Asante (meaning ‘thank you’ in Kiswahili) is the quarterly in-flight magazine for Air Uganda. This attractive, full-colour glossy publication aims to interest, entertain and inform passengers, whether they are travelling for business or leisure. Asante is provided free of charge in seat pockets, displayed at Air Uganda offices and at travel agencies.

WHY ADVERTISE IN ASANTE? • Asante reaches a broad range of government officials,

business people, Celestar frequent flyers and leisure travellers.

• Each edition of Asante reaches more than 100,000 passengers. It has a captive audience and recent survey shows that more than 80 per cent of the passengers read Asante. The readership is relatively affluent and is steadily increasing.

• Top quality writing and photography provide a stimulating read.

• With copies on each aircraft for a three-month duration,your advertisement enjoys continuous exposure.

• Excellent value for money.

• Be associated with one of Africa’s up-and-coming Airlines.

WHY AIR UGANDA?Air Uganda is a member of the Aga Khan Fund for Economic Development (AKFED) and has been in operation since November 2007.

Air Uganda is also a member of Celestair Group, with sister airlines in West Africa, Air Burkina , Air Mali, and in Europe, Meridiana and Eurofly. The Meridiana group has a combined fleet size of 38 aircraft.

Air Uganda’s growing fleet includes two CRJ-200s and two MD-87s. The MD-87 has 99 seats; offering both Economy and Business Class service; 20 Business Class seats and 79 Economy Class seats. The interior has been refurbished with leather seats, giving the client comfort on board with ample leg room. The CRJ-200 has 50 seats offering an all Economy Class service.

Air Uganda has a strong and convenient regional network. Current destinations from Entebbe include:• Nairobi (Three times daily) • Juba (Daily)• Dar es Salaam (Six times a week) • Zanzibar (Twice weekly) • Mombasa (Twice weekly) • Kigali (Five times a week)

PASSENGER BENEFITS • Fastest routing and convenient schedules to or from Uganda. • Best value fares to all the destinations. • Un-rivalled on time punctuality (89 per cent in 2010).• Flexible check-in up to 30 minutes before departure for passengers with hand luggage only. • Excellent service from a friendly, professional cabin crew.

INTERLINE U7 PARTNERS AT ENTEBBE Interline connections to the rest of the world to and from Entebbe with: • Brussels Airlines • Emirates • Kenya Airways • Qatar Airways • ZanAir (Code share in progress on Dar es Salaam & Zanzibar routes) • RwandAir (Code share partners on Kigali route)

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LAKE VICTORIA SERENAR E S O R T

A WORLD AWAY FROM THE CITYJust 15 Kilometres from Kampala and 35 Kilometres from Entebbe, on the shores of lake victoria, rests a 

resort of ultimate beauty, tranquility and peace. This newest addition to the Serena family is the perfect resort to unwind and escape the stresses of city life. 

PO Box 37761, Kampala, Uganda, Lweza-Kigo road, Off Entebbe road or Call +256 41 7121000, Fax +256 41 7121550 e-mail: lakevictoria@serena.co.ug 

The central lounge and reception The rooms and suites

Maisha Mind Body and Spirit Spa The pool and garden view

y o u r c o m p l i m e n t a r y c o p y

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Advertising in

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Gate fold ................................................................................................. $5,500.00

Back cover ............................................................................................ $3,800.00

Inside front cover ........................................................................... $3,300.00

Inside back cover ............................................................................ $3,300.00

Double page ...................................................................................... $3,400.00

Full page ................................................................................................ $1,875.00

Half page ............................................................................................... $1,250.00

One-third page .................................................................................... $935.00

One-quarter page ..............................................................................$575.00

Publishing Schedule

ARTWORK ON CD OR DVD:

FormatApple Macintosh (currently running OSX).

ApplicationsAcceptable

Indesign CS / CS2 – All links and fonts included.

Illustrator CS / CS2 (eps) – Outlined (all fonts converted to curves).

Acrobat (PDF) – High resolution PDF in CMYK.

Not Acceptable

NOTE:

When using Black Text over printing should be enabled.

Digital File Formats

necessary a minimum bleed area of 3mm or more must be contained

Hard Copy ProofsProofs must be generated from the actual artwork supplied. All proofs will

be used as a colour guide.

ADVERTISEMENT SIZESDouble Page (Bleed)

.............................................................. H 289mm x W 426mmDouble Page (Trim)

.................................................................H 283mm x W 420mmFull Page (Bleed)

........................................................................H 289mm x W 216mmFull page (Trim)

..........................................................................H 283mm x W 210mmHalf Page (Horizontal)

..............................................................H 124mm x W 180mmHalf page (Vertical)

..................................................................... H 250mm x W 88mmOne third page (Horizontal)

....................................................H 84mm x W 180mmOne third page (Vertical)

..........................................................H 250mm x W 56mmQuarter page

................................................................................. H 125mm x W 88mmOne sixth page

................................................................................ H 84mm x W 88mm

Technical Data

Publication Dates

Editorial Rates

Full Page......................................................................................... $1,500.00

Double Spread...........................................................................$2,800.00

Three Pages..................................................................................$3,800.00

Four Pages.................................................................................... $4,500.00

February, May, August and November.

DeadlinesIssue

Booking deadline

Material DeadlineFeb-April

Dec 10

Dec 22May-July

March 15

March 30

Aug-Oct

June 15

June 30

Nov-Jan

Sept 15

Sept 30

Advertising MaterialsAdvertisements should be provided in form of digital artwork on CD/DVD.

Any design or typography that is required, will be charged back to the client.

Cancellation in writing: 60 days

COLOUR: Four months proceeding publication.

SERIES: Full payment on one or two issues will be levied if series discount

granted and cancelled after two or three issues.

Advertising Rates

Agency Commission: 16 % not inclusive.

Plus Tax/VAT: Rates do not include taxes which may apply

Special Positions

Specific pages ...............................................................................10 % Extra

Within a specified feature ........................................................10 % Extra

Branding/Gatefolds/Inserts: Contact us for the rates.

Discounts & Surcharges

2-3 Consecutive insertions: 5 %

4 Insertions: 10 %

For more information contact:

E-mail:

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Advertising Rates and Tech Specs

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