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  • THE EISENHOWER ERA, 1952-1960

    The American Pageant

    Chapter 37

  • Eisenhower happy

    Like a benign grandfather, Dwight D. Eisenhower provided a reassuring presence in the

    White House in the 1950s. His moderation, balanced judgment, and apparent aloofness

    from partisanship appealed to as many as did his fondness for bridge and poker,

    bourbon, fishing and hunting, and golf. (Courtesy Dwight D. Eisenhower Library)

    E I S E N H O W

    E R H A P P Y

    Copyright Houghton Mifflin Company. All rights reserved.

  • Elvis

    In 1954, Elvis Presley's first record was

    released and within a year a new

    rock'n'roll star had burst onto the music

    scene. Elvis's style blended rhythm and

    blues, country, and gospel into a unique

    sound that, along with his body

    language, created an American icon.

    (Michael Barson Collection/Past

    Perfect)

    E L V I S

    Copyright Houghton Mifflin Company. All rights reserved.

  • Host Dick Clark and teenagers on American Bandstand

    In the 1950s the teenage culture of the baby boomers became a national phenomenon

    through such outlets as Dick Clark's American Bandstand, where teens danced in

    front of a national TV audience. (Library of Congress)

    H O S T D I C K C L A R K A N D T E E N A G E R S O N

    A M E R I C A N B A N D S T A N D

    Copyright Houghton Mifflin Company. All rights reserved.

  • M A P : T H E R I S E O F

    T H E T H I R D W O R L D

    The Rise of the Third World

    Accelerated by the Second World War, decolonization liberated many peoples from imperial rule. New nations emerged in

    the postwar international system dominated by the Cold War rivalry of the United States and the Soviet Union. Many newly

    independent states became targets of great power intrigue but chose nonalignment in the Cold War. Copyright Houghton Mifflin Company. All rights reserved.

  • Indian boy protesting, April 18, 1958

    One of Eisenhower's goals was to reduce

    federal spending and controls. In line

    with this policy, he tried to turn Indian

    affairs over to the states and liquidate

    federal services and reservations.

    Between 1954 and 1960, sixty-one tribes

    were affected. This picture shows a 4-

    year-old Tuscarora boy protesting state

    and federal policies that attacked Indian

    rights. (Wide World Photos, Inc.)

    I N D I A N B O Y P R O T E S T I N G , A P R I L

    1 8 , 1 9 5 8

    Copyright Houghton Mifflin Company. All rights reserved.

  • Jackie Robinson baseball promotional

    booklet

    Jackie Robinson broke the color barrier

    in major league baseball in 1947, when

    he joined the Brooklyn Dodgers. After

    serving as a lieutenant in the army

    during the war, Robinson, an All-

    American in football and baseball at

    UCLA, played with the Kansas City

    Monarchs of the Negro American

    Baseball League until he was signed by

    the Dodgers in 1945. Moved from the

    minors to the majors in 1947, he earned

    "Rookie of the Year" honors and later

    was inducted into the Baseball Hall of

    Fame. (Collection of Michael

    Barson/Past Perfect)

    J A C K I E R O B I N S O N B A S E B A L L

    P R O M O T I O N A L B O O K L E T

    Copyright Houghton Mifflin Company. All rights reserved.

  • Kennedy campaigning

    John F. Kennedy is surrounded by supporters and the press as he arrives for the 1960

    Democratic National Convention in Los Angeles. Young, handsome, and articulate,

    Kennedy introduced new vitality, and perhaps superficiality, into political

    campaigning. On television and in person, Kennedy was a popular politician; when

    he became president, he became a media star as well. (Wide World Photos, Inc.)

    K E N N E D Y

    C A M P A I G N I N G

    Copyright Houghton Mifflin Company. All rights reserved.

  • Little Rock--white student yelling at Elizabeth Eckford, September 4, 1957

    Elizabeth Eckford, age 15, one of the nine black students to desegregate Central

    High School, endures abuse on her way to school. Forty years later, the young white

    woman shouting insults asked for forgiveness. (Wide World)

    L I T T L E R O C K - - W H I T E S T U D E N T Y E L L I N G A T

    E L I Z A B E T H E C K F O R D , S E P T E M B E R 4 , 1 9 5 7

    Copyright Houghton Mifflin Company. All rights reserved.

