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The Toyota Motor Company received its first Japanese Quality Control Award at the start of the 1980s and
began participating in a wide variety ofmotorsports. Due to the1973 oil crisis, consumers in the lucrative US
market began turning to small cars with better fuel economy. American car manufacturers had considered
small economy cars to be an "entry level" product, and their small vehicles employed a low level of quality in
order to keep the price low.
By the early sixties, the US had begun placing stiff import tariffs on certain vehicles. The Chicken taxof 1964
placed a 25% tax on importedlight trucks.[30] In response to the tariff, Toyota, Nissan Motor Co.andHonda
Motor Co. began building plants in the US by the early eighties.[30]
In 1982, the Toyota Motor Company and Toyota Motor Sales merged into one company, the Toyota Motor
Corporation. Two years later, Toyota entered into a joint venture withGeneral Motors called NUMMI, the New
United Motor Manufacturing, Inc, operating an automobile-manufacturing plant in Fremont, California. The
factory was an old General Motors plant that had been closed for two years. Toyota then started to establish
new brands at the end of the 1980s, with the launch of their luxury divisionLexus in 1989.
In the 1990s, Toyota began to branch out from producing mostly compact cars by adding many larger and
more luxurious vehicles to its lineup, including a full-sized pickup, the T100 (and later theTundra); several lines
of SUVs; a sport version of theCamry, known as theCamry Solara; and the Scion brand, a group of several
affordable, yet sporty, automobiles targeted specifically to young adults. Toyota also began production of the
world's best-selling hybrid car, thePrius, in 1997.
With a major presence in Europe, due to the success ofToyota Team Europe, the corporation decided to setupTMME,Toyota Motor Europe Marketing & Engineering, to help market vehicles in the continent. Two years
later, Toyota set up a base in the United Kingdom, TMUK, as the company's cars had become very popular
among British drivers. Bases inIndiana, Virginia and Tianjin were also set up. In 1999, the company decided to
list itself on theNew York and London Stock Exchanges.
Toyota Deutschland's headquarters in Cologne
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In 2001, Toyota'sToyo Trust and Bankingmerged with two other banks to form UFJ Bank, which was accused
of corruption by the Japan's government for making bad loans to allegedYakuzacrime syndicates with
executives accused of blocking Financial Service Agency inspections.[31]The UFJ was listed among Fortune
Magazine's largest money-losing corporations in the world, with Toyota's chairman serving as a director.[32]At
the time, the UFJ was one of the largest shareholders of Toyota. As a result of Japan's banking crisis, UFJ
merged with the Bank of Tokyo-Mitsubishi to become the Mitsubishi UFJ Financial Group.
In 2002, Toyota managed to enter a Formula Oneworks team and establish joint ventures with French
motoring companiesCitron and Peugeota year after Toyota started producing cars in France.
Toyota ranked eighth on Forbes 2000list of the world's leading companies for the year 2005.[33]The company
was number one in global automobile sales for the first quarter of 2008.[34]
On December 7, 2004, a US press release was issued stating that Toyota would be offering Sirius Satellite
Radios. However, as late as January 27, 2007,Sirius Satellite Radio and XM Satellite radio kits were notavailable for Toyota factory radios.[citation needed] While the press release enumerated nine models, only limited
availability existed at the dealer level in the US. As of 2008, all Toyota and Scion models have either standard
or available XM radio kits. Major Lexus dealerships have been offering satellite radio kits for Lexus vehicles
since 2005, in addition to factory-equipped satellite radio models.
In 2007, Toyota released an update of its full size truck, theTundra, produced in two American factories, one in
Texas and one in Indiana. "Motor Trend" named the Tundra "Truck of the Year," and the 2007Toyota
Camry "Car of the Year" for 2007. It also began the construction of two new factories, one to build theRAV4 in
Woodstock, Ontario, Canada and the other to build theToyota Prius in Blue Springs, Mississippi, USA. This
plant was originally intended to build the Toyota Highlander, but Toyota decided to use the plant in Princeton,
Indiana, USA, instead. The company has also found recent success with its smaller modelsthe Corolla and
Yarisas gas prices have risen rapidly in the last few years.
[edit]Logo and branding
A replica of the 1936 Toyota Model AA, with the original Toyoda logo
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In 1936, Toyota entered the passenger car market with its Model AA and held a competition to establish a new
logo emphasizing speed for its new product line. After receiving 27,000 entries, one was selected that
additionally resulted in a change of its monikor to "Toyota" from the family name "Toyoda." It was believed that
the new name sounded better and its eight-stroke count in the Japanese language was associated with wealth
and good fortune. The original logo no longer is found on its vehicles but remains the corporate emblem used
in Japan.
Still, there were no guidelines for the use of the brand name, "TOYOTA", which was used throughout most of
the world, which led to inconsistencies in its worldwide marketing campaigns.
To remedy this, Toyota introduced a new worldwide logo in 1989 in conjunction with and to differentiate it from
the newly released luxury Lexus brand. There are three ovals in the new logo that combine to form the letter
"T", which stands for Toyota. The overlapping of the two perpendicular ovals inside the larger oval represent
the mutually beneficial relationship and trust that is placed between the customer and the company while the
larger oval that surrounds both of these inner ovals represent the "global expansion of Toyota's technology and
unlimited potential for the future."[35]
The logo started appearing on all printed material, advertisements, dealer signage, and the vehicles
themselves in 1990.
