an insider’s look at the research€¦ · the royal guard the editor-in-chief the imperial you...

For information, visit HowToFascinate.com or contact [email protected]. 1Copyright ©2018 How to Fascinate. All rights reserved.

FROM SALLY HOGSHEAD’S PRESENTATION TO ASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS ON 03/28/18

AN INSIDER’S lookAT THE RESEARCH

For information, visit HowToFascinate.com or contact [email protected].

INNOVATION

PASSION

POWER TRUST

MYSTIQUE

PRESTIGE

ALERT

Copyright ©2018 How to Fascinate. All rights reserved.


CREATIVE PROBLEM-SOLVER

RELATIONSHIP-BUILDER WITHSTRONG PEOPLE SKILLS

A LEADER WHO MAKES DECISIONS

OVERACHIEVER WITHHIGH STANDARDS

STABLE, RELIABLE PARTNER

SOLO INTELLECTBEHIND THE SCENES

PRECISE DETAIL MANAGER

7 WAYS HIGH PERFORMERS ADD VALUE

PASSION

POWER

PRESTIGE

TRUST

MYSTIQUE

ALERT

INNOVATION


ASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS’ PRIMARY ADVANTAGE BREAKDOWN COMPARED TO THE GENERAL POPULATION

RESULTS FROM THE GENERAL POPULATION FOR THE

FASCINATION ADVANTAGE® TEST

RESULTS FROM ASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS FOR THE FASCINATION ADVANTAGE® TEST

Above charts represent average Primary Advantage breakdowns for individuals who took the Fascination Advantage® Assessment. General Test Population is over one million individuals who took

the Fascination Advantage® Assessment.


THIS IS WHAT THE DATA LOOKED LIKE WHEN WE COMPARED YOUR ORGANIZATION’S SCORES TO OUR OVERALL TEST POPULATION OF OVER ONE MILLION PEOPLE.

CHANGE MANAGEMENT 2018 RESULTS OF THE FASCINATION ADVANTAGE® TEST

ALERTINNOVATIONMYSTIQUEPASSIONPRESTIGETRUSTPOWER

PRIMARY ADVANTAGE

AVERAGE RESULTS OF THE FASCINATION ADVANTAGE® TEST

ALERTINNOVATIONMYSTIQUEPASSIONPRESTIGETRUSTPOWER

PRIMARY ADVANTAGE


INNOVATIONMYSTIQUEPASSIONPRESTIGETRUST

AmbitiousResults-Oriented

Respected

ExpressiveIntuitive

Engaging

CreativeVisionary

Entrepreneurial

StableDependable

Familiar

ProactiveOrganizedDetailed

Confi dentGoal-Oriented

Decisive

IndependentLogical

Observant

POWER ALERT

CUSTOMIZED INSIGHT: ASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS’ UNIQUE PERSONALITY ADVANTAGES COMPARED WITH THE GENERAL POPULATION

YOU ARE 1.0% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE POWER AS A PRIMARY ADVANTAGE

YOU ARE 7.0% MORE LIKELY THAN THE AVERAGE POPULATION TO HAVE PRESTIGE AS A PRIMARY ADVANTAGE

YOU ARE 5.3% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE TRUST AS A PRIMARY ADVANTAGE

YOU ARE 2.2% MORELIKELY THAN THE AVERAGE POPULATION TO HAVE PASSION AS A PRIMARY ADVANTAGE

YOU ARE 2.3% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE MYSTIQUE AS A PRIMARY ADVANTAGE

YOU ARE 16.2% MORE LIKELY THAN THE AVERAGE POPULATION TO HAVE INNOVATION AS A PRIMARY ADVANTAGE

YOU ARE 26.6% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE ALERT AS A PRIMARY ADVANTAGE


FRUSTRATED BY CHAOSOR AMBIGUITY

PERSUADED BY FACTS, NOT EMOTION

UNLIKELY TO FORCE OPINIONS OR“BULLY” TEAMS

BUILDS CONSENSUS IN GROUPSRATHER THAN COMPETITION

SEEKS TO EXPLORE AND EXPERIMENT, DISLIKES RIDGID STRUCTURES

WANTS CLEAR, OPEN,CANDID DISCUSSION

EXHAUSTED BY DETAILS; THRIVES WHEN LOOKING AT THE BIGGER PICTURE

TRAITS FOR DORMANT ADVANTAGES

PASSION

POWER

PRESTIGE

TRUST

MYSTIQUE

ALERT

INNOVATION


ASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS’ DORMANT ADVANTAGE BREAKDOWN COMPARED TO THE GENERAL POPULATION

DORMANT ADVANTAGE RESULTS FROM THE GENERAL POPULATION FOR

THE FASCINATION ADVANTAGE® TEST

DORMANT ADVANTAGE RESULTS FROM ASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS

FOR THE FASCINATION ADVANTAGE® TEST

Above charts represent average Dormant Advantage breakdowns for individuals who took the Fascination Advantage® Assessment. General Test Population is over one million individuals who took

the Fascination Advantage® Assessment.