  • Martin Luther King, Jr. outside courthouse with wife, 1957

    When Reverend Martin Luther King, Jr. (19291968) and other African Americans, including twenty-three

    other ministers, provided support and leadership during the Montgomery, Alabama, bus boycott they were

    indicted by an all-white jury for violating an old law banning boycotts. In late March 1956 King was

    convicted and fined $500. A crowd of well-wishers cheered a smiling King (here with his wife, Coretta)

    outside the courthouse, where King proudly declared, "The protest goes on!" King's arrest and conviction

    made the bus boycott front-page news across America. (Corbis-Bettmann)

    M A R T I N L U T H E R K I N G , J R . O U T S I D E

    C O U R T H O U S E W I T H W I F E , 1 9 5 7

    Copyright Houghton Mifflin Company. All rights reserved.

  • McCarthyism, "I have here in my

    hand..."

    A term invented by cartoonist Herblock,

    McCarthyism to most liberals and

    Democrats meant the use of lies, slander,

    and innuendo to attack and discredit the

    Democratic party for "twenty years of

    treason." ("I have here in my hand" from

    Herblock : A Cartoonist's Life (Macmillian

    Publishing Company , 1993))

    M C C A R T H Y I S M , " I H A V E

    H E R E I N M Y H A N D . . . "

    Copyright Houghton Mifflin Company. All rights reserved.

  • Nixon and Eisenhower at the 1952 Republican Convention

    In this picture, the triumphant Republican nominees for the White House pose with

    smiles and wives--Pat Nixon and Mamie Eisenhower. Seen as a statesman and not a

    politician during the campaign, Eisenhower worked hard to ensure his nomination

    over Robert Taft, and then chose Richard Nixon to balance the ticket because he was

    a younger man, a westerner, and a conservative. (UPI Bettmann Archives)

    N I X O N A N D E I S E N H O W E R A T T H E

    1 9 5 2 R E P U B L I C A N C O N V E N T I O N

    Copyright Houghton Mifflin Company. All rights reserved.

  • Rosa Parks and the Montgomery bus boycott

    A member of the Montgomery chapter of the NAACP since 1943, and the organization's

    secretary, Rosa Parks had protested segregation by refusing to drink from fountains labeled

    "Colored Only" and by climbing stairs rather than using segregated elevators. Her act of protest

    against bus segregation inspired a whole black community to join her cause and sparked the

    massive nonviolent civil disobedience phase of the struggle against white supremacy. ((c)

    Bettmann/Corbis)

    R O S A P A R K S A N D T H E M O N T G O M E R Y

    B U S B O Y C O T T

    Copyright Houghton Mifflin Company. All rights reserved.

  • Sit-in--Jackson, Mississippi, May 28, 1963

    The sit-ins of 1960 initiated the student phase of the civil-rights movement. Across the

    south, young black activists challenged segregation by staging nonviolent

    demonstrations to demand access to public facilities. Their courage and commitment

    reinvigorated the movement, leading to still greater grass-roots activism. (World Wide)

    S I T - I N - - J A C K S O N , M I S S I S S I P P I ,

    M A Y 2 8 , 1 9 6 3

    Copyright Houghton Mifflin Company. All rights reserved.

  • The Great Kitchen Debate, July 24, 1959

    At the opening of the American National Exhibit in Moscow, Vice President Richard

    Nixon and Soviet Premier Nikita Khrushchev engaged in a "kitchen debate," arguing

    not about the strength of their rockets or bombs but about the relative merits of

    American and Soviet washing machines and television sets. (Wide World)

    T H E G R E A T K I T C H E N

    D E B A T E , J U L Y 2 4 , 1 9 5 9

    Copyright Houghton Mifflin Company. All rights reserved.

  • Westinghouse Laundromat ad

    In the "kitchen debate" of September

    1959, Vice President Nixon argued with

    Soviet Premier Nikita Khrushchev about

    the types of appliances the average

    working family in America had in their

    kitchens. This advertisement showing

    the range of consumer products made by

    Westinghouse clearly supports Nixon's

    claim that American families were

    affluent enough to furnish their homes

    with a wide range of products. (Picture

    Research Consultants)

    W E S T I N G H O U S E

    L A U N D R O M A T A D

    Copyright Houghton Mifflin Company. All rights reserved.