[edit]Marketing
MEGAWEB, Toyota's permanent exhibition showroom and museum in Odaiba, Tokyo
Toyota's marketing efforts have focused on emphasizing the positive experiences of ownership and vehicle
quality.[36]The ownership experience has been targeted in slogans such as "Oh, what a feeling!" (19781985, in
the US),[36] "Who could ask for anything more" (19861989), "I love what you do for me, Toyota!" (19901997),
"Everyday" (19972000)", "Get the feeling!" (20012004), and "Moving Forward" (2004present).[37]
Recently, Toyota's new United States marketing strategy has included such hits as "Swagger Wagon"[38] and
the marketing for the new Avalon,[39] which includes a throwback to the "old days of travel."
[edit]Sports
SeeToyota Center, Toyota Park,Toyota Racing, Toyota Racing Development, andToyota in
motorsports
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[edit]Toyota philosophy
Main article: The Toyota Way
Toyota's management philosophy has evolved from the company's origins and has been reflected in the
terms "Lean Manufacturing" andJust In Time Production, which it was instrumental in developing.[40] Toyota's managerial values and business methods are known collectively as the Toyota Way.
In April 2001 the Toyota Motor Corporation adopted the "Toyota Way 2001," an expression of values and
conduct guidelines that all Toyota employees should embrace. Under the two headings ofRespect for
People and Continuous Improvement, Toyota summarizes its values and conduct guidelines with the
following five principles:[41]
Challenge
Kaizen (improvement) Genchi Genbutsu (go and see)
Respect
Teamwork
According to external observers, the Toyota Way has four components:[42]
1. Long-term thinking as a basis for management decisions.
2. A process for problem-solving.
3. Adding value to the organization by developing its people.
4. Recognizing that continuously solving root problems drives organizational learning.
The Toyota Way incorporates the Toyota Production System.
[edit]Toyota Production System
Main article: Toyota Production System
Toyota has long been recognized as an industry leader in manufacturing and production. Three stories of
its origin have been found,[where?] one that they studied Piggly-Wiggly'sjust-in-timedistribution system, one
that they followed the writings ofW. Edwards Deming, and one that they were given the principles from a
WWII US government training program (Training Within Industry).[citation needed] It is possible that all these,
and more, are true.[vague] Regardless of the origin, the principles described by Toyota in its management
philosophy, The Toyota Way, are: Challenge, Kaizen (improvement), Genchi Genbutsu (go and see),
Respect, and Teamwork.[41]
As described by external observers of Toyota, the principles of the Toyota Way are:[42]
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1. Base your management decisions on a long-term philosophy, even at the expense of short-
term goals
2. Create continuous process flow to bring problems to the surface
3. Use "pull" systems to avoid overproduction
4. Level out the workload
5. Build a culture of stopping to fix problems, to get quality right the first time
6. Standardized tasks are the foundation for continuous improvement and employee
empowerment
7. Use visual control so no problems are hidden
8. Use only reliable, thoroughly tested technology that serves your people and processes
9. Grow leaders who thoroughly understand the work, live the philosophy, and teach it to others
10. Develop exceptional people and teams who follow your companys philosophy
11. Respect your extended network of partners and suppliers by challenging them and
helping them improve
12. Go and see for yourself to thoroughly understand the situation (genchi genbutsu)
13. Make decisions slowly by consensus, thoroughly considering all options; implement
decisions rapidly
14. Become a learning organization through relentless reflection and continuous
improvement
[edit]Operations
Toyota Pavilion at the Expo in Aichi
Toyota has grown to a large multinational corporation from where it started and expanded to different
worldwide markets and countries. It displaced GM and became the world's largest automobile maker for
the year 2008. It held the title of the most profitable automobile maker (US$11 billion in 2006) along with
increasing sales in, among other countries, the United States. The world headquarters of Toyota are
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located in its home country in Toyota, Aichi, Japan. Its subsidiary, Toyota Financial Services sells
financing and participates in other lines of business. Toyota brands includeScion andLexus and the
corporation is part of the Toyota Group. Toyota also owns 51% ofDaihatsu, and 16.7% ofFuji Heavy
Industries, which manufacturesSubaruvehicles. They also acquired 5.9% ofIsuzu Motors Ltd.on
November 7, 2006 and will be introducing Isuzu diesel technology into their products.
Toyota has introduced new technologies including one of the first mass-produced hybrid gasoline-electric
vehicles, of which it says it has sold 2 million globally as of 2010,[43]Advanced Parking Guidance
System (automatic parking), a four-speed electronically controlled automatic with buttons for power and
economy shifting, and an eight-speed automatic transmission. Toyota, and Toyota-
producedLexus and Scionautomobiles, consistently rank near the top in certainquality and reliability
surveys, primarily J.D. Power and Consumer Reports[44] although they led in automobile recalls for the
first time in 2009.[45]
In 2005, Toyota, combined with its half-owned subsidiaryDaihatsu Motor Company, produced 8.54
million vehicles, about 500,000 fewer than the number produced by GM that year. Toyota has a large
market share in the United States, but a small market share in Europe. Its also sells vehicles in Africa and
is a market leader in Australia. Due to itsDaihatsu subsidiary it has significant market shares in several
fast-growingSoutheast Asian countries.[46]
According to the 2008 Fortune Global 500, Toyota Motor is the fifth largest company in the world. Since
the recession of 2001, it has gained market share in the United States. Toyota's market share struggles in
Europe where its Lexus brand has three tenths of one percent market share, compared to nearly two
percent market share as the US luxury segment leader.
