annual report - florida tomatoes...annual report the 2017-18 florida tomato season will be...

2018ANNUAL REPORT

The 2017-18 Florida tomato season will be remembered for its volatility and continued struggle with the inundation of low-priced Mexican imports. The growing season started with an unfortunate bang as Hurricane Irma made landfall

on September 10, 2017. The resulting damage to tomato fields – although nothing like what our citrus-growing neighbors suffered – was enough to limit supplies from late October through December. This resulted in an uneven market with uneven benefits. Those that escaped damage to their early season crop were able to benefit from very high market prices.

But then things returned to what has unfortunately become the new normal: As Florida shipments recovered to typical levels, Mexican imports began flooding the market, and there was very little relief – let alone profits – for the remainder of the season. The bottom line is that there are too many tomatoes in the North American market. The Tomato Suspension Agreement has never been able to effectively stop the dumping of tomatoes by Mexican growers, which results in predatory pricing well below Florida’s cost of production. As has become commonplace over the

last decade, yet another handful of tomato growers announced at the end of the 2017-18 season that they would be exiting the tomato business. This included one of the oldest tomato growing families in the state. It’s another huge loss for our industry and it’s a loss for the state of Florida.

It’s times like this when one searches for silver linings, and I haven’t even mentioned the challenges of securing a stable workforce, which is an increasingly difficult and frustrating issue for nearly all segments of American agriculture. So, the silver lining is probably similar to what I wrote last year at this time. We are significantly stressed as an industry, but we have deep roots and good soil. With some changes above ground, we can come back strong. Yes, we need help in dealing with unfair trade practices, but we also need to examine how to adapt and change our ways. As I step down from being Chairman, I look forward to staying engaged with the Florida Tomato Committee and the Exchanges to help the industry spur change and to continue to fight. Thank you for your support and for attending this year’s Florida Tomato Conference.

Frank Diehl, ChairmanFlorida Tomato Committee2017-18

LETTER FROM THE CHAIRMAN

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TABLE OF CONTENTS

Committee Members, Alternates, Officers, and District Map . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Production & Market Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Education & Promotion Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Fresh From Florida . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Canada . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

Research Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Marketing Order Regulations and Compliance Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Statistical Tables

Table 1: Shipment Volume & Value – All Districts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

Table 2: Shipment Volume & Value – District 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Table 3: Shipment Volume & Value – District 2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

Table 4: Shipment Volume & Value – District 3. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15

Table 5: Shipment Volume & Value – District 4. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

Table 6: Weekly Shipment Volume & Value . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17

Table 7: Weekly Shipment Volume by Size (Mature Green) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

Table 8: Weekly Shipment Volume by Size (Vine Ripe) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19

Table 9: Weekly Shipment Volume by District . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20

Table 10: Shipment Volume & Value by District (Past 5 Seasons) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21

Table 11: Shipment Volume by District (Past 5 Seasons). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22

Table 12: Weekly Packout / Price Comparison . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22

Table 13: Weekly Price Comparison (Past 3 Seasons) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23

Table 14: Weekly Packout Comparison (Past 3 Seasons) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23

Table 15: Florida vs. Mexico – Round Tomatoes (Past 5 Seasons) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24

Table 16: Florida vs. Mexico – Round Tomatoes by Month (Oct-Jun) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24

Table 17: Florida vs. Mexico – Plum Tomatoes by Month (Oct-Jun). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

Table 18: Florida vs. Mexico – Grape Tomatoes by Month (Oct-Jun). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

Table 19: Florida vs. Mexico – Cherry Tomatoes by Month (Oct-Jun) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26

Table 20: Mexican Imports by Production Environment (Past 3 Seasons). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26

Table 21: Mexican Imports – All Types by Month (Oct-Jun, Past 5 Seasons) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27

Table 22: Canadian Imports – All Types by Month (Oct-Jun, Past 5 Seasons) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27

DISCLAIMER: This Annual Report is intended to provide a summary of the Committee’s activities and an overview of the 2017-18 Florida tomato crop and marketing season. All prices found in this report are quoted prices, which are reported daily in the USDA Tomato Fax Report and on the USDA Market News website (www.marketnews.usda.gov). The prices in this report do not represent true transaction prices, which are typically much lower than the USDA quoted prices.

3

DISTRICT 4

DISTRICT 2

DISTRICT 3

DISTRICT 1

Wakulla

FLORIDA TOMATO COMMITTEE REGULATED AREAthat portion of the State of Florida situated East of the Suwannee River and South of the Georgia border

FLORIDA TOMATO COMMITTEE PRODUCTION AREAthe counties of Pinellas, Hillsborough, Polk, Osceola, and Brevard and all counties situated South thereof.

DISTRICT 1 Kern Carpenter Michael Borek Homestead, FL Miami, FL

Tony DiMare Paul J. DiMare Homestead, FL Homestead, FL

DISTRICT 2 Mark Mecca Francisco Diaz Lake Worth, FL Coral Gables, FL

David Neill Patrick B. Engle Ft. Pierce, FL Ft. Pierce, FL

DISTRICT 3 Jon Esformes Billy L. Heller Palmetto, FL Palmetto, FL

Mike W. Sullivan Daniel Subbert Naples, FL Naples, FL Toby Purse Gerry Odell Immokalee, FL Immokalee, FL Robin Levine-Provent Bruce Provent Immokalee, FL Immokalee, FL

DISTRICT 4 Brian Turner G. David Murrah Palmetto, FL Palmetto, FL

Bob Spencer D.C. McClure Palmetto, FL Palmetto, FL

John Harllee IV Alex Harllee Palmetto, FL Palmetto, FL Frank Diehl Doug Diehl Wimauma, FL Wimauma, FL

OFFICERSChairman: Frank Diehl

Vice Chairman: Patrick EngleSecretary: Kern Carpenter

Treasurer: Mike Sullivan

FLORIDA TOMATO COMMITTEE MEMBERS AND ALTERNATES

2017-2018 SEASON

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HURRICANEFORCE WINDS

TROPICALSTORMFORCEWINDS

A total of 25.9 million 25-lb. equivalent containers of round tomatoes were packed in the FTC production area during the 2017-18 season. This represents a 21% decrease compared to the previous season and the smallest crop on record since 1976-77 when Florida’s winter crop was wiped out by a devastating freeze. Of the tomatoes packed in 2017-18, the ratio between mature green and color tomatoes (87% to 13%) was in line with recent seasons, as was fruit size (51% 5x6; 32% 6x6; 17% 6x7). Packout grade showed a relative improvement in 2017-18 with 59% of tomatoes making 85% US #1 or better. This compares to 52% and 51%, respectively, for the previous two seasons.