  • AFFLUENCE & ITS ANXIETIES

    Post WWII economic growth driven by: Home construction GI bill (In 1960: 1of 4 homes built in US

    since 1950s) Science and technology

    IBM International Business Machines typewriters to computers Aerospace industries

    Civilian and Military Aircraft Boeing 707- first large passenger jet 1957

    White-collar workers v Blue-collar workers White-collar workers outnumber blue-collar workers for the first

    time Union membership

    1954--35% and then begins a steady decline Women back at home cult of domesticity

    1950s TV Ozzie and Harriet & Leave it to Beaver nuclear family

  • Pink collar workers clerical and service work

    30 of 40 million jobs created

    Forced dual roles on women as workers & homemakers

    AFFLUENCE & ITS ANXIETIES

    Betty Friedan The Feminine Mystique

    Best-seller & classic of feminist protest-

    She was a college grad

    Later interviewed several former classmates who indicated housewifery was stifling

  • BETTY FREIDAN

    Her book Feminine

    Mystique was a best-seller

    and is credited with

    starting a second wave of

    feminism the modern

    womens movement

  • Diners Club first credit

    card

    McDonalds 1955

    Disneyland 1955

    TV by 50s 442 stations

    broadcasting -1951 7 million

    sets sold

    CONSUMERS OF THE 50S

    Religion

    Televangelists

    Billy Graham, Oral Roberts & Fulton J. Sheen

    Sports:

    NY Giants move to San Francisco

    Brooklyn Dodgers to LA

  • Music Elvis Presley The King of rock and roll

    Marilyn Monroe movie star

    Authors

    Portrayal of postwar generation as a pack of conformists

    David Riesman The Lonely Crowd

    CONSUMERS OF THE 50S

    William H. Wythe Jr.-- The Organization Man

    And Sloan Wilson The Man in the Grey Flannel Suit

    John Kenneth Galbraith Harvard economist

    The Affluent Society Private wealth & public

    good

    TV in homes but garbage in the streets

  • ELVIS THE PELVIS &

    MARILYN MONROE

  • 1952 election: Democrats:

    Nominate Adlai Stevenson governor of Illinois

    Republicans: General Dwight D. Eisenhower

    Richard M. Nixon as VP Red-hunter

    House Un-American Activities Committee

    Alger Hiss investigation

    Checkers Speech Nixon charged for having a

    secret slush fund

    TV appearance saves him as a VP candidate

    EISENHOWER

    Election Results: IKE won 442-89 EV

    Tries to end war in Korea Panmunjom Treaty

    July 27, 1953 =Armistice

    US to defend S. Korea. 54,000 US soldiers killed - 1 to 1.5 million Asians.

    38th parallel divides N & S Korea

    Containment theory Contain communism where it was

  • RED SCARE (AGAIN)

    1948 House Un-American Activities Committee Republicans in charge Movie industry

    Hollywood Ten Blacklist Ronald Reagan

    Nixon Whittaker Chambers "pumpkin papers Alger Hiss - Perjury - cast suspicion on an entire generation of liberal Democrats

    Made the public believe that communist had infiltrated the government. Somewhat confirmed by a series of setbacks overseas against communist expansion.

    "Loyalty Boards" Used to determine if loyal or disloyal. By 1951 212 federal employees dismissed and 2,000 resigned.

    FBI J Edgar Hoover-

    Investigates and harasses alleged radicals.

  • RED SCARE (AGAIN)

    McCarran Internal Security Act All Communists register and publish records Could not work in defense plants. Truman vetoes the McCarran Act Congress overrode he veto.

    Julius and Ethel Rosenberg Communists Sold atomic bomb plans to the Russians Sentenced to death June 19, 1953 by electric chair. Protests from liberals all over the world Similar to Sacco and Vanzetti

  • MCCARTHYISM

    Joseph McCarthy "McCarthyism

    Uses the nation's fear of communists as a means of reelection

    Accused the Democrats of harboring Communists 200 in the state department

    Flimsy accusations

    Finally accuses the military of being communist General George Marshall

    On national TV shows McCarthys ignorance.

    Senate finally censors him

  • DESEGREGATION

    1950-2/3 of 15 million blacks make homes in the South

    Southern de facto segregation kept them powerless politically, economically inferior an separate whites only & colored only drinking fountains, restaurants, theaters etc.

    1946 6 black veterans were murdered

    Emmett Till (Chicago 15year old) was lynched in Mississippi for leering at a white woman

  • Jack (Jackie) Robinson first major league baseball player played for the Brooklyn Dodgers 1947 Branch Rickey

    Rosa Parks Montgomery Bus Boycott 1955

    DESEGREGATION

    Martin Luther King Jr. asked to lead the Boycott also starts

    SLCL Southern Christian Leadership Conference 1957

    Thurgood Marshall black attorney wins rights in south (later a Supreme Court Justice

  • L E F T: JAC K I E RO B I N S O N A N D B R A N C H

    R I C K E Y: R I G H T: G E O RG E H AY E S, T H U RG O O D

    M A R S H A L L ( C E N T E R ) , A N D JA M E S N A R B R I T

    C E L E B R AT I N G B ROW N V. B OA R D

  • Truman 1948 ends

    segregation in federal civil

    service and integrated the

    armed forces

    DESEGREGATION

    Brown v. Board of Education of

    Topeka, Kansas (Brown v. Board)

