an analytics framework for non-experts - university of arizona · 2019. 12. 31. · an analytics...
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University of A
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An Analytics Framework for Non-Experts
Jean VockAssistant Dean Finance & AdministrationEller College of Management
University of A
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An Analytics Framework for Non-Experts
What are analytics?
Who uses analytics?
Why use analytics?
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Analytics
Use of tools to explore and investigate data to gain insight,
inform decisions and drive business operations, planning
and strategy
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What will drive increased use of analytics?
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The Three C’s
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Culture
• Expectation and support from the top, and throughout the organization
• Analytics become integrated into operational and strategic decisions
• Understanding that information is an asset• Widespread confidence in data
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Competencies
• Framework• Knowledge• Skills • Expertise
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Capacity
• Address the shortage in supply of business analyst resources needed to meet demand
• Increase resources for staff so that efficiencies and synergies can be generated
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The Vision: Actionable Insights on Demand
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Actionable Insights on Demand
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rizona | Eller Co
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Actionable Insights on Demand
University of A
rizona | Eller Co
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f Man
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An Analytics Framework
University of A
rizona | Eller Co
llege o
f Man
agem
ent 13
An Analytics Framework
University of A
rizona | Eller Co
llege o
f Man
agem
ent 14
An Analytics Framework
University of A
rizona | Eller Co
llege o
f Man
agem
ent 15
An Analytics Framework
University of A
rizona | Eller Co
llege o
f Man
agem
ent 16
An Analytics Framework
University of A
rizona | Eller Co
llege o
f Man
agem
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An Analytics Framework
University of A
rizona | Eller Co
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f Man
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The Reality: Challenges
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Challenge: Concerns About Data
If our managers, leaders and stakeholders are presented with
different and sometimes conflicting answers through analytics, they will
not have confidence in outputs.
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Challenge: Establishing Confidence
To increase utilization, users must have confidence in the
results.
What inspires confidence?
Data That Is:
• Clearly defined• Validated• Accurate• Timely enough to inform
decisions• Repeatable results
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Challenge: Data Quality
What is good enough? Depends on end user requirements
• Does the analysis need further refinement?
OR
• Is the analysis solid, but variances exist due to timing, and occasional coding errors that are immaterial?
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The Reality: Challenges
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Beyond UA: Higher Ed Initiatives
Strategic priority:Lead higher education’s integration of analytics to
achieve institutional strategic goals.
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Strategic Priority Success Indicators
• Dissemination of knowledge, foundational concepts and best practice methodologies for effective analytics
• Adoption and resulting improvements in quality, reliability, consistency of data across higher education
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Beyond UA: EDUCAUSE Initiatives
Enterprise IT Summit, February 27–March 1, 2017
A collaboration between EDUCAUSE and NACUBO, the Enterprise IT summit brings together IT and finance
leaders to discuss ways they can work together to address institutional challenges.
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Discussion Questions
What opportunities exist to use analytics to add value?
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Thank you!
Jean Vock, Assistant Dean, Finance & AdministrationEller College of Management