The significant volume reduction in 2017-18 was mainly a function of the damage to the fall crop caused by Hurricane Irma, which made landfall near Marco Island on September 10 as a Category 3 hurricane. Irma’s eye traveled up through Collier, Lee, and Charlotte counties with the “dirty side” of the hurricane passing right over the Immokalee tomato growing region. Thankfully it was early enough in the season that most growers had not yet transplanted plants into their fields. However, most growers had just finished preparing beds and laying plastic, and some growers had unfortunately already staked and planted their fields. Hundreds of acres of plastic (and in some cases, actual tomato plants) were destroyed by the storm and had to be completely re-prepped and replanted. Sadly, the town of Immokalee was also hit hard with many farmworkers suffering damage to their homes.

As Irma continued north it diminished into a Category 1 hurricane and passed just to the east of the Palmetto and Ruskin growing areas, which had already been planted for the early fall tomato deal. Luckily, this path kept the fiercest winds well east of the Palmetto-Ruskin tomato fields. While some fields got fairly beat up, the crop was mostly spared.

The weather mostly cooperated through the rest of the fall and winter. Although colder on average than the last few winters, there were no significant freeze events. The spring crop shaped up nicely until record rainfall in May put a damper on the last month of the Florida season. From a growing perspective, it was a difficult season on the front end and back end. From a market perspective, it was a tumultuous ride all the way through…

The production gap resulting from the hurricane damage created a sharp spike in tomato prices from early November through early January with prices peaking at over $30 around Christmas. Of course, the rewards of the high prices were not equally distributed since those growers who were most impacted by the hurricane didn’t have much volume to sell. By mid-January, with Florida volumes returning to normal and Mexican imports ramping up into the heart of their season, the market began to plummet. From late January through mid-May, other than a couple weeks in March, market prices were well below the cost of production. April was particularly cruel with quoted prices in the $4 to $5 range, which means actual transaction prices were as low as $2 and $3. – prices that don’t even cover the picking and packing costs.

10 SEASONS: PACKOUT VOLUME FROM FTC PRODUCTION AREAROUND TOMATOES, 25-LB. EQUIVALENTS

PRODUCTION & MARKET SUMMARY

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Ready to Publish in 2018 Report

Source: USDA Market NewsNote: Florida shipments include all Florida; not just FTC production area

0.00

20,000,000.00

40,000,000.00

60,000,000.00

80,000,000.00

100,000,000.00

120,000,000.00

1998/9

9

1999/0

0

2000/0

1

2001/0

2

2002/0

3

2003/0

4

2004/0

5

2005/0

6

2006/0

7

2007/0

8

2008/0

9

2009/1

0

2010/1

1

2011/1

2

2012/1

3

2013/1

4

2014/1

5

2015/1

6

2016/1

7

2017/1

8

FL Shipments vs. Mexican Imports(All Tomato Types, 25 LB Equivalents, Oct-Jun)

Florida Mexico

FL SHIPMENTS VS. MEXICAN IMPORTS(ALL TOMATO TYPES, 25-LB. EQUIVALENTS, OCT-JUN)

With the very high prices in the fall, the average quoted price for the entire Florida season was deceptively high at $12.56 per 25-lb. equivalent box. This was significantly higher than the previous season ($8.01) and marginally higher than the average price in 2015-16 ($11.27). Therefore, the total quoted value of the 2017-18 crop was $325,622,390. But again, it must be reiterated that these values are based on quoted prices, which are significantly inflated compared to actual returns. In the end, the 2017-18 season was not a profitable one for Florida’s tomato growers as a whole. As a result, a number of growers announced at the end of the season that they would be closing their operations and liquidating assets. These announcements have become a sad tradition at the end of each season over the past decade and are indicative of the current state of the industry.

The primary challenge for Florida’s tomato growers, and indeed the whole U.S. fresh-market tomato industry, is the ever-increasing competition from Mexican tomato imports. After receiving a record volume of Mexican tomatoes in 2015-16, U.S. imports from Mexico have moderated slightly the last two years. Even still, the last two seasons represent the second and third highest import volumes ever recorded from Mexico. According to USDA Market News, from October 2017 to June 2018 (which corresponds with the Florida season), U.S. imports of Mexican tomatoes totaled 104.0 million 25-lb. equivalent boxes (including round, plum, grape, and cherry tomatoes). This amount is virtually identical to the previous season’s total of 104.1 million. Despite the Tomato Suspension Agreement between the U.S. government and the Mexican industry, a significant portion of Mexican imports continue to be priced below the agreement’s reference prices, i.e. effectively dumped in the U.S. market. After more than 20 years of the Suspension Agreement’s failure to stop injury to domestic growers, it is not an exaggeration to say

that the Florida industry is in an existential crisis. Florida is also a canary in the coal mine for the broader U.S. tomato industry if changes aren’t enacted to protect U.S. growers from unfair Mexican trade practices.

According to U.S. Census Bureau Trade Data, Mexican tomatoes accounted for 93.3% of tomato imports into the U.S. during the Florida season (October 2017 to June 2018). This was followed by Canadian tomatoes at 5.9% (7.9 million 25-lb. equivalents, up 6.6% from the previous season). Tomato imports from the Dominican Republic and Guatemala accounted for 0.4% and 0.3%, respectively, during this same period.


$0.00

$5.00

$10.00

$15.00

$20.00

$25.00

$30.00

$35.00

Oct

. 15,

201

7O

ct. 2

2O

ct. 2

9N

ov. 0

5N

ov. 1

2N

ov. 1

9N

ov. 2

6D

ec. 0

3D

ec. 1

0D

ec. 1

7D

ec. 2

4D

ec. 3

1Ja

n. 0

7, 2

018

Jan.

14

Jan.

21

Jan.

28

Feb.

04

Feb.

11

Feb.

18

Feb.

25

Mar

04

Mar

. 11

Mar

. 18

Mar

. 25

Apr 0

1Ap

r. 08

Apr.

15Ap

r. 22

Apr.

29M

ay 0

6M

ay 1

3M

ay 2

0M

ay 2

7Ju

n 03

Jun

10Ju

n 15

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

Table 122017-2018 Packout / Quoted Price Comparison

Round Tomatoes, 25 LB Equivalents

Packout Avg. Quoted Price

2017 - 2018 PACKOUT / QUOTED PRICE COMPARISONROUND TOMATOES, 25-LB. EQUIVALENTS

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EDUCATION AND PROMOTION SUMMARY

Fresh From FloridaThe Florida Department of Agriculture’s “Fresh From Florida” campaign had another active year promoting Florida tomatoes.During the 2017-18 season, marketing efforts continued with a strong multi- media presence including digital, social media, non-traditional television (HULU and OTT) as well as events and in store advertisements. The campaign launched in January of 2018 and ran through May. The HULU and OTT campaign ran for 13 weeks and included a 30 second commercial that featured Tomato Flatbread. The “Fresh From Florida” culinary team in conjunction with the communications and video production team have produced a total of 10 hands only “Fresh!” videos that are featured on the “Fresh From Florida” social media channels with more than 263,204 followers. Supplemental digital advertising such as blogs, twitter parties, and social media continued along with traditional retail incentive programs paid directly to retailers. Tomatoes were featured

Ingredients:2 clamshells Florida grape tomatoes, rinsed and cut in half

1 pound orzo pasta, cooked according to directions on package and cooled completely

1 cup fresh basil, chopped fine

1 1/2 lemons, juiced

1 cup Parmesan cheese, grated

2 tablespoons olive oil, plus more if desired

Sea salt and fresh ground pepper to taste

Preparation:Cook 1lb of orzo pasta and let cool. Rinse 2 clamshells of Florida grape tomatoes and cut in halves. Combine tomatoes, basil, lemon juice, Parmesan cheese, and olive oil in medium bowl. Add salt and pepper to taste, mix thoroughly. Serve at room temperature.