    Chief Justice Earl Warren

    segregation in public school

    inherently unequal

    White South: massive

    resistance against courts

    ruling

  • (BROWN V. BOARD)

    Brown v. Board of Education of Topeka, Kansas Chief Justice

    Earl Warren segregation in public school inherently unequal

    south to integrate with all deliberate speed

    White South: massive resistance against courts ruling also,

    Declaration of Constitutional Principals fight desegregation

    & white citizens councils to stop integration

    Integration is slow 2% in Deep South

  • LITTLE ROCK, ARKANSAS

    1957 Little Rock nine 9 black students to integrate an all-white Central High School

    Orval Faubus Governor of Arkansas after agreeing with IKE to allow integration, blocks the school with national guard

    A court injunction orders the governor to withdraw troops and a riot breaks out the next day

    IKE mobilizes the 101st Airborne to escort students to school and to each class for the rest of the year

  • LITTLE ROCK NINE

  • Congress will pass the Civil

    Rights Act 1957

    Set up a Civil Rights

    Commission to investigate

    violations of Civil Rights and

    authorized federal injunctions

    to protect voting rights

    DESEGREGATION

    Sit In at lunch counter

    in Greensboro, North

    Carolina

    SNCC Student Non-

    violent Coordinating

    Committee to give focus

    to efforts to gain equality

  • EISENHOWER REPUBLICANISM

    Dynamic conservatism with people be liberal but conservative with peoples money, their economy or form of government.

    Protect the government from creeping socialism IKE will accept some New Deal programs increasing those who may receive Social Security

    Reduce government by 183,000 Balanced the budget for 3 years Gave off-shore drilling rights to states

  • EISENHOWER REPUBLICANISM

    Encouraged private power companies to compete with the TVA

    Operation wetback return of 1 million undocumented aliens back to Mexico

    IKE makes an effort to terminate Indian tribes as legal entities and assimilate native Americans

    National Interstate Highway Act 1956 27$$billion spent to build 42,000 miles of freeway

  • FOREIGN POLICY

    Condemned containment John Foster Dulles wants to roll back Communism and liberate captive people

    SAC Strategic Air Command build super bombers and nuclear arsenal

    Not effective in Hungarian revolt 1955 US could do nothing to help

    massive retaliation MAD (mutually assured destruction)

    Brinkmanship go to the brink of war to protect American interests

  • Had been under French control

    Japan controlled the region during the war

    Ho Chi Minh leader of Vietnam (will turn communist)

    France demands Vietnam after WIII

    US will bankroll France

    VIETNAM

    March 1954 French troops lose to Viet Minh guerrilla at Dienbienphu

    US fails to support France Militarily assuming it would draw us into a bigger war

    Vietnam divided along the 17th parallel

    South Vietnam is pro-west under the leadership of Ngo Dinh Diem raised Catholic ruled with iron fist

  • HO CHI MINH 1945 & NGO

    DINH DIEM

  • Germany allowed to join NATO 1955

    Warsaw Pact (Soviet satellite nations) 1955

    May 1955 Soviets agreed to end their occupation of Austria

    1956 Nikita Khrushchev publically denounced the bloody excess of Stalin

    But the Soviets brutally put down the Hungarian revolt with tanks

    COLD WAR: EUROPE & MIDDLE EAST

    The Soviets began to influence Iran In a CIA Coup 1953 that placed the Shaw of Iran (Mohammed Reza Pahlevi) as dictator just because he was pro-western

    Lingering bitter legacy in Iran Suez Crisis after US John Foster Dulles pulled funds for the Anwar Dam in 1955

    President Nasser of Egypt Nationalizes the canal

    Israel, France, Great Britain invade. United States and Soviet Union join for the first time, condemning the mission and forcing France, G.B. and Israel out

  • EISENHOWER DOCTRINE 1957

    US will assist (military and economic aid) to Middle

    Eastern Countries threatened by Communist aggression

    not communism but nationalism that drove politics in the

    Middle East Nasser is wildly popular

    OPEC nations 1960 Saudi Arabia, Kuwait, Iraq, Iran

    & Venezuela (Organization of Petroleum Exporting

    Countries) control oil prices

  • Repeat of 1952 Democrats Adlai Stevenson IKE wins 457 73 EV But Republicans lost the Congress IKE was in flailing health (stomach and heart)

    Ezra Taft Benson Sec of Agriculture against price supports as they promotes socialism

    1956 ELECTION

    IKE worked on Labor Legislation Labor unions were responsible for fraud, heavy-handed tactics etc.

