your wallet is obsolete now

Post on 12-May-2015

1.301 Views

Category:

Business

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

What will the future of online payments be? Only the future will tell but see our full blog post about this at http://digitalmarketer.com/dmblog/the-gap-thinks-your-wallet-is-obselete/

TRANSCRIPT

Your Wallet is Obsolete

Thinks

Smartphones have made a ton of daily activities

much easier

But they’ve failed to reduce the amount of junk we carry around

in our pockets

An unfortunate fact for fans of skinny jeans

That may be about to

Credit Cards have replaced

Cash

If has its way, our smartphones may be about to

replace our wallets entirely

Now if they could only replace

key chains

65 Bay area GAP stores have begun accepting Google Wallet payments

In fact, they’re offering 15% off to those who use

Google Wallet to make purchases through the

end of February.

To make one of these payments, you simply need a Citi PayPass eligible MasterCard or a Google prepaid card,

plus the Google Wallet app

You pay by simply tapping your phone at checkout, enabling the NFC (Near Field Communication)

magic to happen.

You can also use it online.

Some of you are probably thinking about what a huge security risk this phone-wallet idea presents.

We agree it’s hard to fully

Imagine you lose your phone, what then?

Of course, Google tries to calm those fears in its FAQ

The most important thing about Google Wallet isn’t the novelty factor

It’s the Google Wallet purchases you’ll make online – micropayments.

Google, along with Amazon, Apple, and Facebook, are leveraging their ecosystems to

make it easy to pay for items without ever having to set down our smartphones…

with a tap, a click, credits, or whatever

Google Wallet payments are already being accepted by a number of online retailers.

Google Wallet will present huge opportunities

for digital marketers – once they open it up to smaller players.

top related