window sign design tips

Custom Window Signs, Car Signs & Banners

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Window Sign Design Tips

•Windows signs help retail stores market themselves and advertise to passing customers.

•Some retail stores create their designs with the help of professionals, but other store owners design on their own.

•If you are creating your own retail sign, there are certain designs that you should avoid.

•Occurs when retailers order a standard size and never consider its actual size.

•Make sure your sign is large enough to notice from the parking lot.

•Measure your window and create a sign that is custom-sized to fit the dimensions.

Too Small to See

•Before you order any sign, check to see how large the letters are.

•Text should be a at least 1” tall for customers to be able to see it.

•A standard rule is 1 inch of text = 10 feet of visibility.

Too Small to Read

•If you want your business to look professional and to have signs that are visible, don’t try and print your signs at home.

•An 8 ½” x 11” paper is not going to give any message except for a cheap one.

•Sign companies offer a variety of materials so it’s easy to find a sign that’s within your budget.

Home Printing

•Bold, vivid colors grab customer’s attention and draw them into the store, but it’s easy to get carried away.

•Using too many colors can dramatically hurt the effectiveness of your sign.

•Limit your designs to a maximum of 2-3 contrasting colors.

Too Much Color

•Know exactly what message you want to send to your customers.

•Simple messages are most effective, but make sure you can address all the questions of who, what, when, where, and why.

•Make sure your message is easy to read. Script fonts are difficult to read from a distance.

Unclear Messages

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