    Teamsters Union particularly bad James (Jimmy) Hoffa embezzlement and jury- tampering went to federal prison pardoned by Nixon, and went missing

    Landrum Griffin Act 1959 more federal control over the actions of Unions prevented secondary boycotts & certain types of picketing

  • EISENHOWER

    Sputnik I October 4, 1957 first artificial satellite sent into space Weight 184 lbs.

    November Sputnik II 1,200 lbs and a dog Shocks the US- Soviets have ICBMs (Intercontinental ballistic missiles)

    US Vanguard missile fails 1957 Explorer I by February 1958 Weight 2.5 lbs Rocket fever in US NASA $$$ to missile development called the Space Race

    Effects US Public education more math and science classes & a more rigorous curriculum NDEA National Defense and Education Act

  • SPUTNIK I

  • EXPLORER I

  • COLD WAR

    Nuclear testing Atmospheric very dirty Soviets did several US a few (1958 after several tests the Soviets call for a suspension of testing)

    Underground testing continued for years Lebanon - Pro-western - Egypt and Communist takeover-US brings in 14,000 troops - order restored w/out loss of life.

    Berlin Ultimatum - 6 months to get out Ike & Dulles refuse to budge 1959 Summit Conference Camp David Khrushchev announces and indefinite suspension of the Berlin Ultimatum

    U-2 incident Gary Powers US Pilot shot down over Russia (surveillance mission) Russians are upset and it scuttles the next Summit Conference

    IKE takes full responsibility (after initial bureaucratic denials)

  • LATIN AMERICA & CUBA

    US CIA directed coup overthrowing a leftist government in Guatemala 1954 but US continued to support bloody dictators that claimed to be fighting communism

    Cuba Fidel Castro overthrows dictator Fulgencio Batista in power since 1930s (had encouraged US investments)

    Castro then announces that he was Communist and allies himself with Moscow

    One million anti-Castro exiles leave Cuba arriving primarily in Miami

    US embargo on Cuba in 1961/ Helms-Burton Act 1996 strengthens it Monroe Doctrine dead

  • F I D E L C A S T RO C U BA N R E VO L U T I O N A RY A N D I N

    N Y 1 9 5 9 ( R I G H T ) B E F O R E H E A N N O U N C E S H E I S A

    C O M M U N I S T

  • 1960 ELECTION

    Election of 1960 (R) Richard Nixon national lime-light (Kitchen Debate with Khrushchev -Moscow 1959 hard-line anti-Communist

    (D) John F. Kennedy wins 303-219 very close popular vote

    Had to overcome the stigma of being Catholic T.V. debates considered even (those who listened thought Nixon won, those who watched - thought Kennedy won)

    -South split-voted for Senator Harry F. Byrd New Frontier Kennedy Speech America needs change

  • IKE

    1951 22nd Amendment - two term limit 1959 St. Lawrence Seaway Canals from St. Lawrence to Great Lakes popular

    1959 Alaska and Hawaii admitted as states Farwell address: warns against the power of the military-industrial complex

    Critics thought he should have done more for civil rights Ike ends up very respected Eisenhower being reinterpreted by historians, felt was much more effective president than before, worked behind the scenes.

  • Ernest Hemingway: The Old Man and the Sea

    John Steinbeck: Grapes of Wrath, East of Eden Nobel Prize

    Norman Mailer The Naked and the Dead

    Catch 22 Joseph Heller

    Slaughterhouse Five: Kurt Vonnegut

    Rabbit Run, John Updike

    Poetry, troubled and macabre

    LIFE AND MIND OF POSTWAR US

    Playwrights Tennessee Williams A Streetcar Named Desire, Cat on a Hot Tin Roof

    Arthur Miller Death of a Salesman, The Crucible Salem Witch Trials compared to McCarthyism

    Lorraine Hansberry A Raisin in the Sun portrait of African American

    Native Son Richard Wright

    Invisible Man Ralph Ellison

  • William Faulkner,

    Southerner, Nobel prize 1950

    As I lay Dying, The Sound and

    the Fury many short stories

    All the Kings Men Robert

    Warren about Huey Long

    Louisiana politician

    LIFE AND MIND OF POSTWAR US

    J.D. Salinger, The Catcher in the

    Rye

    Bernard Malamud, about

    baseball in, The Natural

    Goodbye Columbus, Philip Roth

    wrote comically of New Jerseys

    suburbanites