In the first three months of 2007, Toyota together with its half-owned subsidiary Daihatsureported
number one sales of 2.348 million units. Toyota's brand sales had risen 9.2% largely on demand for
Corolla and Camry sedans. The difference in performance was largely attributed to surging demand for
fuel-efficient vehicles. In November 2006, Toyota Motor Manufacturing Texasadded a facility inSan
Antonio.[47] Toyota has experienced quality problems and was reprimanded by the government in Japan
for its recall practices.[48] Toyota currently maintains over 16% of the US market share and is listed
second only to GM in terms of volume.[49]Toyota Century Royal is the official state carof the Japanese
imperial family, namely for the current Emperor of Japan.
Toyota was hit by theglobal financial crisis of 2008 as it was forced in December 2008 to forecast its first
annual loss in 70 years. [50] In January 2009 it announced the closure of all of its Japanese plants for 11
days to reduce output and stocks of unsold vehicles.[51]
Akio Toyoda became the new president and CEO of the company on June 23, 2009 by replacing
Katsuaki Watanabe who became the newvice chairman by replacingKatsuhiro Nakagawa.[52]
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anese_imperial_familyhttp://en.wikipedia.org/wiki/Japanese_imperial_familyhttp://en.wikipedia.org/wiki/Emperor_of_Japanhttp://en.wikipedia.org/wiki/Global_financial_crisis_of_2008http://en.wikipedia.org/wiki/Toyota#cite_note-49http://en.wikipedia.org/wiki/Toyota#cite_note-50http://en.wikipedia.org/wiki/Vice_chairmanhttp://en.wikipedia.org/wiki/Katsuhiro_Nakagawahttp://en.wikipedia.org/wiki/Toyota#cite_note-51 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[edit]Worldwide presence
The Camry is assembled in several facilities around the world including Australia, China, Taiwan,
Japan, Malaysia,Philippines, Russia, Thailand,India, Vietnam and the United States.
Toyota has factories in most parts of the world, manufacturing or assembling vehicles for local markets.
Toyota has manufacturing or assembly plants inJapan,Australia,India, Sri
Lanka,Canada,Indonesia,Poland,South Africa,Turkey,Colombia, the United Kingdom, the United
States,France, Brazil,Portugal, and more recently,Argentina,Czech
Republic,Mexico,Malaysia,Thailand,Pakistan, Egypt,China,Vietnam,Venezuela, the Philippines,
andRussia.
Toyota's net revenue by geographical regions for the year ended 31 March 2007[53]
Geographic region Total sales ( Yen in millions)
Japan 8,152,884
North America 8,771,495
Europe 3,346,013
Asia 1,969,957
Others 1,707,742
In 2002, Toyota initiated the "Innovative International Multi-purpose vehicle" project (IMV) to optimize
global manufacturing and supply systems for pickup trucks and multipurpose vehicles, and to satisfy
market demand in more than 140 countries worldwide. IMV called fordiesel engines to be made in
Thailand, gasoline engines in Indonesia and manual transmissions in India and the Philippines, for supply
to the countries charged with vehicle production. For vehicle assembly, Toyota would use plants in
Thailand, Indonesia, Argentina and South Africa. These four main IMV production and export bases
supply Asia, Europe, Africa, Oceania, Latin America and the Middle East with three IMV vehicles:
The Toyota Hilux (Vigo), the Fortuner, and theToyota Innova.[54]
[edit]Toyota North America
Main article: Toyota Motor Engineering & Manufacturing North America
Toyota Motor North Americaheadquarters is located inTorrance, California and operates as aholding
company in North America. Its manufacturing headquarters is located inHebron, Kentucky, and is known
as Toyota Motor Engineering & Manufacturing North America, or TEMA.
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iki/Malaysiahttp://en.wikipedia.org/wiki/Thailandhttp://en.wikipedia.org/wiki/Pakistanhttp://en.wikipedia.org/wiki/Egypthttp://en.wikipedia.org/wiki/Chinahttp://en.wikipedia.org/wiki/Vietnamhttp://en.wikipedia.org/wiki/Venezuelahttp://en.wikipedia.org/wiki/Philippineshttp://en.wikipedia.org/wiki/Russiahttp://en.wikipedia.org/wiki/Toyota#cite_note-52http://en.wikipedia.org/wiki/Diesel_engineshttp://en.wikipedia.org/wiki/Gasoline_enginehttp://en.wikipedia.org/wiki/Manual_transmissionhttp://en.wikipedia.org/wiki/Toyota_Hiluxhttp://en.wikipedia.org/wiki/Toyota_Fortunerhttp://en.wikipedia.org/wiki/Toyota_Innovahttp://en.wikipedia.org/wiki/Toyota#cite_note-IMV-53http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=14http://en.wikipedia.org/wiki/Toyota_Motor_Engineering_%26_Manufacturing_North_Americahttp://en.wikipedia.org/wiki/Toyota_Motor_North_Americahttp://en.wikipedia.org/wiki/Torrance,_Californiahttp://en.wikipedia.org/wiki/Holding_companyhttp://en.wikipedia.org/wiki/Holding_companyhttp://en.wikipedia.org/wiki/Hebron,_Kentuckyhttp://en.wikipedia.org/wiki/Toyota_Motor_Engineering_%26_Manufacturing_North_America 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A Toyota dealership in Fremont, California.
