art & design in context po mo

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  • 1. Art & Design in Context Postmodernism

2. Todays session Introduction toPostmodernism Review: gallery visit Group work: TimeTravel researchBarbara Kruger, Money Can Buy You Love 3. POSTMODERNITY(ca 1960s - now?)Post-modern literally meaning afterthe modernPostmodernity is a condition or a stateof being associated with changes toinstitutions and conditions (Giddens,1990) and with social and politicalresults and innovations, globallybut especially in the West since the1960sAndy Warhol, 100 cans, 1962 4. MODERNITY Key readings:Karl Marx + Frederick Engels Marshall BermanDavid Harvey The Communist Manifesto All that is solid melts into air The Condition of Postmodernity 5. Modernity as grand narrativegrand narrative (or meta-narrative):a grand narrative is a narrative formwhich seeks to provide a definite accountof realityFrancis Galton, Composite portraits bysuperimposition of photos seeking a(Edgar / Sedgwick 2004 163) generic portrait of a criminal, 1883the grand narrative of modernity: thestory of progress through universalhuman reason (Enlightenment ideals).Modernity was "a progressive forcepromising to liberate humankind fromignorance and irrationality"(Rosenau 1992, 5) 6. creative destruction = progress! 7. (...) to the degree that it alsolauded humancreativity, scientific discoveryand the pursuit of individualexcellencein the name of humanprogress, Enlightenmentthinkers welcomed themaelstrom of change and sawthe transitoriness, thefleeting, and the fragmentary asa necessary condition throughwhich the modernizing projectcould be achieved.David Harvey (1990) The postmodern condition. 8. Capitalism vs. MarxismMarxism as grand narrative:the analysis of history as a sequence of developments; Capitalism isthe last stage in a long history of class struggles, culminating in aliberating workers revolution 9. Colonialism/European Imperialism legitimized by the grandnarrative of progress We are modernizing, and thus liberating you 10. Human shock in the face of the unimaginable (pollution,Holocaust, the two World Wars, the atomic bomb) results in a lossof fixed points of reference. Neither the world nor the self anylonger possesses a fixed sense of unity, coherence, meaning.They are radically decentred... 11. Modernismvs. Postmodernism Master narrative of progress Skepticism of progress, anti-through science and reactions, neo- Luddism; new age religions Sense of unified, centered self; Sense of fragmentation and"individualism," unified identity. decentered self; multiple, conflicting identities. Idea of "the family" as central unit Alternative family units,of social order: model of thealternatives to middle-classmiddle-class, nuclear family.marriage model, multiple identities for couplings and childraising. 12. Modernism vs. Postmodernism Hierarchy, order, centralized Subverted order, loss of centralizedcontrol. control, fragmentation. Trust and investment in micro- Faith and personal investment politics, identity politics, localin big politics (Nation-State, politics, institutional powerparty).struggles. Hyper-reality, image saturation, Faith in the "real" beyond media simulacra seem more powerfuland representations; than the "real"; images and textsauthenticity of "originals"with no prior "original". "As seen on TV" and "as seen on MTV" are more powerful than unmediated experience. 13. How does Postmodernism appear? Pastiche (tongue-in-cheek homage, imitation or tributeused in art, music, TV, cinema, etc) Kitsch Parody, irony and visual humour Bricolage Appropriation & visual/textual references to the works ofothers Hyperreality (as a symptom of postmodern culturehyperreality is a state in which one loses the ability todistinguish reality from fantasy Dystopia Conceptual art The multiple over the singular Death of the Author 14. += Postmodernism!Mies van der Rohe (1954)Seagram Building, NYC Thomas Chippendale (18th century) bookcasePhilip Johnson (1984)AT+T Headquarters, NYC 15. Keith Arnatt, Self-burial, 1969 16. Bruce Nauman, Corner piece, 1970 17. Blade Runner (Ridley Scott; 1982)Ridley Scotts 1982 film Blade Runner, set in animagined, dystopian Los Angeles of 2019, can beseen as a good example of a postmodern film. Thissetting is a blend of Asian and Western styles,evoking the street markets of Hong Kong, theneon of Tokyo or Las Vegas, and the Art Decoskyscrapers of Manhattan and Chicago. Thefashion styling is alternately 1940s and futuristic.Set designer SydMead summed it up: One of theprinciples behind designing this film is that itshould be both forty years in the future and fortyyears in the past. The storyline features HarrisonFord as a detective who hunts down waywardreplicants, androids with superhuman abilities.Some of these artificial humans do not know thatthey are synthetic and are horrified to discoverthat their memories and personalities areimplanted. The film uses this as a metaphor forthe postmodern condition in general. Thesuggestion is that we are all manufactured by theadvertisements we see, the space of the cities welive in, the television shows we watch. Our veryidentities have become artificial... 18. Blade Runner /watch?v=HhJOQFjlWrg&f eature=related /watch?v=ZTzA_xesrL8 /watch?v=ule_plKQ6_w&f eature=related 19. For next week: Bring in a book relating to the Wish You Were Hereassignment Write a brief description, in your own words, ofPostmodernism and upload to your blog Take a look at each others blogs and leave comments on atleast 5 other blogs (these will need to be approved by theadministrator of the blog before they appear). Make sureyou respond to feedback from others! Update your own blog and add content research, notes,images, links, etc.


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