an introduction to product launch planning
TRANSCRIPT
PRODUCT LAUNCH PLANNING Using technology to drive efficiency across the value chain
Webinar
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PRODUCT LAUNCH PLANNING Moderator
Alison Levy
Global Director of Brand Development
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PRESENTATION INTERACTIVE FEATURES
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Host
Tatiana Ferreira
Director of Product
AGENDA
• What makes a brand a hit or a miss?
• The Great Disconnect
• What is Product Launch Planning
• PLP History
• PLP – Evidence of Success
• How you can implement PLP into your business
• Questions
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THE BUSINESS BACKBONE
1980 •
Leading auto companies embraced PLM (Product Lifecycle Management) and ERP (Enterprise Resource Planning)
software to accelerate their business processes.
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�
Every business is now a digital business.
THE GREAT DISCONNECT
Product Launch
PlanningERPPLM
PLP
PLP
PRODUCT LAUNCH PLANNING
Product Launch Planning utilizes technology to extract information efficiently and provides a
comprehensive view of data so that brands make better decisions.
ERP PLM
Adapt technology early.
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BENEFITS
A key consideration for a brand in 2015 is how to properly monitor the flow of products and information through critical business departments and processes.
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• Increase in organizational transparency & responsibility
• Accurate and faster access to data for timely decisions
• Improvement in department response time
• Ease in gathering pertinent data needed for strategic planning
• Reduction in labor cost
• Reduction in lost samples
CASE STUDY
• Product moving from suppliers & warehouses all over the world • Disconnected, lack of visibility, “blame game” • Process in place = responsibilities to staff
• Consistency across departments • Products that speak the same language • Standardization
Time spent preparing & transferring samples
(in Buying dept.)
BEFORE AFTER
4 hours
45 min
Time spent searching for one lost sample
BEFORE AFTER
1 hour
5 min
Time spent preparing & transferring samples
(in production dept.)
BEFORE AFTER
4 hours
15 min
Time spent receiving one sample from warehouse
BEFORE AFTER
1 hour
1 min
98% Faster
Before After
91% Faster
HOW TO IMPLEMENT
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Q&A
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Thank You
Fashion GPS can help you achieve your PLP goals today. Contact us to learn more!
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