Toyota Canada Inc. has been in production in Canada since 1983 with an aluminium wheel plant inDelta,
British Columbia which currently employs a workforce of roughly 260. Its first vehicle assembly plant,
in Cambridge, Ontario since 1988, now produces Corolla compact cars,Matrix crossover vehicles
andLexus RX 350 luxury SUVs, with a workforce of 4,300 workers. Its second assembly operation
in Woodstock, Ontariobegan manufacturing the RAV4 late in 2008.[55]In 2006, Toyota's subsidiaryHino
Motors opened a heavy duty truck plant, also in Woodstock, employing 45 people and producing 2000
trucks annually.[56]
Toyota Technical Center,Ann Arbor Twp., MI
Toyota has a large presence in the United States with five major assembly plants in Huntsville,
Alabama;Georgetown, Kentucky;Princeton, Indiana;San Antonio, Texas;Buffalo, West Virginia. A new
plant inBlue Springs, Mississippiis currently being finished after being put on hold during the recent
economic downturn. The Mississippi operation is scheduled to go online with production in July or August
of 2011. Toyota had a joint-venture operation with General Motors atNew United Motor Manufacturing
Inc.(NUMMI), in Fremont, California, which began in 1984 and ended in 2009.[57]It still has a joint-venture
with Subaru atSubaru of Indiana Automotive, Inc. (SIA), in Lafayette, Indiana, which started in 2006.
Production on a new manufacturing plant inTupelo, Mississippi was scheduled for completion in 2010 but
is currently on indefinite hold. North America is a major automobile market for Toyota. In these assembly
plants, theCamryand theTundra are manufactured, among others.
Toyota marketing, sales, and distribution in the US are conducted through a separate subsidiary,Toyota
Motor Sales, U.S.A., Inc. Toyota uses a number ofslogansin its American TVcommercialssuch as It's
time to move forward,Smart way to keep moving forward, orMoving forward. It has started producing
largertrucks, such as the new Tundra, to go after the large truck market in the United States. Toyota is
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also pushing hybrid vehicles in the US such as thePrius, Camry Hybrid, Highlander Hybrid, and
variousLexus products.
Toyota has sold more hybrid vehicles in the country than any other manufacturer. Toyota is a public
corporation and the company's shares are traded on theTokyo Stock Exchange, New York Stock
Exchangeand theLondon Stock Exchange. Toyota also sponsorsClub Deportivo Guadalajara.
[edit]Product line
[edit]Electric technology
Toyota Prius, flagship of Toyota's hybrid technology
Main articles: Hybrid Synergy DriveandHybrid electric vehicle
Toyota is one of the largest companies to push hybrid vehicles in the market and the first to commercially
mass-produce and sell such vehicles, an example being the Toyota Prius. The company eventually
began providing this option on the main smaller cars such as Camry and later with theLexus divisions,
producing some hybrid luxury vehicles. It labeled such technology in Toyota cars as "Hybrid Synergy
Drive" and in Lexus versions as "Lexus Hybrid Drive."
The Prius has become the top selling hybrid car in America. Toyota, as a brand, now has three hybrid
vehicles in its lineup: the Prius, Highlander, andCamry. The popular minivan Toyota Sienna is scheduled
to join the hybrid lineup by 2010, and by 2030 Toyota plans to offer its entire lineup of cars, trucks, and
SUVs with a Hybrid Synergy Drive option (Toyota has said it plans to make a hybrid-electric system
available on every vehicle it sells worldwide sometime in the 2010s). [58]
Lexus LS600h hybrid sedan.
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Worldwide sales of hybrid vehicles produced by Toyota reached 1.0 million vehicles by May 31, 2007,
and the 2.0 million mark was reached by August 31, 2009, with hybrids sold in 50 countries.[59][60] Toyota's
hybrid sales are led by the Prius, with worldwide cumulative sales of 1.43 million by August 2009.
[59]Toyota's CEO has committed to eventually making every car of the company a hybrid vehicle.[61]
[62]Lexus also has their own hybrid lineup, consisting of theGS 450h,RX 400h, and launched in 2007,
the LS 600h/LS 600h L.
Toyota and Honda have already said they've halved the incremental cost of electric hybrids and see cost
parity in the future (even without incentives).[63]Hybrids are viewed by some automobile makersas a core
segment of the future vehicle market.[64]
[edit]Plug-in hybrids
Main article: Plug-in hybrid
Plug-in Prius concept
Toyota is currently testing its "Toyota Plug-in HV" in Japan, the United States, and Europe. Like GM's
Volt, it uses a lithium-ion battery pack. The PHEV (plug-in hybrid electric vehicle) could have a lower
environmental impact than existing hybrids.[65][66]
On June 5, 2008,A123Systemsannounced that its Hymotionplug-in hybrid conversion kits for the Prius
would be installed by six dealers, including four Toyota dealerships: Westboro Toyota in Boston,
Fitzgerald Toyota in Washington D.C., Toyota of Hollywood in Los Angeles, and Madison Wisconsin-
based Smart Motors.[67]
[edit]All-electric vehicles
Toyota is speeding up the development of vehicles that run only on electricity with the aim of mass-
producing them in the early part of the next decade. Road tests for the current prototype, called "e-com",
had ended in 2006.[68]Toyota has made many concept electric vehicles, including theFT-EV and FT-EV
II.
