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Anyone Can Do It!

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Page 1: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Anyone Can Do It!

Page 2: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

(but few do)

Page 3: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Supposed Cost of Entry

"EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology officer at games giant, EA. (May 2005)

“With the bill for some big budget games now reaching $10m, producers are facing costs of up to $20m a title.”

- BBC News (May 2005)

It looks like the PS3 and Xbox360 marks the end of the independent developer.

Page 4: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Don’t Believe Everything You Read

Page 5: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

About Me

• John Passfield• Founder of Interactive Binary Illusions,

Gee Whiz! Entertainment, Krome Studios

• Creative Director, Pandemic Studios

Page 6: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Early Years

Page 7: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Chilly Willy

• First game published 1984• Team size: 1

Page 8: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Chilly Willy

Page 9: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Halloween Harry

• Second game published 1985• Team size: 1

Page 10: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Halloween Harry

Page 11: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Halloween Harry

• Remade in 1993• Highest selling shareware game until

the release of Doom• Team size: 4

Page 12: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Halloween Harry

Page 13: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Flight of the Amazon Queen

• Published in 1994• Point and click graphic adventure• Team size: 2.5

Page 14: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Flight of the Amazon Queen

Page 15: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Zombie Wars

• Published 1996• Sold on the internet (before our time)• Team size: 4

Page 16: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Jaruu Tenk / Spirit Board

• Screen Operas published in 2000• Team size: 2

Page 17: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Krome Years

• Championship Surfer• Barbie Beach Vacation• Extremely Goofy Skateboarding• Sunny Garcia Surfing• Barbie’s Sparkling Ice Show• TY the Tasmanian Tiger• Jimmy Neutron: Jet Fusion• King Arthur• TY the Tasmanian Tiger 2: Bush Rescue

Page 18: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Krome Years

• Produced titles for PSOne, Dreamcast, PS2, Xbox and PC

• Team size: 10 to 60+

Page 19: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Boom Time

• Developed for Palm Pilot in 2001• Team size: 1

Page 20: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

After Krome

• Sold share of the company in 2005• Joined Pandemic Studios• Worked on Destroy All Humans! 2• Working on new Pandemic game

• Developing small games for myself

Page 21: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

The Console Market

• PS2/Xbox require 50+ people• PS3/Xbox360 require 100+ people

• Small developer dead, right?

Page 22: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Movie Analogy

• Current console thinking is:Games = Pirates of the Caribbean

• But not all movies are Bruckheimer blockbusters– Sideways, Napoleon Dynamite, Borat

• Need to change your thinking about what a game is and can be

Page 23: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Looking Back

• Shareware was successful• But had restrictions

– Internet was in infancy– People had to order over phone/by mail– Demos required retail versions– A lot of work!

Page 24: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Things Have Changed

• In the 2000’s the web exploded• People could download demos• Digital Rights Management curbed

piracy• People not nervous about using credit

cards online

Page 25: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Bejeweled

• Failed advergaming product• Released as “shareware” in 2001

Page 26: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Bejeweled

• 10,000,000 units sold to date• That’s a lot of money

• Ushered in a whole new ball game…• …the Casual Game

Page 27: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Things Are Looking Up

• The PC “Casual Games” market has saved independent developers

• 1-5 person teams are making money

• Happy times!

Page 28: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Example Casual Games

• Virtual Villagers• Tumble Bugs• Bookworm• Dream Day Wedding• Zuma• Solitaire• Monopoly• Carrie the Caregiver

Page 29: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Mystery Case Files

Page 30: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Diner Dash

Page 31: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Peggle

Page 32: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Not Just PC

• The console market has discovered “casual games”

• PSN for PS3, Xbox Live Arcade for Xbox360 and Virtual Console for Wii

• Independent developers aren’t locked out of console development

Page 33: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

fl0w

• Developed by Jenova Chen

Page 34: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

fl0w

• Discovered by Sony• Sold on the PS3 Network

Page 35: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Worms

• Developed by Team 17 in 1994• Xbox Live version in 2007 for $10

Page 36: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Puzzle Quest

• Developed in Australia• Available on PC, DS and PSP

• Merges Casual Game and Core Game play mechanics

• This caters to a new category I call “Gamer Dads”

Page 37: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Puzzle Quest

• Combination of Bejeweled and RPG

Page 38: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Puzzle Quest

• Appeals to core gamer

Page 39: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Little Big Planet

• Developed by Media Molecule• To be published on PS3 PSN

• Team size: 14

Page 40: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Word Shake Experiment

• Wanted to see how hard it was today• Simple word game• Began in 2004, shipped in 2005

• Team size: 1 (plus art contractor)

Page 41: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Word Shake

Page 42: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Word Shake

• Developed with PopCap framework• Used TryMedia’s ActiveMark DRM• Used free tools

Page 43: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

TOOLS

Page 44: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

ArtRage 2

Page 45: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

ArtRage 2

• FREE – for limited edition• USD $19.95 – full edition

• http://www.ambientdesign.com/artrage.html

Page 46: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Audacity

Page 47: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Audacity

• FREE

• http://audacity.sourceforge.net/

Page 48: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Visual C++ 2005Express Edition

Page 49: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Visual C++ 2005Express Edition

• FREE

• http://msdn.microsoft.com/vstudio/express/visualc/

Page 50: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Pro Motion

• USD $29.95 – lite version

• http://www.cosmigo.com/promotion/

Page 51: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

PopCap Framework

• FREE

• http://developer.popcap.com/

Page 52: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Alternative Frameworks

• Play Ground SDK (FREE)– https://developer.playfirst.com/overview

• Irrlicht (FREE)– http://irrlicht.sourceforge.net/

• Blitz3D ($100) / Blitz Max ($80)– http://blitzbasic.com/

• Torque Engine ($150)– http://www.garagegames.com/

• Ogre3D (FREE)– http://www.ogre3d.org/

Page 53: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Here’s How I Used The Tools

Page 54: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Brainiversity

• PopCap framework• Began November 2006• Less than 6 months development• Developed nightly during “TV time”• Signed to Oberon Media

• Team size: 1 – With music by Mick Gordon

Page 55: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Brainiversity

• Brain Training style game• 4 brain categories

– Analysis– Math– Memory– Language

• 16 mini-games• 8 stamp rewards

Page 56: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Check Out The Game

Page 57: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

You Can Do It Too!

• Never been easier to make games• Everyone has a PC• Lots of talent out there

– http://forums.indiegamer.com/

• Heaps of excellent free tools• Huge market (millions of PC owners)• Easy to distribute and monetize

– http://www.trymedia.com/

Page 58: Anyone Can Do It!. (but few do) Supposed Cost of Entry "EA has teams as large as 200 people or potentially as large as 300" - Scott Cronce, chief technology

Questions and Answers

[email protected]

All images are copyright © their respective owners.Talk is copyright © 2007 by John Passfield.