FLORIDA GRAPE

TOMATO AND ORZO

PASTA SALAD

in 37,000 ads in the US and Canada. Additionally, a dozen sampling events were held in 200 stores including Publix, Kroger and Winn-Dixie.

SUBWAY Partnership This year, “Fresh From Florida” partnered with SUBWAY to provide consumers with a co-branded experience which began

7

in January 2018 and continued through our growing season. Commodities featured included Florida tomatoes, green bell peppers and cucumbers. This promotion ran in approximately 1,500 SUBWAY locations in major markets across Florida. Marketing efforts included social media, menu footers, window clings, counter mats as well as co-branded SUBWAY team t-shirts.

Mobile Fuse Digital Advertising This year, an aggressive campaign focused on geo-targeting grocery shoppers based on their frequency visiting specific grocery stores, the time spent there, and their preferences, shopping habits and intent.

Walt Disney World – EpcotSince 2013, “Fresh from Florida” has partnered with Walt Disney’s Epcot for two of their major festivals (Flower and Garden & Food and Wine) with “Fresh From Florida” products featured as menu items. In 2017, a storyboard created by Disney highlighted the commodities sourced and used to prepare festival menu items. Florida tomatoes are featured with tips including when and how to buy as well as cooking tips. The Flower and Garden Festival occurs from February to May and the Food and Wine Festival is in September and runs through November. Over 2 million people visit Epcot during these festivals, with over 40% of visitors being Florida residents.

CANADAFTC partnered with more Canadian retailers during the 2017-18 season than in any past season on record. This reflects the industry’s proactive decision at the beginning of the season to include all Florida tomato varieties in its MAP-funded Canada program. This success came about despite numerous external obstacles (e.g. the early season impact from Hurricane Irma; Canada’s weakening dollar; the introduction of ELD and its impact on logistics and fob pricing, the escalating U.S. / Canada trade dispute; and most of all, the ever-increasing competition from Mexican and Canadian tomatoes).

Canadian highlights from the past season include:

m Canada’s fresh tomato category grew by 9% to $460 million, this after falling 8% the previous year. Much of this growth is attributable to higher retail prices as the category’s volume increased by only 2% (to almost 189 million pounds).

m 50 major supermarket chains and key independent retailers across Canada were targeted by FTC despite Canada’s retail food sector continuing to contract.

m Over 90% of all targeted retailers sourced, displayed and marketed Florida tomatoes this past season (compared to 65% the previous year), with 76% sourcing and marketing Florida tomatoes for 16 weeks or more (compared to 50% the previous year).

m Almost one-half (46%) of all targeted retailers entered into agreements with FTC to promote Florida tomatoes through digital or hard copy circular ads.

m A record of 161 Florida tomato ads (compared to last season’s record 101 ads) were placed and reimbursed with FTC’s MAP funds. Much of this year’s success is directly attributable to the FTC’s decision to promote all tomato types (round, plum, grape, cherry), rather than just round tomatoes.

m The following Canadian retailers (and their respective retail banners) collaborated with FTC to promote Florida tomatoes during the 2017-18 season:

• Sobeys West, Calgary AB (Sobeys/Safeway/IGA) • Macdonalds Consolidated, Calgary AB (Family Foods) • Quality Foods, Qualicum Beach BC • Loblaw Companies Western Canada, Calgary AB

(RCSS/RCWC/No Frills/YIG/Extra Foods) • The Produce People Limited, Calgary AB (Calgary

Co-Op/Federated Co-Op/The Grocery People)

8

• Westcoast Produce Wholesalers, Surrey BC (Buy-Low Foods/Nesters Market/Choices Market)

• Coldstar Solutions, Victoria BC (Fairway Markets) • North West Company, Winnipeg MB (Northern/

Northwest/Giant Tiger West) – • Associated Grocers, Calgary AB • Loblaw Companies Ontario, Cambridge ON (Loblaw/

Zehrs/Fortinos/RCSS/Fortinos/No Frills/Valu-mart/Freshmart/RCWC/Al Premium Foods)

• T&T Supermarket East, Toronto ON • Sobeys Ontario, Mississauga ON (Sobeys/Urban Fresh/

FreshCo/Foodland) • Highland Farms, Mississauga ON • Coppa’s Fresh Market, Toronto ON

Nature’s perfect slicing tomato. Grown outdoors,

in real soil, under real sunlight, by real farmers.

[email protected]

Always ask your grocer or supplier for fresh Florida tomatoes.

Florida tomatoes are the only U.S. field-grown tomatoes available from November to May

Field-grown quality and taste, along with firm texture and

low gel content make for the perfect slice or dice

A state-mandated, industry-leading food

safety program ensures quality you can trust

• Rabba Fine Foods, Mississauga ON • Loblaw Companies Quebec, Boucherville QC (Maxi/

Provigo/Axep) • Sobeys Quebec, Montreal-Nord QC (IGA/IGA Co-op/

Bonichoix/Traditions) • Sobeys Atlantic, Stellarton NS (Sobeys/Foodland/

Co-op Foodland) • Coleman Management Services, Corner Brook NFLD • Loblaw Companies Atlantic, Halifax NS • Yuan Ming Supermarket, Mississauga ON

m In the foodservice realm, FTC partnered with three Canadian foodservice distributors (Sysco Canada, GFS Canada, Fresh Start Foods) to implement late-season promotions that countered low-priced Mexican tomatoes, as well as Canadian greenhouse-grown tomatoes (which continue to make inroads into the Canadian foodservice supply chain).

• FTC’s efforts over the years have helped keep Florida as the leading supplier of tomatoes to the Canadian foodservice sector between October and June.

• Amongst Canada’s Top 10 foodservice operators, Florida remains their #1, most trusted, most preferred source for fresh tomatoes.

m In April, FTC attended and exhibited at the Canadian Produce Marketing Association’s Annual Convention in Vancouver, BC. This provided wide exposure to the Canadian retail and foodservice trade. Advertisements were placed in various trade publications leading up to the event, which allowed FTC to communicate the attributes that distinguish Florida tomatoes from Mexican and Canadian greenhouse tomatoes.

