anneliese gudorf resume

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Anneliese Marie Gudorf 6459 N. Lakewood Ave ~ Chicago, Illinois 60626 Phone: (937) 974-0692 Email: AGUDORF91@GMAIL.COM EDUCATION Loyola University Chicago, Chicago, Illinois Expected May 2013 Dual degree in Advertising/Public Relations and Marketing 3.92 GPA, Deans List all semesters Studied abroad during fall 2011 semester at the John Felice Rome Center in Rome, Italy RELEVANT COURSEWORK Effectively used research, communication, and writing skills to create an advertising and marketing campaign for Pizza Hut in Mass Media Advertising class Developed innovative marketing strategy that would allow Naked Juice to capture the emerging segment, the “Do It Yourself Doctors” RELEVANT STUDENT ACTIVITIES Public Relations Student Society of America (PRSSA) PR Director from 2010 - 2011. Duties included increasing membership, managing Facebook and Twitter accounts to increase awareness and promote PRSSA events Current vice-president. Duties include increasing membership, running meetings, managing Facebook and Twitter accounts, and planning social/professional events for members Loyola University Department of Programming (DOP) General member from August 2009 - Present Special Events Committee Student Director from May 2010 - Present. Duties include planning and promoting monthly events for Loyola’s student body Loyola University Go Global Blogs Blogger from August 2011 - December 2011. Duties included writing and editing weekly posts about my travels and experiences abroad WORK EXPERIENCE Hafenbrack Marketing - Dayton, Ohio May 2011 August 2011 Public Relations and Marketing Intern Duties included developing media lists, performing market research, organizing and distributing mailings, and proofreading web copy and press releases Assisted with the launch of Genessa Health Marketing The Food Group - Chicago, Illinois January 2011 May 2011 Public Relations and Marketing Intern Duties included developing media calendars, media lists, performing research, writing and pitching press releases to targeted media outlets, media monitoring, and participating in strategic planning Helped with launch of Tabasco’s new Buffalo Sauce Assisted in the planning of Grey Poupon’s Culinary Chef Contest. Contest was held at six culinary schools across the country between March and May  Rumble Arts Center - Chicago, Illinois January 2011 May 2011 Public Relations Team Leader Planned and promoted “Spring Into Rumble.” The event garnered 155 guests, exceeding a goal of 90 and the event was featured in five local news sources. Developed new tagline: "Rumble Arts Center: Your Community Stomping Ground" PR campaign won Loyola University Chicago School of Communication’s annual Ebeling Prize PROFESSIONAL SKILLS Proficient in Microsoft Office, CisionPoint, Vocus Media Database, ConstantContact, and Prezi Social media savvy with Twitter, Facebook, Foursquare, and Wordpress Event planning and management, crisis management, innovative ideas and strategy

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Page 1: Anneliese Gudorf Resume

8/3/2019 Anneliese Gudorf Resume

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Anneliese Marie Gudorf 6459 N. Lakewood Ave ~ Chicago, Illinois 60626

Phone: (937) 974-0692 Email: [email protected] 

EDUCATION Loyola University Chicago, Chicago, Illinois Expected May 2013

• Dual degree in Advertising/Public Relations and Marketing• 3.92 GPA, Deans List all semesters• Studied abroad during fall 2011 semester at the John Felice Rome Center in Rome, Italy

RELEVANT COURSEWORK • Effectively used research, communication, and writing skills to create an advertising and marketing

campaign for Pizza Hut in Mass Media Advertising class

• Developed innovative marketing strategy that would allow Naked Juice to capture the emergingsegment, the “Do It Yourself Doctors”

RELEVANT STUDENT ACTIVITIES Public Relations Student Society of America (PRSSA)

• PR Director from 2010 - 2011. Duties included increasing membership, managing Facebook and Twitter 

accounts to increase awareness and promote PRSSA events• Current vice-president. Duties include increasing membership, running meetings, managing Facebook

and Twitter accounts, and planning social/professional events for members

Loyola University Department of Programming (DOP)• General member from August 2009 - Present

• Special Events Committee Student Director from May 2010 - Present. Duties include planning andpromoting monthly events for Loyola’s student body

Loyola University Go Global Blogs• Blogger from August 2011 - December 2011. Duties included writing and editing weekly posts about my

travels and experiences abroad

WORK EXPERIENCE Hafenbrack Marketing - Dayton, Ohio May 2011 – August 2011

Public Relations and Marketing Intern• Duties included developing media lists, performing market research, organizing and distributing

mailings, and proofreading web copy and press releases• Assisted with the launch of Genessa Health Marketing

The Food Group - Chicago, Illinois January 2011 – May 2011

Public Relations and Marketing Intern• Duties included developing media calendars, media lists, performing research, writing and pitching

press releases to targeted media outlets, media monitoring, and participating in strategic planning• Helped with launch of Tabasco’s new Buffalo Sauce • Assisted in the planning of Grey Poupon’s Culinary Chef Contest. Contest was held at six culinary

schools across the country between March and May Rumble Arts Center - Chicago, Illinois January 2011 – May 2011Public Relations Team Leader 

• Planned and promoted “Spring Into Rumble.” The event garnered 155 guests, exceeding a goal of 90 and the event was featured in five local news sources.

• Developed new tagline: "Rumble Arts Center: Your Community Stomping Ground"• PR campaign won Loyola University Chicago School of Communication’s annual Ebeling Prize

PROFESSIONAL SKILLS • Proficient in Microsoft Office, CisionPoint, Vocus Media Database, ConstantContact, and Prezi• Social media savvy with Twitter, Facebook, Foursquare, and Wordpress• Event planning and management, crisis management, innovative ideas and strategy