who the hell is going to use this thing?
Post on 14-Apr-2017
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A Lunch and Learn about Personas
Who the hell is going to use this thing?
• The user “user” is imaginary• What is a persona?• Team Exercise
• Persona for Generator• Persona for Application
• Q & A
Agenda
• As a user, I want to …• Which user? • What are their motivations?• What is their incentive?• What do they value?
The user “user” is imaginary
What is a persona?
• Using Roles• Grouping users• Similar characteristics• Ignores uniqueness of the users
• Personas• Specific case of characteristics
Personas in Functional Testing – Without personas
Personas in Functional Testing – With personas
Exercise
• Persona for Generator• Persona for Workflow
Additional Resources
• Users are important• Users are unique• Roles can help group users• Persona’s go beyond roles• Using personas help teams step into the user’s shoes and understand
their value proposition• Personas help simplify functional tests
Summary
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