9

2017-2018 RESEARCH SUMMARYEach year the Committee seeks proposals for research projects that address issues relevant to the current and future wellbeing of the Florida tomato industry. After an extensive review of proposals, the Committee selects which projects it will fund. In 2017-18, the Committee received 16 proposals from the University of Florida-IFAS and decided to fund the five projects listed at right. A summary of results will be presented at the Florida Tomato Conference in September 2018. Electronic reports are available upon request.

FLORIDA TOMATO COMMITTEE RESEARCH FUNDING 2017-2018

Title

Improving sampling and identification of thrips and whitefly in tomato crop

Field-testing of stabilized formulations of Magnesium oxide, a new bactericide discovered against copper-tolerant Xanthomonas perforans, the causal agent of bacterial spot disease of tomato Evaluating the threat of Q Biotype whitefly to Florida’s tomato industry

Establishing a scientific basis for buffer zones following animal intrusion

Tomato Variety ImprovementBreeding and Genetics to Improve Tomatoes for Florida Production

Project Leader(s)

Xavier P. MartiniRussell F. MizellJoseph E. Funderburk

Mathews Paret

Hugh A. Smith

Michelle D. DanylukArie H. HavelaarMatthew KingGene McAvoyTravis Chapin

Samuel F. HuttonTong Geon LeeGary E. Vallad

TOTAL FUNDED

Project Cost

$41,375

$44,800

$34,083

$31,312

$179,200

$330,770

No.

1.

2.

3.

4.

5.

TOMATO VARIETY IMPROVEMENT

FOOD SAFETY RISK MITIGATION

DISEASE AND INSECT MANAGEMENT

10

The Florida Tomato Committee issued its handling regulations for the 2017-18 season on August 22, 2017. The only change from the previous season was a reduction to the handler assessment rate, which was lowered by one cent to two and a half cents ($0.025) per 25-lb. equivalent. This was intended to provide relief to growers and to draw down reserves.

As in past seasons, the regulations ran from October 10 through June 15 and required Registered Handlers to provide daily pack-out figures, pay assessments in a timely manner, and to be registered with the Committee to obtain inspection for shipments of round tomatoes out of the FTC regulated area (see map on page 4). The grade and fruit size requirements remained the same, as did the requirement that all tomatoes be packed in new containers of 10, 20, or 25-lb. net weight. For a complete copy of the regulations, please contact the Committee’s office or visit the website at www.FloridaTomatoes.org/regulations.

The Marketing Order continues to be enforced by the Agricultural Law Enforcement (AgLaw) of the Florida Department of Agriculture and Consumer Services, as well as representatives of the Federal-State Fruit & Vegetable Inspection Service, which is overseen by the USDA Specialty Crops Inspection (SCI) Division. Registered Handlers also assisted in the Committee’s compliance efforts by calling in tips on possible illegal activities. These tips were greatly appreciated and often proved highly effective in detecting and

MARKETING ORDER REGULATIONS AND COMPLIANCE SUMMARY

apprehending violators as well as preventing violations before they actually occurred.

During the 2017-18 season, AgLaw intercepted 19 shipments in violation of the Marketing Order; no violations were reported under the Florida Tomato Good Agricultural Practices (T-GAP) regulations. This represented a significant reduction compared to 2016-17 when there were 51 violations of the Marketing Order and 10 violations of the T-GAP regulations. Some of the interceptions this season involved legitimate shipments that simply did not have the proper inspection certificates. In some cases, the violators ultimately secured proper certification and were permitted to proceed to their destinations. In other cases, the violators had to return to the point of shipment to obtain a proper inspection and certification.

United States Department of Agriculture

Specialty Crops Inspection Division

SCI

11

TABLE 12017-2018 ANNUAL SUMMARY

ANALYSIS OF SHIPMENT VOLUME AND VALUE, ROUND TOMATOESALL DISTRICTS

MATURE GREEN 25-LB. EQUIVALENTS COLOR 25-LB. EQUIVALENTS

% of Avg. % of Total % of Avg. % of TotalGrade Total Quoted Total Quoted Total Quoted Total Quotedand Size Containers Shipped Price Value Value Containers Shipped Price Value Value