In May 2010, Toyota launched a collaboration withTesla Motorsto create electric vehicles. Toyota
agreed to purchase US$50 million of Tesla common stock subsequent to the closing of Tesla's planned
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initial public offering.[69]Tesla will buy Toyota's recently closed NUMMI factory for US$42 million.[70]
[71] Toyota plans to release an electric version of theRAV4 by 2012 using components from Tesla and the
platform of the RAV4.
Second generation Toyota Estima Hybrid
[edit]Cars
Further information:List of Toyota vehicles
As of 2009, Toyota officially lists approximately 70 different models sold under its namesake brand,
including sedans, coupes, vans, trucks, hybrids, and crossovers. [72] Many of these models are produced
as passenger sedans, which range from the subcompact Toyota Yaris, to compactCorolla, to mid-
sizeCamry, and full-sizeAvalon.[72]Vans include the Previa/Estima, Sienna, and others.[72]Several small
cars, such as thebB andtC, are sold under theScionbrand.[72]
[edit]SUVs and crossovers
Toyota crossovers range from the compactMatrix andRAV4, to midsize Venza and Kluger/Highlander.
[72] Toyota SUVs range from the midsize 4Runnerto full-sizeLand Cruiser.[72]Other SUVs include
the Land Cruiser PradoandFJ Cruiser.[72]
[edit]Pickup trucks
The examples and perspective in this section may not represent aworldwide
view of the subject. Please improve this articleand discuss the issue on
thetalk page.(August 2010)
2007 Tundra Double Cab
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oyota&action=edit§ion=21http://en.wikipedia.org/wiki/Wikipedia:WikiProject_Countering_systemic_biashttp://en.wikipedia.org/wiki/Wikipedia:WikiProject_Countering_systemic_biashttp://en.wikipedia.org/w/index.php?title=Toyota&action=edithttp://en.wikipedia.org/wiki/Talk:Toyota 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The Tundrais a full-size pickup truck sold by Toyota that originally went into production in 1999 for the
2000 US model year. As of early 2010, the Tundra has captured 16 percent of the full-size half-ton
market in the US.[citation needed] The all new Tundra is assembled inSan Antonio, Texas, US, US. Toyota
Motor Corporation assembled around 150,000 Standard and Double Cabs, and only 70,000 Crew Max's
in 2007. In addition to the Tundra, Toyota also produces theTacoma, with a smaller body and smaller
engine than its bigger brother. The Tacoma is also produced at the company's San Antonio facility.
Outside the United States, Toyota produces the Hilux in Standard and double cab, gasoline and diesel
engine, 2WD and 4WD versions. The BBC's Top Gear TV show featured 2 episodes of a Hilux that was
deemed "virtually indestructible".[73]
[edit]Luxury-type vehicles
Further information:List of Lexus vehicles
As of 2009, the company sells nine luxury-branded models under its Lexus division, ranging from
the LSsedan toRXcrossover andLX SUV.[72] Luxury-type sedans produced under the Toyota brand
include theCentury, Crown Royal, andCrown Athlete.[72] A limited-edition model produced for
the Emperor of Japanis theCentury Royal.
[edit]Motorsport
Main article: Toyota in motorsports
Toyota has been involved in many global motorsports series. They also represent their Lexus brand in
othersports carracing categories. Toyota also makes engines and other auto parts for other Japanese
motorsports including formula Nippon,Super GT,formula 3 and formula Toyota series. Toyota also runs
a driver development programme known as TDP (Toyota Young Drivers Program) which they made for
funding and educating future Japanese motorsports talent.[74]Toyota Motorsport GmbH, with and
headquarters in Cologne, Germany) was previously responsible for Toyota's major motorsports
development includingFormula One. Toyota Motorsport GmbHalso developed cars forWorld Rally
Championship and Le Mans Series. Toyota enjoyed success in all these motorsports categories. In2002,
Toyota enteredFormula One asa constructorand engine supplier, however despite having experienced
drivers and a larger budget than many other teams, they failed to match their success in other categories,
with five second places their best results. On 4 November 2009 Toyota announced they were pulling out
of the sport due to the global economic situation.
[edit]TRD
Toyota Racing Development was brought about to help develop true high performance racing parts for
many Toyota vehicles. TRD has often had much success with their after market tuning parts, as well as
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designing technology for vehicles used in all forms of racing.TRD is also responsible for Toyota's
involvement inNASCAR motorsports.
[edit]Non-automotive activities
[edit]Aerospace
Toyota is a minority shareholder in Mitsubishi Aircraft Corporation, having invested US$67.2 million in the
new venture which will produce the Mitsubishi Regional Jet, slated for first deliveries in 2013.[75]Toyota
has also studied participation in the general aviation market and contracted withScaled Compositesto
produce a proof-of-concept aircraft, the TAA-1 in 2002.[76]
[edit]Philanthropy
The Toyota Municipal Museum of Art in Aichi, sponsored by the manufacturer
Toyota is supporter of the Toyota Family Literacy Program along with National Center for Family Literacy,
helping low-income community members for education, United Negro College Fund (40annualscholarships),National Underground Railroad Freedom Center(US$1 million) among others.
[77] Toyota created the Toyota USA Foundation.