WE COMPARED YOUR FINDINGS TO OUR MATRIX OF 49 PERSONAL BRAND ARCHETYPES.

THE PERSONAL BRAND ARCHETYPES DISCOVERED BY SALLY HOGSHEAD

SECONDARY ADVANTAGE

PR

IMA

RY

AD

VA

NTA

GE

DOTTED STROKE = DOUBLE TROUBLE WANT TO BUILD A HIGH-PERFORMING TEAM? CONTACT OUR FRIENDLY STAFF AT HELLO@HOWTOFASCINATE .COM ©2015 SALLY HOGSHEAD

HOWTOFASCINATE.COM

INNOVATION

PRESTIGE

PASSION

TRUST

POWER

MYSTIQUE

ALERT

You change thegame with creativity

You earn respect with higher standards

You connectwith emotion

You build loyaltywith consistency

You leadwith command

You communicatewith substance

You prevent problems with care

INNOVATION

THECATALYST

THE CHANGEAGENT

THE AVANT-GARDE

THEEVOLUTIONARY

THE SECRETWEAPON

THECOMPOSER

THEANARCHY

Out-of-the-Box • Social Energizing

Inventive • UntraditionalSelf-Propelled

Original • EnterprisingForward-Thinking

Curious • AdaptableOpen-Minded

Nimble • UnassumingIndependent

Strategic • Fine-TunedJudicious

You change thegame with creativity

Volatile • StartlingChaotic

PRESTIGE

THETRENDSETTER

THETALENT

THEMAESTRO

THE DIPLOMAT

THEROYAL GUARD

THEEDITOR-IN-CHIEF

THEIMPERIAL

You earn respect with higher standards

Cutting-Edge • EliteProgressive

Expressive • StylishEmotionally-Intelligent

Ambitious • FocusedConfident

Levelheaded • SubtleCapable

Elegant • AstuteDiscreet

Productive • SkilledDetailed

Arrogant • ColdSuperior

PASSION

THEROCKSTAR

THERINGLEADER

THECONNOISSEUR

THEAUTHENTIC

THE SUBTLETOUCH

THECOORDINATOR

THEDRAMA

You connectwith emotion

Bold • ArtisticUnorthodox

Motivating • SpiritedCompelling

Insightful • DistinguishedIn-the-Know

Approachable • DependableTrustworthy

Tactful • Self-SufficientMindful

Constructive • OrganizedPractical

Theatrical • EmotiveSensitive

TRUST

THEARTISAN

THEBELOVED

THEGUARDIAN

THEBLUE CHIP

THEWISE OWL

THEMEDIATOR

THEOLD GUARD

You build loyaltywith consistency

Deliberate • ThoughtfulFlexible

Nurturing • LoyalSincere

Prominent • GenuineSure-Footed

Classic • EstablishedBest-In-Class

Observant • AssuredUnruffled

Steadfast • ComposedStructured

Predictable • SafeUnmovable

POWER

THE MAVERICKLEADER

THE PEOPLE’SCHAMPION

THEVICTOR

THEGRAVITAS

THE VEILEDSTRENGTH

THEACE

THEAGGRESSOR

You leadwith command

Pioneering • IrreverentEntrepreneurial

Dynamic • InclusiveEngaging

Respected • CompetitiveResults-Oriented

Dignified • StableHardworking

Realistic • IntentionalTo-the-Point

Decisive • TirelessForthright

Dominant • OverbearingDogmatic

MYSTIQUE

THEPROVOCATEUR

THEINTRIGUE

THEMASTERMIND

THE ARCHITECT

THEANCHOR

THEDETECTIVE

THEDEADBOLT

You communicatewith substance

Clever • AdeptContemporary

Discerning • PerceptiveConsiderate

Methodical • IntenseSelf-Reliant

Skillful • RestrainedPolished

Protective • PurposefulAnalytical

Clear-Cut • AccurateMeticulous

Unemotional • IntrovertedConcentrated

ALERT

THEQUICK-START

THEORCHESTRATOR

THEDEFENDER

THE SCHOLAR

THEGOOD CITIZEN

THEARCHER

THE CONTROLFREAK

You prevent problems with care

Prolific • ThoroughDiligent

Attentive • DedicatedEfficient

Proactive • CautionaryStrong-Willed

Intellectual • DisciplinedSystematic

Principled • PreparedConscientious

On-Target • ReasonedPragmatic

Compulsive • DrivenExacting


SECONDARY ADVANTAGES

INNOVATIONYou change the

game with creativity

PASSIONYou connect

with emotion

POWERYou lead

with command

PRESTIGEYou earn respect

with higher standards

TRUSTYou build loyaltywith consistency

MYSTIQUEYou communicate

with substance

ALERTYou prevent

problems with care



PASSIONYou connect

with emotion

POWERYou lead

with command

PRESTIGEYou earn respect with

higher standards