85% U.S. 1 OR BETTER

5 X 6/Larger 7,277,950 28.08 $13.14 29.38 $95,659,493 19,936 0.08 $9.77 0.06 $194,871

6 X 6 5,050,246 19.49 $13.58 21.06 $68,586,846 634 0.00 $5.38 0.00 $3,411

6 X 7 2,839,756 10.96 $12.52 10.92 $35,545,447 4,059 0.02 $5.99 0.01 $24,300

TOTAL 15,167,952 58.53 $13.17 61.36 $199,791,786 24,629 0.10 $9.04 0.07 $222,582

U.S. COMBINATION

5 X 6/Larger 2,215,763 8.55 $12.26 8.35 $27,174,836 948,853 3.66 $11.46 3.34 $10,870,831

6 X 6 1,802,112 6.95 $13.28 7.35 $23,936,499 276,010 1.06 $13.53 1.15 $3,734,252

6 X 7 1,028,775 3.97 $12.16 3.84 $12,513,525 42,599 0.16 $12.29 0.16 $523,360

TOTAL 5,046,650 19.47 $12.61 19.54 $63,624,860 1,267,462 4.89 $11.94 4.65 $15,128,444

U.S. TWO

5 X 6/Larger 1,137,573 4.39 $11.46 4.00 $13,031,286 1,544,223 5.96 $8.18 3.88 $12,630,729

6 X 6 734,145 2.83 $12.83 2.89 $9,415,728 377,559 1.46 $10.45 1.21 $3,944,920

6 X 7 539,428 2.08 $12.70 2.10 $6,849,079 77,173 0.30 $12.74 0.30 $982,976

TOTAL 2,411,146 9.30 $12.15 9.00 $29,296,093 1,998,955 7.71 $8.78 5.39 $17,558,625

TOTALS

5 X 6 Larger 10,631,286 41.02 $12.78 41.72 $135,865,615 2,513,012 9.70 $9.43 7.28 $23,696,431

6 X 6 7,586,503 29.27 $13.44 31.31 $101,939,073 654,203 2.52 $11.74 2.36 $7,682,583

6 X 7 4,407,959 17.01 $12.46 16.86 $54,908,051 123,831 0.48 $12.36 0.47 $1,530,636

TOTAL 22,625,748 87.30 $12.94 89.89 $292,712,739 3,291,046 12.70 $10.00 10.11 $32,909,651

TOTAL VALUE $325,622,390.04

TOTAL 25-LB. EQUIVALENTS 25,916,794.04

AVERAGE QUOTED PRICE PER 25-LB. EQUIVALENTS $12.56

Source: FTC Packout Data

12

TABLE 22017-2018 ANNUAL SUMMARY

ANALYSIS OF SHIPMENT VOLUME AND VALUE, ROUND TOMATOESDISTRICT 1




5 X 6/Larger 357,396 34.40 $10.37 39.50 $3,704,874 0 0.00 $0.00 0.00 $0

6 X 6 257,659 24.80 $9.49 26.06 $2,444,165 0 0.00 $0.00 0.00 $0

6 X 7 109,467 10.54 $8.61 10.05 $943,001 0 0.00 $0.00 0.00 $0

TOTAL 724,522 69.74 $9.79 75.62 $7,092,040 0 0.00 0.00 0.00 $0

U.S. COMBINATION

5 X 6/Larger 3,023 0.29 $9.27 0.30 $28,019 85,368 8.22 $7.98 7.26 $681,073

6 X 6 4,516 0.43 $11.88 0.57 $53,654 20,818 2.00 $8.02 1.78 $167,059

6 X 7 2,109 0.20 $8.87 0.20 $18,705 6,970 0.67 $6.41 0.48 $44,679

TOTAL 9,648 0.93 $10.40 1.07 $100,378 113,156 10.89 $6.41 9.52 $892,811

U.S. TWO

5 X 6/Larger 37,430 3.60 $8.87 3.54 $331,966 92,659 8.92 $5.90 5.83 $546,793

6 X 6 23,199 2.23 $7.61 1.88 $176,631 24,832 2.39 $6.19 1.64 $153,775

6 X 7 12,426 1.20 $6.44 0.85 $80,067 998 0.10 $4.20 0.04 $4,190

TOTAL 73,055 7.03 $8.06 6.28 $588,664 118,489 11.41 $5.95 7.51 $704,758

TOTALS

5 X 6 Larger 397,849 38.30 $10.22 43.34 $4,064,859 178,027 17.14 $6.90 13.09 $1,227,866

6 X 6 285,374 35.35 $9.37 28.52 $2,674,450 45,650 4.39 $7.03 3.42 $320,834

6 X 7 124,002 11.94 $8.40 11.11 $1,041,773 7,968 0.77 $6.13 0.52 $48,869

TOTAL 807,225 77.70 $9.64 82.97 $7,781,082 231,645 22.30 $6.90 17.03 $1,597,569

TOTAL VALUE $9,366,149

TOTAL 25-LB. EQUIVALENTS 1,038,669



13

TABLE 3 2017-2018 ANNUAL SUMMARY





5 X 6/Larger 1,444 0.41 $10.00 0.37 $14,440 15,715 4.50 $11.07 4.45 $173,943

6 X 6 1,317 0.38 $9.00 0.30 $11,853 272 0.08 $4.00 0.03 $1,088

6 X 7 989 0.28 $8.00 0.20 $7,912 188 0.05 $4.00 0.02 $752

TOTAL 3,750 1.07 $9.12 0.87 $34,205 16,175 4.64 $10.87 4.49 $175,783

U.S. COMBINATION

5 X 6/Larger 105,935 30.36 $11.30 30.59 $1,196,742 31,169 8.93 $7.51 5.99 $234,207

6 X 6 77,947 22.34 $13.14 26.19 $1,024,528 25,607 7.34 $9.64 6.31 $246,783

6 X 7 62,188 17.83 $12.03 19.12 $748,004 9,928 2.85 $8.99 2.28 $89,228

TOTAL 246,070 70.53 $12.07 75.91 $2,969,274 66,704 19.12 $8.99 14.58 $570,218

U.S. TWO

5 X 6/Larger 1,012 0.29 $9.48 0.25 $9,592 6,285 1.80 $7.01 1.13 $44,059

6 X 6 422 0.12 $20.92 0.23 $8,830 5,594 1.60 $8.80 1.26 $49,222

6 X 7 320 0.09 $24.00 0.20 $7,680 2,544 0.73 $16.89 1.10 $42,960

TOTAL 1,754 0.50 $14.88 0.67 $26,102 14,423 4.13 $9.45 3.48 $136,241

TOTALS

5 X 6 Larger 108,391 31.07 $11.26 31.21 $1,220,774 53,169 15.24 $8.51 11.56 $452,209

6 X 6 79,686 22.84 $13.12 26.72 $1,045,211 31,473 9.02 $9.44 7.59 $297,093

6 X 7 63,497 18.20 $12.03 19.52 $763,596 12,660 3.63 $10.50 3.40 $132,940

TOTAL 251,574 72.11 $12.04 77.45 $3,029,581 97,302 27.89 $9.07 22.55 $882,243


TOTAL 25-LB. EQUIVALENTS 348,809



14






5 X 6/Larger 2,990,040 29.60 $11.35 31.69 $33,930,656 113 0.00 $13.00 0.00 $1,466

6 X 6 2,166,943 21.45 $11.22 22.70 $24,311,044 0 0.00 #DIV/0! 0.00 $0

6 X 7 1,544,102 15.28 $10.68 15.41 $16,498,027 0 0.00 #DIV/0! 0.00 $0

TOTAL 6,701,085 66.33 $11.15 69.80 $74,739,727 113 0.00 $13.00 0.00 $1,466

