flow management.

Event management team needs strong leadership to be at its bet

negotiations between the clients, company or venues. Staff requires flexibility, quick

thinking, buckets of initiative and exceptional decision making. A particular ability to

spot good compromises and know what is essential to the success of the event

makes out an excellent event team leaders.

REFERENCES

Goldblatt, Joe. Twenty-First Century Global Event Management (The Wiley Event

Management Series) ISBN 0-471-39687-7

www.wikipedia.org