with substance

ALERTYou prevent problems

with care

PR

IMA

RY

AD

VA

NTA

GE

SASSOCIATION OF CHANGE MANAGEMENT PROFESSIONALS’ “FASCINATION FINGERPRINT”

This diagram shows the concentration of personal brand Archetypes of your organization.

This is your custom measurement of Fascination Scores. The diagram to the left shows the actual percentages of each personal brand Archetype within your organization.

SECONDARY ADVANTAGES



PASSIONYou connect

with emotion

POWERYou lead

with command

PRESTIGEYou earn respect

with higher standards



with substance

ALERTYou prevent

problems with care



PASSIONYou connect

with emotion

POWERYou lead

with command

PRESTIGEYou earn respect with

higher standards



with substance

ALERTYou prevent problems

with care

PR

IMA

RY

AD

VA

NTA

GE

S

4.3% 3.2% 2.8% 1.1% 1.1% 1.1%

9.4% 3.2% 2.6% 1.1% 2.3% 0.9%

2.1% 0.8% 7.0% 3.2% 0.6% 0.9%

5.3% 3.8% 3.8% 0.6% 2.1% 2.5%

1.1% 0.9% 0.9% 4.5% 3.0% 1.1%

4.3% 2.5% 2.8% 2.8% 2.1% 1.5%

0.2% 1.3% 0.9% 1.1% 2.1% 0.8%

fasci

natio

n

POWER

POWER

ALERT

ALERT

PRESTIGE

PRESTIGE

TRUST

TRUST

PASSION

PASSION

MYSTIQUE

MYSTIQUE

INNOVATION

INNOVATION

{fascination


THIS IS WHAT THE DATA LOOKED LIKE WHEN WE COMPARED YOUR ORGANIZATION’S SCORES TO OUR OVERALL TEST POPULATION OF OVER ONE MILLION PEOPLE.

This spreadsheet includes data on Archetype and Primary and Secondary Advantages.

These graphs include data on Primary, Secondary and Dormant Advantages.


4 STEPS TO A MORE ENGAGED TEAM

I WANT TO...

BUILD A MORE ENGAGED TEAM

1 DISCOVER HOW THE WORLD SEES YOU: Begin with the Fascination Advantage® assessment. Have each person on the team discover how they are most likely to add distinct value. Click here or send this link HowToFascinate.com/you to have your team take the Fascination Advantage® assessment.

2 ANTHEM EXERCISE: Have your team use the One-Hour Personal BrandTM Kit so each member can create an Anthem to immediately identify how they are most likely to add value. Schedule a meeting to share results.

3 ONLINE TRAINING: Get started today! Find out how each person in your organization can immediately add their highest value using the science of fascination. With motivating and interactive online training, you will discover how each person is uniquely suited to contribute and get results. Build a better team with the Fascination AcademyTM Online: FascinationAcademy.com

4 ONSITE TRAINING:Create a deeper understanding of core Fascinate principles in an interactive onsite environment with one of our Fascinate Certified Advisors. Build better teams, center your communication around your Anthem and discover the best of how the world sees you.

Copyright © 2018 by Fascinate, Inc. All rights reserved. No part of this document may be used or reproduced in any manner whatsoever without written permission except in the case of brief quotations embodied in critical articles and reviews.For information, visit HowToFascinate.com or contact [email protected].

mailto:?&subject=Find out your primary and secondary advantages&body=I've%20just%20seen%20Sally%20speak%20at%20Association%20of%20Change%20Management%20Professionals%E2%80%99%202018%20and%20learned%20my%20Primary%20and%20Secondary%20Advantages%20and%20now%20you%20can%20too!%0A%0AJust%20go%20to,%20http%3A//bit.ly/11OYPIl%20and%20enter%20the%20Assessment%20Code%3A%20ACMP18.%20%20%20%0A

http://howtofascinate.com/you

http://www.howtofascinate.com/store/one-hour-personal-brand

http://www.fascinationacademy.com/

http://www.howtofascinate.com/store/certified-advisor

an insider’s look at the research€¦ · the royal guard the editor-in-chief the imperial you...

Documents