U.S. COMBINATION

5 X 6/Larger 447,805 4.43 $10.36 4.33 $4,637,588 1,396 0.01 $22.00 0.03 $30,712

6 X 6 369,431 3.66 $10.79 3.72 $3,984,417 33 0.00 $22.00 0.00 $726

6 X 7 298,491 2.95 $9.05 2.52 $2,700,520 339 0.00 $14.00 0.00 $4,746

TOTAL 1,115,727 11.04 $10.15 10.57 $11,322,525 1,768 0.02 $14.00 0.03 $36,184

U.S. TWO

5 X 6/Larger 340,503 3.37 $9.97 3.17 $3,394,065 1,086,992 10.76 $7.50 7.61 $8,153,236

6 X 6 285,795 2.83 $11.94 3.19 $3,413,244 229,170 2.27 $8.87 1.90 $2,032,742

6 X 7 309,383 3.06 $12.22 3.53 $3,781,622 32,587 0.32 $6.38 0.19 $207,941

TOTAL 935,681 9.26 $11.32 9.89 $10,588,931 1,348,749 13.35 $7.71 9.71 $10,393,919

TOTALS

5 X 6 Larger 3,778,348 37.40 $11.11 39.19 $41,962,309 1,088,501 10.77 $7.52 7.64 $8,185,415

6 X 6 2,822,169 27.93 $11.24 29.61 $31,708,705 229,203 2.27 $8.87 1.90 $2,033,468

6 X 7 2,151,976 21.30 $10.68 21.46 $22,980,169 32,926 0.33 $6.46 0.20 $212,687

TOTAL 8,752,493 86.63 $11.04 90.26 $96,651,183 1,350,630 13.37 $7.72 9.74 $10,431,570





15






5 X 6/Larger 3,929,070 27.23 $14.80 28.27 $58,148,499 4,108 0.03 0.00 0.01 $19,461

6 X 6 2,624,327 18.19 $15.94 20.33 $41,819,784 362 0.00 0.00 0.00 $2,323

6 X 7 1,185,198 8.21 $15.49 8.92 $18,355,247 3,871 0.03 0.00 0.01 $23,548

TOTAL 7,738,595 53.63 $15.29 57.53 $118,323,530 8,341 0.06 0.00 0.02 $45,332

U.S. COMBINATION

5 X 6/Larger 1,659,000 11.50 $12.85 10.36 $21,312,487 836,243 5.79 $11.90 4.84 $9,955,417

6 X 6 1,350,218 9.36 $13.98 9.18 $18,873,900 229,385 1.59 $14.46 1.61 $3,318,004

6 X 7 665,987 4.61 $13.58 4.40 $9,046,296 25,362 0.18 $15.17 0.19 $384,707

TOTAL 3,675,205 25.47 $13.40 23.94 $49,232,683 1,090,989 7.56 $15.17 6.64 $13,658,128

U.S. TWO

5 X 6/Larger 758,628 5.26 $12.25 4.52 $9,295,663 358,215 2.48 $10.85 1.89 $3,885,993

6 X 6 424,729 2.94 $13.72 2.83 $5,825,759 117,891 0.82 $14.49 0.83 $1,708,533

6 X 7 217,299 1.51 $13.71 1.45 $2,979,710 41,044 0.28 $17.73 0.35 $727,885

TOTAL 1,400,656 9.71 $12.92 8.80 $18,101,132 517,150 3.58 $12.23 3.07 $6,322,411

TOTALS

5 X 6 Larger 6,346,698 43.98 $13.98 43.15 $88,756,649 1,198,566 8.31 $11.56 6.74 $13,860,871

6 X 6 4,399,274 30.49 $15.12 32.34 $66,519,443 347,638 2.41 $14.47 2.44 $5,028,860

6 X 7 2,068,484 14.33 $14.69 14.77 $30,381,253 70,277 0.49 $16.17 0.55 $1,136,140

TOTAL 12,814,456 88.80 $14.49 90.26 $185,657,345 1,616,480 11.20 $12.39 9.74 $20,025,871





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48

$12.

94

$2

92,

712,

739

3,

291,

04

6

$10

.00

$3

2,9

09

,651

25

,916

,79

4

$12.

56

$325

,622

,39

0

* F

inal

reg

ulat

ory

day

Source: FTC Packout Data and USDA Market News

17

TABLE 72017-2018 WEEKLY SHIPMENTS BY SIZE

MATURE GREEN, ROUND TOMATOES, 25 LB EQUIVALENTS

DATE 5 X 6 6 X 6 6 X 7 TOTALS

(Week Ending)

Oct. 15, 2017 0 0 0 0

Oct. 22 39,492 33,310 12,787 85,589

Oct. 29 48,300 44,704 23,810 116,814

Nov. 05 101,770 90,747 59,383 251,900

Nov. 12 245,807 240,254 106,448 592,509

Nov. 19 289,837 203,363 86,847 580,047

Nov. 26 106,997 94,614 44,415 246,026

Dec. 03 129,731 170,357 131,286 431,374

Dec. 10 264,200 276,290 171,624 712,114

Dec. 17 380,284 337,459 237,651 955,394

Dec. 24 307,559 299,514 219,517 826,590

Dec. 31 208,920 276,126 221,385 706,431

Jan. 07, 2018 218,552 215,273 176,589 610,414

Jan. 14 381,624 292,495 206,090 880,209

Jan. 21 360,271 201,757 137,162 699,190

Jan. 28 441,886 228,120 137,979 807,985

Feb. 04 275,029 171,279 92,506 538,814

Feb. 11 376,377 205,950 94,319 676,646

Feb. 18 200,168 181,217 120,353 501,738

Feb. 25 238,861 218,174 145,405 602,440

Mar 04 172,801 175,653 146,951 495,405

Mar. 11 153,320 181,321 151,398 486,039

Mar. 18 337,494 211,223 129,652 678,369

Mar. 25 525,337 264,469 118,433 908,239

Apr 01 505,913 247,904 103,768 857,585

Apr. 08 700,484 304,068 108,323 1,112,875

Apr. 15 516,827 329,418 151,879 998,124

Apr. 22 496,521 361,641 187,828 1,045,990

Apr. 29 458,778 392,839 219,485 1,071,102

May 06 610,466 408,298 204,960 1,223,724

May 13 544,205 290,924 141,565 976,694

May 20 438,851 202,087 90,075 731,013

May 27 375,210 235,552 116,774 727,536

Jun 03 126,892 124,270 65,794 316,956

Jun 10 43,976 68,259 42,166 154,401

Jun 15* 8,546 7,574 3,352 19,472

TOTALS 10,631,286 7,586,503 4,407,959 22,625,748

* Final regulatory day Source: FTC Packout Data

18

TABLE 82017-2018 WEEKLY SHIPMENTS BY SIZE

COLOR, ROUND TOMATOES, 25 LB EQUIVALENTS

DATE 5 X 6 6 X 6 6 X 7 TOTALS

(Week Ending)

