why should b2b companies exhibit at trade shows?
Post on 15-Jan-2017
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Why B2B Companies Exhibit at Trade Shows?
Why Should B2B Companies Exhibit at Trade Shows?
92% of trade show attendees say they are looking for new products.
Trade shows are one of the best ways for generating large numbers of high-quality leads.
Nearly 40% of B2B marketers’ budgets in 2011 were spent on trade shows.
81% of trade show attendees have buying authority.
To get the most out of trade shows, exhibitors say that their top 3 goals are:
Brand Awareness
Lead Generation
RelationshipBuilding
All of this is great, but there’s a catch:
Trade shows have the highest cost per lead.
Do you know how to use your website to
get more trade show leads at a lower cost?
info@logit.hrwww.logit.hr
B2B Website Improvement Specialists
CLICK TO LEARN HOW >>
Sources:http://www.tsnn.com/news-blogs/16-powerful-stats-value-trade-showshttp://www.expoexpertise.com/expos-command-40-of-b2b-marketing-budget/http://www.marketingprofs.com/charts/2014/26398/the-most-effective-b2b-lead-generation-tacticshttp://www.tsnn.com/news-blogs/16-powerful-stats-value-trade-showshttp://www.marketingprofs.com/charts/2014/26398/the-most-effective-b2b-lead-generation-tacticshttp://www.tsnn.com/news-blogs/16-powerful-stats-value-trade-shows
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