apple i pad mobile in store checkout - best practises

FIVERUN.COM © 2013 Fiverun, Inc. – mobile solutions for retail. elevated.

3 Easy Steps to improve your Customer Loyalty in Brick & Mortar Retail! Using smart technology solutions on the sales floor!

Picture © Karramba Production - Fotolia.com Picture © Fotolia.com

Apple iPad mobile in-store checkout -

best practises


The Apple-store purchasing

experience - elevated

Apple did a great job in re-inventing the brick and mortar checkout process for their customers and by just using their own technology with a iPod touch instead of a bulky and expensive cashier system from companies like NCR, IBM or Wincor Nixdorf.

Other big retailers adopted that idea and invested millions into their own solution like Nordstrom, Home Depot, Sephora, Urban Outfitters and Gucci. All those companies did an amazing step into the future of brick and mortar retail using iPod touches and transforming the purchasing experience for their customers compared to their competitors. Today, we are already talking about mobile checkout 2.0 – An iPod touch might be handy but not exactly user friendly, because of it’s tiny screen and offering mobile checkout from anywhere in the store is not the only unique benefit of having mobile technology devices in a store! Mobile checkout 2.0 includes next to a payment option features like showcasing, product look-up, customer order and much more. For these great and amazing features right on the sales floor you will no doubt need a bigger screen in a one to one consultation with a customer! Having said that, mobile checkout 2.0 means bringing the iPads and Android Tablets to the POS!


The cash register will go mobile: In the old retail model, customers browsed in the aisle and paid at the register. This was partly because the registers were hard-wired to phone lines to gain the necessary authorizations. As we move to a world where even the transactions in a shop are transmitted on the back end via the Internet, sales associates will be free to roam the stores and help their customers check out and pay from the aisle or even the changing room… and if they don’t have the right size or color in stock, they’ll order it for you on the spot to be delivered direct to your home.

Source: Paypal blog https://www.thepaypalblog.com/2012/12/looking-ahead-to-2013/

“

” David Marcus, President Paypal / from Paypal blog “Looking ahead to 2013” Dec. 17th, 2012

Quotes from Paypal


We think the days of the big clunky cash register ... anchoring down a department are really going away

We do see the future as essentially completely mobile

When shoppers pay on the spot, they don't have time to change their mind and decide they don't really need what they are about to buy.

If you are able to fulfill the item from the place where the items are turning the slowest, you're able to decrease the markdowns that you have to take - if you were to sell that item at its original location.

Buying something is becoming more efficient and more personal.

Source: NPR News 12/10/2012: http://www.npr.org/blogs/alltechconsidered/2012/12/10/166890714/forget-the-register-stores-use-mobile-to-make-sales-on-the-spot

“

”

Quotes from Nordstrom


Customer feedbacks after their first mobile payment experience at Nordstrom …

>> I have experienced the pay by iPod at the Bellevue Nordstrom and it was AH-mazing! We were there during the men's sale and it was a zoo in the shoe department, but as soon as we had our guy and made a decision, it was "bing, bang, boom... DONE!" Loved it for sure and so did my husband, who loathes long shopping lines. And one might think that it's an open invitation for employees to slack off, but with Nordstrom being commission based, I don't see that happening.Posted << by Ashley H

>> Super efficient, and rather than having the employee waiting to close the sale - it speeds them up and allows them to also spend a little more time during the transaction with you - more personal than standing in line @ the wrap counter. I love it. Hope more venues embrace this technology.Posted << by Glamgrrl

Source: Seattle Met – Retail Rebooted 07/24/2011: http://www.seattlemet.com/style-and-shopping/articles/nordstrom-speeds-up-shopping-july-2011

Quotes from Nordstrom


Source: NPR News 12/10/2012: http://www.npr.org/blogs/alltechconsidered/2012/12/10/166890714/forget-the-register-stores-use-mobile-to-make-sales-on-the-spot

In addition to boosting sales, mobile technology is often less expensive than the old-fashioned kind. And removing cash registers also frees up valuable real estate inside the store

But the changes taking place in retail go well beyond checking out via handheld device, he adds. "You have to embrace the online - the digital world," Brunk says. "It's really now, how are you going to blend those two together? Because that's what the customer is really expecting.”

“

”

Quotes from Boston Retail Partners


Hello, we are “ ”

from Downtown San Francisco, California.


We are helping to transform !the in-store purchase, providing !an "Apple Store-like" experience and beyond!!


Bring customer service into a new dimension:

Enable easy check out from anywhere in the store and turn sales associates into cashiers and vice versa to eliminate waiting lines and lost sales >> customers do not like to wait in line and will leave the store just putting the product they wanted to purchase into the next shelf

Eliminate all the bulky and expensive cashier system counters in your store which disrupts the brand design concept and shopping experience for your customers and use mobile devices like an Fiverun empowered iPad

Increasing service by using smart

mobile technology solutions

#1



Empower employees using mobile devices that let them quickly and easily access information on every product in the store >> customers complain that sales associates only know a little about the products they sell

It is your chance when customers come into the store for “showrooming”! – Take that opportunity to engage the customer relationship and give your sales associates all the tools and information they will need to intelligently engage customers around competing offers >> they should win the match, especially with the home-field advantage!



#2



Learn from E-Commerce and be highly data driven behind the scenes and continue to learn about your customers as they trend back!

Building a strong relationship and loyalty and know what your customers bought, products categories they like and understand their shopping behaviors to always give them the best advice!



#3


So, empower your sales associate with a Fiverun tablet!

“ ”


FastQueue: Mobile checkout from anywhere in the store!

ShowCase: Display and showcase all of your products!

CustomOrder: Manage and sell your inventory universally from any store!

DeepAnalytics: To know what your customers are desiring in real-time!

… and there are much more features on a Fiverun !empowered tablet! !

Our solution value for you:


Cloud based technology: fits every :

With our Fiverun SaaS technology, we can easily plug into your current IT systems.

There is zero hardware or software to buy and/or install!

Our proprietary cloud based app platform enables retailers easy on-boarding and seamless integration with the existing retail technology!


About Fiverun . . .


Fiverun helps brick & mortar retailers to transform the in-store purchase experience for their customer without investing millions into own technology solutions.

Our products enable retailers to provide their customers the benefits of the seamless and easy experience they love online, to the offline retail store and even extend such experience to the devices of consumers.

Fiverun’s senior management team brings extensive business experience from the cloud, mobile, payment, IT security, luxury and retail industry:

About Fiverun:


And have our first discussion on how Fiverun can help transform your brick & mortar retail concept strategy into the future!

[email protected] phone#+1 (415) 952-6011

Let’s get started …

apple i pad mobile in store checkout - best practises

Technology

mobile solutions

mobile checkout

mobile paymentexperience

apple ipad mobile

mortar checkout process

store checkout best

old retail model

customer order