Oct. 15, 2017 0 0 0 0

Oct. 22 6,503 1,354 0 7,857

Oct. 29 8,437 1,667 184 10,288

Nov. 05 6,427 744 352 7,523

Nov. 12 39,969 8,210 367 48,546

Nov. 19 45,171 17,741 2,468 65,380

Nov. 26 22,983 8,771 1,836 33,590

Dec. 03 35,017 19,179 5,784 59,980

Dec. 10 37,318 21,788 5,470 64,576

Dec. 17 61,716 28,821 13,549 104,086

Dec. 24 57,664 29,437 8,741 95,842

Dec. 31 73,740 37,170 8,109 119,019

Jan. 07, 2018 47,987 29,111 3,805 80,903

Jan. 14 63,743 26,331 4,400 94,474

Jan. 21 60,361 21,841 5,024 87,226

Jan. 28 83,157 16,623 1,889 101,669

Feb. 04 80,211 13,110 1,609 94,930

Feb. 11 99,683 21,932 3,926 125,541

Feb. 18 99,717 17,187 2,454 119,358

Feb. 25 68,213 15,741 3,320 87,274

Mar 04 87,701 34,907 7,130 129,738

Mar. 11 85,503 32,831 8,502 126,836

Mar. 18 43,580 16,998 4,441 65,019

Mar. 25 79,909 22,188 4,872 106,969

Apr 01 127,234 22,002 3,831 153,067

Apr. 08 171,327 21,477 2,783 195,587

Apr. 15 180,836 13,609 1,404 195,849

Apr. 22 98,625 13,280 2,603 114,508

Apr. 29 130,256 23,389 4,017 157,662

May 06 133,287 30,770 3,290 167,347

May 13 129,726 37,239 3,157 170,122

May 20 102,764 17,875 1,478 122,117

May 27 81,255 12,001 2,488 95,744

Jun 03 45,554 10,178 262 55,994

Jun 10 15,621 8,232 286 24,139

Jun 15* 1,817 470 0 2,287

TOTALS 2,513,012 654,203 123,831 3,291,046


19

TABLE 92017-2018 WEEKLY SHIPMENTS BY DISTRICT

ROUND TOMATOES, 25 LB EQUIVALENTS

DATE W/E DISTRICT 1 DISTRICT 2 DISTRICT 3 DISTRICT 4 TOTALS

Amount % Amount % Amount % Amount %

Oct. 15, 2017 0 0.00 0 0.00 0 0.00 0 0.00 0

Oct. 22 0 0.00 0 0.00 22,062 23.61 71,384 76.39 93,446

Oct. 29 0 0.00 0 0.00 25,026 19.69 102,076 80.31 127,102

Nov. 05 0 0.00 0 0.00 162,219 62.53 97,204 37.47 259,423

Nov. 12 0 0.00 0 0.00 237,175 37.00 403,880 63.00 641,055

Nov. 19 0 0.00 0 0.00 74,493 11.54 570,934 88.46 645,427

Nov. 26 0 0.00 0 0.00 27,919 9.98 251,697 90.02 279,616

Dec. 03 0 0.00 12,661 2.58 71,598 14.57 407,095 82.85 491,354

Dec. 10 0 0.00 7,112 0.92 88,322 11.37 681,256 87.71 776,690

Dec. 17 776 0.07 10,598 1.00 256,132 24.18 791,974 74.75 1,059,480

Dec. 24 210 0.02 18,323 1.99 243,646 26.41 660,253 71.58 922,432

Dec. 31 6,893 0.84 21,028 2.55 238,234 28.86 559,295 67.76 825,450

Jan. 07, 2018 13,800 2.00 6,350 0.92 374,657 54.19 296,510 42.89 691,317

Jan. 14 58,491 6.00 15,504 1.59 355,575 36.48 545,113 55.93 974,683

Jan. 21 28,366 3.61 11,323 1.44 421,654 53.62 325,073 41.34 786,416

Jan. 28 63,705 6.96 15,724 1.72 516,228 56.40 319,660 34.92 915,317

Feb. 04 45,076 7.11 11,212 1.77 428,795 67.66 148,661 23.46 633,744

Feb. 11 55,237 6.89 11,758 1.47 448,446 55.90 286,746 35.75 802,187

Feb. 18 73,040 11.76 8,539 1.37 345,093 55.56 194,424 31.30 621,096

Feb. 25 75,943 11.01 14,661 2.13 381,796 55.36 217,314 31.51 689,714

Mar 04 67,959 10.87 30,537 4.88 398,711 63.78 127,936 20.47 625,143

Mar. 11 88,352 14.42 18,888 3.08 273,519 44.63 232,116 37.87 612,875

Mar. 18 93,623 12.59 14,272 1.92 351,348 47.26 284,145 38.22 743,388

Mar. 25 96,264 9.48 15,319 1.51 422,882 41.65 480,743 47.35 1,015,208

Apr 01 97,795 9.68 15,571 1.54 453,580 44.88 443,705 43.90 1,010,652

Apr. 08 107,121 8.19 29,066 2.22 560,366 42.83 611,909 46.77 1,308,462

Apr. 15 54,271 4.55 26,391 2.21 601,967 50.42 511,344 42.83 1,193,973

Apr. 22 5,019 0.43 18,293 1.58 497,396 42.86 639,790 55.13 1,160,498

Apr. 29 4,081 0.33 8,058 0.66 508,991 41.42 707,634 57.59 1,228,764

May 06 2,848 0.20 7,688 0.55 500,909 36.01 879,626 63.23 1,391,071

May 13 0 0.00 0 0.00 336,006 29.30 810,810 70.70 1,146,816

May 20 0 0.00 0 0.00 168,498 19.75 684,632 80.25 853,130

May 27 0 0.00 0 0.00 250,373 30.41 572,906 69.59 823,280

Jun 03 0 0.00 0 0.00 46,253 12.40 326,697 87.60 372,950

Jun 10 0 0.00 0 0.00 13,254 7.42 165,286 92.58 178,540

Jun 15* 0 0.00 0 0.00 0 0.00 21,759 100.00 21,759

TOTAL 1,038,669 4.01% 348,809 1.35% 10,101,170 38.98% 14,428,146 55.67% 25,916,794


20

TABLE 10HISTORICAL DATA: SHIPMENT VOLUME

AND QUOTED VALUE BY DISTRICTROUND TOMATOES, 25 LB EQUIVALENTS

Districts Season Total Total Quoted Avg. Value Quoted Price

One 2012-13 3,146,789 $30,272,144 $9.62

2013-14 2,185,267 $22,332,077 $10.22

2014-15 2,342,928 $25,139,816 $10.73

2015-16 1,322,288 $22,505,792 $17.02

2016-17 1,305,823 $8,525,288 $6.53

2017-18 1,038,669 $9,366,149 $9.02

Two 2012-13 1,147,267 $12,132,710 $10.58

2013-14 1,120,198 $11,498,552 $10.26

2014-15 889,557 $9,500,977 $10.68

2015-16 734,087 $10,519,837 $14.33

2016-17 1,160,329 $7,327,641 $6.32

2017-18 348,809 $3,906,610 $11.20

Three 2012-13 12,611,956 $124,434,228 $9.87

2013-14 13,188,505 $127,779,035 $9.69

2014-15 11,999,915 $127,023,966 $10.59

2015-16 10,092,504 $127,342,519 $12.62

2016-17 13,446,340 $99,278,895 $7.38

2017-18 10,101,170 $106,940,012 $10.59

Four 2012-13 18,614,004 $211,046,225 $11.34

2013-14 19,160,295 $186,402,938 $9.73

2014-15 21,269,694 $224,448,052 $10.55

2015-16 16,071,429 $158,127,510 $9.84

2016-17 16,942,912 $147,944,610 $8.73

2017-18 14,428,146 $205,409,619 $14.24

All 2012-13 35,520,016 $377,885,319 $10.64

2013-14 35,654,265 $348,012,602 $9.76

2014-15 36,502,094 $386,112,811 $10.58

2015-16 28,241,866 $318,348,670 $11.27

2016-17 32,855,403 $263,076,434 $8.01

2017-18 25,916,794 $325,622,390 $12.56


21

TABLE 11FIVE YEAR HISTORY OF SHIPMENTS BY DISTRICT


DISTRICT 1 DISTRICT 2 DISTRICT 3 DISTRICT 4 ALL DISTS.2013-14 2,185,267 6.13% 1,120,198 3.14% 13,188,505 36.99% 19,160,295 53.74% 35,654,2652014-15 2,342,928 6.42% 889,557 2.44% 11,999,915 32.87% 21,269,694 58.27% 36,502,0942015-16 1,322,288 4.69% 734,087 2.60% 10,092,304 35.76% 16,071,429 56.95% 28,220,1082016-17 1,305,823 3.97% 1,160,328 3.53% 13,446,340 40.93% 16,942,912 51.57% 32,855,4032017-18 1,038,669 4.01% 348,809 1.35% 10,101,170 38.98% 14,428,146 55.67% 25,916,794