[edit]Higher education
Toyota established theToyota Technological Institutein 1981, as Sakichi Toyoda had planned to
establish a university as soon as he and Toyota became successful. Toyota Technological Institute
founded the Toyota Technological Institute at Chicagoin 2003. Toyota is supporter of the "Toyota Driving
Expectations Program," "Toyota Youth for Understanding Summer Exchange Scholarship Program,"
"Toyota International Teacher Program," "Toyota TAPESTRY," "Toyota Community Scholars"
(scholarship for high school students), "United States Hispanic Chamber of Commerce Internship
Program," and "Toyota Funded Scholarship."[78]It has contributed to a number of local education and
scholarship programs for the University of Kentucky,Indiana, and others.[78]
[edit]Robotics
Main article: Toyota Partner Robot
http://en.wikipedia.org/wiki/TRDhttp://en.wikipedia.org/wiki/TRDhttp://en.wikipedia.org/wiki/NASCARhttp://en.wikipedia.org/wiki/NASCARhttp://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=25http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=26http://en.wikipedia.org/wiki/Mitsubishi_Regional_Jethttp://en.wikipedia.org/wiki/Toyota#cite_note-74http://en.wikipedia.org/wiki/Toyota#cite_note-74http://en.wikipedia.org/wiki/General_aviationhttp://en.wikipedia.org/wiki/Scaled_Compositeshttp://en.wikipedia.org/wiki/Scaled_Compositeshttp://en.wikipedia.org/wiki/Scaled_Compositeshttp://en.wikipedia.org/wiki/Toyota_TAA-1http://en.wikipedia.org/wiki/Toyota#cite_note-75http://en.wikipedia.org/wiki/Toyota#cite_note-75http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=27http://en.wikipedia.org/wiki/National_Center_for_Family_Literacyhttp://en.wikipedia.org/wiki/National_Center_for_Family_Literacyhttp://en.wikipedia.org/wiki/United_Negro_College_Fundhttp://en.wikipedia.org/wiki/Scholarshiphttp://en.wikipedia.org/wiki/Scholarshiphttp://en.wikipedia.org/wiki/National_Underground_Railroad_Freedom_Centerhttp://en.wikipedia.org/wiki/National_Underground_Railroad_Freedom_Centerhttp://en.wikipedia.org/wiki/National_Underground_Railroad_Freedom_Centerhttp://en.wikipedia.org/wiki/Toyota#cite_note-76http://en.wikipedia.org/w/index.php?title=Toyota_USA_Foundation&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=28http://en.wikipedia.org/wiki/Toyota_Technological_Institutehttp://en.wikipedia.org/wiki/Toyota_Technological_Institutehttp://en.wikipedia.org/wiki/Toyota_Technological_Institutehttp://en.wikipedia.org/wiki/Toyota_Technological_Institute_at_Chicagohttp://en.wikipedia.org/wiki/Toyota_Technological_Institute_at_Chicagohttp://en.wikipedia.org/wiki/Toyota#cite_note-toyota_education-77http://en.wikipedia.org/wiki/Toyota#cite_note-toyota_education-77http://en.wikipedia.org/wiki/University_of_Kentuckyhttp://en.wikipedia.org/wiki/Indianahttp://en.wikipedia.org/wiki/Indianahttp://en.wikipedia.org/wiki/Indianahttp://en.wikipedia.org/wiki/Toyota#cite_note-toyota_education-77http://en.wikipedia.org/wiki/Toyota#cite_note-toyota_education-77http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=29http://en.wikipedia.org/wiki/Toyota_Partner_Robothttp://en.wikipedia.org/wiki/File:Toyota_museum_026.JPGhttp://en.wikipedia.org/wiki/File:Toyota_museum_026.JPGhttp://en.wikipedia.org/wiki/TRDhttp://en.wikipedia.org/wiki/NASCARhttp://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=25http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=26http://en.wikipedia.org/wiki/Mitsubishi_Regional_Jethttp://en.wikipedia.org/wiki/Toyota#cite_note-74http://en.wikipedia.org/wiki/General_aviationhttp://en.wikipedia.org/wiki/Scaled_Compositeshttp://en.wikipedia.org/wiki/Toyota_TAA-1http://en.wikipedia.org/wiki/Toyota#cite_note-75http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=27http://en.wikipedia.org/wiki/National_Center_for_Family_Literacyhttp://en.wikipedia.org/wiki/United_Negro_College_Fundhttp://en.wikipedia.org/wiki/Scholarshiphttp://en.wikipedia.org/wiki/National_Underground_Railroad_Freedom_Centerhttp://en.wikipedia.org/wiki/Toyota#cite_note-76http://en.wikipedia.org/w/index.php?title=Toyota_USA_Foundation&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=28http://en.wikipedia.org/wiki/Toyota_Technological_Institutehttp://en.wikipedia.org/wiki/Toyota_Technological_Institute_at_Chicagohttp://en.wikipedia.org/wiki/Toyota#cite_note-toyota_education-77http://en.wikipedia.org/wiki/University_of_Kentuckyhttp://en.wikipedia.org/wiki/Indianahttp://en.wikipedia.org/wiki/Toyota#cite_note-toyota_education-77http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=29http://en.wikipedia.org/wiki/Toyota_Partner_Robot -
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Toyota trumpet-playing robot
In 2004, Toyota showcased its trumpet-playing robot.[79] Toyota has been developing multitask robots
destined forelderly care, manufacturing, and entertainment. A specific example of Toyota's involvementin robotics for the elderly is the Brain Machine Interface. Designed for use with wheelchairs, it "allows a
person to control an electric wheelchair accurately, almost in real-time", with his mind.[80] The thought
controls allow the wheelchair to go left, right and forward with a delay between thought and movement of
just 125 milliseconds.[80]
[edit]Finance
Toyota Financial Services Corporation provides financing to Toyota customers.
