are you blogging alone? you need to be marketing your blog, too!
DESCRIPTION
http://mymissassist.com Missy Tincher of My Miss Assist. Your blog and your business are personal to you and it’s difficult to understand when people don’t immediately want to access your services and/or product. You thought a blog about what it means to you and what the product or service could do was enough. Finding out that it isn’t shouldn’t cause you to stop, though. Blogging can be a very effective tool… you just have to make sure you add blog marketing to your overall small business marketing plan. If you do this, more people will find out who you are and learn what you have to offer. Once you get visitors to your blog, you just need to keep them interested by providing valuable content to build up their trust and in turn, increase your sales.TRANSCRIPT
ARE YOU BLOGGING ALONE?
Missy Tincher at My Miss Assist mymissassist.com/blogging-alone-does-not-work/
You have started fulfilling your dream by starting a
small business. It’s up and running, some people are
visiting your website and sales are happening.
But, something seems to be missing…
Sales aren’t increasing like you thought they would. You
are not generating new clients or customers and are
even losing some.
If you don’t turn this trend around soon, you may need
to think about closing.
“What if I put my expertise out on the information
super highway and start a blog. If people know
about me and trust my advice, surely they will
come through my website door at some point.
Blogging seems easy. All I have to do is find
someone to polish it up a little bit and the words
should automatically pull in my clients or
customers and drive some sales.”
Unfortunately,
that alone is a
poor blog
marketing
strategy!
You wear a lot of hats as a small business owner. Most people
choose a particular type of business because they have a
talent or dream that produces a saleable service and/or
product. Unfortunately, most do not believe they have the
talent required to market their blog effectively.
Sure, you know you have to create an
interesting, attractive website, and you
may even blog about you product or
services, but how exactly does that alone
draw people to your electronic door?
Blogging will draw people to your
business, but…
Unfortunately a blog will not do the job alone.
Other blog marketing efforts HAVE to be made.
First of all, who is going to read you blog
unless they know where to find it?
Some means of leading them to the
information has to be in place before you
blog.
Publishing
your blog is just
one piece of
that puzzle!
Someone is obviously
interested in the
services you offer or
the product you sell
or you wouldn’t have
gone into business in
the first place.
These people, these steady
clients or customers, are the
first people you need to reach.
You know what
type of people buy
your services
and/or products,
all you have to do
is let them know
it’s out there ready
for them.
Blogging can be a very effective tool… you just have to
make sure you add blog marketing to your overall small
business marketing plan.
If you do this, more people will find out who you are
and learn what you have to offer.
ARE YOU BLOGGING ALONE?
Missy Tincher at My Miss Assist mymissassist.com/blogging-alone-does-not-work/