0

5,000,000

10,000,000

15,000,000

20,000,000

25,000,000

30,000,000

35,000,000

40,000,000

Table 11Five Year History of Shipments by District


TABLE 122017-2018 PACKOUT / QUOTED PRICE COMPARISON



$0.00

$5.00

$10.00

$15.00

$20.00

$25.00

$30.00

$35.00

Oct

. 15,

201

7O

ct. 2

2O

ct. 2

9N

ov. 0

5N

ov. 1

2N

ov. 1

9N

ov. 2

6D

ec. 0

3D

ec. 1

0D

ec. 1

7D

ec. 2

4D

ec. 3

1Ja

n. 0

7, 2

018

Jan.

14

Jan.

21

Jan.

28

Feb.

04

Feb.

11

Feb.

18

Feb.

25

Mar

04

Mar

. 11

Mar

. 18

Mar

. 25

Apr 0

1Ap

r. 08

Apr.

15Ap

r. 22

Apr.

29M

ay 0

6M

ay 1

3M

ay 2

0M

ay 2

7Ju

n 03

Jun

10Ju

n 15

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

Table 122017-2018 Packout / Quoted Price Comparison


Packout Avg. Quoted Price



22

$0.00

$5.00

$10.00

$15.00

$20.00

$25.00

$30.00

$35.00

Oct. 15

Oct. 22

Oct. 29

Nov. 05

Nov. 12

Nov. 19

Nov. 26

Dec. 03

Dec. 10

Dec. 17

Dec. 24

Dec. 31

Jan. 0

7

Jan. 1

4

Jan. 2

1

Jan. 2

8

Feb.

04

Feb.

11

Feb.

18

Feb.

25

Mar 04

Mar. 11

Mar. 18

Mar. 25

Apr 01

Apr. 08

Apr. 15

Apr. 22

Apr. 29

May 06

May 13

May 20

May 27

Jun 03Jun 1

0

Jun 15*

Table 13Three Year Comparison, Weekly Average Quoted Price


2015-16 2016-17 2017-18

TABLE 13THREE YEAR COMPARISON, WEEKLY AVERAGE QUOTED PRICE



0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

1,800,000

2,000,000

Oct

. 15

Oct

. 22

Oct

. 29

Nov

. 05

Nov

. 12

Nov

. 19

Nov

. 26

Dec

. 03

Dec

. 10

Dec

. 17

Dec

. 24

Dec

. 31

Jan.

07

Jan.

14

Jan.

21

Jan.

28

Feb.

04

Feb.

11

Feb.

18

Feb.

25

Mar

04

Mar

. 11

Mar

. 18

Mar

. 25

Apr 0

1

Apr.

08

Apr.

15

Apr.

22

Apr.

29

May

06

May

13

May

20

May

27

Jun

03

Jun

10

Jun

15*

Table 14Three Year Comparison, Weekly Packout Volume


2015-16 2016-17 2017-18

TABLE 14THREE YEAR COMPARISON, WEEKLY PACKOUT VOLUME



Source: USDA Market News

23

TABLE 15MEXICAN IMPORTS VS. FLORIDA SHIPMENTS

5-YEAR COMPARISON, ROUND TOMATOES, OCTOBER TO JUNE

TABLE 16FLORIDA SHIPMENTS VS. MEXICAN IMPORTS

ROUND TOMATOES, 25 LB EQUIVALENTSOCT 2017 - JUN 2018


Note: Florida shipments include all Florida; not just FTC production area



24


PLUM TOMATOES, 25 LB EQUIVALENTSOCT 2017 - JUN 2018


GRAPE TOMATOES, 25 LB EQUIVALENTSOCT 2017 - JUN 2018


Source: USDA Market NewsNote: Florida shipments include all Florida; not just FTC production area

Oct Nov Dec Jan Feb Mar Apr May JunFLORIDA 170800 367200 348000 434400 331600 502400 568800 490800 246000MEXICO 291200 262000 417600 861200 920800 790000 553600 454000 426800

0.00

100,000.00

200,000.00

300,000.00

400,000.00

500,000.00

600,000.00

700,000.00

800,000.00

900,000.00

1,000,000.00

Table 18Florida Shipments vs. Mexican Imports

Grape Tomatoes, 25 LB EquivalentsOct 2017-Jun 2018





25


CHERRY TOMATOES, 25 LB EQUIVALENTSOCT 2017 - JUN 2018

TABLE 20MEXICAN IMPORTS BY PRODUCTION ENVIRONMENT

THREE-YEAR EVOLUTION: OCTOBER TO JUNEALL TOMATO TYPES, 25 LB EQUIVALENTS

20%

77%

3%

11,224,000

44,260,400

1,991,60018%

79%

3%

9,667,600

42,987,600

1,991,60010%

80%

4%

8,396,800

42,665,200

1,994,800

Adapted Environment Controlled Environment Open Field

2015-16 2016-17 2017-18




26

TABLE 21MEXICAN TOMATO IMPORTS

ALL TOMATO TYPES, 25 LB EQUIVALENTS 5-YEAR COMPARISON, OCTOBER TO JUNE



0.002,000,000.004,000,000.006,000,000.008,000,000.00

10,000,000.0012,000,000.0014,000,000.0016,000,000.0018,000,000.0020,000,000.00

Oct Nov Dec Jan Feb Mar Apr May Jun

Table 21Mexican Tomato Imports

All Tomato Types, 25 LB Equivalents5 Year Comparison, October to June

2013-14 2014-15 2015-16 2016-17 2017-18

TABLE 22CANADIAN TOMATO IMPORTS

ALL TOMATO TYPES, 25 LB EQUIVALENTS 5-YEAR COMPARISON, OCTOBER TO JUNE



0.00

500,000.00

1,000,000.00

1,500,000.00

2,000,000.00

2,500,000.00

Oct Nov Dec Jan Feb Mar Apr May Jun

Table 22Canadian Tomato Imports

All Tomato Types, 25 LB Equivalents5 Year Comparison, October to June

2013-14 2014-15 2015-16 2016-17 2017-18



27

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