[edit]Agricultural biotechnology
Toyota invests in several small start-up businesses and partnerships inbiotechnology, including:
P.T. Toyota Bio Indonesia in Lampung, Indonesia
Australian Afforestation Pty. Ltd. in Western Australia andSouthern Australia
Toyota Floritech Co., Ltd. inRokkasho-Mura,Kamikita District,Aomori Prefecture
Sichuan Toyota Nitan Development Co., Ltd. in Sichuan, China
Toyota Roof Garden Corporation in Miyoshi-Cho,Aichi Prefecture
[edit]Financial information
Toyota is publicly traded on the Tokyo,Osaka, Nagoya, Fukuoka, andSapporoexchanges under
company codeTYO:7203. In addition, Toyota is foreign-listed on the New York Stock
ExchangeunderNYSE:TM and on theLondon Stock ExchangeunderLSE: TYT. Toyota has been
publicly traded in Japan since 1949 and internationally since 1999.[81]
http://en.wikipedia.org/wiki/Toyota#cite_note-78http://en.wikipedia.org/wiki/Toyota#cite_note-78http://en.wikipedia.org/wiki/Elderly_carehttp://en.wikipedia.org/wiki/Elderly_carehttp://en.wikipedia.org/wiki/Elderly_carehttp://en.wikipedia.org/wiki/Toyota#cite_note-popsci.com.au-79http://en.wikipedia.org/wiki/Toyota#cite_note-popsci.com.au-79http://en.wikipedia.org/wiki/Toyota#cite_note-popsci.com.au-79http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=30http://en.wikipedia.org/wiki/Financial_Serviceshttp://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=31http://en.wikipedia.org/wiki/Biotechnologyhttp://en.wikipedia.org/wiki/Biotechnologyhttp://en.wikipedia.org/wiki/Lampunghttp://en.wikipedia.org/wiki/Indonesiahttp://en.wikipedia.org/wiki/Southern_Australiahttp://en.wikipedia.org/wiki/Southern_Australiahttp://en.wikipedia.org/wiki/Rokkasho,_Aomorihttp://en.wikipedia.org/wiki/Rokkasho,_Aomorihttp://en.wikipedia.org/wiki/Rokkasho,_Aomorihttp://en.wikipedia.org/wiki/Kamikita_District,_Aomorihttp://en.wikipedia.org/wiki/Aomori_Prefecturehttp://en.wikipedia.org/wiki/Sichuanhttp://en.wikipedia.org/w/index.php?title=Toyota_Roof_Garden_Corporation&action=edit&redlink=1http://en.wikipedia.org/wiki/Miyoshi,_Aichihttp://en.wikipedia.org/wiki/Aichi_Prefecturehttp://en.wikipedia.org/wiki/Aichi_Prefecturehttp://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=32http://en.wikipedia.org/wiki/Tokyo_Stock_Exchangehttp://en.wikipedia.org/wiki/Osaka_Stock_Exchangehttp://en.wikipedia.org/wiki/Osaka_Stock_Exchangehttp://en.wikipedia.org/wiki/Nagoya_Stock_Exchangehttp://en.wikipedia.org/wiki/Fukuokahttp://en.wikipedia.org/w/index.php?title=Sapporo_Stock_Exchange&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Sapporo_Stock_Exchange&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Sapporo_Stock_Exchange&action=edit&redlink=1http://en.wikipedia.org/wiki/Tokyo_Stock_Exchangehttp://en.wikipedia.org/wiki/Tokyo_Stock_Exchangehttp://www.bloomberg.com/apps/quote?ticker=7203:JPhttp://www.bloomberg.com/apps/quote?ticker=7203:JPhttp://www.bloomberg.com/apps/quote?ticker=7203:JPhttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://www.nyse.com/about/listed/quickquote.html?ticker=tmhttp://www.nyse.com/about/listed/quickquote.html?ticker=tmhttp://en.wikipedia.org/wiki/London_Stock_Exchangehttp://en.wikipedia.org/wiki/London_Stock_Exchangehttp://en.wikipedia.org/wiki/London_Stock_Exchangehttp://en.wikipedia.org/wiki/London_Stock_Exchangehttp://www.londonstockexchange.com/exchange/prices-and-news/stocks/prices-search/stock-prices-search.html?nameCode=TYThttp://en.wikipedia.org/wiki/Toyota#cite_note-80http://en.wikipedia.org/wiki/Toyota#cite_note-80http://en.wikipedia.org/wiki/File:Toyota_Robot_at_Toyota_Kaikan_f.jpghttp://en.wikipedia.org/wiki/File:Toyota_Robot_at_Toyota_Kaikan_f.jpghttp://en.wikipedia.org/wiki/Toyota#cite_note-78http://en.wikipedia.org/wiki/Elderly_carehttp://en.wikipedia.org/wiki/Toyota#cite_note-popsci.com.au-79http://en.wikipedia.org/wiki/Toyota#cite_note-popsci.com.au-79http://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=30http://en.wikipedia.org/wiki/Financial_Serviceshttp://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=31http://en.wikipedia.org/wiki/Biotechnologyhttp://en.wikipedia.org/wiki/Lampunghttp://en.wikipedia.org/wiki/Indonesiahttp://en.wikipedia.org/wiki/Southern_Australiahttp://en.wikipedia.org/wiki/Rokkasho,_Aomorihttp://en.wikipedia.org/wiki/Kamikita_District,_Aomorihttp://en.wikipedia.org/wiki/Aomori_Prefecturehttp://en.wikipedia.org/wiki/Sichuanhttp://en.wikipedia.org/w/index.php?title=Toyota_Roof_Garden_Corporation&action=edit&redlink=1http://en.wikipedia.org/wiki/Miyoshi,_Aichihttp://en.wikipedia.org/wiki/Aichi_Prefecturehttp://en.wikipedia.org/w/index.php?title=Toyota&action=edit§ion=32http://en.wikipedia.org/wiki/Tokyo_Stock_Exchangehttp://en.wikipedia.org/wiki/Osaka_Stock_Exchangehttp://en.wikipedia.org/wiki/Nagoya_Stock_Exchangehttp://en.wikipedia.org/wiki/Fukuokahttp://en.wikipedia.org/w/index.php?title=Sapporo_Stock_Exchange&action=edit&redlink=1http://en.wikipedia.org/wiki/Tokyo_Stock_Exchangehttp://www.bloomberg.com/apps/quote?ticker=7203:JPhttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://en.wikipedia.org/wiki/New_York_Stock_Exchangehttp://www.nyse.com/about/listed/quickquote.html?ticker=tmhttp://en.wikipedia.org/wiki/London_Stock_Exchangehttp://en.wikipedia.org/wiki/London_Stock_Exchangehttp://www.londonstockexchange.com/exchange/prices-and-news/stocks/prices-search/stock-prices-search.html?nameCode=TYThttp://en.wikipedia.org/wiki/Toyota#cite_note-80 -
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BALANCE SHEET31-
Mar-1231-
Mar-1131-Mar-
10Assets
Current Assets
Cash And Cash Equivalents20,405,00
025,105,00
019,967,00
0
Short Term Investments15,327,00
017,246,00
023,394,00
0
Net Receivables
88,000,00
0
78,403,00
0
75,859,00
0
Inventory19,713,00
015,737,00
015,222,00
0
Other Current Assets 6,275,000 6,243,000 5,472,000
Total Current Assets149,720,0
00142,734,0
00139,914,0
00
Long Term Investments141,364,0
00132,933,0
00105,241,0
00
Property Plant and Equipment75,769,00
076,124,00
071,820,00
0
Goodwill - - -
Intangible Assets - - -Accumulated Amortization - - -
Other Assets 5,600,000 7,985,000 7,823,000Deferred Long Term AssetCharges - - -
Total Assets372,452,0
00359,775,0
00324,800,0
00
Liabilities
Current Liabilities
Accounts Payable51,096,00
040,892,00
041,159,00
0
Short/Current Long Term Debt80,106,00
078,803,00
064,966,00
0
Other Current Liabilities11,961,00
010,506,00
0 8,240,000
Total Current Liabilities143,163,0
00130,200,0
00114,364,0
00
Long Term Debt73,422,00
077,814,00
075,079,00
0
Other Liabilities10,350,00
010,229,00
0 9,674,000
Deferred Long Term LiabilityCharges 11,044,000 9,775,000 8,703,000
Minority Interest 6,273,000 7,090,000 6,108,000
Negative Goodwill - - -
Total Liabilities237,979,0
00228,018,0
00207,822,0
00
Stockholders' Equity
Misc Stocks Options Warrants - - -
Redeemable Preferred Stock - - -
Preferred Stock - - -
Common Stock 4,825,000 4,791,000 4,249,000
Retained Earnings144,809,0
00142,805,0
00123,808,0
00
-
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Period Ending31-Mar-
1231-Mar-
1131-Mar-
10
Total Revenue225,818,
000229,171,
000202,814,0
00
Cost of Revenue199,144,
000200,474,
000178,551,0
00
Gross Profit26,673,0
0028,696,0
0024,263,00
0
Operating Expenses
Research Development - - -
Selling General and Administrative22,352,0
0023,046,0
0022,685,00
0
Non Recurring - - -
Others - - -
Total Operating Expenses - - -
Operating Income or Loss4,321,00
05,650,00
0 1,579,000Income from ContinuingOperations
Total Other Income/Expenses Net1,218,00
01,500,00
0 1,898,000
Earnings Before Interest And Taxes5,539,00
07,150,00
0 3,477,000
Interest Expense 279,000 354,000 358,000
Income Before Tax5,260,00
06,796,00
0 3,119,000
Income Tax Expense 3,187,000 3,774,000 992,000
Minority Interest
-1,030,00
0 -691,000 -372,000
Net Income From Continuing Ops3,446,00
04,925,00
0 2,242,000
Non-recurring Events
Discontinued Operations - - -
Extraordinary Items - - -
Effect Of Accounting Changes - - -
Other Items - - -
Net Income3,446,00
04,925,00
0 2,242,000Preferred Stock And OtherAdjustments - - -Net Income Applicable To CommonShares
3,446,000
4,925,000 2,242,000
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ICOME STATEMENT 31-Mar-12 31-Mar-1131-Mar-
10
Net Income 3,446,000 4,925,0002,242,00
0
Operating Activities, Cash Flows ProvidedBy or Used In
Depreciation 12,976,00014,184,00